SOCIAL MEDIA OPTIMIZATION

Social Media Optimization- The use of various social media tools to generate awareness and publicity of a product.

Social media involves social networking sites which includes Twitter, facebook, blogging sites, video sites etc.

keeping the brand omnipresent across Social Media Platforms and avoiding any kind of communication lapses.

Some of the key pointers to be kept in mind always are:

Start ListeningSetting Up the DIALOGUEStart scattering the NEWS strategicallyInteract & EngageKeep it interesting - Spikes, Contests, Offers, SchemesFollow Up - Request Feedbacks, Suggestions & QueriesMaintain continuity of the buzz

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