revised personal marketing plan

17
Final Destination A 20 Year Journey for An Eccentric (Great) Dane Mary Danielle A. Najos June 2010 1

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Page 1: Revised Personal Marketing Plan

Final Destination A 20 Year Journey for An Eccentric (Great) Dane

Mary Danielle A. NajosJune 2010

1

Page 2: Revised Personal Marketing Plan

Route to THE Final Destination

A. Road Map– Goal Setting (Vision Mission)– Tasks– Checkpoints

B. Past EncountersC. Final Journey

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What will be the final journey…

GOAL SETTING:To stand out and rise from the clutter as a Daughter, Sister, Friend, Marketer in a competitive environment by being eccentric and creative in every possible way and in the process influence lives of the people within the network.

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In order to reach THE destination, certain tasks need to be fulfilled;

(More) Prouder Methodist Appreciative Daughter Reliable Sister A BFF Competitive Sales Person Buzzing Socialite Eccentric Dane

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(More) Prouder Methodist Continue with mentoring the youth and involvement in different outreach programs and living by example.

Reach: CHURCH specifically YouthForm: Church Activities, Mission, Role Model

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Appreciative Daughter

Give back to the two important person in my life, My Mother and my Father.

Reach: FAMILY, specifically PARENTSForm: Making my presence known in the house, Give my parents R&R.

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Reliable SisterBe the best sister there is.

Reach: BROTHERForm: Support both emotional and financial.

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A BFFContinue to be an awesome BFF to my girlfriends.

Reach: GIRLFRIENDSForm: Spending time together, connecting and helping each other out in every possible way.

http://extratv.warnerbros.com/

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A Competitive Sales PersonBuild stronger relationships with clients and excel in the corporate world.

Reach: CompanyForm: Doing my job and more.

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Buzzing SocialitePR and extending networks for side events and gigs will pave way for being an entrepreneur.

Reach: Social NetworkForm: Doing what I love the most with benefits.

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Eccentric DaneContinually improving myself but never boxing in.

Reach: MYSELFForm: Improvements to myself, continues learning, challenging things, taking in new responsibilities.

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Checkpoints:

• Checklists• Faith Check• Funds• Productions• Self Evaluation• Photo Journal

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Who is the GREAT DANE?

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Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act and Relate to Your Company and Brandsby Bernd H. Schmitt The Free Press, New York, 1999

Schmitt identifies five different types of experiences or 'strategic experience modules' (SEMs).

SENSE

FEEL

THINKACT

RELATE

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Lifebook published April 2010

God is My Judge

Age 23 Land a Good Job!Age 24

Age 27

Age 28 Plan a wedding. At least own one asset a condo preferably. Age 29 Wedding Bells.Age 32 TRAVEL.

With the 5 strategies this is how I’ll be in the next 10 years to relate to my primary target:

… I’m surrounded with great influences – Martin Luther King, Bob Marley and most especially my parents. Religion: always trust God, Aspirations: never give up always try harder! and as my parents they are a combination of all.

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25 years oldMethodistStudent

Key Account ManagerSocialite DaughterEccentric

45 and living the life

Influencing PeopleWife

EntrepreneurIcon

MotherStable (in a way)

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Final DestinationLast stretch of the journey will be a

contradiction, challenging yet fulfilling, hard yet exciting.

As an eccentric person Dane is already standing out but rising from the clutter is the obstacle. The Great (Eccentric) Dane with her God will not back out in any roadblocks and every encounter in life will be properly documented, shared, published to inspire and influence people. Life is a complicated journey but Dane will trek it creatively and fashionably.

 Creative Disorder, that’s how I am and how I see my life so far.More Creative in the next 20 years, never JUST disorder.-God is my Judge (Lifebook)