about pinterest and google plus
TRANSCRIPT
Pinterest is a visually focused images sharing site,
centered on interest, lifestyles, and planning.
Place to show off your brands personality and style.
Mission to connect everyone in the world through the
things they find interesting.
Also known as pinning.
Some interesting facts about Pinterest
Pinterest is the 4th most-used social media site
Pinterest has 70 million users
There are over ½ million verified business accounts on Pinterest
Pinterest has over 2.5 billion average monthly pageviews
Pinterest users spend an average of 98 minutes per month on Pinterest
The average amount per order that derives from Pinterest traffic is between$140 and $180
Women are more favored than men on Pinterst.
71% of small businesses never use Pinterest.
Pinterest can be a great tool for ecommerce stores to use to increase site traffic and boost sales.
HOW YOU CAN USE PINTEREST IN
BUSSINESS MARKETING….??
Image sharing- we can share images to promote your business
Pushing out Content- Pinterest is about user sharing interest and ideas with another. The content you pin should be purely promotional. For effective promote, create boards themed around a product.
supplemental resources.
Barack Obama Pinterest page
Volkswagen USA Pinterest page
Nike USA Pinterest page
Pinterest for Tech Brands
Managing a tech brand means need to be on the lookout for innovative and
creative ways to engage your community.
Pinterest is an innovative, somewhat addictive platform filled with potential.
But for tech brands, there’s still a long way to go.
Pinterest for Tech Brands - Apple
Pinterest for Tech Brands - Microsoft
Pinterest for Tech Brands - IBM
Plus
Google Plus feature:
Places: If you would like people to know where you have been and where you are now.
Basic and Contact Information: Contact Information allows you to share your email, phone, physical address, and other contact information.
Links – Links section is divided into three groups: Other Profiles, Contributor To, and Links. Other Profiles represents your other social media profiles. This is where you can add your links to Twitter, Facebook, YouTube, Quora, and other social networks
Building Authorship Authority: one way to do it is by building Google+ Authorship as mentioned earlier. You do this by linking your Google+ personal profile to the content you create throughout the web, from your own site to other blogs and online media outlets.
Google Plus feature:
Setting up Your Page: To create a Google+ presence for your business, you
will need to create a page. To get started, select the type of page you are
creating – local, product, brand, company, institution, organization, arts,
entertainment, or other. Each will have a large variety of subcategories to
choose from.
Page will have a link to your verified website.
Nike-Google Plus Page:
Getting Local
If you have a local business, you must have a Google+ page. Google+ took
over Google Places, which means that if your local business had a Google
Places listing, it’s now a Google+ listing.
Local category and enter your phone number, Google+ will find your local
page and connect you to it.
Google has now enabled those with Google+ business pages to connect their
page to their local business listing on Google Maps.
WhatsApp-Google Plus Page:
Using Google+ Communities
Participating in Google+ communities can be a terrific way to gain exposure
for yourself and your business. The great thing is that unlike Facebook pages
or LinkedIn company pages,
Communities-Google Plus
Hanging Out
One of the most unique features available to Google+ users is Google+
hangouts. These are live video chats that you can create with up to 10
participants.
You can hold private Google+ hangouts as online meetings
you can stream live Google+ hangouts for an unlimited number of viewers to
watch on YouTube
Integrationwith YouTube YouTube now allows you to use your Google+ profile to change the display
name of your YouTube channel from your username to your real name.
Google Hangout