2017 media kit - hotelandtourismonline.fr · 2017 media kit key benefits : stay abreast of all...

5
2017 MEDIA KIT KEY BENEFITS : STAY ABREAST OF ALL TRAVEL, TOURISM AND HOTEL INDUSTRY TRENDS BE INSPIRED AND MOTIVATED BY THE LATEST INNOVATIONS GAIN FROM THE EXPERIENCE OF GLOBAL THOUGHT LEADERS LEARN ABOUT THE LATEST TRENDS IN LUXURY www.hotelandtourismonline.com QUARTERLY SMARTreport THE PROFESSIONAL BUYERS’ REFERENCE Nov, 21 2016

Upload: others

Post on 01-Apr-2020

1 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: 2017 MEDIA KIT - hotelandtourismonline.fr · 2017 media kit key benefits : stay abreast of all travel, tourism and hotel industry trends be inspired and motivated by the latest innovations

2017 MEDIA KITKEY BENEFITS : STAY ABREAST OF ALL TRAVEL, TOURISM AND HOTEL INDUSTRY TRENDS

BE INSPIRED AND MOTIVATED BY THE LATEST INNOVATIONS

GAIN FROM THE EXPERIENCE OF GLOBAL THOUGHT LEADERS

LEARN ABOUT THE LATEST TRENDS IN LUXURY

www.hotelandtourismonline.com

QUARTERLY

SMARTreport

THE PROFESSIONAL BUYERS’ REFERENCE

Nov, 21 2016

Page 2: 2017 MEDIA KIT - hotelandtourismonline.fr · 2017 media kit key benefits : stay abreast of all travel, tourism and hotel industry trends be inspired and motivated by the latest innovations

- 2017 MEDIA KIT Hotel & Tourism SMARTreport

100% Relevant: 2017 Special Features

TRAVEL & TOURISM

• Events:

- ITB Asia Singapore: Top movers and shakers at Asia’s top trade event

- WTM London: Top movers and shakers at the UK’s leading trade event

- FITUR Madrid: Top movers and shakers at Spain’s leading trade event

Elite Travel Trends • Ski Resorts• Shopping Experiences

• Golf Resorts• Ecotourism• Elite Travel Traders – The view of top agents • Top-End Event: ILTM Cannes

Spotlight on Americas & Caribbean I. News • Facts and Figures • Overview by LATA and the US Travel Association

- Trends in tourism in the Americas • Transport:- Airlines: New routes and companies to

and from the Americas, and new solutions within the region (regional & intra-American)

- Airports: Latest news from key American airports and hubs

II. Inbound: Trending Destinations • Spotlight on Americas & the Caribbean:

- North America - South America - Central America - Caribbean

• Where to stay: Trending hotels

III. Outbound: How to attract the American clientele

• Destination - Stepping out of the Crowd

• Hotels that make Americans clients feel at home (Spotlight on Brazil Travellers)

INNOVATIONS & TECHNOLOGIES

How cutting-edge hotels are innovating and leveraging new-tech solutions to improve guest comfort and business efficiency

Wayfinding and signage: how to leverage digital media in public spaces… • In the field with David Esseryk (AccorHotels)

How initiatives in other tourism sectors (i.e. theme parks, cruse lines, resorts) can be applied in hotels

• Case Study

• News from leading hotel technology suppliers

2017 AUTUMNEDITION

#36

#08

DEADLINE: 5th October 2017

SHOW DISTRIBUTION, SUCH AS:WTM LONDON, ILTM CANNES, ITB ASIA

Cleverdis is renowned worldwide for information intelligence and distribution in professional markets.Through the creation of decision-making tools in the form of professional trade publications and custom publishing activities, Cleverdis enables vendor companies to disseminate their message in an intelligent manner directly to their customers.

Cleverdis publications are always structured in such a way as to facilitate the buying process for key purchasers and their advisors.One of the key roles of Cleverdis is to develop and nurture socio-professional networks in the hospitality and tourism sectors, thus developing unique expertise in the field.

November 2016. Non contractual document

TRAVEL & TOURISM

• Events: - EHMA Netherlands - IHIF Berlin: Focus on Global investors - ITB Berlin: Trends at Europe’s biggest travel

and tourism trade event- World Tourism Forum (Istanbul, Turkey)

Elite Travel Trends • Key survey findings • Highlights from ILTM Cannes • New luxury destination ideas

• Elite Travel Traders – The view of top agents • Destination Weddings• Cruise Lines • Outdoor Sports • Airlines, Helicopters & Private Jets • Limousine Services / Car Rental• Family Travel

Spotlight on EuropeI. News • Facts and Figures • Overview by ETC & ETOA• Transport:- Airlines: New routes and companies to and from Europe,

and new solutions within Europe (regional – intra-European)- Airports: Latest news from key European airports and hubs

II. Inbound: Trending Destinations • Spotlight:

- Southern Europe - Northern Europe - Central Europe - Western Europe

• Where to stay: Trending hotels

III. Outbound: How to attract the European clientele

• Destination - Stepping out of the Crowd

• Hotels that make Europeans feel at home (Spotlight on French travellers)

INNOVATIONS & TECHNOLOGIES

How cutting-edge hotels are innovating and leveraging new-tech solutions to improve guest comfort and business efficiency

The smart guest room: how far should it go? • In the Field with David Esseryk (AccorHotels) -

“Internet of Things (IoT): what is it good for in the hotel environment?”

• Creation of a full artificial intelligent hotel guest room

• Case Study

• News from leading hotel technology suppliers

2017 WINTEREDITION

#33 DEADLINE: 20th January 2017

SHOW DISTRIBUTION, SUCH AS: ITB & IHIF BERLIN EHMA NETHERLANDS

TRAVEL & TOURISM

• Events: - ATM Dubai: Top movers and shakers at ATM - World Tourism Forum - Lucerne

Elite Travel Trends• Safari & Wildlife Experiences • Cultural & Unique Attractions• Religious Tourism • Top “immersive experiential travel” experiences• Trending Spas• Trending top-end medical tourism destinations• Ultimate… and Different Gastronomic Experiences• High-End Wine Tourism• Elite Travel Traders – The view of top agents

Spotlight on Middle East & Africa I. News

• Facts and Figures • Overview by ATA and ME Associations • Transport:- Airlines: New routes and companies to and from Middle East and

Africa, and new solutions within the region (regional & intra-MEA)- Airports: Latest news from key MEA airports and hubs

II. Inbound: Trending Destinations

• Spotlight on Middle East and Africa (MEA)- The Emirates, Oman, Qatar & Bahrain- Iran - an emerging tourism destination- The re-emergence of Egypt- Vanilla Islands - Southern Africa- Northern Africa – Special feature on Marrakech- Central Africa - Eastern Africa - Western Africa

• Where to stay: Trending hotels

III. Outbound: How to attract the ME African clientele

• Destination - Stepping out of the Crowd • Hotels that make Middle Eastern and African clients feel at

home (spotlight on Emirati and Saudi travellers)

INNOVATIONS & TECHNOLOGIES

How cutting-edge hotels are innovating and leveraging new-tech solutions to improve guest comfort and business efficiency

Guest interaction via in-room TV and other means: what’s the perfect balance? • In the field with David Esseryk (AccorHotels) - “Streaming

content app vs direct integration - thoughts of a TV manufacturer and a system integrator ”

• Top tech brains give their points of view (Part 3): Exclusive Interviews: i.e Christopher Chan (Peninsula), David Esseryk (AccorHotels), Thierry Guiraudios (Louvre Hotels), Scott Hansen (Marriott International), Christian Lunden (Nordic Choice Hotels), Eward Malinowski (Shangri La), Monika Nerger (MOHG), Armand Rabinowitz (Hyatt), ‎Mike Etman (Pierre & Vacances Center Parcs Group), Scott Sibella (MGM), Josh Weiss (Hilton), Adel Zaher (IHG), VS leaading hospitality consultants, Fraser Hickox (The Conceptual Group), Ted Horner (E Horner & Associates), Dereck Wood (Derek Wood Associates Ltd)

• Case study • News from leading hotel technology suppliers

2017 SPRING EDITION

#34 DEADLINE: 21st March 2017

SHOW DISTRIBUTION, SUCH AS: ATM, HITEC

TRAVEL & TOURISM

• Events: - IFTM Paris: Top movers and shakers at France’s top trade event

Elite Travel Trends • Natural Wonders • Private Islands • Beach Resorts • Casinos • Honeymoons & Weddings• Elite Travel Traders – The view of top agents • Top-End Event: PURE Life Experiences

Spotlight on Asia Pacific I. News • Facts and Figures • Overview by Mario Hardy (President PATA):

Trends in APAC Tourism • Transport:- Airlines: New routes and companies to and from APAC,

and new solutions within the region (regional & intra-Asia)- Airports: Latest news from key APAC airports and hubs

II. Inbound: Trending Destinations • French Polynesia Special

• Spotlight on Asia/Pacific: - South East Asia - Northern Asia - Central Asia - Western Asia - Australasia - Pacific

• Where to stay: Trending hotels

III. Outbound: How to attract the Asian clientele • Destination - Stepping out of the Crowd • Hotels that make Asians feel at home

(spotlight on Japanese travellers)

INNOVATIONS & TECHNOLOGIES

How cutting-edge hotels are innovating and leveraging new-tech solutions to improve guest comfort and business efficiency

The onset of mobile: how can we best leverage nomadic communication technologies? • In the field with David Esseryk (AccorHotels)

- “Mobile apps: what works in terms of promotions, direct bookings and CRM…”

• Killing feature in a Hotel app? What can that be? Why download another hotel app? How can we get our guests attention between their stays

• In-room communication ( How can hoteliers do this in a better way with guest without the hassle?)

• Case study • News from leading hotel technology suppliers

2017 SUMMEREDITION

#35 DEADLINE: 12th July 2017

SHOW DISTRIBUTION, SUCH AS: IFTM TOP RESA

SPECIAL FEATURESpecial EHMA Netherlands

“The Disruptors in Luxury Hospitality”

SPECIAL EHMA NETHERLANDS

Elite Travel Trends

Innovations & Technologies

Tourism in Europe

Deadline 24th February 2017

Page 3: 2017 MEDIA KIT - hotelandtourismonline.fr · 2017 media kit key benefits : stay abreast of all travel, tourism and hotel industry trends be inspired and motivated by the latest innovations

Recognised by decision makers

as a powerful purchasing tool

93,000 recipients (print and online)

10,000 hard copies

4.7 minutes average spent on the online version

Distribution Quantities

- Reach your key target groupHotel & Tourism SMARTreport

27%Europe

3%Australia / Pacific

33%Americas 24%

Asia13%Africa / Middle East / Indian OceanGEOGRAPHICAL

BREAKDOWN

November 2016. Non contractual document

A selection of our SMARTreport distribution partners Cleverdis has ongoing agreements with the following partners (among others) for the distribution of our SMARTreports – at their event (in the case of a trade show or conference) – and/or to their e-mail database (in the case of online distribution partners):

EHMA (European Hotel Managers Association)

ETOA (European Tour Operators Association)

HOTELPLANNER.COM (Leading group hotel booking hub)

HTNG (Hotel Technology Next Generation)

IFTM TOP RESA (France’s leading travel & tourism trade event)

IHIF BERLIN (International Hotel Investment Forum)

IHTF (International Hotel Technology Forum)

ITB ASIA (Asia’s leading travel & tourism trade event)

ITB BERLIN (the world’s leading travel & tourism trade event)

TUNIU (China’s leading package tour e-commerce platform)

WTM LONDON (the UK’s leading travel & tourism trade event)

Readership

Major Distribution Partnerships

Hotel Chain CEOs and Executivesand Independent Hotel Representatives

38%

Hotel Owners 9%

Investors(Bank & Insurance companies, Hedge Funds, Private Investors)

6%

Travel Agencies Tour OperatorsTourism Organisations

44%

Others(Designers / Architects, Suppliers, Associations,Schools, Industry Events)

3%

What the industry says…

David Esseryk Vice President Guest Technologies, AccorHotels

Tim Hentschel CEO, Hotelplanner.com

Donald Yu Co-Founder, Chairman and Chief Executive Officer, Tuniu Corporation

I have been very happy to support and work with Cleverdis over the

years in bringing important industry information to the fore thanks to the Hotel & Tourism SMARTreport. It’s a “must read” for all people in the trade, and I personally recommend it to all our hoteliers, as well as to others I meet in my day-to-day activities. As a publishing and consulting organisation, Cleverdis know and understand the market better than anyone else the business in Europe and in the World, and their global outlook helps everyone get a better grip on current and future trends.

The quarterly Hotel & Tourism SMARTreport, is for us an

important link in the information chain for all professions in the travel industry. The news, tips and ideas in the publication brings a lot of value to the professionals and definitely help them in their business..This is why we took the decision to distribute each edition to our entire database of 40,000 professional contacts. By spotlighting how flagship operators and properties are innovating in the field, and delivering detailed market information, readers get a clear, unbiased perspective of market trends.

While knowledge may be the food of kings, in the travel industry, it is

becoming increasingly important to everyone! Thanks to the Cleverdis Hotel & Tourism SMARTreport, the industry is richer, and can grow and flourish – as educated professionals make better and clearer decisions for their clients. This is why we decided to give the chance to our partners to benefit from this unique tool and  started to distribute each edition to our trade database – in order that they, too, can get the value from the ideas and thought leadership that can be found within.

Americas Hotelplanner: 40,000 ex/issue

Asia Tuniu - 11,000 ex/issue

Europe EHMA: 400 ex/issue

ETOA: 800 ex/issue

Page 4: 2017 MEDIA KIT - hotelandtourismonline.fr · 2017 media kit key benefits : stay abreast of all travel, tourism and hotel industry trends be inspired and motivated by the latest innovations

ONLINE ADVERTISING at www.hotelandtourismonline.comADVERTISING RATES

Advertising

All the richness of the SMARTreport in the online portal including your favorite sections: • Elite Travel Trends • Regional Spotlights• Innovations & Technologies

Hotel & Tourism SMARTreport #29

2016 Spring Edition 7

LOUNGING IN THE LAP OF LUXURY HAS NEVER BEEN MORE ATTRACTIVE!

Welcome to the very first “Elite Travel Trends” section in the Cleverdis SMARTreport, an integral part of each edition henceforth. Placing the ultimate tourism concepts under the spotlight is only logical, as in each case, luxury leads the way for the rest of the “pack”. Just like in every other industry, the ultimate best practices are spawned in the “ultra high end” and eventually filter down to the rest. Business has never been so good in luxury travel, not only via online agencies, but also for many top travel advisors. Proof is in the wonderfully good health of Virtuoso – the reference network of elite travel advisors.

Veligandu, Maldives

© C

row

n Ch

ampa

Res

orts

ELITE TRAVEL TRENDS

1 full page advertisement Bookmark2 full pages (double page) advertisement

One Edition All Editions Special EHMA Limited Edition

HIGHLIGHT

Inside Front Cover – Double-page ad 12,200 € 43,000 € 6,400 e

Inside Front Cover 7,000 € 25,000 € 2,900 e

Back Cover 8,000 € 29,000 € 3,900 e

Bookmark 7,000 € 24,000 € 3,900 e

Inside Back Cover 5,000 € 18,000 € 2,900 e

ADVERTORIAL

1 Advertorial Page 3,300 € 12,000 € 2,200 e

2 Advertorial Pages 6,000‎ € 20,000 € 4,000 e

Feature Article 1/4 Page 850 € 3,000 E 450 e

ADVERTISEMENT

1 Full Page 3,300 € 12,000 € 2,000 e

2 Full Pages 6,000 € 20,000 € 4,000 e

1/2 Page 1,700 E 6,000E

1/3 Page 1,200 E 4,000E

3 months 6 months 12 months

Sponsorship of the entire web site* 10,000 e 20,000 e 38,000 e

Sponsorship of one dedicated section** 8,000 e 16,000 e 29,000 e

Dedicated entry menu + up to 2 articles per month 5,000 e 10,000 e 18,000 e

Featured Article + video – promoted on the home page (up to 2 articles per quarter) 2,000 e 3,800 e 7,000 e

Featured Article + video (only 1 article per quarter) 500 e 950 e 1,800 e

* your logo on the header of the entire web site + up to 4 news / videos published per quarter** watermark on each article of the section including all archives of the section and your video

on 3 articles of your choices

One Edition All Editions

SPONSORSHIP OF THE ONLINE VERSION*

13,600 e 49,000 e* your logo on the front cover of the online flipbook and pdf + your logo and mention “brought to you by ” on the emailing and dedicated section on hotelandtourismonline.com

and ProductHighlight your Company

Sponsorshipwebsite category

Sponsoring of the entire web site*

November 2016. Non contractual document

NEW

Mobile friendly!

Page 5: 2017 MEDIA KIT - hotelandtourismonline.fr · 2017 media kit key benefits : stay abreast of all travel, tourism and hotel industry trends be inspired and motivated by the latest innovations

ADVERTISINGJean-François Pieri Managing DirectorTel: +33 442 77 46 [email protected]

Bettina Badon Account ManagerTel: +33 442 77 46 [email protected]

EDITORIALRichard Barnes Editor-in-ChiefTel: +33 442 77 46 [email protected]

Relais du Griffon • 439 route de la Seds • 13127 Vitrolles • France • Tel: +33 442 77 46 00 • Fax: +33 442 77 46 01 • www.cleverdis.comSARL Capitalised at €155.750 • VAT FR 95413604471 • RCS Marseille B 413 604 471

Contact