year-end summary volume 45 - number 166...year-end summary volume 45 - number 166 clark county...
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2017Year-End Summary
Volume 45 - Number 166
Clark County
Marketing Bulletin
Las Vegas Convention and Visitors Authority3150 Paradise Road Las Vegas, NV 89109-9096
(702) 892-0711
VegasMeansBusiness.com LVCVA.com VisitLasVegas.comVisitPrimm.com VisitLaughlin.com VisitMesquite.com VisitBoulderCity.com
As of December 31, 2017
Chair - Commissioner Lawrence Weekly Mayor Pro Tem Peggy LeavittVice Chair - Mr. Charles Bowling Mr. Gregory Lee
Secretary - Mr. Bill Noonan Mayor John LeeTreasurer - Commissioner Larry Brown Councilman John Marz
Councilwoman Michele Fiore Councilman George RapsonMayor Carolyn G. Goodman Ms. Mary Beth Sewald
Mr. Tom Jenkin Mr. Maurice Wooden
Chief Executive Officer - Rossi T. RalenkotterPresident/COO - Steven Hill
Chief Financial Officer - Edward FingerChief Human Resources Officer - Barbara Bolender
Chief Communications and Public Affairs Officer - Jacqueline PetersonChief Marketing Officer - Cathy Tull
Senior Vice President of Operations - Terry Jicinsky
As of December 31, 2017
Executive Director - Kevin M. Bagger Director - Scott Russell
Senior Research Analyst - Matthew SeltzerResearch Analyst - Jill Reynolds
Research Analyst - Gina Zozaya
The staff of the Las Vegas Convention and Visitors Authority takes this opportunity to thank all of
the people who have assisted us in compiling our marketing information and conducting our
research projects. The LVCVA staff also welcomes any suggestions and/or editorial contributions.
CLARK COUNTY MARKETING BULLETIN
Year-End 2017: Volume 45, Number 166
BOARD OF DIRECTORS
SENIOR EXECUTIVE STAFF
RESEARCH CENTER
Las Vegas, Nevada Room Tax RevenueLas Vegas Executive Summary 2 LVCVA Room Tax Revenue Earned 19
Tourism Indicators Room Tax Revenue Annual Analysis 19
Las Vegas Visitor Volume 3 Room Tax Earned by Entity 19
Visitor Volume By Quarter 3 Room Tax Distribution 20
Visitor Volume Historical Review 3 Room Inventory & Sales Tax RevenueLas Vegas Visitor Segmentation Analysis 4 Historical Las Vegas Hotel/Motel Room Inventory 21
Las Vegas Room Nights Occupied 4 Total Clark County Taxable Sales 21
Las Vegas Hotel/Motel Room Inventory 4 Clark County Taxable Sales - By Business Type 21
Largest Hotels in the World 4 Other Tourism Statistics
U.S. Cities Room Inventory Ranking 4 Visitors to Red Rock Canyon & Valley of Fire 22
Convention Analysis Visitors to Hoover Dam & Lake Mead 22
Convention Attendance 5 Las Vegas Visitor Profile Highlights 23
Convention Analysis by Number of Delegates 5 Digital MarketingHistorical Citywide Convention Data 6 VisitLasVegas.com 24
Historical Las Vegas Convention Center Data 6 VegasMeansBusiness.com 24
Gaming Summary LVCVA.com 24
Clark County Gross Gaming Revenue 7 VisitLaughlin.com 24
Historical Clark County Gross Gaming Revenue 7 VisitMesquite.com 24
Las Vegas Monthly Employment Index 8 VisitBoulderCity.com 24
Casino Revenue Distribution Analysis 8 Laughlin, NevadaHistorical Clark County Employment Analysis 8 Laughlin Executive Summary 25
Casino Location Analysis 8 Laughlin Visitor Profile Highlights 25
Las Vegas Gaming Revenue Per Visitor Analysis 9 Laughlin Visitor Volume 26
Historical Las Vegas Gaming Rev. Per Visitor Analysis 9 Historical Laughlin Visitor Volume 26
Top 10 U.S. Casino Gaming Revenue 9 Laughlin Occupancy, ADR & RevPAR Summary 26
Las Vegas Strip & Boulder Strip Gaming Revenue 10 Laughlin Weekend Occupancy Rankings 27
Downtown & Clark County Gaming Revenue Laughlin Room Nights Occupied 27
Airline Statistics Laughlin Midweek & Weekend Occupancy 27
McCarran Airport Total En/Deplaned Passengers Laughlin Daily Auto Traffic 28
Airline Passengers as % of Total Visitor Market Laughlin/Bullhead City Airport Passengers 28
Average Scheduled Daily Flights Laughlin Gross Gaming Revenue 28
Scheduled Airline Average Daily Seat Capacity Historical Laughlin Gross Gaming Revenue 28
Scheduled Airline Average Non-Stop Markets Historical Laughlin Room Inventory & Occupancy 29
Historical McCarran Airport Total Passengers Historical Laughlin Daily Auto Traffic 29
Historical Airline Passengers as % of Visitor Market
Transportation Statistics Mesquite, NevadaPrincipal Highways - Daily Auto Traffic to Las Vegas Mesquite Executive Summary 30
Las Vegas Daily Auto Traffic Mesquite Visitor Profile Highlights 30
Number of Taxicab Trips in Nevada Mesquite Visitor Volume 31
Historical Daily Auto Traffic - All Five Directions Mesquite Room Nights Occupied 31
Historical Daily Auto Traffic - I-15 at NV/CA border Mesquite Daily Auto Traffic 31
Occupancy / ADR / RevPAR Mesquite Gaming Revenue 31
Citywide, Strip & Downtown Mesquite Weekend Occupancy Rankings 32
Occupancy Statistics Mesquite Occupancy, ADR & RevPAR Summary 32
Las Vegas Occupancy vs. U.S. National Average Historical Mesquite Visitor Volume 33
Citywide Weekend Occupancy Rankings Historical Mesquite Daily Auto Traffic 33
Weekend and Midweek Occupancy Summary Historical Mesquite Room Inventory & Occupancy 33
Historical Weekend & Midweek Occupancy Historical Mesquite Gross Gaming Revenue 33
Other Economic Indicators Mesquite Midweek & Weekend Occupancy 33
Unemployment Rate LVCVA Publications 34
U.S. Consumer Price Index (CPI) Other Information Sources 35
U.S. Travel Price Index (TPI)
Consumer Confidence Index
10
11
11
11
14
17
16
11
12
18
18
18
TABLE OF CONTENTS
14
16
17
12
13
13
11
13
15
18
Tourism Indicator 2016 2017 Change
Visitor Volume
Conventions Attendance
Room Inventory
Occupancy Levels
Total
Weekend
Midweek
Strip
Downtown
Average Daily Room Rate r
Strip
Downtown
Revenue Per Available Room r
Strip
Downtown
Total Room Nights Occupied
Gross Gaming Revenue
Clark County r
Strip r
Downtown r
Boulder Strip r
Enplaned/Deplaned Airline Passengers r
Automobile Traffic
Average Daily Traffic
All Major Highways e I-15 at CA/NV Border
Room Tax/LVCVA's Portion*
r = Revised
e = Estimated
* Does not include revenue collected under SB-1 for the Las Vegas Convention Center expansion and renovations.
(0.5)
(0.5)
(0.5)
(0.3)
2.7%
LAS VEGAS TOURISM INDICATORS
January - December
42,936,100 42,214,200 (1.7%)
$273,079,478 $282,497,037 3.4%
6,310,600 6,646,200 5.3%
149,339 148,896 (0.3%)
95.0% 94.5%
89.1% 88.7% (0.5)
86.5% 86.0%
90.5% 90.0%
82.8% 83.0%
$125.97 $129.41
$135.87 $139.78 2.9%
$65.53 $69.48 6.0%
$112.29 $114.60 2.1%
$123.01 $125.66 2.1%
$54.22 $57.96 6.9%
48,485,600 47,663,200 (1.7%)
$9,713,930,000 $9,978,938,000 2.7%
$6,376,257,000 $6,461,034,000 1.3%
$564,616,000 $631,235,000 11.8%
$787,975,000 $812,952,000 3.2%
2
LAS VEGAS EXECUTIVE SUMMARY
SOURCES: Las Vegas Convention and Visitors Authority, McCarran International Airport,
Nevada Department of Transportation (NDOT), Nevada Gaming Control Board
115,229 116,391 1.0%
45,329 44,880 (1.0%)
47,435,027 48,500,194 2.2%
Change
First Quarter
Second Quarter
Third Quarter
Fourth Quarter
Annual Total
Percent
Month Change
Jan
Feb
Mar Room Citywide
Apr Year Inventory Occupancy
May 1981
Jun 1982
Jul 1983
Aug 1984
Sep 1985
Oct 1986
Nov 1987
Dec 1988
Total 1989
19901991
Visitor Volume 1992
Millions 1993
1994
1995
1996
1997
1998
SOURCE: Las Vegas Convention and Visitors Authority
SOURCE: Las Vegas Convention and Visitors Authority
89.1%
88.7%
87.6%
89.0%
88.0%
90.4%
86.4%
85.8%
88.0%
89.1%
84.7%
84.0%
85.0%
88.6%
89.2%
89.7%
86.8%
87.7%
90.4%
86.0%
81.5%
80.4%
83.8%
84.4%
75.7%
70.3%
72.6%
72.5%
79.8%
81.4%
83.4%
85.1%
85.2%
3
LAS VEGAS TOURISM INDICATORS
3,783,900 Visitor
49,6143,602,100
1.4%
11,820,788
38,914,889
133,186
33,809,134
35,849,691
120,294
124,270
130,48235,540,126
37,388,781
1.1%
3,545,100 0.0%
(5.5%)
3,544,500
3,471,700
3,328,100
61,394
28,214,362
2000
1999
21,315,11621,886,865
3,730,400
3,508,800
3,150,500
3,592,100 0.3%
3,636,600
3,680,300
3,827,600
(2.0%)
(2.0%)
(1.0%)
3,605,700
3,788,800
3,562,900
29,636,361
30,464,635
12,843,433
14,194,1893,657,800
37,481,552
3,426,400
2005
3,278,200
3,604,300
3,300,500
2001
2002
(1.7%)
(4.2%)
35,017,317
3,762,400
38,566,717
(3.7%)
3,194,800 (2.5%)
35,071,504
17,199,808
15,196,284
16,216,102
39,727,022
86,05323,522,593
88,560
39,196,761
30,605,128
132,947
109,365
67,391
20,954,42076,879
126,610
126,787
38,928,708
36,351,469
37,335,436
76,523
90,046
99,072
105,347
29,002,122
73,730
131,503
150,481
84.7%80.3%83.9%
LAS VEGAS VISITOR VOLUME VISITOR VOLUME BY QUARTER
42,214,20042,936,100
Volume
(2.5%)
An analysis of the various visitor indicators since 1981 for
Las Vegas is contained in the chart below.
52,529
53,067
56,494
50,270
58,474
54,129
VISITOR VOLUME - HISTORICAL REVIEW
10,467,000
18,129,684
3,566,700
11,633,728
12,348,270
2016 2017
84.3%
150,161
140,529
148,941
148,935
132,605
2016 2017Reaching 42.2 million people visited the Las Vegas
area in 2017. This represents a decrease of (1.7%)
compared to 2016.
The Las Vegas Convention and Visitors Authority
presents a monthly analysis of visitor volume in the
following chart:
The following data presents the visitor volume for Las
Vegas by quarter:
10,530,200
10,816,900
11,122,000
42,936,100
10,443,200
10,752,900
(1.7%)
(0.8%)
(0.6%)
(1.8%)
(3.5%)
10,918,400
10,099,600
42,214,200
2017 42,214,200 148,896
2003
2015
2016
2011
2012
2013
2014
2004
2006
2007
2008
2009
2010
42,936,100 149,339
41,126,512
42,312,200
39,668,221
149,213
150,544
150,593
2.0
2.5
3.0
3.5
4.0
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2016 2017
Convention Leisure Total As of December 31, 2017
Month Delegates Visitors Visitors Number of
Jan Rank Property Rooms
Feb 1 First World Hotel (Malaysia)
Mar 2 MGM Grand Hotel and Casino
Apr r 3 Luxor Hotel and Casino
May 4 The Venetian Resort Hotel Casino
Jun r 5 Ambassador City Jomtien (Thailand)
Jul 6 ARIA Resort & Casino
Aug 7 Sheraton Hotel Macao Cotai Central (China)
Sep 8 Excalibur Hotel and Casino
Oct 9 Bellagio
Nov 10 Caesars Palace
Dec 11 Circus Circus Hotel, Casino
Total 12 Shinagawa Prince Hotel (Japan)
r = Revised 13 Flamingo Las Vegas
14 Mandalay Bay Resort & Casino
15 The Palazzo Resort - Hotel - Casino
16 The Mirage Hotel & Casino
17 The Cosmopolitan of Las Vegas
Percent 18 The Venetian Macau Resort Hotel (China)
Month Change 19 Park MGM Las Vegas
Jan 20 Westgate Las Vegas Resort & Casino
Feb r 20 Paris Las Vegas
Mar
Apr Las Vegas Properties in Bold
May SOURCES: LVCVA, STR and Individual properties
Jun r
Jul
Aug
Sep
Oct
Nov
Dec Rank City Hotel Rooms
Total 1 Las Vegas
r = Revised 2 Orlando
3 New York
4 Chicago
5 Los Angeles
6 Atlanta
7 Houston
8 Dallas
As of December 31, 2017 9 Phoenix
Number of Total Number Percent 10 San Diego
Properties Of Rooms Of Total
Hotels
Motels
Total
4
4,016,1004,000,600
4,230,100
4,329,900
4,115,100
4,137,900
4,038,200
4,013,300
(0.6%)
(2.2%)
4,303,200
4,261,900
(3.8%)
4,087,700
4,304,800
(3.9%)
4,090,700
3,861,100
4,177,800
4,078,4004,056,000
SOURCE: Las Vegas Convention and Visitors
Authority
548,400
35,568,000 42,214,200
LAS VEGAS ROOM NIGHTS OCCUPIED
2,769,900
289,100 2,905,700 3,194,800
530,600
2,917,100687,200
3,300,500
3,604,300
463,600 3,103,100 3,566,700
3,014,500 3,562,900
6,646,200
507,000 3,281,800
757,400 3,026,5007,351
3,783,900
4,0273,605,700486,300 3,119,400
620,200
3,788,800 4,004
LAS VEGAS VISITOR INDICATORS
4,968
4,400
4,219
736,000 2,772,800 3,508,800
2,530,300 3,150,500
2017 LAS VEGAS VISITOR
SEGMENTATION ANALYSIS
505,800 3,039,300 3,545,100
514,600
LARGEST HOTELS IN THE WORLD
3,087,500 3,602,100
64,000
3,981
3,767
3,792
2,916
1.7%
(3.0%)
(1.9%)
0.4%
(5.5%)
0.6%
3,460
3,909
3,066
3,044
3,211
3,933
LAS VEGAS HOTEL/MOTEL
ROOM INVENTORY
3,026
2,992
2,950
2,9161.3%
3,588
148,896
(4.0%)
3,900,6002016 2017
3,951,300
91.0%
3,708,900
(1.7%)
3,663,100 3,524,700
61,456
95,600
78,000
80,000
SOURCES: Las Vegas Convention and Visitors Authority
and Individual City CVBs
168
113
135,488
100%
9.0%
281
13,408
121,005
103,569
116,465
116,500
2017 U.S. CITIES ROOM INVENTORY RANKING
3,751,600 3,545,900
47,663,20048,485,600 148,896
Month 2016 2017 Change Size of Convention Percent
Jan by Delegates of Total
Feb Over 15,000
Mar 7,500-14,999
Apr 2,500-7,499
May 500-2,499Jun Under 500
Jul Total
Aug
Sep
Oct
Nov
Dec Under 500
Total
Convention AttendanceThousands
500 - 2,499
2,500 - 7,499 Over 15,000
7,500 - 14,999
576,000
668,700
512,2143,238,647
100.0%6,646,200
7.7%48.7%
428,000
466,400
351,800
5.5%
8.1%
367,494
539,404
CONVENTION ANALYSIS
Number of
Delegates
2017 CONVENTION ANALYSIS
BY NUMBER OF DELEGATES
29.9%1,988,441
CONVENTION ATTENDANCE
(4.1%)767,700
607,800
736,000
(1.1%)
(24.6%)
35.9%
2.0%
16.1%
554,300
505,600
520,400
44.1%
620,200
757,400 13.3%
(12.2%)
4.3%
20.2%
486,300
507,000
514,600
505,800
2.0%
548,400
SOURCE: Las Vegas Convention and Visitors
Authority
5
6,310,600
614,900
6,646,200 5.3%
463,600
289,100
687,200
530,600
736,000
0
100
200
300
400
500
600
700
800
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2016 2017
Number Number
of Shows Year of Shows
*
r
r
r
r = Revised r = Revised
SOURCE: Las Vegas Convention and Visitors Authority
2016 21,864 6,310,600 2016 52 1,363,658
CONVENTION ANALYSIS
465,194,580
2012
2013
2014
76
85
67
52
5,899,725
4,492,275
2011
2008
6,209,253
38
1,742,194
1,794,444
3,999
22,454
19,394
18,004
63
68
71
80
4,473,134
421
356
44
37
637,862
417,090
607,318
1984
3,827
1980
1,050,916
556
449
515
518
453
499
1983
480
564
1987
943,611
1,072,629
1,519,421
131,052
1971
1974
1975
1976
34
25
4,865,272
5,724,864
6,166,194
37
27
27
36
40
1977
1981
1982
1978
1979
1985
656,024
719,988
809,779
1991
1992
1993
1994
1995
1996
1985
1986
1987
1988
1989
1990
2010
2004
2005
1997
1998
1999
2006
2014
2000
2001
2002
2003
2011
2007
2008
2009
HISTORICAL CITYWIDE
CONVENTION DATA
1973
1971 320
1970 296
Year Attendance
269,129
1972385
305
312,347
290,794
357,248
HISTORICAL LAS VEGAS
CONVENTION CENTER DATA
1970 23 134,790
Attendance
172,585
109,787
157,284
1982
1983
1984
1972
1973
1974
1975
1976
1977
1978
1979
1980
1981
339
24,463
22,286
22,154
23,825
1,677,716
1,702,158
1,508,842
3,853,363
681
393
325
352
3,847
3,722
2,826
311,908
349,787
3,519,424
3,301,705
3,772,726
2,439,734
367,322
5,657,796
1993
1994
1995
1989
1990
1991
2005
2006
711
2,199
2,443
2,662
1,011
1,655
2000
3,305,507
5,014,240
5,105,450
1,969,435
2,684,171
2,924,879
20,346
23,031
3,749
54
49
1992
66
1988
2009
2010
1996
1997
1998
1999
2001
2002
2003
2004
63
66
39
41
70
39
38
1986
47
37
117,057
183,659
388,375
50
44
50
64
43
56
51
1,229,424
35
305,657
47
43
56
217,551
273,173
341,693
1,307,711
1,057,500
744,968
687,127
454,069
487,445
680,027
1,140,736
1,255,281
1,177,072
1,477,266
1,632,631
1,184,957
1,267,482
1,295,262
596,184
576,288
574,279
722,358
649,619
819,259
996,675
1,044,580
1,701,052
1,553,034
1,206,914
1,176,072
1,289,383
1,613,712
1,121,022
1,160,013
21,615
22,027
2007
6,307,961
19,029
23,847
2017 21,336
*After 2001 convention counts are based on an updated
methodology that reflects significant growth in the small
meetings market in Las Vegas. 2001 convention counts were
REVISED retroactively using this new methodology.
2012
2013
2015
1,320,817
4,944,014
5,107,416
20176,646,200 50 1,407,280
50
50
2015 49 1,301,381
6
21,306 5,891,151
22,111
Clark County Percent
Year Gross Gaming Revenue Change
Month 2017
Jan r
Feb r
Mar r
Apr r
May r
Jun r
Jul r
Aug r
Sep r
Oct r
Nov r
Dec r
Total r
r = Revised
Clark County Gross Gaming Revenue
Millions
r
r
r = Revised
SOURCE: Nevada Gaming Control Board SOURCE: Nevada Gaming Control Board
N/A
1972
$399,411,000
476,127,000
8,908,574,000
19.2%
2016 9,713,930,000 1.0%
1993
1999
4,727,424,000
5,430,651,000
5,717,567,000
1.2%
1.2%
14.9%
5.3%
6.4%
2,256,763,000
6.4%
7.7%2,431,237,000
2,008,155,000
7
7,671,252,000
2014 9,553,864,000
7,636,547,000
11.2%
7,630,562,000
6.4%
2.2%
2.6%
2000
2005
2001
2002
2003
2004
2006
(1.2%)
2013
2017 9,978,938,000 2.7%
GAMING SUMMARY
9,796,749,000
2009 8,838,261,000
2010
2016
$9,978,938,000 2.7% 1989 9.4%
19.6%
7.9%
5,783,735,000
9,717,322,000
7,830,856,000
8,711,426,000
6,346,958,000
7,210,700,000
5.5%
10,868,464,000
9.4%
12.4%
1,887,452,000
6,152,415,000
4,381,710,000
14.7%
15.2%1,423,620,000
763,200,000
860,706,000
4.5%
831,713,000 1985
1984
1986
3,136,901,00019871988
21.7%
3.6%
13.6%
7.8%
825,618,000
1,617,195,000
1,676,149,000
1,751,421,000
1978
1979
1,236,235,000
857,352,000
1.4%
(4.4%)
3.5%
7.6%
1980
1981
1982
1983
HISTORICAL CLARK COUNTY
GROSS GAMING REVENUE
$926,124,000
16.4%
12.5%
20.0%1,015,463,000
588,222,000
684,715,000
770,337,000
845,976,000
23.5%
9.8%
CLARK COUNTY GROSS GAMING REVENUE
$810,286,000
Percent
Change
1973
1974
1975
1976
14.3% 1977
In 2017, Clark County's gross gaming revenue increased
2.7% compared to 2016. As of December 31, 2017,
there were 172 casinos in Clark County with non-
restricted gaming licenses, of which 161 had gaming
revenues of over $1 million.
1971
808,861,000
811,123,000 (3.2%)
856,930,000
848,564,000
764,318,000 0.3%
(2.2%)
841,595,000 16.1%
2.8%
(0.3%)
863,403,000
796,766,000
752,885,000
831,721,000
867,749,000
724,746,000
761,674,000
(9.8%)
2008
2007
(9.9%)
$9,713,930,000
827,786,000
854,292,000
820,394,000
1990
3,430,851,000
4,104,001,000
4,152,407,000
1996
1994
1991
1992
(0.9%)
13.6%
785,062,000
2015 9,617,671,000 0.7%
1995
1997
1998 3.2%
10,630,387,000
9,674,404,000 2.9%
2012 9,399,845,000 1.9%
2011 3.5%9,222,677,000
0.8%
(0.1%)
11.5%
(0.5%)
12.5%2,789,336,000
$600
$650
$700
$750
$800
$850
$900
$950
$1,000
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2016 2017
Total Total Employees
Hospitality % of % of Hospitality Clark County To Rooms
Month Employment City State Year Employment Hotel/Motel Rooms Ratio
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Strip DowntownBoulder Laughlin
Locations 45 15 32 10
Departmental Revenues: Location
Gaming Clark County:
Rooms Las Vegas Strip
Food Downtown LV
Beverage Boulder Strip
Other Laughlin
Total Total
Statewide Total
SOURCE: State of Nevada Gaming Control Board
8
1.8
2016 286,100 160,946 1.8
160,653 1.8
43
3231
16 15
46
101
273
102
270
100
2013 267,400 162,662 1.6
2014 278,300 162,548 1.7
SOURCES: State of Nevada - Department of
Employment Training & Rehabilitation; Las Vegas
Convention and Visitors Authority
2007
2008
2015
CASINO LOCATION ANALYSIS
153,165
10101099
104
271
99
263
31
15
45
GAMING SUMMARY
The following chart contains the monthly employment
statistics for the Las Vegas Metropolitan Statistical
Area (MSA) in the Leisure and Hospitality industry in
2017. Please note that the Las Vegas MSA
encompasses Clark County, Nevada.
SOURCE: State of Nevada Gaming Control Board
2016 2017
47
16
146,372 1.9
2014
284,200
286,400
290,600
291,100
28.3%
28.4%
28.9%
292,700
19.8%
20.0%
291,400
286,700
2011
251,500
13.9%19.5%
13.9%
7.8%
14.1%
28.6%
15.5%
272
34.0%
100.0%
7.2%
100.0%
5.7%
100.0%
9.4% 4.8%
100.0%
7.2%
4.0%
6.0%
14.8%
30
16
30
LAS VEGAS LEISURE AND HOSPITALITY
MONTHLY EMPLOYMENT INDEX
19.7%
HISTORICAL CLARK COUNTY LEISURE AND
HOSPITALITY EMPLOYMENT
269,500
20.1%
19.7%
20.0%
28.9%
The table below provides the annual ratios of
employment per hotel/motel room for Clark County for
the last decade. Clark County includes the Las Vegas,
Laughlin and Mesquite areas.
19.7% 273,100
160,946
1.8
291,500
293,400
289,900
290,500
29.0%
19.9%
28.4%
28.5%
28.6%
11.3%
29.0%
2009
49.9%
20.0%
Number of Casinos with Gross Gaming
Revenue of $1 Million and Over (Fiscal Year)
69.3%
27.7%
The above chart indicates that, on average, 1.8 people
were directly employed in the leisure and hospitality
fields for each available hotel/motel room in Clark
County on December 31, 2017. Total hotel/gaming
employment figures now represent all leisure and
hospitality employees.
45
161,383 1.6
2010 253,400 161,052 1.6
259,600 162,258 1.6
2012 261,700 162,559 1.6
2013
63.1%
Illustrated below is the departmental revenue
distribution for the Las Vegas Strip, Downtown Las
Vegas, the Boulder Strip and Laughlin Casinos
during fiscal year 2017. The chart represents casinos
earning $1 million and over in gaming revenue.
Please note that figures may not always total 100%
due to rounding.
19.3%
SOURCE: State of Nevada - Department of
Employment Training & Rehabilitation
2015
19.8%
19.4%27.8%
282,500
Las Vegas
284,900
CASINO REVENUE DISTRIBUTION ANALYSIS
Casinos Earning $1 Million and Over in Gross
Gaming Revenues (Fiscal Year 2017)
28.3%
2017 289,400
Month
Jan
Feb Those Who
Mar Year All Visitors Gambled
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Total r r
r = Revised
SOURCE: Las Vegas Convention and Visitors Authority, Las Vegas Visitor Profile Study, and NV Gaming Control Board
2016 Gaming 2017 Gaming % of Total U.S. U.S. Casino Gaming Win by State
State Revenue (win) Revenue (win) Gaming Win
NV
PA r
LA
IL
NJ r
NY r
IN
MS
MO r
MD rOther r
Total r
r = Revised
SOURCE: Individual State's Gaming Commissions Note: Does not include Indian Casino Gaming
18.7%
6.7%
5.1%
2,710,690,000
2,413,408,000
$280$2152007
Gam
ing R
evenue
Per
Vis
itor
2013
4.0%
167
(3.7%)179
2.3%
6.0%
20.5%
2009
2010
2012
2,212,246,000
3,113,424,000
3,226,917,000
TOP 10 U.S. CASINO GAMING REVENUE
100.0%
4.3%
7,529,151,000
$40,692,705,256
1,714,237,000
7,611,472,256
183
2,522,570,000
2,406,012,000
2,012,561,000 2,348,895,000
1,737,696,000
1,203,287,000 1,614,337,000
$39,400,061,000
9
5.8%
5.9%
5.5%2,239,893,000
2,080,089,000
2,216,004,000
GAMING SUMMARY
7.7%
7.9%
28.4%
186
$11,571,114,000
CAUTION: This analysis does not address local residents who
may be contributing to the gaming revenues at these casinos.
186
2015
$180
208
(0.7%)
0.3%
3,138,194,000
$187
HISTORICAL LAS VEGAS GAMING
REVENUE
The following table analyzes gaming revenues by
visitor. "Visitors Who Gambled" is derived from the
Las Vegas Visitor Profile Study and excludes
visitors under the age of 21, as well as visitors who
indicate that they did not gamble while in Las
Vegas.
LAS VEGAS GAMING REVENUE
PER VISITOR ANALYSIS
Revenue Per Visitor Among:
208
$11,257,147,000
3,213,422,000
1.8%
The analysis below divides the monthly gross gaming
revenue for the Las Vegas core areas encompassing
the Strip, Downtown and Boulder Strip casinos by the
monthly visitor volume.
2016 2017 Change
0.6%
$214
Percent
0.5%
5.7%164
$185
208
166
15.4%
209
174
256 2008
310
189
187
181
4.0%
305 186
316 180
2014
307
2016
CAUTION: This analysis does not address local residents
who may be contributing to the gaming revenues at these
casinos.
177
167
183
186
3.2%
163
188
250
188
201
189
282
258
156 2011
188
189
2017 181 284
323
189
196
125
150
175
200
225
250
275
300
325
350
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
All Visitors Those Who Gambled
NV
PA
LAILNJ
NY
IN
MS
MO
MD
Other
Percent Percent
2016 2017 Change 2016 2017 Change
Jan Jan r
Feb r Feb
Mar r Mar
Apr r Apr
May May
Jun r Jun
Jul r Jul
Aug Aug
Sep Sep
Oct r Oct
Nov Nov r
Dec r Dec
Total r Total r
r = Revised r = Revised
Percent Percent
2016 2017 Change 2016 2017 Change
Jan Jan r
Feb Feb r
Mar Mar r
Apr r Apr r
May May r
Jun Jun r
Jul Jul r
Aug Aug r
Sep Sep r
Oct Oct r
Nov Nov rDec Dec r
Total r Total r
r = Revised r = Revised
66,434,000
841,595,000724,746,000
(0.3%)
(3.2%)
SOURCE: Gaming Control Board - Monthly Gaming
Revenue Report
3.2%
831,721,00077,550,000 79,986,000
867,749,000
854,292,000
785,062,000820,394,000
856,930,000
811,123,000
69,219,000 58,737,000
GAMING SUMMARY
47,470,000
78,669,000
72,847,00047,053,000
19.3%
19.0%
3.1%
55,666,000
(0.9%)
68,732,000
(15.1%)
(8.6%)
63,875,000
0.3%761,674,000
3.5%
(2.2%)
860,706,000
764,318,000
848,564,000
1.4%
475,375,000 (3.3%)
10
(0.9%)
52,993,000 808,861,000(6.2%)
73,640,000 74,250,000 0.8%
56,477,000
16.1%
67,178,000 17.1%
0.1%72,791,000
831,713,000 2.8%
SOURCE: Gaming Control Board - Monthly Gaming
Revenue Report
2.7%$787,975,000 $812,952,000 $9,713,930,000 $9,978,938,000
827,786,000
49,247,000
(3.3%)
$68,171,000 $84,887,000
BOULDER STRIP
GROSS GAMING REVENUE
$564,616,000
24.5%
46,047,000
565,606,000
545,538,000 21.3% 42,785,000 48,519,000
CLARK COUNTY
GROSS GAMING REVENUE
14.3%
(6.1%)
(6.0%)
49,255,000 0.0%
54,232,000
$810,286,000
42,509,000 46,770,000 10.0%
546,792,000
496,989,000
590,708,000 571,504,000
531,004,000
542,541,000
562,740,000 528,682,000
1.6%
(7.7%)
516,992,000 485,753,000
567,890,000 4.7%
DOWNTOWN
GROSS GAMING REVENUE
541,901,000 (5.0%) 51,736,000
$42,052,000
50,611,000
LAS VEGAS STRIP
GROSS GAMING REVENUE
570,303,000
8.1%
14.4%
486,820,000
$55,549,000
2.2%
491,369,000 42,905,000
3.0%
41,833,000
449,561,000
50,420,000
32.1%
22.6%
613,014,000
488,929,000 42,354,000
62,915,000
13.4%
$608,911,000
526,093,000 51,312,000
$532,276,000
45,113,000
52,295,000 21.9%
9.5%
8.7%
7.8%
55,229,000
53,665,000 752,885,000
75,186,000
10.0%
6.8%
57,818,000
50,770,000
63,575,000
7.6%
$631,235,000
$926,124,000
11.8%1.3%
796,766,000
$6,376,257,000
70,962,000 64,489,000 (9.1%)
$6,461,034,000
763,200,000
(4.4%)825,618,000863,403,000
857,352,000
Percent
Month 2016 Change
Jan
Feb
Mar
Percent Apr
Month 2016 2017 Change May
Jan Jun r
Feb Jul r
Mar r Aug r
Apr Sep r
May Oct
Jun r NovJul Dec rAug Average r
Sep r = Revised
Oct r
Nov
Dec Percent
Total r Month 2016 Change
Jan r
r = Revised Feb r
SOURCE: McCarran International Airport Mar r
Apr r
May r
Jun r
Jul r
Aug r
Sep r
Est. % of Net Chg Oct r
2017 Visitors Utilizing From Nov rMonth Visitors Air Transportation 2016 Dec r
Jan Average
Feb r = Revised
Mar
Apr
May Percent
Jun Month Change
Jul Jan
Aug Feb
Sep Mar
Oct Apr
Nov MayDec Jun
Total Jul
Aug
Sep
Oct r
Nov rDec r
Average r
r = Revised
SOURCE: McCarran International Airport
AIRLINE STATISTICS
2.8%
(0.1%)73,696
77,613
77,157
4.0%
1.1%
1.7%
1.5%
74,635
78,623
456
1.7%
74,624
2.2%
(2.8%)
1.3%
0.0%
472
78,387
79,273
1.3%
AVERAGE SCHEDULED DAILY FLIGHTS
(INBOUND ONLY)
130
130
139
0.8%
0.8%
132
(4.3%)
130
134
135
133
131
0.0%
131
138
138
133131
(1.5%)
(2.2%)
(2.9%)
130
133
(0.9%)
11
134
129
136134
133
1.5%(0.7%)
134135
135 1.5%
(0.8%)
140 137 (2.1%)
1.7%
1.2%
1.2%
0.8%
75,640
72,208(0.1%)74,822
78,773
77,309
2016 2017
77,061
73,733
0.6%
0.7%
0.6%
1.9%
76,340
453
475
491
74,740
78,266
72,806
78,091
2017
71,162 4.9%
456
478
464
494
489
0.4%
481
3.8%
1.4%
483
459
484
466
1.0%
0.6%488
479
481
480
4,071,128 0.4%
1.5
3,828,089
48,500,194
1.7
LAS VEGAS McCARRAN AIRPORT TOTAL
ENPLANED/DEPLANED PASSENGERS
McCarran International Airport experienced a
2.2% increase in total passenger traffic during
2017. An analysis of the monthly data follows:480
479
486
491
2017
490
4,149,513
4,062,190
4,208,019
3,676,329
3,432,220
4,206,358
SCHEDULED AIRLINES
AVERAGE DAILY SEAT CAPACITY
(0.2%)
3,508,800
474
1.6
3,150,500
45.9%
3,865,110
3,707,438
47,435,027
46.7%
47.3%
3,788,800
1.4%
3,551,697
3,443,923
4,074,257
4,244,800
3.8%
4,098,084
4,168,391 4,325,676
3,912,116
3.5%
(0.3%)
3.2%
4,133,764 4,192,034 465
3.6%
44.9%
42,214,200 46.3% 1.4
1.1
2.33,604,300
47.7% 2.13,194,800 46.4% 0.03,300,500
49.0%
47.1%3,566,700
3,562,900
3,605,700
3,602,100
3,545,100
AIRLINE PASSENGERS AS PERCENTAGE
OF TOTAL VISITOR MARKET FOR
LAS VEGAS
3,913,935
SOURCES: McCarran International Airport; Las
Vegas Convention and Visitors Authority
4,277,372 4,339,416 1.5%
4,053,362
78,371
76,483
76,937
79,684
SCHEDULED AIRLINES
AVERAGE NONSTOP MARKETS
77,067
3,783,900
0.9
0.547.0%
1.6
46.3%
2.2%
2.4
42.4%
1.3%
3.3%
2.5
45.2%
Enplaned/Deplaned
Year Year
r
SOURCES: McCarran International Airport; Las
Vegas Convention and Visitors Authority
2017 48,500,194 2.2% 2017 42,214,200 19,545,175 46.3%
2010
2011
2012
2013
2014
2015
20162016 47,435,027 4.5%
42.7%
42.4%
41.9%
42.8%
44.9%
39,727,022
39,668,221
2001
2002
2003
2004
2005
2006
2007
2008
2009
1992
1993
1994
1995
1996
1997
1998
1999
2000
2002
2003
2004
2005
2006
2007
2008
1975
1976
1977
1978
1979
1980
1981
1982
1983
1984
1985
1986
1987
1988
1989
1990
1991
1993
1994
1995
1996
1997
1998
1999
2000
2001
1984
1985
1986
1987
1988
1989
1990
1991
1992
1975
1976
1977
1978
1979
1980
1981
1982
1983
AIRLINE STATISTICS
2013 41,857,059 0.5%
58.5%
18.2%
12,428,748
15,582,302
6,500,806
Percent
Change
19,089,684
20,171,557
10,141,809
9.3%
(1.7%)
7.7%
10,312,842
Total
Passengers
10,302,106
9,469,727
9,438,648
16,231,199
12
30,459,965
26,850,486
28,027,239
20,912,585
35,009,011
30,227,287
33,715,129
36,865,866
35,179,960
22,492,156
30,315,094
(0.3%)
11.5%
9.3%
(4.6%)
(0.5%)
19.4%
4.4%
8.7%
(0.5%)
46,193,329
47,729,527
3.6%
17,106,948
7,685,817
7,964,687
10,924,047
14.4%
16.1%
(2.6%)
(8.1%)
9,110,842
10,574,127
11.6%
5.7%
3.7%
7.6%
3.6%
13.8%
25.4%
4.2%
5.4%
(0.3%)
36,265,932
2009 40,469,012
39,757,359
4.4%
3.3%
(7.7%)
(8.2%)
(1.8%)
44,074,642
SOURCE: Las Vegas Convention and Visitors
Authority
HISTORICAL LAS VEGAS McCARRAN
INTERNATIONAL AIRPORT
TOTAL PASSENGERS
HISTORICAL AIRLINE PASSENGERS
AS PERCENTAGE OF
TOTAL VISITOR MARKET FOR LAS VEGAS
41,667,5962012
2015 45,389,074 5.8%
2011 4.3%41,481,204
2014
2010
42,885,350 2.5%
0.4%
14.3%
6.8%
41,441,531
44,267,370
42.3%
41.7%
42.4%
39.3%
39.3%
40.8%
45.2%
43.1%
40.1%
40.6%
43.1%
46.1%
44.5%
45.3%
46.7%
46.8%
45.6%
43.0%
41.7%
41.0%
9,151,427
9,769,354
10,137,021
11,178,111
11,696,073
11,941,524
11,820,788
43.8%
42.3%
44.1%
44.3%
44.2%
47.4%
45.8%
45.5%
46.1%
47.7%
41.8%
39.5%
38.5%
40.9%
45.2%
43.7%
35.5%
29,636,361
30,464,635
30,605,128
33,809,134
11,633,728
12,348,270
12,843,433
14,194,189
15,196,284
16,216,102
17,199,808
18,129,684
20,954,420
41,126,512
42,312,216
42,936,100
3,839,356
3,983,849
4,560,669
5,286,625
5,146,797
4,740,136
4,723,294
5,161,577
5,073,156
5,464,763
6,215,280
7,329,678
7,516,316
7,668,856
8,737,993
9,037,609
35,849,691
35,017,317
35,071,504
16,963,438
16,819,326
17,232,009
18,109,628
19,278,309
Visitors
Air
16,142,983
15,606,819
16,099,677
17,460,561
18,049,224
17,745,189
16,854,607
15,629,807
14,904,102
9,258,144
10,373,464
12,498,962
12,818,938
14,047,635
13,952,803
13,925,333
15,586,011
3,248,757
Total
Volume
Visitor
Total
Total
Percent of
Air as
16,352,921
16,778,273
17,100,303
36,351,469
37,335,436
38,928,708
35,540,126
37,388,781
38,566,717
38,914,889
39,196,761
37,481,552
21,315,116
21,886,865
23,522,593
28,214,362
29,002,122
2017
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Average
SOURCE: State of Nevada Department of Transportation - Traffic Section
Total (All Five Directions)
Average Daily Flow Percent PercentMonth Change Month Change
Jan Jan
Feb Feb
Mar Mar
Apr Apr
May May
Jun Jun
Jul e Jul
Aug e Aug
Sep e Sep
Oct Oct
Nov e NovDec e Dec
Average e Total
SOURCE: State of Nevada Taxicab Authority
13
115,229
121,601
110,206
124,558
132,060
120,870
0.6%
1.0%116,391
0.4%
0.2%
e = Estimate as partial NDOT data unavailable
SOURCE: State of Nevada Department of
Transportation - Traffic Section
TRANSPORTATION STATISTICS
2017
102,525
101,094 102,967
2016
(13.6%)
21,589
1,400,843
23,077,627
1,181,054
19,947,868
(15.7%)
(19.9%)
(18.1%)
1,773,281 (13.6%)
1,713,381
2016 2017
1,867,815
1,484,911
1,602,775
2,091,142
1,854,8621.9%
123,655
114,687
2.3%
125,937 2,090,979
2,051,364
2,044,127121,731
117,771
1.1%
10.5%
2.8%
2,115,445
(10.8%)
1,900,672
1,695,806 (17.0%)
1,721,523 (13.5%)
1,957,769 1,667,721 (14.8%)
1,990,580
2,037,478 (3.7%)(3.1%)
111,832
119,411
116,143
114,244
112,118 112,350
116,193
99,390
115,447(1.7%)
(10.7%)
1,388,319 (13.4%)
1,977,069 1,762,8340.5%
8,351 1.2%
(1.0%)
(0.9%)
(0.8%)
8.1%
29,545
(2.8%)
109,957
132,693
1,653,745 (13.0%)
(3.1%)
2.0%
31,282 10.3%
31,881
5.0%
15,127 0.7%
13,869 6.3%
14,573 4.2%
13,162 (11.5%)
14,4473.6%
6.1%
6.0%3.6%
5.7%
1.0%
15,078
13,738
3.1%
32,343
34,271 3.0%
15,322
13,200
14,547
2.1%
29,935 1.1%
30,668 1.0%
LAS VEGAS DAILY AUTO TRAFFICNUMBER OF TAXICAB TRIPS
IN NEVADA
6,607
7,237
(1.7%)
2.5%
16,527
18,270
(10.1%)
4.1%
43,890
44,880
46,482
29,882
26,831
(0.1%)
(2.3%)
0.8%
1.3%
20,009 0.9%
(2.0%)
6,665 1.0%
8,205 11.1%
7,380 2.7%
7,144 0.4%
0.8%7,238
6,633 1.0%
7,173 1.4%
6,805 (0.7%)
7,080 0.0%
19,441
21,735 12.1%
20,839 2.4%
21,032 2.9%
19,590 0.3%
19,836 (1.4%)
19,825 2.8%
19,508 (0.5%)
21,920 (0.4%)
LAS VEGAS DAILY AUTO TRAFFIC
PRINCIPAL HIGHWAYS - AUTO TRAFFIC LEADING TO LAS VEGAS (TWO-WAY TRAFFIC)
I-15 South I-15 North U.S. 95 North U.S. 95 South U.S. 93 South
Southern CA Salt Lake City Tonopah/Reno Searchlight/Laughlin
Vehicles From 16 Vehicles From 16 Vehicles From 16 Vehicles
Total
Boulder City
% Chg Total % ChgTotal % Chg Total % Chg Total % Chg
From 16From 16 Vehicles
37,375
38,173
43,099
(7.1%)
(2.7%)
(9.0%)
23,803
25,549
30,648
40,740
14,084
31,825
2.9%
44,738
4.9%
4.6%
49,414
43,774
46,640
(1.6%)
11.0%
50,096
54,137
2.4%
(0.0%)
4.0%
6,72915,862 3.0%
14,805 1.0%
2.4%
Average Daily FlowPercent Percent
Year Change Year Change
*
*
Daily Auto Traffic - I-15 at NV/CA Border
e
Daily Auto Traffic - All Five Directions
SOURCE: State of Nevada Department of Transportation -
Traffic Section
2017 44,880 (1.0%)
2017 116,391 1.0%
6.3%
(5.3%)
2014
84,115
102,725
2013
2012
102,244
99,844
2.5%
N/A
2008
2009
100,774
100,391
5.0%44,4192015
2011
40,383
2.0%
14
TRANSPORTATION STATISTICS
0.2%
2010
(0.5%)
2.2%
42,318 (0.4%)
2011
0.6%
2014
2006
1.5%
1999
2000
2007
2009
68,906
70,294
40,344
39,199
37,686
39,808
2016 45,329
1997
2012 41,706
2007
2001
2004
78,013
85,544
86,961
86,698
1.9%
39,649
2013
40,213
42,485
2006
7.4%
4.4%
2008
1.9%
0.3%
3.4%
2.6%
HISTORICAL LAS VEGAS
DAILY AUTO TRAFFIC
I-15 AT NV/CA BORDER
Total
Vehicles
2004 N/A38,799
4.3%
2.0%
2010
HISTORICAL LAS VEGAS
DAILY AUTO TRAFFIC
ALL FIVE DIRECTIONS
58,917
59,777
Total
Vehicles
66,058
72,973
63,261
3.6%1995
2005
4.0%
(5.3%)
(1.4%)
2.2%
e = Estimate as partial NDOT data unavailable
Average daily flow is an adjusted average daily
traffic for all highways in and out of Las Vegas.
* To reflect altered traffic patterns from the Hoover Dam bypass
bridge that opened October 2010, the 2010 and 2011 figures
have been retroactively revised.
2016 115,229 5.5%
1996
2015 109,204
1.7%
5.8%
(0.3%)
(0.5%)
5.0%
4.4%
3.8%
82,094
78,405
81,923
2005
1998
2002
2003
0
20,000
40,000
60,000
80,000
100,000
120,000
0
5,000
10,000
15,000
20,000
25,000
30,000
35,000
40,000
45,000
50,000
* *
Occupancy ADR RevPAR
Month 2016 2017 2016 2017 Change 2016 2017 Change
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec r r
Year-to-Date r r
r = Revised
Occupancy ADR RevPAR
Month 2016 2017 2016 2017 Change 2016 2017 Change
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
NovDec
Year-to-Date
Occupancy ADR RevPAR
Month 2016 2017 2016 2017 Change 2016 2017 Change
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
NovDec
Year-to-Date
SOURCE: Las Vegas Convention and Visitors Authority
0.3
1.6
0.0
0.6
1.4
0.6
(0.9)
(1.6)
(2.9)
(1.2)
0.8
0.8
(0.7)
0.5
(0.2)
(1.6)
(2.4)
(2.4)
(2.7)
OCCUPANCY - ADR - RevPAR
CITYWIDE
84.7% 85.7% $144.88 $150.21 3.7% $122.71 $128.73 4.9%1.0
Change
87.2% 85.5% 121.76 118.66 (2.5%) 106.17 101.57 (4.3%)(1.7)
91.8% 94.0% 122.25 149.02 21.9% 112.23 140.08 24.8%2.2
117.18 113.82 (2.9%)
88.0% 89.1% 122.73 127.14 3.6% 108.00
89.7% 90.7% 130.64 125.49 (3.9%)
113.28 4.9%
1.0
1.1
93.5% 92.6% 121.25 121.47 0.2% 113.37 112.48 (0.8%)(0.9)
89.1% 88.7% $125.97 $129.41 2.7% $112.29 $114.60 2.1%(0.5)
LAS VEGAS STRIP
85.9% 87.1% $157.77 $163.72 3.8% $135.52 $142.60 5.2%1.2
Change
115.89 111.14 (4.1%)
93.2% 94.8% 130.47 161.00 23.4% 121.60
88.2% 87.0% 131.40 127.75 (2.8%)
152.63 25.5%
(1.2)
1.6
0.1%
$125.66 2.1%
DOWNTOWN
79.3% 81.4% $73.07 $74.59 2.1% $57.94
90.5% 90.0% $135.87 $139.78 2.9% $123.01
$60.72 4.8%
(0.5)
Change
2.1
(0.5) 51.96 52.03
49.97 53.39 6.8%
85.0% 86.6% 64.81 65.80 1.5% 55.09 56.98 3.4%
85.2% 89.2% 67.75 83.98 24.0% 57.72 74.91 29.8%4.0
$57.96 6.9%
15
53.37 56.72 6.3%
82.8% 83.0% $65.53 $69.48 6.0% $54.22
84.4% 85.0% 63.23 66.73 5.5%
55.52 61.13 10.1%
78.5%
84.9% 86.3%
111.73 119.04 6.5%
89.3% 88.6% 112.50 115.68 2.8% 100.46
93.7% 94.5% 119.24 125.97 5.6%
102.49 2.0%
0.8
(0.7)
92.9% 91.1% 137.11 139.57 1.8% 127.38 127.15 (0.2%)(1.8)
92.7% 90.0% 139.06 139.62 0.4% 128.91 125.66 (2.5%)(2.7)
107.93 101.11 (6.3%)
79.6% 77.4% 114.86 116.05 1.0% 91.4386.5% 84.5% 124.77 119.66 (4.1%)
89.82 (1.8%)
(2.0)
(2.2)
(0.4%)94.9% 94.2% 130.55 130.99 0.3%
(3.6%)
89.6% 90.4% 132.60
123.89 123.39
137.46 3.7% 118.81 124.26 4.6%
91.1% 91.9% 141.48 135.24 (4.4%) 128.89 124.29
6.3%
91.3% 91.1% 120.95 124.57 3.0% 110.43 113.48 2.8%
95.4% 95.9% 127.98 135.35 5.8% 122.09 129.80
(0.3%)
93.7% 91.3% 150.36 152.24 1.3% 140.89
93.9% 92.3% 148.29 150.41 1.4%
139.00 (1.3%)
139.24 138.83
(2.8%)87.9% 85.5% 134.64 129.43 (3.9%) 118.35 110.66 (6.5%)
100.55 97.78
65.39 70.84 8.3%
81.2% 78.5% 123.83 124.56 0.6%
82.5% 82.5% 60.57 64.71 6.8%
83.2% 82.7% 62.45 62.91 0.7%
47.01 3.2%
86.1% 85.2% 72.58 80.58 11.0% 62.49 68.65 9.9%
79.1% 58.02 59.43 2.4% 45.55
87.6% 86.0% 71.32 74.62 4.6% 62.48 64.17 2.7%
48.93 3.7%51.38 50.92 (0.9%)
75.5% 74.3% 62.49 65.85 5.4% 47.1881.1% 78.2% 63.35 65.11 2.8%
Rank Date
1 Jul 29-30
2 Mar 17-18
3 Mar 25-26
4 Jul 7-8
5 Mar 10-11
6 Apr 22-23
7 Jun 16-17
8 Jun 23-24
National Las Vegas Net 9 Jul 22-23
Month Occupancy Occupancy Difference 10 Mar 3-4
Jan 11 Apr 8-9
Feb 12 Sep 16-17
Mar 13 Jul 14-15
Apr 14 May 6-7
May 15 Oct 21-22
Jun 16 Sep 23-24
Jul 17 May 27-28
Aug 18 May 20-22
Sep 19 Mar 31 - Apr 1
Oct 20 Sep 2-4
Nov 21 Nov 11-12
Dec 22 Aug 12-13
Year-to-Date 23 Feb 17-19
24 Jun 30 - Jul 1
25 Apr 29-30
26 Jun 9-10
Las Vegas vs. U.S. National Occupancy 27 Aug 5-6
28 Sep 30-Oct 1
29 Oct 28-29
30 Apr 15-16
31 Dec 30-Jan 1, 17
32 Sep 9-10
33 Feb 24-25
34 Nov 4-5
35 Dec 30-Jan 1
36 Aug 19-20
37 Jan 6-7
38 Jan 20-21
39 Jan 13-15
40 Jun 2-3
41 Nov 18-19
42 Oct 7-8
43 Aug 26-27
44 Oct 14-15
45 May 13-14
46 Nov 24-26
47 Feb 3-4
48 Dec 9-10
49 Feb 10-11
50 Jan 27-28
51 Dec 16-17
52 Dec 2-3
53 Dec 23-25
2016 2017 Change
16
1.3
7.4
5.9
(5.0)
(7.2)
87.9%82.0%
82.6% 77.6%SOURCE: Las Vegas Convention and Visitors Authority
94.8% 82.6% (12.2)
SOURCES: Las Vegas Convention and Visitors
Authority; STR
(2.8)
88.4%81.0%
89.0%
95.1%
94.9%
90.3%
96.5% 89.3%
91.0%
91.0%
94.6%
93.8%
93.3%
93.2%98.0%
94.4%
98.8%
(3.1)94.1%
92.7%
92.0%
OCCUPANCY STATISTICS
97.8% 98.8% 1.0
0.6
95.8%
5.8
0.5
3.3
(0.3)
96.4%
98.0%
(0.1)
98.3%
0.296.3%
96.0%
0.4
70.7%
95.8%95.3%
88.6%
91.1%
90.7%
(0.2)
(3.2)
(6.0)
95.0%
90.6%
98.0%
(1.5)
94.9%
(4.8)
94.2%
89.1%
(0.2)
4.8
(5.8)
(1.3)
93.7%
93.1%
93.9%
2.7
93.0%
(0.5)
(0.9)
94.4%
91.8%
(2.2)
1.1
96.3% (0.9)
92.5%
(1.2)
(2.2)
95.4%
96.7%
95.7%
97.6%
95.2%97.4%
94.6%
94.2%
94.4%
73.8%
69.6% 90.0% 20.4
22.8
23.0
54.0%
84.5%
77.4%
61.5%
65.9% 88.7%
95.3%
90.3%
94.4%
94.8%
95.0%
95.2%
95.7%
21.469.7%
95.1%
23.4
26.0
98.3%
98.3%
73.4%
23.2
89.1% 21.3
92.6%
97.6%
91.3%
96.1%
94.5%
97.6%
20.7
17.9
19.2
97.1%
The following table compares the Las Vegas
monthly occupancy rates to the U.S. hotel average
monthly occupancy rates. The "Lodging Review"
report published by the national firm of STR was
utilized for the comparative study.
98.0%
95.2%
98.4%
98.2%
97.6%
98.2%
1.7
98.3%
1.0
CITYWIDE WEEKEND OCCUPANCY RANKING
96.8%
3.3
98.5%
98.8% 98.5% (0.3)
1.7
98.1%
(1.7)
(0.4)
(0.6)
0.0
97.6%
LAS VEGAS OCCUPANCY VS.
U.S. NATIONAL AVERAGE
67.8%
97.3%
96.6%
68.0%
61.2%
31.6
85.5%
94.0%
24.3
54.1% 85.7%
67.5%
95.0%
97.6%
98.4%
97.7%
(0.9)
94.7%
94.6%
0.5
(0.1)
4.6
(0.3)
96.1%
96.3%
95.5%
(0.9)
97.6%
97.5%
97.4%
2.4
96.5%
(1.2)
(2.0)
95.4%
(2.1)96.2%
96.4%
95.7%
0%
20%
40%
60%
80%
100%
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
National Las Vegas
Month
Jan
Feb
Mar
Apr Year
MayJun
Jul
Aug
Sep
Oct
NovDec
Year-to-Date
Las Vegas Occupancy
Month
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
NovDec
Year-to-Date
0.8
(0.9)
(0.5)
(3.7)
(2.0)
(1.6)
(0.5)
89.3% 92.6%
94.6% 93.0%
97.5% 98.0%
95.0% 94.5%
2016 2017 Change
3.3
(1.6)
0.5
0.7
0.7
(1.6)
92.3%
2016
95.7% 96.4%
94.8% 95.5%
97.7% 96.1%
97.0% 97.8%
95.4%
2017 Change
0.2
(1.9)
2.4
82.8% 80.8%
1.6
1.3
(0.9)
1.2
(0.6)
(2.8)
(1.9)
86.7% 88.3%
85.2% 86.5%
91.9% 91.0%
82.2% 82.4%
83.8% 81.9%
89.9%
74.9% 71.6%
86.5% 86.0%
91.9% 93.1%
17
SOURCE: Las Vegas Convention and Visitors
Authority
87.2% 86.6%
91.1% 88.3%
90.5% 88.6%
(2.0)
(3.3)
(0.6)
OCCUPANCY STATISTICS
87.7%
86.5% 95.0%
2017 86.0%
89.1%
93.3%93.7%
86.8%
2016
94.5% 88.7%
84.4%
2013
2008
2009 88.0%
HISTORICAL LAS VEGAS OCCUPANCY -
WEEKEND & MIDWEEK
Midweek Weekend Citywide
78.2%
LAS VEGAS WEEKEND
SOURCE: Las Vegas Convention and Visitors
Authority
83.9%
2010 76.8% 88.4%
85.2%2014
LAS VEGAS MIDWEEK
90.9% 83.8%
2012 81.6%
94.5%
96.5% 96.0%
97.9% 94.2%
95.3% 93.3%88.1% 86.5%
81.4% 91.1% 84.3%
86.0%
81.5%
80.4%
2011 80.7%
The following table presents the citywide, weekend,
and midweek occupancy rates over the last ten
years.
90.8%
84.3% 89.8%
2015
Weekend
Citywide
Midweek
60%
70%
80%
90%
100%
Year Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
United States
Nevada
r
Las Vegas
r
* Seasonally adjusted rates r = Revised
SOURCES: U.S. Department of Labor and NV Dept. of Employment, Training and Rehabilitation
Percent Percent
Month Change Month Change
Jan Jan
Feb Feb
Mar Mar
Apr Apr
May May
Jun Jun
Jul Jul
Aug Aug
Sep Sep
Oct Oct
Nov NovDec Dec
Average Average
SOURCE: U.S. Department of Labor SOURCE: U.S. Travel Association
Year
SOURCE: The Conference Board
99 93 96104 99 101 94 95 100 91 101 103
126 129 123112 116 125 119 118 117 120 120 121
18
4.2
4.6
6.0
OTHER ECONOMIC INDICATORS
106
103
4.4
4.7
4.1
5.0
4.9
5.5 5.4
5.0
4.5
4.9
4.9
4.9
5.3
65 72 64 66
5.6
4.1 4.1
4.8
20172017
6.1
4.9
4.4
5.8
4.3
5.4
5.8
5.2
6.2 6.1 5.9
6.0
5.6
5.2
5.8 5.7
5.3 4.95.3
5.5
6.2 6.1
5.4 5.3 5.45.5
105109 106112 95100
110
91
98
Nov
105
88
103 87
108
UNITED STATES
CONSUMER PRICE INDEX (CPI)
6.5
5.3
4.9 4.95.3 5.2 5.1 5.1
5.5
5.0
5.7
5.2 5.1
6.1
4.9 4.9
5.8
2016
2017
2016
2017
2016
2017
105
106
105
104 106
100107 105106
Dec
10485
110108
Sep Oct
245.1
110
103
105
107
104
111
98
JulJunAprJan Feb
240.0
Mar AugMay
279.4
241.4 246.8
241.4246.7 2.2%
241.7 246.7
241.4
2.1% 273.0
237.1 243.6 2.7%
2.5%
2016
236.9 242.8
238.1 243.8
UNEMPLOYMENT RATE *
4.9 4.9 5.0
4.8 4.7
4.94.7
4.34.4
245.0
240.6
240.9
2.5%
2.8%2.1%
274.5 281.3
275.3271.4
240.2 244.7 1.9%
CONSUMER CONFIDENCE INDEX
2.4%
267.9265.8246.5
2.0%
2.1%
1.9%
3.0%282.6
0.3%
0.0%
280.8
286.1
279.7
2.3%
274.52.2%
244.8
245.5
241.0
2016
263.4
1.6%
1.7%
274.5
285.3
279.7
280.3
272.0
2.4%
3.3%
265.6
239.3
276.4
3.3%
4.1%
244.5 2.2%
90
2.0%
270.6 278.6 3.0%
273.8 282.9
285.9
62 72 70 69
79 78 84
80 78
93
46 65
41 53 54
63
89 94 91 9382 8682
59 455862
5155 49 47
82
61 3959
63
87 76 63
37 25 27
66 51 52
55
57 46 52 58 5849 50
7258 68 62 69 74 82 81
104
U.S. City Average: (1982-1984=100) U.S. City Average: (1982-1984=100)
Composite Series: (1985=100)
63 65 61
UNITED STATES
TRAVEL PRICE INDEX (TPI)
54 51 53
41 55
45 39
49
58
68 73 72 6764
2010
72
2011
2012
2013
2014
2015
2016
2017
2005
2006
2007
2008
2009
101 109 11398 94 96 95 92 98 97 102
Year Room Tax Revenue
Month 2016 2017
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
SepOct
Nov
Dec
Total
LVCVA Room Tax Revenue
Millions
% Share of
Dollar Chg from Total
Entity Amount 2016 Collected
County
Las VegasOthers *
Total
5.1%
91.9%
5.4%
An analysis of the collection of room tax revenue by
the various entities in Clark County is listed in the
table below.
273,079,478
ROOM TAX EARNED BY ENTITY
7,539,509
2005
2012
3.3%
* Includes Boulder City, Mesquite, Henderson and
North Las Vegas.
$282,497,037 3.4% 100.0%
207,289,931
(5.7%)
(26.1%)
194,329,584
153,150,310
219,713,911
207,117,817
7.0%
200,384,250
6.0%
163,809,985
2.7%
254,438,208 9.5%
4.9%
7.3%
$259,629,022
15,328,506
2015
4.9%
10.8%
6.2%
21,427,353 21,707,237
2016
2006
2007
2008
19961997
1998
1999
2011
2000
2009
2010
20,634,309
23,040,083 24,985,840
3.4%
(5.3%)
2013
2014
2003
232,443,537
21,409,193
138,941,106
127,102,165
2017 282,497,037
129,053,244
164,821,755
193,136,789
* Does not include revenue collected under SB-1 for the Las
Vegas Convention Center expansion and renovations.
10.6%
3.1%
49,493,569
1.2%
1991
6.0%
1.3%
8.4%
0.1%
17.7%
(1.5%)
49,396,226
52,259,477
56,125,234
100,468,931
18.6%
18.6%
7.3%
9.3%
17.2%
210,138,974
2001
2002
2004
ROOM TAX REVENUE
LVCVA ROOM TAX REVENUE EARNED* ROOM TAX REVENUE ANNUAL ANALYSIS
12.7%$26,956,881
Room tax revenue distributed to the LVCVA for the
period covering 1985 through 2017 is presented in
the following table:
Percent
Change
13.5%30,587,141
1985
Clark County room tax revenue allocated to the
LVCVA totaled nearly $282.5 million in 2017, an
increase of 3.4% when compared with last year.
Percent
Change
82,135,745
1986
38,175,535
1987
1988
1989
1990
19,790,308
$27,042,714
19,260,931
$25,597,528
24,951,255 25,343,827
29,237,193
26,236,041
10.4%
(1.1%)
118,299,856
98,186,440 7.2%
26,439,073
23,492,923
22.1%
(0.2%)
5.8%
7.4%
22,767,407 22,789,884
130,550,852
76,876,787
24.5%
2.3%
17,942,765
$273,079,478
1.6%
16,983,089
$282,497,037
(3.6%)
0.8%
19
SOURCE: Las Vegas Convention and Visitors
Authority
3.4%
SOURCE: Las Vegas Convention and Visitors
Authority
(2.7%)
5.6%
37.0%
6.8%
11.5%91,565,876
40,528,24523,781,589 24,061,033
1992
1995
1994
1993
22,643,034 24,011,906
12.6%34,443,765
$0
$2
$4
$6
$8
$10
$12
$14
$16
$18
$20
$22
$24
$26
$28
$30
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2016 2017
FY 2017-Room Tax Distribution PercentLVCVA Retains for Operations & Marketing
4 - 5% distributed to LVCVA
SB 1 - restricted for LVCCD Activities
(Less Collection Allocation Paid to Entities)
(Less Debt Service for Transportation)
Portion Distributed to Entity / Jurisdiction
1 - 2% Room Tax Retained by Entity
Collection Allocation Grants to Entities
Stadium Authority (.88%)
Nevada Department of Transportation
Clark County Transportation (1%)
State General Fund - Tourism (3/8%)
Clark County School District (1 5/8%)
State of Nevada Schools (3%)
TOTAL ROOM TAX COLLECTED
ROOM TAX REVENUE
$737,774,418 100%
63,752,468
2.6%
101,211,399
22,105,803
13.7%
3.0%
33.7%
CLARK COUNTY ROOM TAX DISTRIBUTION
20
12.5%
8.6%
$281,389,017
(25,000,000)
(18,901,915)
$67,347,741
25,000,000
$11,246,673
176,914,578
$18,901,915
The final distribution of Clark County's room tax is shown here. Of note, the LVCVA receives
approximately 34 percent of the room tax, with the remaining 68 percent going back into the
community to fund projects such as schools, parks and roads.
Amount
$92,347,741
24.0%
$248,733,775
$13,806,739 1.9%
(Less Debt Service for
Transportation), 0.0%
, 0.0%1 - 2% Room Tax Retained by Entity, 0.0%
Collection Allocation Grants to Entities, 0.0%
, 0.0%, 0.0%, 0.0%, 0.0%
LVCVA (Net), 33.7%
LVCVA (Net) 34%
Education/School Construction
38%
All Other Agencies28%
Total Percent
Year Hotel/Motel Rooms Change
Month 2016 2017
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
SepOct
NovDec
Total
SOURCE: State of Nevada - Department of Taxation
Business Type: Food Services and Drinking Places and Accommodations* Only
Month 2016 2017
Jan rFeb r
Mar r
Las Vegas Room Inventory Apr r
Thousands May r
Jun r
Jul r
Aug r
Sep r
Oct r
Nov rDec r
Total r
r = Revised
SOURCE: State of Nevada - Department of Taxation
SOURCE: Las Vegas Convention and Visitors
Authority
*Accommodations category reflects all sales tax derived from hotel-
owned revenue centers (i.e. gift shop, catering, room service, retail
outlets and hotel-owned restaurants) excluding lodging. Restaurants that
are owned independently are categorized in "Food Services and Drinking
Places."
ROOM INVENTORY & SALES TAX REVENUE
2006
2011
2012
2007
2008
20092010 148,935
5.7%
2001
2002
2003
2004
2005
0.8%131,503
148,941
132,605
150,481 0.2%
1.3%
1995
1996
1997
1998
1999
2000
(0.0%)
1993
58,4741987
1988
1989
1990
1994
61,394
67,391
73,730
76,879
76,523
86,053
88,560
1991
1992
90,046
105,347
10.0%
2.9%
126,610
126,787
130,482
4.3%
150,161
CLARK COUNTY TAXABLE SALES
0.8%
1.9%
0.1%
6.0%
(0.4%)
0.3%
140,529
133,186
(0.5%)
12.5%
6.3%
124,270
132,947
3.8%
10.0%
3.3%
99,072
Percent
TOTAL CLARK COUNTY TAXABLE SALES
Change
1.7%
2.9%
3.5%
5.0%
9.8%
9.4%
0.9%3,031,891,520
10.4%
3,507,763,113 3,850,511,394 9.8%
$2,884,688,698 $3,185,485,374
3,005,246,209
2.8%3,223,278,336 3,313,594,016
HISTORICAL LAS VEGAS HOTEL/MOTEL
ROOM INVENTORY
According to figures compiled by the State Department of
Taxation, retail sales transactions in Clark County nearly
$41.5 billion during calendar year 2017, an increase of 3.9
percent from 2016 levels.
0.3%
3,282,693,095
3,383,912,382
2.3%
3.1%
3.9%
3,873,419,565 3,993,398,852
$39,928,526,915 $41,476,399,079
3,278,265,615 3,391,170,773 3.4%
2.5%
3,469,787,068
3,600,742,478 3,613,093,102
5.7%
3,264,077,922 3,339,493,259
109,365
120,294
914,048,419 0.3%
920,739,604 947,501,571 2.9%
2.0%
925,863,502 1,017,615,994 9.9%
800,811,749 817,207,667
Percent
3,363,628,519
2.2%
3.7%
3,462,945,994 3,540,432,820
3,281,139,756
Change
$843,367,834 $887,034,802 5.2%
21
916,365,301
3,264,266,134
2013 150,593 0.1%
893,377,880 911,429,070
819,459,899
2015 149,213
$10,525,890,038
149,339 0.1%
815,162,480 800,625,825
879,050,649 901,612,886
914,549,357 933,746,437
910,446,600 941,966,080
889,012,065 958,749,663
3.2%$10,858,445,225
0.6%
2.1%
824,589,929
2014 150,544 (0.0%)
2016
(0.9%)
(1.8%)
2.6%
3.5%
7.8%
2.0%
2017 148,896 (0.3%)
55
65
75
85
95
105
115
125
135
145
155
Percent
Month 2016 2017 Change
Jan
Feb Percent
Mar Month 2016 2017 Change
Apr Jan
May Feb
Jun Mar
Jul Apr
Aug May
Sep Jun
Oct Jul
Nov Aug
Dec Sep
Total Oct
NovDec
SOURCE: State of Nevada - Parks Division Total
Percent
Month 2016 2017 Change
Jan
Feb
Mar
Apr
May
Jun Percent
Jul Month 2016 2017 Change
Aug Jan r
Sep Feb r
Oct Mar r
Nov Apr rDec May r
Total Jun r
Jul r
Aug r
SOURCE: State of Nevada - Parks Division Sep r
Oct r
Nov rDec r
Total r
r = Revised
22
OTHER TOURISM STATISTICS
36,261 41,577
1.7%
536,315
662,302646,713
20.9%
745,475
Spring Mountain, First Creek & Oak Creek Areas.
47,232
(2.2%)
17.0%
(1.3%)
14.7%
8.5%
62,747
1.4%
(3.0%)
2.4%
59,642
50,597 53,814
5.2%
6.4%
46,585
703,481 (6.9%)
During 2017, the Lake Mead area received nearly
8 million recreational visitors, an increase of 9.8
percent from the year prior.
(17.4%)
24.0%509,132382,934
66,374
37,501
77,700
68,662
34,578
87,005
67,803
74,339
52,236 50,650
41,723 8.3%
52,684 (20.6%)
79,410
38,529
600,037
VISITORS TO RED ROCK CANYON
(55.4%)
7.3%
29.6%
27,536
30,734
61,729
28,652
22,216 28,802
54,267
10.0%12,381 13,618
27,765 31,168 12.3%
18,203 14,813 (18.6%)
28,623 (47.3%)
323,879 282,636
(13.1%)
(12.7%)
19.6%
67,864
(7.2%)25,31627,279
13,370 15,990
18,204 15,82658,838
18,989
20,824 18,640
31,570 66.3%
(10.5%)
63,674
65,717
83,507
41,866
47,408
SOURCE: Boulder Canyon Project - Visitor
Services - Report of Visitors
399,047 25.9%
(14.1%)
599,190
6.0%
19.5%
756,475
(7.1%)
9.2%763,475
755,647
55,213
VISITORS TO LAKE MEAD
VISITORS TO VALLEY OF FIRE
39,500
628,219
20.2%
573,278
VISITORS TO HOOVER DAM
74,072
77,762
63,93146,230
64,526
45,605
49,635
63,485
In 2017, more than 700,000 people visited the
complex at Hoover Dam. The comparative monthly
totals for the calendar year of 2016 versus 2017
are contained in the following analysis.
6.4%42,852
2.4%
72,311
48,465
75,863 (16.3%)
12.1%
52,356 (22.9%)
(10.0%)49,561
(21.4%)
(6.9%)
61,936
(2.7%)
(2.7%)
(1.1%)73,261
SOURCE: U.S. Department of Interior -
National Park Service
55,056
515,599474,956
502,237
473,634
596,445
819,457634,163
908,949
833,518
716,890
648,531
757,960
7,175,891 7,882,339 9.8%
1.3%
682,314
(5.1%)
36.8%
Calendar Year
First vs. RepeatFirst time visitor
Repeat visitor
Purpose of Current VisitVacation/pleasure/gamble
Business/convention
Other
TransportationAir
Automobile/Bus/RV
Other Trip CharacteristicsRoom occupants (mean)
Number of visits in past year
Adults in party
Nights stayed
Visitors with children
Expenditures Per VisitorFood & drink (per trip)
Transportation (per trip)
Shopping (per trip)
Shows (per trip)
Sightseeing (per trip)
Hotel/Motel room (per night)
Gambling BehaviorGambled while in Las Vegas
Daily hours gambled
Gambling Budget (per trip)
Visitor OriginEastern States
Southern States
Midwestern States
Western States
California
Arizona
Foreign
EthnicityWhite
African American/Black
Asian/Asian American
Hispanic/Latino
Other
Average AgeAge
SOURCE: Las Vegas Convention and Visitors Authority - 2017 Las Vegas Visitor Profile Study
23
14%
1%
44.3
15%
9%
52%
31%
7%
16%
69%
12%
4%
44.0
69%
9%
5%
14%
3%
During the calendar year of 2017, the Las Vegas Convention and Visitors Authority (LVCVA) completed the Las
Vegas Visitor Profile Study. The purpose of this marketing research survey is to provide the LVCVA with an
objective assessment of the Las Vegas visitor, as well as to identify trends in visitor behavior that occur over time.
Copies of this research can be obtained by contacting the LVCVA Research Center at (702) 892-2805 or an
electronic version of the report can be viewed and downloaded at www.LVCVA.com.
6%
19%
8%
1%
LAS VEGAS VISITOR PROFILE
2016
27%
73%
52%
15%
33%
46%
54%
LAS VEGAS VISITOR PROFILE HIGHLIGHTS
2017
21%
79%
48%
16%
36%
46%
54%
43%
2014
57%
2013
15%
85%
45.2
2%
5%
12%
19%
73%
1%
47.7
8% 7%
4%
45.8
10%
2015
16%
84%
47%
16%
37%
2.0
16%
85%
$61.95
$14.86
$102.64
73%
2.9
$578.54
53%
29%
9%
11%
$292.00
$73.45
$122.66
6%
4%
77%
20%
33%
6%
4%
2.9
52%
12%
10%
12%
9%
$529.57
6%
$530.11
7%
33% 31%
$376.97
$88.29
$143.13
$60.22
$9.29
$83.62
71%
$59.68
$140.90
$14.49
$67.55
$35.93
$116.15
69%
1.9
$619.01
7%
$31.41
1.6
15%
10%
$38.45
53%
$68.83
$149.77
7%
13%
3.4
12%
$318.09
$96.08
$156.91
$47.56
$86.55
71%
2.6
$541.18
7%
49%
3.5
8%
$114.85
74%
10%
19%
81%
47%
15%
58%
2.1
38%
42%
$278.95 $281.88
41%
14%
45%
42%
1.6
2.2
1.7
2.4
58%
2.4
3.2 3.4
8%
2.1
1.7
2.4 2.3
1.8
2.2
2.0
1.6
3.3
10%
Unique Desktop & Mobile Visits Unique Site VisitsPercent Percent
Month Change Month Change
Jan Jan
Feb Feb
Mar Mar
Apr Apr
May May
Jun Jun
Jul Jul
Aug Aug
Sep Sep
Oct Oct
Nov Nov
Dec Dec
Total Total
Unique Site Visits Unique Site VisitsPercent Percent
Month Change Month Change
Jan Jan
Feb Feb
Mar Mar
Apr Apr
May May
Jun Jun
Jul Jul
Aug Aug
Sep Sep
Oct Oct
Nov NovDec Dec
Total Total
Unique Site Visits Unique Site VisitsPercent Percent
Month Change Month Change
Jan Jan
Feb Feb
Mar Mar
Apr Apr
May May
Jun Jun
Jul Jul
Aug Aug
Sep Sep
Oct Oct
Nov NovDec Dec
Total Total
SOURCE: Las Vegas Convention and Visitors
Authority
SOURCE: Las Vegas Convention and Visitors
Authority
756,151 779,401 3.1%
47,470 46,051 (3.0%)
39,002 49,211 26.2%
39,625 54,592 37.8%
16,915
(17.2%)
(9.8%)
50.5%
13,657 13.9%
193,434 2.7%
14,129 10.2%
67,806 66,216 (2.3%)
70,565 64,385 (8.8%)
79,384 58,122 (26.8%)
72,434 88,205 21.8%
72,126 59,589 (17.4%)
77,505 109,845 41.7%
2017
55,038 56,433 2.5%
67,602 57,130 (15.5%)
67,594 69,622 3.0%
24
46,09622,802 102.2%
VEGASMEANSBUSINESS.COM VISITMESQUITE.COM
LVCVA.COM VISITBOULDERCITY.COM
1,398 2,918 108.7%1,530 2,092 36.7%
1,979 1,722 (13.0%)
2,305 1,873 (18.7%)
12,712
2016 2017
0.6%
DIGITAL MARKETING
198,565
1,803 5,961 230.6%
1,895 18,142 857.4%
1,974
1,705 1,938 13.7%
1,905 3,542 85.9%
2,700 36.8%
2,169 1,638 (24.5%)
(5.6%)
12,429 18,710
2016
19.7%
20,438 60.8%
12,819
11,536 18.3%
1,936
11,994
1,747
(29.8%)
20,514
14,700 16,211 10.3%
(17.5%)16,923
15,286 (9.6%)
(27.7%)
(29.6%)
(60.3%)
(57.9%)
N/A
(43.0%)
(15.0%)
20.4%
(21.6%)
(10.0%)
(8.4%)
N/A
N/A
N/A
(28.9%)
(38.3%)
(8.9%)
(1.2%)
(2.2%)
7.6%
66,677
2016
10.5%
28,103
15,100 14,256
2,203 1,823
733,130
55,501 50,531
717,213
78,330
48,018
52,026
63,053
44,201
58,008 53,123
65,872
(9.0%)
24.9%
2016 2017
40,036
48,395 59,369
58,713 65,034 10.8%
14.5%
61,114 56,177
53,166 60,872 13,645
(8.1%)
(11.3%)
12,180 12,247
58,339 45,756
53,379
22.7%
12,499 14,960
(0.9%)
(14.4%)
50,867
48,384
50,666 52,102 2.8%
52,076 29,548(23.8%)
51,261
62,163 47,377
59,987 17.0%
(43.3%)
43,891
37,576
38,064
(2.8%)
44,454
45,242 (3.0%)
21.7%
867,679
825,420
71,105
636,492 630,803
59,972 72,983
47,007
N/A
84,246
2017
63,533
41,534
58,489 70,392
2016 2017
93,719 85,346
788,779 N/A
13,313,519
N/A
5,606,413
VISITLASVEGAS.COM VISITLAUGHLIN.COM
2016 2017
N/A
1,121,222
1,123,700
969,517
1,308,240
1,358,124
1,188,624
1,194,608
1,223,017
1,048,020
892,593
911,309
783,058
N/A
457,245
799,701
714,487
1,344,589
(36.0%)
N/A
Tourism Indicator 2016 2017 Change
Visitor Volume
Room Inventory
Occupancy Level
Average Daily Room Rate
Revenue Per Available Room (RevPAR)
Room Nights Occupied
Gross Gaming Revenue r
Laughlin/Bullhead City Air Passengers
Average Daily Traffic-Hwy 163
r = Revised
Calendar Year
First vs. RepeatFirst time visitor
Repeat visitor
Purpose of Current VisitVacation/pleasure
Gamble
Other
Other Trip CharacteristicsRoom occupants (mean)
Number of visits in past year
Adults in party
Nights stayed
Visitors with children
Expenditures Per VisitorFood & drink (per trip)
Transportation (per trip)
Shopping (per trip)
Shows (per trip)
Sightseeing (per trip)
Gambling BehaviorGambled while in Laughlin
Daily hours gambled
Gambling Budget (per trip)
Average AgeAge
SOURCE: Las Vegas Convention and Visitors Authority - 2017 Laughlin Visitor Profile Study
85%
15%
$473,347,000
$29.63
$47.22
62.8%
9,920
25
During the calendar year of 2017, the Las Vegas Convention and Visitors Authority completed the Laughlin Visitor Profile
Study. The purpose of this marketing research survey is to provide the Las Vegas Convention and Visitors Authority
(LVCVA) with an objective assessment of the Laughlin visitor, as well as to identify trends in visitor behaviors that occur
over time. Copies of this research can be obtained by contacting the LVCVA Research Center at (702) 892-2805, or an
electronic version of the report can be viewed and downloaded at www.LVCVA.com.
$619.43
2.2
26%
13%
26%
49%
10%
9,862
14.3%
9%
90%
10%
23%
91%
LAUGHLIN, NEVADA
59.1
5.1
$688.12
$8.07
98.8%
5.3
98.1%
57.9 59.4
$69.69
2.5
$66.20
$146.52
2.0 2.1
$64.97
3.3
1,910,200
2,292,100
2.3
1,941,000
6%
$163.88
$657.51
$5.95
2016
(0.6%)
240,686
2.6%
$30.90
90%87%
2.7%
65.0% 2.2
$47.54 0.7%
$65.76
$7.87
61.2
30%
24%
2.0
$634.91
59.8
$44.11
$59.21
3.5
2.2
24%
$4.74
$9.95
98.0%
5.1
6%
$150.63
3.4
25%
3.3
2.02.0
99.0%
$575.30
$134.13
$71.93
$66.15
$8.84
$6.67
99.8%
5.8
LAUGHLIN EXECUTIVE SUMMARY
LAUGHLIN VISITOR PROFILE HIGHLIGHTS
1.6%
4,583
4.3%
4,709
2015
SOURCES: Las Vegas Convention and Visitors Authority, Mohave County Airport Authority,
Nevada Department of Transportation (NDOT), Nevada Gaming Control Board
2013 2014 2017
210,666
2,351,300
$492,814,000 4.1%
$10.41
44%
30%
5.0
$42.76 $41.75
$9.08
$8.59
37%
3.5
2.9
2.0
26%
2.1
4%
46%
2.8
50%40%
2.0
3.4
5%
$146.75
5%
Percent Occupancy Percentage Net
Month 2016 2017 Change Month Change
Jan Jan
Feb Feb
Mar Mar
Apr Apr
May May
Jun Jun
Jul Jul
Aug Aug
Sep Sep
Oct Oct
Nov Nov
Dec Dec
Total Total
Total Percent Percent
Year Visitor Volume Change Month Change
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
NovDec
Total
Percent
Month Change
Jan
Feb
Mar
Apr
May
Jun
Jul
AugSep
Oct
NovDec
Total
26
2,044,974 (1.3%)
LAUGHLIN, NEVADA
4,458,824
4,576,326
3.9%
(3.0%)
4,758,520
(0.3%)
4,518,354
1,988,750 (2.7%)
2,072,230 (8.0%)
(2.7%)
(5.0%)
(6.8%)
3,323,673
(3.5%)
(1.6%)
4,290,892
140,000
123,600
150,600
130,000
1,910,200 1,941,000
7.6%
5.1%
1.6%
157,900 0.9%156,500
160,800 3.8%166,900
2.6%
12.0%
5.6%
4,656,578 (1.9%)
LAUGHLIN OCCUPANCY
66.5%
1.8
1.1
64.6%
2.3
71.1% 2.1 176,300 1.2%
194,500
(0.6%)
1.0%
4,504,351
LAUGHLIN VISITOR VOLUME
165,700
196,600
139,900 143,000 55.0%
2.2
3.2 69.9%
2.3 79.4%
70.1% 0.7
4,745,004
170,000
157,400
171,500
152,000
178,400
161,500
2.2%
(3.4%)
1.1%
162,500
(0.4%)160,900
2.6%
170,500
164,100
69.4%
1,941,000 1.6%
1,910,200 1.2%
(5.1%)1,887,853
(14.4%)
4,191,407
4,046,453
3,884,791
3,098,084
2,446,655
2,253,124 (4.7%)
(3.4%)2,363,734
(14.5%)
2,862,086 (7.6%)
(4.0%)
4,453,104
4,258,411 (4.4%)
$42.77
$54.15
2016 2017
62.8%
66.7%
77.1%
LAUGHLIN ADR
49.4%
65.0%
0.2
1.1
3.2
5.4 3.5
(6.8%)
1.6%
(2.8%)
2.4%
$41.57
$55.45
$47.22
$42.41
3.3%
(2.8%)
LAUGHLIN RevPAR
52.7%
2016 2017
65.4%
69.0%
63.0%
63.1%
62.7%
55.4%45.9%
62.8%
63.2%
64.2%
65.9%
60.8%
$43.43 $40.46
$44.32 $45.02
1.2%
10.3%
(1.6%)10.5%
0.7%
2.4%
(9.1%)
1.1%
1.9%
$49.01
$48.93
$54.64
$48.43
$44.37
$53.37
$29.51 $29.56
$28.99
$22.89
2016
$22.25
2017
$29.94
$43.42
$48.41
$51.32
$41.72$47.47
$47.54
$53.24
$50.38
$42.93
$42.97
$19.72 18.9%
$38.87
$31.66
$34.20
$43.38
$30.60$32.95
$28.61
$25.37
1993
SOURCE: Las Vegas Convention and Visitors
Authority
SOURCE: Las Vegas Convention and Visitors
Authority
0.2%
3.4%
4.1%
15.6%
5.4%
(8.8%)3.6%
6.3%
8.0%
$37.58
$30.41
$29.59
$41.15
$33.54$31.79
$26.92
$23.50
4.3%$30.90$29.63
$23.45
2014
2015
2016
2017
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
HISTORICAL LAUGHLIN VISITOR VOLUME
1990 3,244,568 9.1%
1991 3,824,735 17.9%
1992 4,021,925 5.2%
Net Percent
Rank Date Change Month
1 Jul 28-29 Jan
2 Jun 16-17 Feb
3 Jul 14-15 Mar
4 Apr 28-29 Apr
5 Jun 23-24 May
6 Jul 21-22 Jun
7 Aug 4-5 Jul
8 May 5-6 Aug
9 Mar 17-18 Sep
10 May 26-27 Oct
11 Jul 7-8 Nov
12 May 19-20 Dec
13 Nov 10-11 Total
14 Apr 21-22
15 Sep 1-3
16 Jun 9-10
17 Mar 24-25 Net
18 Sep 22-23 Month
19 Feb 24-25 Jan
20 Aug 18-19 Feb
21 Oct 27-28 Mar
22 Sep 15-16 Apr
23 Feb 17-19 May
24 Apr 7-8 Jun
25 Jun 30 - Jul 1 Jul
26 Dec 30-Jan 1 Aug
27 Oct 13-14 Sep
28 Mar 10-11 Oct
29 Oct 6-7 Nov
30 May 12-13 Dec
31 Aug 25-26 Total
32 Aug 11-12
33 Apr 14-15
34 Dec 29-31
35 Jun 2-3
36 Nov 23-25 Net
37 Oct 20-21 Month
38 Mar 31 - Apr 1 Jan
39 Sep 29-30 Feb
40 Sep 8-9 Mar
41 Feb 3-4 Apr
42 Mar 3-4 May
43 Jan 20-21 Jun
44 Jan 13-15 Jul
45 Feb 10-11 Aug
46 Nov 3-4 Sep
47 Nov 17-18 Oct
48 Jan 27-28 Nov
49 Dec 8-9 Dec
50 Dec 1-2 Total
51 Jan 6-7
52 Dec 22-24
53 Dec 15-16
LAUGHLIN, NEVADA
LAUGHLIN ROOM NIGHTS OCCUPIED
LAUGHLIN OCCUPANCY - MIDWEEK
LAUGHLIN OCCUPANCY - WEEKEND
2.9
0.4
5.2
8.5
90.4%
(3.0)
81.4%
72.1%
57.9%
85.9%
88.6%92.4%
90.0%
92.6%
80.6%
60.8%
86.3%
86.6%
88.9%
1.583.2%
41.7%
62.3%
55.5%
27
40.0%
81.7%
54.8%
66.6%
46.4% 44.4% (2.0) SOURCE: Las Vegas Convention and Visitors
Authority
91.6%
86.2%
88.8%
(0.3)
0.1
85.9%
51.4%
58.7%
52.3%
1.091.4%
90.8%
93.8%
82.5% (2.1)
1.2
0.8
2.1
48.3%
84.6%
2016 2017 Change
67.8%
74.1%
73.4%
72.9%
72.8%
84.0%
83.0%
77.8%
75.3%
75.0%
74.4%
82.7%
81.9%
81.7%
8.8
3.2
92.7%
92.5%
87.7%
87.4%
87.4%
69.2%
84.7%
84.2%
85.6%
85.3%
6.7
(0.2)
(0.5)
(4.4)
(4.5)
1.5
(3.8)
1.3
6.1
4.3
(13.2)
13.0
(3.5)
(3.2)
53.0%
51.7%
49.9%
54.8%
90.2%
90.0%
89.6%
89.6%
88.9%
88.3%
87.0%
86.7%
85.9%
87.3%
7.6
(4.6)
(0.5)
3.7
(1.0)
(6.0)
(2.5)
94.7%
94.0%
93.7%
93.2%
92.9%
90.6%
90.5%
90.5%
92.5%
91.4%
61.0%
73.5%
2.1
2016 2017 Change
45.5% 47.5% 2.0
56.8%
(3.1)64.1%
63.0%
95.8%
2,351,300
2016 2017
96.0%
95.8%
96.2%
93.7%
96.8%
94.6%
94.4%
92.0%
Change
LAUGHLIN WEEKEND
OCCUPANCY RANKING
95.2%
93.7%
169,100
190,900
151,000
95.4%
95.3%
95.2%
94.8%
81.7%
88.7%
88.9%
94.2%
83.8%
92.7%
88.6%
87.3%
89.9%
83.6%
85.7%
87.5%
70.3%
87.0%
82.4%
76.3%
88.2%
82.2%
86.6%
76.9%
87.2%
80.7%
87.5%
91.3%
73.8%
95.1%
86.1%
71.8%
78.4%
87.4%
82.7%
82.3%
78.8%
61.8%
56.7%
54.8%
65.3%
59.8%
(0.2)
1.7
0.1
(0.6)
(1.4)
0.1
(0.4)
0.0
8.7
2.7
1.7
3.2
(3.6)
0.2
4.1
0.5
19.3
5.3
2.6
11.4
12.5
13.0
(4.3)
12.6
2.3
(19.0)
7.6
0.7
1.7
65.8% 70.8% 5.0
58.9% 2.1
0.049.9%
3.7
4.0
1.4
(0.3)
2.0
2.4
4.9
65.0%
62.1%
53.6%
59.7%
51.5%
56.9%
54.4%
68.6%
55.0%
193,700
3.3%
(2.8%)
2.0%
0.0%
1.8%
1.9%
3.7%
0.3%
218,600
208,600
198,700
207,900
184,700
244,000
194,200
2016 2017
163,700
190,000
214,300
208,600
195,100
200,500
239,500
1.7%
5.0%
9.7%
7.0%
2.6%
187,800
192,800
164,900
141,200
2,292,100
180,800
202,500
(State Route 163) Percent
Month 2016 Change
Jan r
Feb r
Mar r
Apr
May
Jun
Jul r
Aug r
Sep
Oct r
Percent Nov r
Month 2016 2017 Change Dec
Jan Total r
Feb
Mar r = Revised
Apr SOURCE: Nevada Gaming Control Board
May
Jun
Jul
Aug
Sep
Oct Percent
Nov Year Change
Dec
Average
Enplaned and Deplaned PassengersPercent
Month 2016 2017 Change
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
NovDec r
Total
r = Revised
SOURCE: Mohave County Airport Authority, Inc.
4.1%
5,161
4,603
LAUGHLIN, NEVADA
5.3%
482,348,000
531,993,000
559,948,000
(1.7%)
1.9%
8.3%
$492,814,000
38,065,000
39,091,000
Daily Traffic
5,130 5,276
5.2%
40,246,000
Average
4,583
4,248
4,340
1.2%467,790,000 1.8%
1.0%459,610,000
15,703 18,464
17,565
16.9%
3.0%
24,126
34.2%
2013
2014
2015
(1.5%)
17.6%
12,656 16,980
18,091
464,713,000
20,635
LAUGHLIN DAILY AUTO TRAFFIC
The following chart contains the traffic volume on
State Route 163.
1.2%
41,170,000
LAUGHLIN GROSS GAMING REVENUE
The Nevada Department of Transportation records
a continuous tabulation of daily traffic volume on
Nevada State Route 163, 1/2 mile east of U.S.-95.
This marketing tool can be utilized to study the
automobile volume along a major highway that
leads to the Laughlin area.
4,644
4,704
(5.0%)
2017
4,589
4,907
36,867,000
31,234,000
4,761
40,978,000
42,231,00028,203,000
4.9%
4,086
4.8%
(0.6%)
3.7%
$42,095,000
4,828
$507,534,0004,641
539,822,000
4,303
28
(12.5%)21,361 18,686
LAUGHLIN/BULLHEAD CITY AIRPORT
455,166,000
462,061,000
473,347,000
4,890
2.7%
Revenue
Gross Gaming
2.5%
4,107
1.0%
2.5%
4,338
492,814,000
2016
SOURCE: Las Vegas Convention and Visitors
Authority
4,686
(13.7%)
570,978,000
534,990,000
17,395
(2.6%)
(4.9%)
9.5%
0.1%
4.4%
1.5%
490,664,000
594,787,000
545,215,000
621,183,000
0.2%
7.7%
23.1%
4,464
4,448
4,709
2000
2001
$44,121,000
4.2%
50,274,000
39,637,000
6.8%
6.9%
40,647,000
43,127,000
2.4%
2.7%
41,948,000
43,395,000
42,918,000
36,554,000
35,896,000
48,463,000
9.3%
(4.1%)38,645,000
43,308,000
37,048,000
1.2%
4,719
4.4%
7.0%
3.4%
$473,347,000
6.1%5,122
2.8%
4,510
10.7%
4.1%
HISTORICAL LAUGHLIN
GROSS GAMING REVENUE
515,847,000
630,533,000
491,385,000
6.4%
(0.9%)
(9.5%)
(3.6%)
1992
1993
1994
1995
1996
1997
1998
1999
482,389,000
492,514,000
23,493
552,149,000
1.1%
631,196,000
6.9%
(0.6%)
21,682 5.7%
(3.7%)
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
(2.1%)
551,214,000
SOURCE: Nevada Department of Transportation -
Traffic Section
2017210,666 240,686 14.3%
112.3%5,562 11,80620,779 12.4%23,360
14,705
21,420
20,512
21,979
21,814
18,016 22.5%
12.6%24,562
(State Route 163)Occupancy Room Percent
Year Percentage Inventory Year Change
Laughlin Occupancy Laughlin Average Daily Auto Traffic
2015 61.4% 10,021
2015 4,298 4.6%
29
2012 59.0% 10,333
2014 60.7% 10,2682013
2016 62.8% 9,9202017 65.0% 9,862
SOURCE: Las Vegas Convention and Visitors
Authority
20162017
4,583
2014 4,109
2000
63.0% 10,334
6,192
6,11310,842
2001
2002
2003
2004
2011
2008
2009
2011
2010
2006
2012 4,097
1999
59.6% 10,333
88.4%
83.0%
2007
10,660
10,652
10,3502010 63.7%
63.3%
69.0% 10,655
10,811
10,884
10,817
71.8% 10,696
1.4%
4,053 (1.1%)2013
LAUGHLIN, NEVADA
2009
1996
1997 4,883
(1.2%)
1.0%
1995 (2.6%)
2.9%
6,193
5,025
74.2%
78.0%
1998
4,96511,035
85.3%
0.4%
2008
(4.4%)
85.9%
81.7%
79.4% 2007 6,797
6,969
86.3%
2005
2004
(0.0%)
4,286 (30.9%)
6,199
10,743
6,541
(1.2%)
7,053
2002
(11.1%)
6,088
7.0%
7.8%
0.1%
(2.5%)
8.8%
16.1%
11,034 2000
82.9%
1997
1991 8,098
1995
1998
1996
10,912
4.9%
8.4%4,733
4,611
11,035
1999
2001
2006
2003
(3.0%)4,819
1990 91.4%
TotalVehicles
4,367
89.6%
1993
4,836
87.1%
86.4%
4,7096.6%2.7%
* Data not available prior to 1993NOTE: Hoover Dam bypass bridge opened in
October 2010
SOURCE: State of Nevada Department of
Transportation - Traffic Section
HISTORICAL LAUGHLIN HOTEL/MOTEL
ROOM INVENTORY & OCCUPANCY
HISTORICAL LAUGHLIN
AVERAGE DAILY AUTO TRAFFIC
1994
10,49489.2%
5,244
1994
10,7372005
10,817
N/A
1992
1993
9,054
10,290
91.1%
90.8%
7,180
0
1,000
2,000
3,000
4,000
5,000
6,000
7,000
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Tourism Indicator 2016 2017 Change
Visitor Volume
Room Inventory
Occupancy Level
Average Daily Room Rate
Revenue Per Available Room (RevPAR)
Room Nights Occupied
Gross Gaming Revenue r
Average Daily Traffic
Hwy I-15 at NV/AZ border
r = Revised
Calendar Year
First vs. RepeatFirst time visitor
Repeat visitor
Purpose of Current VisitVacation/pleasure
Gamble
Just passing through
Other
Other Trip CharacteristicsRoom occupants (mean)
Number of visits in past year
Adults in party
Nights stayed
Visitors with children
Expenditures Per VisitorFood & drink (per trip)
Transportation (per trip)
Recreational Activities (per trip)
Shows (per trip)
Shopping (per trip)
Gambling BehaviorGambled while in Mesquite
Daily hours gambled
Gambling Budget (per trip)
Average Age
Age
SOURCE: Las Vegas Convention and Visitors Authority - 2017 Mesquite Visitor Profile Study
During the calendar year 2017, the Las Vegas Convention and Visitors Authority (LVCVA) completed the Mesquite Visitor
Profile Study . The purpose of this marketing research survey is to provide the LVCVA with an objective assessment of the
Mesquite visitor, as well as to identify trends in visitor behavior that occur overtime. Copies of this research can be
obtained by contacting the LVCVA Research Center at (702) 892-2805, or an electronic version of the report can be
viewed and downloaded at www.LVCVA.com.
$3.92 $7.17 $6.39
0.6
$179.85
95%
2.3
56.1
87%
2.6
$212.51
59.1
$279.65
73%
3.0
96%
2.1
1.7
5%
$4.73
2.0
$117,750,000
$4.37 $5.32
$1.26
11.4
$4.71
$56.47
89%
23%
$1.01
$56.49
2016
85%
$0.67
11%
2014
9%
15%
1%
23%15%
1%
20%
30
MESQUITE, NEVADA
2.1
56.0
96%
2.2
$169.65
55.5 54.4
$182.98
1.8
4%
$59.72
$5.91
$4.53
4.9%
77%
1.2%
$124,595,000
$15.89
$0.49
2.2
9%
$100.39
9.4
2.2
$1.16
4%
$98.79
2.0
4%
$16.86
$10.69
2.2 2.3
1.7
9.313.1
2.3
$7.58 $9.65
12.8
1,905
26,182 27,461
2017
23%
77%
12%
12%
$21.42
53%
23%
2.0
22%
76.3%
$57.93
490,200 534,600
76.9%
$58.62
51%
2015
28%
1.9
54%
$44.36 $45.09 1.7%
MESQUITE EXECUTIVE SUMMARY
SOURCES: Las Vegas Convention and Visitors Authority, Nevada Department of Transportation (NDOT), Nevada
Gaming Control Board
52%
2.1
8%
1.7%
(0.5%)
9.1%
5.8%
18%
58%
2.1
92%
1%
20%
27%
MESQUITE VISITOR PROFILE HIGHLIGHTS
2013
1,346,100 1,368,500
1,895
Percent (I-15 at NV/AZ border)Month Change
Jan
Feb
Mar
Apr
May
Jun
Jul Percent
Aug Month Change
Sep Jan
Oct Feb
Nov Mar
Dec Apr
Total May
Jun
Visitor Volume Jul
Aug
Sep
Oct
NovDec
Average
Percent
Month 2016 2017 Change
Jan r
Percent Feb
Month Change Mar
Jan Apr
Feb May r
Mar Jun
Apr Jul
May Aug
Jun Sep
Jul Oct
Aug NovSep Dec
Oct Total r
NovDec r = Revised
Total SOURCE: Nevada Gaming Control Board
SOURCE: Las Vegas Convention and Visitors Authority
31
8.8%
0.5%
9.8%
9.0%
10.6%
5.8%
28,360
$117,750,000
10,636,000
12,748,000
10,755,00010,011,000
$124,595,000
8,821,000
10,996,0009,886,000
8,931,000
6.1%
12.9%
25,316
2.2%
10.8%
10,693,000
MESQUITE, NEVADA
MESQUITE DAILY AUTO TRAFFIC
MESQUITE GAMING REVENUE
36,700
10,909,000
11,296,000
26,182
27,818
26,259
22,360
The State of Nevada Department of Transportation
records a continuous tabulation of daily traffic volume on
Nevada State Route I-15 at NV/AZ border. This
marketing tool is used to measure trends in automobile
volume headed into the Mesquite area.
Daily Traffic
(1.0%)28,096
29,658
22,432
10.2%
4.8%
Average
27,7751.4%
8,260,000
25,491
5.9%
103,400
9,667,000
$10,685,000
6.0% 8,451,000
11.5%
123,300
8.6%
38,500
124,700
0.3%40,400
48,200
54,200
88,500 90,100
2017
115,600
1,346,100 1,368,500
9.8%45,300
38,300
119,100
123,200
115,500
110,900
2016
109,400
1.7%
40,300
41,200
48,600
45,500
9,614,000
$10,531,000
22,746
27,502
23,738
(0.3%)
28,144
(4.8%)
23,707
4.9%
(1.1%)
8,077,000
(1.4%)
3.7%
2.9%
6.8%
7.8%
4.4%
1.7%
28,008
26,531
0.6%
27,544
MESQUITE ROOM NIGHTS OCCUPIED
2016
133,500
110,600
2017
98,600
113,200 116,000
MESQUITE VISITOR VOLUME
131,000
100,300 4.8%
(6.2%)
(1.2%)124,800
105,100
14.7%
(6.5%)
4.0%
105,000
2.4%
3.0%
113,400
100,700
138,800
20172016
8,968,000
30,159
26,805
11,051,000
26,724
27,799
27,461
8,565,000
11,299,000
31,047
10,709,000
29,690
10,786,000
SOURCE: State of Nevada Department of
Transportation - Traffic Section
5.0%
8.0%
4.1%
490,200
42,100
47,700
36,500
41,300
534,600
41,000
46,500
9.1%
8.8%
45,100
48,100
43,30035,200
48,700
23.0%
10.5%
39,80032,200 9.1%
12.4%
2.1%
16.5%
0
20,000
40,000
60,000
80,000
100,000
120,000
140,000
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2016 2017
Rank Date Change Month
1 Mar 24-25 Jan
2 Mar 17-18 Feb
3 Mar 10-11 Mar
4 Apr 7-8 Apr
5 Mar 31 - Apr 1 May
6 Nov 3-4 Jun
7 Feb 24-25 Jul
8 Oct 20-21 Aug
9 Jul 28-29 Sep
10 Apr 21-22 Oct
11 Mar 3-4 Nov12 Oct 6-7 Dec
13 Aug 4-5 Total
14 Jun 30 - Jul 1
15 Feb 17-19
16 Sep 15-16
17 Jul 21-22
18 Jun 23-24
19 May 26-27 Month
20 Nov 17-18 Jan
21 Nov 10-11 Feb
22 Oct 27-28 Mar
23 Nov 23-25 Apr
24 Oct 13-14 May
25 Apr 28-29 Jun
26 Dec 29-31 Jul
27 Jun 16-17 Aug
28 Sep 22-23 Sep
29 May 19-20 Oct
30 May 5-6 Nov31 Jan 6-7 Dec
32 Aug 11-12 Total
33 Jun 9-10
34 Sep 1-3
35 Feb 10-11
36 Aug 18-19
37 Jan 13-15
38 Jul 7-8 Month
39 Dec 30-Jan 1 Jan
40 Jan 27-28 Feb
41 Apr 14-15 Mar
42 Jul 14-15 Apr
43 Jun 2-3 May
44 Sep 29-30 Jun
45 Aug 25-26 Jul
46 Feb 3-4 Aug
47 Dec 8-9 Sep
48 May 12-13 Oct
49 Sep 8-9 Nov50 Dec 1-2 Dec
51 Jan 20-21 Total
52 Dec 15-16
53 Dec 22-24
53.0% 61.3% 8.3
SOURCE: Las Vegas Convention and Visitors
Authority
32
MESQUITE, NEVADA
17.0%11.4%
$50.18 4.2%$52.27
$39.17$29.74 $33.12
$45.83
$39.41 2.1%
(1.2%)$44.73
$40.20 17.6%
2.1%$43.04
5.7%
5.9%
86.3%
$45.28
$58.99
$54.76
(1.6)
2.1
2.4
$54.47
$57.93
$55.30
$58.62
$62.11
$48.97 $52.62
$54.89
$63.36
85.9%
85.1%
83.7% (9.5)
$38.60
$44.35
$49.96
$44.95
88.1%
$42.16
MESQUITE RevPAR
2016 2017
(0.4%)
$51.41
$62.47
$44.16
$46.21
(6.1%)
(7.5%)
(1.4)
Change
(14.9%)$38.27
$34.18
83.0%
72.9%72.8%
76.6%
89.4%
89.5%
93.0%
75.3%
1.9
2.3
(5.0)
(2.6)
1.4
(12.0)
(3.6)
(4.0)
86.7%
(8.5)
10.9
89.1%
93.2%
89.5%
87.4%
97.0%
77.6%
97.5%
98.7%
80.0%
MESQUITE WEEKEND
OCCUPANCY RANKING
98.3%
97.7%
97.5%
2016
96.7%
2017
98.3%
97.2%
1.6
(0.6)
0.3
(0.1)
(1.7)
16.9
95.8%
71.8%
1.2
96.5% 3.0
1.7
97.4%
97.0%
96.9%
10.1
95.4%
95.3%
94.7%
2017 Change
81.1%
(6.9)
(5.4)
65.2%72.1%
2.9
6.669.8% 76.4%
69.7%54.6% 59.9%
6.1
71.8%
78.6% 81.5%
82.5%
96.4%
96.3%
6.4
(4.2)
21.6
0.0
(1.2)
1.4
(4.8)
MESQUITE OCCUPANCY
75.8%
76.3%
2016
1.780.8%
$57.58
$61.88 $60.98
0.9%
$64.40 $68.05
(1.5%)
5.3
$61.05
Change
$58.70
(2.5)1.5
8.2
86.0%
92.6%
92.7%
93.8%
93.7%
93.6%
4.9
1.3
3.3
(2.5)
95.4%
90.6%
90.6%
92.4%
93.3%
(1.0)
11.7
0.8
90.5%
90.4%
90.3%
92.4%
97.9%93.9%
87.1%
0.2
(4.2)84.3%
(1.0)
81.4% (1.4)
91.6%
88.5%
75.7%
82.8%
77.7% 76.7%
91.8%
$62.34
98.0%
2016
$61.60
0.6
0.0
88.3%
92.4%
90.3%
88.4%
95.2%
71.0%
93.5%
94.7%
86.2%
94.6%
86.2%
84.4%
91.3%
98.0%
87.4%
87.0%
90.2%
86.7%
92.1%
91.4%
78.6%
89.1%
92.5%
89.4%
95.5%
93.7%
90.8%
90.7%
91.3%
$56.20
90.7% 88.1%
88.5%
89.9%
88.5%
(3.1)
3.9
88.8%
88.8%
$53.76
70.8%
74.7% 1.9
(18.1)
$54.95$54.69
(5.8%)
2017
76.9%
1.2%
1.5%$60.46
(0.9%)
MESQUITE ADR
2.1%
0.5%
(1.5%)$52.81
7.6%
$57.08
7.5%
2.0%
$53.64
NetNet
Percent
Percent
$44.36 $45.09 1.7%
51.8%
10.2
(6.9)83.5%
56.8% 18.5
72.8%
(15.5)
4.9
74.9%
86.3%
46.9%
0.172.8%
Year
e
r
r = Revised
e = Estimated
Net Net
Month Month
Jan Jan
Feb Feb
Mar Mar
Apr Apr
May May
Jun Jun
Jul Jul
Aug Aug
Sep Sep
Oct Oct
Nov Nov
Dec Dec
Total Total
SOURCE: Las Vegas Convention and Visitors Authority SOURCE: Las Vegas Convention and Visitors Authority
SOURCES: Las Vegas Convention and Visitors Authority, State of Nevada Department of Transportation - Traffic
Section and Nevada Gaming Control Board
1,736
1,736
1,712
1,905
1,895
* NOTE: Data not available prior to 1999
2,729
1,981
1,790
1,767
1,763
1,745
76.3%
76.9%
78.3%
83.3%
80.2%
78.4%
72.8%
-3.6%
1.0%
0.5%
-3.7%
3,113
2,901
2,712
2,783
2,894
2,671
2,682
2,683
85.1%
80.4%
82.7%
86.1%
86.6%
82.5%
83.5%
81.5%
124,596,000
%
CHANGE
Gaming
Revenue
N/A*
3.3%
6.0%
17.4%
2.8%
9.2%
16.6%
116,955,000
117,513,000
113,123,000
113,025,000
114,319,000
117,750,000
142,823,000
159,876,000
163,661,000
143,961,000
120,103,000
115,774,000
%
CHANGE
$92,936,000
96,043,000
101,850,000
109,149,000
61.8% 70.5% 8.7
86.9% 88.2% 1.3
94.1% 93.5% (0.6)
83.9% 92.9% 9.0
91.4% 3.3
81.1% 89.1% 8.0
86.9% 86.5% (0.4)
96.5% 93.0% (3.5)
89.7% 87.6% (2.1)
88.3% 84.4% (3.9)
93.4% 89.4% (4.0)
88.1%
2017
MESQUITE OCCUPANCY - WEEKEND
2016 2017 Change
112,165,000
122,474,000
79.0%
19,925
21,511
21,837
22,692
23,585
0.1%18,740
6.3%
14.9%
1.5%
1,346,072
1,368,517
1,574,380
1,601,937
-0.1%
0.9%
89.5% 0.1
84.5% (3.9)
2016 2017 Change
63.2% 56.0% (7.2)
80.6%
80.2%
0.9%3.0%
69.6%
72.3%
74.3%
11.9%
2.4%
-12.0%
-16.6%
23,942
23,680
22,016
21,961
19,538
21,793
1.5%
14.8%
4.1%
11.4%
1.7%
1,208,104
75.5% (6.3)
Daily Auto
Traffic
Total
Occupancy
Room
Inventory
6.5%4.9%
N/A*
-11.0%
11.5%
-1.6%
5.0%
1.3%
7.8%
3.9%
3.9%
1.5%
-1.1%
-7.0%
-0.2%
21,437
22,506
22,806
24,587
26,182
27,461
2003
2004
2005
2006
2007
1999
Visitor
Volume
%
CHANGE
1.2%
2.5%
(8.6%)
7.4%
2.7%
(9.4%)
1.8%
1,574,872
1,691,779
1,737,785
2000
2001
77.5%73.4% 4.1
77.7%
1,620,804
1,722,193 N/A*
1,577,583 (8.4%)
1,616,672
(10.5%)
(25.8%)
(7.5%)
(1.4%)
1.5%
1,160,745
1,450,314
1,076,162
995,120
981,541
996,146
1,011,245
72.8% (0.6)
78.7%75.8% 2.9
63.3%64.3% (1.0)
72.0%65.9% 6.1
33
71.9%71.6% 0.3
53.2%50.7% 2.5
68.5%63.6% 4.9
MESQUITE OCCUPANCY - MIDWEEK
2014
2015
MESQUITE, NEVADA
MESQUITE HISTORICAL TOURISM INDICATORS
(2.5) 90.0% 90.0% 0.0
72.2%
97.5% 97.2% (0.3)
69.2%
89.6%
18,714
2016
2008
2009
2010
2011
2012
2013
2002
LVCVA Executive Summary of Clark County Tourism Indicators Monthly
Visitor Profiles Annually
Visitor Origin Annually
Top Air Feeder Markets to Las Vegas
Las Vegas International Visitation Estimates
Las Vegas Tourism Construction Bulletin 2-3 Times/Year (as needed)
LVCVA Marketing Bulletin Semiannually
Clark County Hotel Inventory Detail Semiannually
34
A comprehensive listing of all lodging properties in Clark County including the Las Vegas metro area, Jean,
Primm, Laughlin and Mesquite, Nevada.
LVCVA PUBLICATIONS
Many of the statistics and reports listed below can be viewed and downloaded from the Las Vegas
Convention and Visitor Authority's web site at www.LVCVA.com .
The LVCVA publishes statistics for Las Vegas, Laughlin and Mesquite that include visitor volume, convention
attendance, occupancy levels, room inventory, gaming revenues, airline passengers and automobile traffic.
Requestors of this data receive the Executive Summary, a report with both current month and year-to-date
data for the current and prior year.
LVCVA TOURISM STATISTICS
Conducted since 1975, the LVCVA's annual Las Vegas Visitor Profile reflects findings from a compilation of
visitor surveys to illustrate evolving visitor characteristics and behaviors. In addition to the main visitor profile,
cross-tab reports are also published to highlight core visitor segments.
Updated periodically throughout the year, the Construction Bulletin summarizes current and proposed tourism
and convention-related projects in Southern Nevada.
The track where Las Vegas visitors come from, the LVCVA monitors and summarizes information from several
data sources. Our most popular visitor origin reports are listed below.
A more comprehensive collection of various visitation metrics for Las Vegas, Laughlin and Mesquite, NV.
Top domestic and international origin markets of inbound air visitors based on data from the U.S.
Department of Transportation's Origination and Destination survey.
A multi-year look at international visitation estimates to Las Vegas by country.
CLARK COUNTY COMPREHENSIVE PLANNING NEVADA DEPARTMENT OF TRANSPORTATION500 South Grand Central Pkwy., Ste. 3012 123 E. Washington Ave.
Las Vegas, NV 89155 Las Vegas, NV 89101
702-455-4314 702-385-6500
clarkcountynv.gov nevadadot.com
4505 S. Maryland Pkwy., Box 456002
6720 Via Austi Parkway Ste #330 Las Vegas, NV 89154-6002
Las Vegas, NV 89119 702-895-3191
702-791-0000 cber.unlv.edu
lvgea.org
MCCARRAN INTERNATIONAL AIRPORT UNLV CENTER FOR GAMING RESEARCH
PO Box 11005 4505 S. Maryland Pkwy., Box 457010
Las Vegas, NV 89111-1005 Las Vegas, NV 89154-7010
702-261-5100 702-895-2242
mccarran.com gaming.unlv.edu
NEVADA GAMING CONTROL BOARD
555 E. Washington Ave., Ste. 2600Las Vegas, NV 89101 UNLV INTERNATIONAL GAMING INSTITUTE
Las Vegas: 702-486-2000 4505 S Maryland Pkwy., Box 456037
Carson City: 775-684-7700 Las Vegas, NV 89154-6037
gaming.nv.gov 702-895-1135
unlv.edu/igi
2800 E. St. Louis Ave.
Las Vegas, NV 89104
702-486-7923
nevadaworkforce.com
OTHER INFORMATION SOURCES
Distributes information on traffic volume for all highways
and interstates throughout Nevada.
UNLV CENTER FOR BUSINESS & ECONOMIC
RESEARCH (CBER)
CBER was established to aid businesses and agencies
by providing information that encompasses aspects of
the business community, including private, commercial
and residential development; public transportation; and
communication systems.
35
Maintains information pertaining to Clark County such as
population, resident demographics, housing and land-
use guides.
Has many valuable online resources, including a guide
for media and entertainment professionals, an online
thesis/dissertation group for graduate researchers, a
reading room with topical articles on gaming issues, a
message board and a sizable links page.
Billed as the "global intellectual capital of gaming", The
UNLV International Gaming Institute (IGI) provides
gaming research and programs to more than 50
jurisdictions across the globe.
LAS VEGAS GLOBAL ECONOMIC ALLIANCE
(LVGEA)
The LVGEA is a public-private partnership focused on
growing the economy in Southern Nevada through
community development and business recruitment,
retention and outreach.
The state agency responsible for collecting and
distributing gaming revenue information. Monthly,
quarterly and annual reports are available. In addition,
booklets regarding gaming regulations, the U.S. gaming
industry and the Nevada Gaming Control Act are
available.
NEVADA DEPT. OF EMPLOYMENT, TRAINING &
REHABILITATION
Distributes information on Nevada employment statistics,
such as labor force estimates, wage surveys and
employment guides.
Collects information on airline passengers, average daily
flights, air seats and other statistics regarding scheduled,
charter and commuter air traffic at Clark County airports.