the top 5 reasons you should have a customer portal
TRANSCRIPT
The Top 5Reasons YouShould Havea CustomerPortal
IMPLIMENTING A CUSTOMER PORTAL INTO YOUR BUSINESS
90% of consumers now expect a brandor organization to offer a self-service
customer support portal
60% of consumers have a morefavorable view of the brand if their self-
service offering is mobile-responsive
1. Convenience
Self-service allows for customers to complete
tasks and check information whenever and
wherever they want
Customers can easily view their portal for worker
updates, billing information, and work history
Providing a customer portal will instantly provide
your customers with a higher level of satisfaction
simply due to the ease of use.
73% of consumers want the ability to solveproduct/service issues on their own; one-third say they’d
‘rather clean a toilet’ than speak with customer service.
2. Communication
Dialogue between your office, field workers, and customers is extremely necessary
for a smooth and satisfying service experience.
Communication enhances relationships with your clients and keeps them loyal to
your company. Retaining customers can lead to more recommendations as well as
repeat service.
Dissatisfaction comes from un-answered questions or confusion, when the
communication process is as simple as checking a text or an email all parties are
updated in real time.
Customer interaction is boosted by 62% with self-serve customer portals. 76%of consumers say they view customer service as the true test of how much a
company values them.
3. Personalization
Customers feel important and special when
personalization is paired with service.
Self-service portals address all your customers’
specific needs and make them feel as though you
are fully engaged in their unique problems.
Portals that greet the customer by name and have
all specific customer information go above and
beyond in the field of customer service.
60% OF CONSUMERS HAVE HIGHEREXPECTATIONS FOR CUSTOMER SERVICE NOW
THAN THEY DID JUST ONE YEAR AGO
4. Hidden Revenue
An easy way to save both time and money is to enable self-service portals that allow
for customers to help themselves.
By eliminating the need to make countless phone calls to customer service
representatives you are saving both your workers and your customers the headache of
spending half the day acquiring basic updates and information.
When customers are able to access their information through a mobile portal there is
less of a need for customer service reps
When you have fewer workers managing customer’s daily questions and concerns
they have more time to focus on larger projects and issues
77% OF US ONLINE ADULTS SAY THAT VALUING THEIR TIME IS THE MOSTIMPORTANT THING A COMPANY CAN DO TO PROVIDE THEM WITH GOOD SERVICE.55% OF CONSUMERS WOULD PAY MORE FOR A BETTER CUSTOMER EXPERIENCE.
5. Centralized Information
A mobile customer portal is an efficient way to access all work order information in
one central place
You no longer have to make multiple calls to segmented departments to locate the
information you need
45% OF US CONSUMERS WILL ABANDON AN ONLINE TRANSACTION IFTHEIR QUESTIONS OR CONCERNS ARE NOT ADDRESSED QUICKLY.
A customer portal provides
a single solution for
customers to schedule,
plan, track, and pay for
services
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