The most comprehensive checklist before going for an Ecommerce website

Starting anything new be it small or big is a tedious task especially when it has got

something to do with your business. E-commerce site creation is like a blessing for your

business provided you are done with your checklist thoroughly. There are a lot of things that

needs to be taken care of before launching your ecommerce website. The checklist below

will give you all the necessary ingredients of putting up a complete and exhaustive

ecommerce site.

1. First impression does matters for your customers

The only reason for a high bounce rate for any website is its disability to engage visitors. If

the homepage and navigation used is not attractive enough to the probable shopper, you

might be at the receiving end. The whole idea should be to make visitor love your page and

instigate them to go further with the shopping. There are some tips which can be followed in

order to make the visitor's experience enhancing and enriched.

Go for a beautiful and well designed logo

Make your website all browser compatible

Graphics and links for the promotional activities should be properly inserted

Put search field at the site's top with proper call to action

Web Designing and Development Company- Smartinfosys.net

The most comprehensive checklist before going for an Ecommerce website

Display all your latest news, discounts and special offers

Store finder can be integrated if possible

Language option will be an added advantage

2. Site Management and look is important too

Change is inevitable and your ecommerce website should also be flexible enough to

incorporate the relevant changes as and when required. Your ecommerce site should

undergo constant alteration and modification in order to remain updated with the latest

technology. The tips provided below will help you improve your ecommerce website's look

and management factors.

Minimalist design for easy navigation and security reminders throughout the process

Remove broken links and give a proper link to pages like career, FAQ and social sites

Link for return and exchange and supplier information page for customer's reliability

A shopping cart and tab showing all categories and products available

Responsive on all devices with a high loading speed

Use breadcrumbs to facilitate online shoppers finding products and pages they want

Present all your payment method with the security measures attached

3. Product pages need special attention

Whenever a potential customer land up on a particular product page of your ecommerce

website, you have very little time to grab his attention. Your product page design and layout

should be such that it turns a potential into an actual customer. The various tips which will

make your product page informative and useful for the customer are given below.

Customer reviews along with call to action should be used

Multiple product images with zoom-in functionality

Web Designing and Development Company- Smartinfosys.net

The most comprehensive checklist before going for an Ecommerce website

Descriptive product information with an optimized title for each

Add-to-cart with all the discount offers and and benefits

Complete information like material, color, weight about all products available

Live chat and comments section for customer's interaction

Social site sharing buttons with share and views option

Special deals for regular and heavy customers

Keywords inclusion for each product page to help in improving search engine

rankings

Product page loading time should be in tune with the homepage loading time

4. Article, Blog and Media pages cannot be ignored

Educating your customers about your new product inclusion, launch and anything exciting

will always add more eyeballs to your ecommerce site. Even from search engine ranking

point of view these additional content on your website will help you. The various pages

which should be included in your ecommerce website to increase your brand's image and

credibility are listed below.

Various tutorial and educational pages to educate your customers

Showcase all your company's events and news through blog posts

Add blog commenting section to add customer's involvement

Video testimonials, radio, webcast and podcast page for customer's convenience

Article page with unique content to give insights about the industry

Interaction session with loyal customer page

5. Don't miss Customer follow-up and Support page section

Your customer is your best friend, philosopher and guide. You can use his suggestions,

Web Designing and Development Company- Smartinfosys.net

The most comprehensive checklist before going for an Ecommerce website

complaints and experiences for your betterment. You can help your customers by providing

them with support page. You can start interacting with your customers on a regular basis by

adopting some of the measures mentioned below.

Provide them with a price receipt along with product's picture

Attract your non-active customers by giving them various discounts and offers

Give option of cancelling the order and a link to track shipment

Provide contact information including email, phone numbers and address details

Customer support page showing your customer-oriented approach

FAQs page for visitor's convenience

I believe this is by far the main factors that should be considered before going live with your

own new ecommerce website. Follow these tips to come up with the most feature-rich

ecommerce site.

Web Designing and Development Company- Smartinfosys.net