Social Media Changed the way we Communicate
Facebook tops Google for Weekly traffic in the US
25% of search results for the world’s largest brands linked to user generated content
80% of users prefer to connect with brands over facebook
1 Million websites have integrated with Facebook
80% of US companies use Social Media for recruiting employees 95% of them via LinkedIn
While you read this 100 Hours of videos are uploaded to YouTube
Social media sites also give startup businesses the chance to share advertising space with corporate giants.
Content Marketing Is the New Social Media Marketing.We don’t need to search for products, they find us
“We don’t have a choice on whether we do social media, the question is how we do it”
The big challenge is how to do it right…
Porsche says thank you.1 Million times
Big brands on Social Media
Dell’s Social Media Listening Command Center
Big brands on Social Media
Old Spice – The horse is everywhere!
44M YouTube views Facebook interaction increased by 800% Sales increased by 107% The Old Spice guy responded with 116
YouTube videos within 24 hours
Big brands on Social Media
McDonald's Twitter Hashtag Promotion #McDStories, , Goes Horribly Wrong
Brands who fail to shine
“American Apparel” & “Gap”Teases Hurricane Sandy Promotion
Brands who fail to shine
Social Media ROI will be easier to measure
Visuals will play a bigger role than ever
Content will be more optimized for mobile platforms
Social media advertising will continue to grow
2013 Predictions
What happens in Vegas stays in