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Page 1: Vitality Lookbook

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Page 2: Vitality Lookbook

IIPOWERED BY VITALITY

We’ve connected the established and the innovative.

Applied accountability throughout. And created an approach to health making it easier for people to make

better choices

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Executive SummaryAt Vitality, empowering organizations to create a culture of wellness in theworkplace is our passion. For our clients, this means providing the tools that make employees and their families healthier, better informed and more productive, resulting in stronger businesses. Our goal is to achieve efficiency in all areas of the organization, and we have a strong vested interest to ensure the program is impacting behavior change and maximizing participation in your population.

We believe delivering an impactful program will involve the following attributes:

• Scale and Credibility• A Track Record of Innovation• A Program Based on Behavioral Science• A Simple, Intuitive Member Journey• Support the Employer to Minimize the Administrative Burden• Seamlessly Integrate With a Broader Ecosystem• Demonstrate Impact Validated Independently• Align Incentives and Rewards With the Employer

This Executive Summary and the following sections of this document briefly describe how Vitality addresses each of these attributes through our program offerings.

We’ve connected the established and the innovative, applied accountability throughout, and created an approach to health in which it’s easier for people to make better choices. It’s no wonder Discovery is ranked #17 on the FORTUNE® list of 51 companies that “Change the World” 2015.1

Wait until you see what that can mean for your business.

1 Discovery Ltd. Is the parent company of Vitality. From FORTUNE Magazine, September 1, 2015 ©2015 Time Inc. FORTUNE is a registered trademark of Time Inc. and is used under license. FORTUNE and Time Inc. are not affiliated with, and do not endorse products or services of, Vitality.

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A LEADER IN INNOVATIONWe consider ourselves to be the industry leaders in innovation and market technology, continually adding new and ground-breaking features to our program.

One of the primary goals of Vitality is to improve engagement by making participation easier while staying true to the latest clinical research and actuarial studies. More than 50 new points of member engagement technologies have been implemented since 2009, from new program levels to the Newsfeed and custom messaging capabilities to configurable incentive options and an expansion of core components such as the Challenges platform and points-earning activities. Vitality has also expanded its website design and mobile app capabilities, with pages of new content in areas such as nutrition and mental health.

Members can participate in the Vitality program in a way that takes into account their current health status, their day-to-day and long-term health goals and their present lifestyles. Within this document, you will read testimonials from clients and members who found Vitality to become an integral part of daily life, promising fun for the member and results for the client.

Additionally, global insurers such as Manulife, Generali, John Hancock, Prudential plc, and Ping An have partnered with Vitality after highly extensive due diligence processes – standing as a true testament to the innovative success of our program while introducing a new way to view health promotion in the insurance industry.

THE SCIENCE BEHIND VITALITYVitality’s evidence-based approach is built on behavioral models. Actuarially driven by more than 220 million months of global member data collected over more than 20 years, Vitality seamlessly links insurance impact with wellness activity.Utilizing the tenets of clinical and behavioral science, Vitality’s results-based program is personalized to address members’ individual health risks through verified tracking of individual member engagement.

As an example, Vitality Age® is a medically and actuarially derived health assessment tool that shows how lifestyle behaviors and biometrics—reported when a member takes the Vitality Health Review™—impact that member’s health. It can be used as a barometer of the long-term impact of one’s lifestyle choices by comparing it to one’s actual age, allowing the member to quickly and easily realize the connection between the activities of daily life and mortality and morbidity. Vitality’s partnerships include decades of actuarial expertise, collaborations with trusted healthcare and technology leaders and continual measurement and adaptation of the policies, procedures, operations and creative solutions that provide clients with outstanding results.

ROBUST EMPLOYER SUPPORT Vitality provides action-oriented, data-driven and insightful tools and support to help you make smarter, more confident decisions about the future of your business.

Vitality wellness strategy managers (WSMs), work side-by-side with you, empowering you to maximize the health and productivity of your employees. WSMs will strategize with you to create a strategy focused on client initiatives and key communication and engagement opportunities.

A wide variety of reports derived from the member data gathered by the Vitality program give a comprehensive view of the state of the Vitality program and maximize ongoing strategic planning and program management. This support also includes finding new ways to encourage participation via different communication strategies, multiyear incentive design and health improvement best practices.

Vitality provides easy-to-use tools to assist in engaging employees and providing the practical solutions you need:

• An on-demand communications center with customized promotional and educational materials

• A C-suite toolkit providing step-by-step guidance for every level of corporate leadership

• Direction for designating onsite Vitality Champs®, ambassadors for the Vitality program and wellness engagement

• Direct access to Vitality via specialized access to an employer portal, a one-stop-shop for custom messaging, challenge administration, reports and more

AND FINALLYVitality is fundamentally changing corporate health, and looks forward to putting this passion for creating a culture of wellness to work for your organization and employees.

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PowerofVitality.com

Our engaging, responsive and intuitive website is designed for all Vitality program members to help them succeed in achieving their

personalized goals.

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Vitality Today Mobile App

i r m il a a ili i i ali y r r m m r i i ali y ay m il a i a all m m r a i ma y f a i i i ff r

i ali y la f rm

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Vitality Active Rewards with Apple Watch

Giving employers innovative tools that help employees set goals and track physical activity has been a cornerstone of the Vitality program

since its inception.

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VITALITY ACTIVE REWARDS WITH APPLE WATCH is designed to reward employees for incorporating physical activity into their daily lives, and to motivate them to boost their activity levels with real time rewards for reaching weekly and monthly activity targets.

he program is founded on two fundamental goals our commitment to driving sustained member engagement, and addressing physical inactivity, a risk factor associated with chronic conditions such as heart disease, diabetes, obesity and cancer. Vitality ctive ewards with pple Watch blends an incredibly appealing and engaging experience for the member with direct alignment with the employer s interest in positive health outcomes.

he two distinct, yet seamlessly linked components of this benefit are

• Apple Watch1: mployees can order pple Watch for an activation fee of plus tax. he amount they pay for their

pple Watch therea er is based on the number of workouts they complete in a calendar month. mployees who achieve their fitness targets will fund their pple Watch.

• tal t ti ar s ll your Vitality members receive weekly incentives for achieving a dynamic physical activity target. f a member achieves their target for the week, they get to spin the Vitality Wheel and earn Vitality oints or an e gi card.

Vitality ctive ewards with pple Watch gives you a uni ue, innovative intervention to boost engagement in physical activity, while creating bu within your company wellness program. s shown below, our data also demonstrates that triggering an increase in physical activity has a positive impact for an individual in numerous categories of wellness, driving more healthy choices and further enhancing the engagement and effectiveness of the overall Vitality program.

Tier 1 Tier 2 Tier 3 Tier 4

0 points 120 points 180 points 250 points

Monthly Repayment Amounts Based on Vitality Points Earned from Standard and Advanced Workouts in a Calendar Month

Vitality shares our conviction that being active has a powerful

impact on people’s lives, and we are thrilled to

collaborate with them on this initiative.”

eff Williams, hief Operating O cer, Apple

The Vitality Active Rewards with Apple Watch program is so

amazing!“ atherine row, SV eople Services,

aVita ealth are artners

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Member Campaigns and Monthly Health FYI Webinars

Vitality is dedicated to improving the member experience by continuously looking for new and better ways to meet the needs of our members. Vitality’s quarterly campaigns provide members with

knowledge, advice, recipes and tips for improving their health and the health of their families.

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14POWERED BY VITALITY

Quarterly Campaigns

Health FYI Webinar

You’re at the

Heart of a

Healthier You ALLBetter Health

Familyis

with a

Healthy

Vitality Starts

Mind

Healthy Weight for a Healthier You

Each of us has the power to promote healthy behaviors in the many communities to which we belong

When most people hear the word “community,” they think of the neighborhood in which they live. The fact is, most of us are members of a variety of communiti es: our neighborhoods, our workplaces, clubs to which we may belong, gyms where we work out. You can promote healthy behaviors in all of the communiti es of which you are a part, as well as personally gain from the healthy aspects of them. Learn how at this month’s Health FYI webinar.

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Healthy behaviors in your community

HEALTH

FYIMarch 2016

Engage in this month’s Health FYI.Register for the webcast on March 17, 2016 at:3 p.m. ET, 2 p.m. CT, 1 p.m. MT and 12 p.m. PT.Log in to the Vitality website for details on how to register. Arrive early as space is limited.

Relax and enjoy a drink when you plan aheadEnjoying alcoholic beverages with friends or family members is something many of us look forward to doing. With a litt le advance planning and some sensible strategies, you can ensure that your gatherings and memories of them are enjoyable. Cheers!

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Alcohol: strategies to control consumption

HEALTH

FYIFebruary 2016

Engage in this month’s Health FYI.Register for the webcast on February 18, 2016 at:3 p.m. ET, 2 p.m. CT, 1 p.m. MT and 12 p.m. PT.Log in to the Vitality website for details on how to register. Arrive early as space is limited.

m a y a i ff r alOur social interacti ons have ripple eff ects that can extend far beyond our households and family units. Some of these eff ects can promote health and happiness; others are detrimental and can cause obesity. But whether for good or ill, these communitywide eff ects give networking a new meaning. Learn more!

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Exploring social networks and how they can impact health

HEALTH

FYIJanuary 2016

Engage in this month’s Health FYI.Register for the webcast on January 21, 2016 at:3 p.m. ET, 2 p.m. CT, 1 p.m. MT and 12 p.m. PT.Log in to the Vitality website for details on how to register. Arrive early as space is limited.

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Marketing Materials

We combine rich account support, a sophisticated support platform, robust communication pieces and the best practices in the area of

behavioral science and intelligent incentives to maximize participation and optimize impact.

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www.PowerofVitality.comPrivacy is a top priority at Vitality and we are committed to maintaining the highest level of confidentiality with all of the information we receive from our members.

Select Vitality Goals™ that you’d like to achieve to make the future you envision your reality. Choose one goal or several from the wide variety available to you in the Health Pro le section on the PowerofVitality.com.

Envision a healthy future devoid of old bad habits.

THE FUTURE IS YOURS TO CREATE.

Log in or register today.

© 2015 The Vitality G

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300–017 (9/23/15 - 12/31/15)

Enjoy Vitality Rewards.

www.PowerofVitality.comPrivacy is a top priority at Vitality and we are committed to maintaining the highest level of confidentiality with all of the information we receive from our members.

SEE WHAT YOUR BUCKS CAN BUY.

Log in or register today.

Vitality rewards you for achieving a healthier life with Vitality Bucks® and Vitality Bonus Bucks.

Redeem them for gi cards from leading retailers, grocers and entertainment venues. ©

2015 The Vitality Group

M300–013 (9/23/15 - 12/31/15)

Privacy is a top priority at Vitality and we are committed to maintaining the highest level of confidentiality with all of the information we receive from our members.

Stay informed. Be inspired.

www.PowerofVitality.com

BE IN THE KNOW 24/7. Log in or register today.

The Vitality Newsfeed on the PowerofVitality.com offers updates about our program and website, interactive polls, interesting news stories and motivational articles, personal ac nowledgements, words of encouragement, posts from your company and more.

© 2015 The Vitality G

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Beginning with the basics

Vitality is a comprehensive, interacti ve and personalized wellness program that ma es it easy for you to ma e healthy choices. When you’re healthy, you loo be er, feel be er and enjoy a be er uality of life overall.

Once you become a registered member of Vitality on the PowerofVitality.com, we encourage you to begin your Personal Pathway® toward be er health by ta ing the Vitality ealth Review™ V R a uic , con denti al uesti onnaire on your current health and lifestyle. Based on your answers, we calculate your Vitality Age® and off er ways to help you maintain or improve your health. A er you ta e the V R, you’ll be ready to begin earning Vitality Points™, raise your Vitality Status® and be rewarded by achieving your healthiest life. ere’s how it wor s:

Vitality is commi ed to helping you achieve your healthiest life, and off ers rewards to all members who parti cipate in our wellness program. If for any reason, you thin you are unable to meet an outcome or acti vity-based standard or its reasonable alternati ve under Vitality, please consult with your physician who can evaluate your capabiliti es and determine whether or not you need to complete and submit a waiver. Prior to meeti ng with your physician, please visit the Forms and Waivers secti on under your ACCOUNT on the Vitality website to download the applicable waiver. If necessary, complete your porti on of it, have your physician complete his or her porti on of it and then submit it to Vitality.

Vitality PointsVitality rewards your eff orts to improve or maintain a healthy lifestyle. When you engage in health-related acti viti es that we can track and measure, you will earn Vitality Points. There are a wide variety of Vitality acti viti es designed to empower you with the tools necessary to reach your opti mal health. Ta e some online nutriti on courses, set your own health goal, e ercise at a gym, use a tness device linked to Vitality, or have regular medical screenings. There are many opti ons, and we recommend that you each engage in as many as you can.

Vitality StatusVitality Status is a great way to trac your progress and stay moti vated. It’s simple: As you earn more Vitality Points, you increase your Vitality Status. You begin at Bronze Vitality Status by ta ing the V R. As you accrue Vitality Points, you can increase your Vitality Status from Bronze to Silver to old to Plati num.

Confi dentialityNow that you now the basics of the Vitality program, you’re ready to begin and reap the bene ts of healthier living. Please be assured that our members’ privacy is a top priority at Vitality. We never share your personal health informati on with your employer or anyone else.

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You make choices every day.

Vitality makes it easier to make

the healthy ones.

Live your life with Vitality

Whether you’d li e to lose weight, become more acti ve, improve your diet or simply maintain a healthy lifestyle, Vitality is right

for you! It’s easy to get started. Before you know it, you’ll begin to make healthy choices a natural part of your everyday life and

enjoy the bene ts of a healthier lifestyle at wor , at home and at play.

Vitality is commi ed to helping you achieve your healthiest life, and off ers rewards to all members who parti cipate in our wellness program. If for any reason, you thin you are unable to meet an outcome or acti vity-based standard or its reasonable alternati ve under Vitality, please consult with your physician who can evaluate your capabiliti es and determine whether or not you need to complete and submit a waiver. Prior to meeti ng with your physician, please visit the Forms and Waivers secti on under your ACCOUNT on the Vitality website to download the applicable waiver. If necessary, complete your porti on of it, have your physician complete his or her porti on of it and then submit it to Vitality.

Registration is easyIf you haven’t registered yet, go to the PowerofVitality.com and in the middle of your screen clic on First ti me logging in Register now.

1. Complete all the re uired elds:*First name*Last name*Date of birth*Email address

Last four digits of the primary member’s Social Security Number

Please note: We encourage you to provide your email address. Our having your email address on fi le provides our Customer Care team with a way to communicate with you if necessary, allows us to keep you informed about the program and diff erent events and acti viti es, and contributes to your successful Vitality experience.

2. Once we validate the data you provide, we will ask you to create a username and password.

3. Read and accept our Terms and Conditi ons.

4. Select and answer a security uesti on.

Congratulati ons! You are now a member of Vitality and on your way to your healthiest life! Here are some of the key things that will help you get started.

Vitality Health ReviewThe Vitality ealth Review™ V R is a brief, con denti al

uesti onnaire in which we as you about your current health status, health results, acti viti es, habits, nutriti on, lifestyle and wor and home lives. Doing so helps us to be er understand where you are doing well and where you may need some help. We encourage you to ta e the V R as soon as possible once you join the program.

Vitality AgeFrom your responses in the V R, we are able to calculate your Vitality Age®: a health ris -related age based on your lifestyle behaviors and clinical measures. It presents health risks as years “lost” or “gained” compared to your chronological age. Your Vitality Age is intended to inform and moti vate you.

Points PlannerThroughout your journey toward be er health as you complete healthy acti viti es, you will earn Vitality Points™. As you increase the number of points you’ve earned, you can increase your Vitality Status®. The Points Planner located on the PowerofVitality.com

off ers a variety of points-earning acti viti es in various categories. Select a category that interests you and review the acti viti es available in it. You can choose any acti vity and Act Now, or you can add it to your Personal Pathway by selecti ng Add to Pathway and do it later.

You may also use the Quick Points Planner if you’re looking for suggesti ons on how to get started. Choose the Vitality Status you’d li e to achieve, answer a few uesti ons and we’ll show you acti viti es in which you can engage to get there.

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Choosing the best device for your activities

Vitality App The Vitality Today™ mobile app eeps you connected to Vitality and enables you to chec your Vitality Points™ while you’re on the go. At the gym Use PS to log a wor out. To successfully submit a wor out to Vitality, make sure that your Internet service is not interrupted and that your PS is turned on during the re uired 30-minute ti meframe. Vitality will award your workout with points within 24 to 48 hours of you uploading it.

Apple Health Steps collected through Apple ealth on iPhone5s, iPhone , iPhone

Plus, iPhone s, iPhone s Plus and Apple Watch will be eligible for points based on the number of your veri ed steps. Each ti me you log in to your Vitality Today app, your steps will be submi ed to Vitality.

Complete informati on on compati ble devices and how you can use them to submit workouts can be found on the PowerofVitality.com in the uide to Vitality under Lin ing to Vitality Fitness Devices.

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Are you ready to trac your progress and start earning Vitality Points™ every ti me you choose to be more acti ve The chart below shows the best device for your tness preferences as well as brands that are most compati ble with the Vitality program. As a Vitality member, you can use your chosen device to trac acti viti es and upload your wor outs. The ey to Vitality’s receipt of your data is for you to ma e sure that your devices are lin ed to Vitality. Conveniently located on the homepage of the Power of Vitality website, the Manage Your Lin s secti on can help you ensure that they are.

SUGGESTED DEVICES

PEDOMETER A pedometer counts your steps as you wal , jog, run or hi e.

HEART RATE MONITORA heart monitor uses a chest strap and a watch. The chest strap detects your heart rate and transfers the data to the watch.

GPS DEVICE Similar to smartphone applicati ons, these devices use your distance and pace to calculate the calories you burn.

SMARTPHONE APP Smartphone applicati ons typically use PS in your smartphone to track your distance and pace while exercising outdoors.

ActivityFITBIT® FITBUG® AND

GARMIN® GARMIN AND POLAR®* GARMIN AND POLAR®** MapMyFitness SUITE OF APPS***

Walking x x x x

Running x x x x

Biking x x x

Hiking x x x x

Swimming x

Golfi ng x

Treadmill x x

when used with a chest strap when used outdoors with PS

Additi onal devices can be connected through MapMyFitness including Ni e App for calories and awbone Up, awbone Up24, Withings Pulse and Mis t Shine

Take the lead. Become a Champ!

WhoAnyone can be a Champ - whether one is new to wellness or has been living it for a lifeti me. The ey is to be engaged in wellness and want to help and encourage fellow co-wor ers to parti cipate in the Vitality program.

WhatVitality Champs understand and parti cipate in the Vitality program, so they can help answer fellow employees’

uesti ons when they arise. Champs also organize, lead and promote local acti viti es, campaigns and contests, and encourage their co-wor ers’ parti cipati on.

WhyVitality Champs ta e on a leadership role. Whether off ering support to employees or helping promote wellness acti viti es, Champs are appreciated for their assistance and acknowledged for their support. It is also a great opportunity to contribute to the company’s well-being.

Are you a motivated employee in search of a challenging, rewarding role?

Do you take your health and wellness seriously?

Would you like to help fellow co-workers enjoy a better quality of life?

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Don’t wait. Sign up today!

If yes, here’s your chance to become a Vitality Champ®!

??

?

A healthy body and mind is total balance.

PowerofVitality.com

Relax and spend as little as 15 minutes on each of Vitality’s four Mental Well-being Reviews:

• What is My Psychological Well-being

• Identi fy My Stressors.

• Identi fy My Social Support Networ .

• ow Resilient Am I

Each area e plored plays an important role in your overall mental well-being. Vitality will provide you with a comprehensive and con denti al report that highlights the areas that positi vely aff ect and those that challenge your personal mental well-being. The report will include suggesti ons to improve your mental well-being and to deal with life’s challenges.

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Achieve a healthy balance.

Take the Vitality Mental Well-being Reviews today.

Tip the scales in your favor.Take Vitality’s Mental Well-being Reviews.

Wellness programs that include partners are proven to have more long-term positive effects on a family’s overall health. If your partner is eligible, he or she can now participate in the Vitality program.

When two adults participate in Vitality, you will each have you own account and participate in personalized activities. The Vitality Points™ that you each earn will be combined.

This chart indicates the adjusted Vitality Status® thresholds for two participating partners:

For your partner to get started living his or her healthiest life, have him or her visit the Power of Vitality website and register using the last four digits of YOUR Social Security Number or employee ID number.

It’s easy! And with your partner engaged in the Vitality program, it’s twice the fun!

r ar r i li i l ar i i a i i ali y

www.PowerofVitality.com

Privacy is a top priority at Vitality and we are committed to maintaining the highest level of confidentiality with all of the information we receive from our members.

THE FUTURE IS YOURS TO CREATE.

ABC COMPANY

123 W. Street

Anytown, IL 10234

BRONZE SILVER GOLD PLATINUM

One Adult0 pts

2,500 pts 6,000 pts 10,000 pts

Two Adults 3,500 pts 9,000 pts 15,000 pts

Make wellness a family affair

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Challenges

Vitality Challenges ignite a range of activities that sustain and increase engagement that sustain and increase engagement in the program’s e tensive verifia le and evidence ased resources that are desi ned

for long-term change.

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Case Study on Vitality Client McKesson Corporation

An analysis of the 2015 C. Everett Koop Award winner by a third-party team at Harvard University

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About McKesson:Founded in 1833, McKesson is the oldest and largest healthcare services company in the nation and plays an integral role in healthcare. McKesson serves more than 50 percent of American hospitals, 20 percent of physicians and 100 percent of health plans, and as the largest pharmaceutical distributor in North America, they deliver one-third of all medications used there every day. Today, McKesson ranks in the top 15 of the FORTUNE 500 list of companies, with more than $137.6 billion in annual revenue, employing more than 37,000 workforce members across the country.

MCKESSON MEMBERS(2012 - 2014)

51 billion steps and more than 25.6 million miles

6.3 million total activities recorded

(2011-2014)

85 more healthy events in 2014 than in 2011

159,994 Weight Watchers meetings and a net weight loss of 24,759 lbs

You need executive support. And I think our executives supported it without question. They lead by example and wear devices. Our CEO is Platinum Vitality Status.”

- Gerri Burruel VP, Benefits

When it came time to apply for the

Koop award, it took improving outcomes and reducing cost.”

- Gerri Burruel VP, Benefits

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ACTIONIn 2011, McKesson partnered with Vitality to enhance their existing wellness offering by integrating into Vitality’s comprehensive program, which utilizes behavioral economic strategies to drive member engagement in physical activity and improve other modifiable health behaviors. Vitality works with McKesson on an ongoing multiyear strategic plan that has continued to motivate and engage members in healthier lifestyles, leading to better health outcomes and reduced cost. This included moving to an incentivized and tier-based wellness approach and a migration to the Vitality comprehensive online portal and mobile platform.

Vitality’s dynamic platform allowed integration with existing partner vendors as well as inclusion of customized communications to further enrich the member experience.

McKesson worked closely with their VitalityWellness Strategy Manager (WSM), a designated resource who works side by side with - and empowers - clients to maximize the health and productivity of their workforce. Vitality’s WSM worked with McKesson to continually find ways to encourage engagement in the program. McKesson leveraged monthly, quarterly and annual actuarially driven reporting from Vitality to gain a comprehensive view of their Vitality program’s current state. In collaboration with their Vitality account team, McKesson was able to define and maximize ongoing strategic planning and program management.

McKesson created powerful strategies, incentives and rewards to drive engagement, leveraging Vitality’s expertise in behavioral economics to keep members engaged. These strategies, incentives and rewards consisted of:

Vitality Points™: McKesson leveraged Vitality’s ability to administer participatory and outcomes-based incentives to encourage engagement. Members were awarded Vitality Points through a wide array of activities and challenges, including (but not limited to) completion of the health risk assessment, verified workouts, biometric screenings, corporate challenges, healthy eating and health education courses/modules. Vitality Points are converted into Vitality Bucks® which McKesson members can redeem for Amazon.com, Whole Foods and iTunes gift cards as well as fitness devices. This allows for immediate gratification resulting from engagement in the wellness program.

Vitality Status® as an incentive: More points means higher status. Starting at Bronze and moving up to Silver, Gold and Platinum, McKesson used Vitality Status to incentivize members and provide them easy insight into their own health progress. McKesson used compelling incentives at every step, this included receiving incentives for reaching higher levels of Vitality Status.

Vitality HealthyFood Program™: McKesson offered this one-of-a-kind healthy food program to their members through Vitality, whereby they are able to achieve up to 10 percent savings or Vitality Points on healthy food purchases at participating stores.

Vitality Champ® Network: In collaboration with Vitality, McKesson established a Vitality Champ network of more than 200 employees, whereby Champs at McKesson ignite and maintain a culture of wellness at each worksite and inspire others to do the same. Vitality Champs at McKesson are provided ongoing support on how to effectively organize, communicate, engage and execute ongoing health competitions and challenges to continue to engage members in the McKesson program.

Subsidized Activity Tracker: Administered through Vitality, McKesson offered subsidized pedometers to their members and partners allowing for verifiable activity tracking integrated with the Vitality web and mobile platforms.

Vitality Challenges: McKesson leveraged Vitality’s Challenges Platform to run 85 more corporate fitness challenges in comparison to their program in 2011. These challenges have resulted in significant increases in the percent of active days members experienced and the average daily steps taken. These challenges focused on activities integrated into the Vitality program, igniting increased interest and commitment to McKesson’s wellness offering.

Additional strategies, incentives and rewards included: weight loss programs, smoking cessation programs and gym membership rebates and subsidies.

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RESULTSThe impact of McKesson’s “You. Even better” program in collaboration with Vitality on healthcare expenditure was evaluated by an independent third-party research group at Harvard University’s T.H. Chan School of Public Health.

Throughout the three years of the program offering, McKesson experienced improvement across several impactful health categories. These included:

I love setting challenging goals

and working toward them. Vitality allows

me to do that to improve my health,

so it’s very motivating and addictive.”

- Doris, McKesson employee

$4.7 million dollars in medical cost savings

9% risk reduction for lifestyle and biometric-driven risks

92% increase in engaged adult participant levels

23% increase in verified workouts

39% of members in 2014 reaching Gold or Platinum Vitality Status compared to 12% in 2012

31% registered for the Vitality HealthyFood Program in 2014

3.65% increase in on the job performance, from 81.69% to 85.34%

Page 25: Vitality Lookbook

25

Vitality was the tool that really launched us to get our employees and their families online and aware of measures like their cholesterol

levels, blood pressure, BMI, nutrition, etc. Our employees wanted to know their numbers and find real ways to

improve them.”

Rosanna Ouellette-Pesicka, Vice President of Employee Systems and Services at Antea Group

Page 26: Vitality Lookbook

26POWERED BY VITALITY

I was amazed to find out how much I was learning and how my

behaviors were changing regarding my diet, fitness and health.”

Robert G. Vitality member

The ease with which you can access information and get

answers to your questions is the best part of Vitality.”

Randy A. Vitality member

Page 27: Vitality Lookbook

27

Since we introduced wellness in 2010, we’ve seen a steady decline in our health costs – medical Rx – per

convered employee. And we haven’t taken away benefits. In fact; we’ve added a few benefits. In 2012, we

changed our plan year and did not reset the deductibles and still realized a

negative medical trend.”

Lisa SandersDirector, Compensation & Benefits, McCarthy Building Co.

Page 28: Vitality Lookbook

28POWERED BY VITALITY

Recently, one employee told me, ‘I would still want to have Vitality even if I had to leave MRI.’ This tells me that

employees are truly engaged and enjoy participating in the program.”

Stephanie SinkoHuman Resources Generalist,MRI Software

Page 29: Vitality Lookbook

CHANGING LIVES

he work we do creates real change in people s lives,and we can prove it. rom our actuarial expertise to ourcollaborations with trusted leaders across healthcareand technology, we re always measuring and adaptingour efforts to ensure even greater results.

Vitality members are more likely to take up and stick with physical

activity en a ed mem ers also o to the hospital 7.5% less often, and for

markedly shorter periods, too.”r a r

o ng ll o ng ooortun t r

Ranked #17 on the FORTUNE® list of 51 companies that ‘Change the World’ 2015

From FORTUNE magazine, September 1, 2015 ©2015 Time inc.

is a re istered trademar of ime nc and is used under the license and ime nc are not a liated ith and do not endorse products or services of, The Vitality Group.

Discovery Ltd. is the parent company of Vitality.

Page 30: Vitality Lookbook

We are FundamentallyChanging Corporate Health

EMPOWEREDEMPLOYEES

HEALTHIERWORLD

STRONGERBUSINESSES

owerful incentives

iscounted access to health services

mproved health

ower claims

mproved bottom line

ore engaged employees

ealthier society

mproved productivity

educed healthcareburden

Page 31: Vitality Lookbook

Smarter choices.

Stronger businesses.

Happier people.

Healthier world.

With Vitality, it's all within reach.

We are making healthcare moremeaningful. Wait until you see whatthat can mean for your business.

VitalitySmarterChoices.com

S900-090

© 2016 The Vitality Group. All Rights Reserved.