smashfly "total recruitment marketing" - 2014 hro today italent competition

10
Total Recruitment Marketing ® 1 Presented By Michael Hennessy, Founder & CEO

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Page 1: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

Total Recruitment Marketing ®

1

Presented By

Michael Hennessy, Founder & CEO

Page 2: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

The SmashFly Vision

“To drive business success through Total Recruitment Marketing”

Page 3: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

Recruitment Marketing Is Born

Pre-Applicant

Applicant Talent Management System

Page 4: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

Total Recruitment Marketing

SalesMarketing

Sales

Qualified Leads

RecruitersRecruitmentMarketing

Recruiters

Qualified Candidates

Page 5: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

One Platform: Total Recruitment Marketing

---SOCIALIZE

Social Recruiting

Mobile Recruiting

Employee Referrals

Social Sharing

---ELEVATE

Career Marketing Sites

SEO

Landing Pages

Events

Employment Brand

---ENGAGE

Contact Capture

Talent Pipelines

Web Sourcing

Automated Campaigning

Dynamic Workflows

---MARKET Next Gen Job Campaigns

SEM, Banners, Email,SMS, Print, etc.

Brand Campaigns

Media Library

--- IMPROVE Performance Checks Analytics Dashboards Data Warehouse Decision Metrics

Page 6: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

Pipeline Visibility for Your Recruiters and Sourcing Specialists

Page 7: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

Micro Visibility for Your Recruitment Marketing Specialists

Page 8: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

Macro Visibility into Your Recruitment Strategy

Page 9: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

Proven Platform Results

Driving Better Decisions$10,000/Month Ad Savings

$60,000 Posting Discounts with Major Boards

Countless Hours on Reporting Saved

Reducing Cycle TimesKey Lead Follow Up Reduced by 2 – 3 Weeks

Time to Fill Reduced by 59%

Talent Hired 2X Faster

New Approaches to SourcingFlow Doubled for Key Positions

2 Hires in the first 5 Weeks

500 New Applicants from Newsletters

10% of Incompletes Turned into Applicants

Better Overall Positioning

3 Candidate Experience Award Winners

Branded Campaigns Targeted Outreach

Client Owned Branding

Unlimited Landing Pages Spun Off On the Fly

Page 10: SmashFly "Total Recruitment Marketing" - 2014 HRO Today iTalent Competition

10ONE PLATFORM: TOTAL RECRUITMENT MARKETING