empathic customer connection with vr & salesforce

Emphatic customer connectionswith VR & Salesforce

Philippe Ozil Developer Evangelist, Salesforce

@PhilippeOzilpozil@salesforce.com

Agenda

Eliminating Some Misconceptions

Development Tools & Skills

Force.com Integration

A Real Use Case

Closing Words

It’s not for business, it’s for gaming

It costs a fortune (hardware & software)

VR development = dark magic / PhD

Common Misconceptions About VR

Lot of competition for entertainment headsets

Access to consumer market is driving costs down

Deloitte Global prediction for 2016:

VR hits $1B

2.5 million VR headsets sold

Digi-Capital prediction for 2020:

AR/VR could hit $150B revenue

VR Market – What Lies Ahead

Exploring remote/dangerous areas

Training/simulation that involves expensive/rare hardware

Marketing journeys

VR Business Use Cases

No, it could cost you as little as 3£

Two main categories:

• Low cost, mobile solution: 3 – 100£

• High end, desktop solution: 3000£ and more

Expensive Hardware?

Game development engine: Unity 3D or Unreal engine

Why Unity 3D:

• free personal edition

• multi platform

• solid documentation & tutorial

• large and dynamic community

• asset store including VR content

• “standard” VR SDK

VR Development Tools

Creativity & patience

Ability to visualize 3D spaces

Mathematics

Programming (C# or JS)

3D Modeling

VR Development Skills

Force.com Integration

ConnectedApplication

Salesforce Unity C# SDK

OAuth 2.0

REST

Provides basic tooling to access Force.com APIs

• OAuth authentication

• Salesforce records CRUD operations

• Apex remote methods calls

• Chatter feed interactions

• Approval process interactions

Salesforce Unity C# SDK

The Salesforce Lightning App

The VR Experience

VR can be used for business purposes, be creative!

VR is accessible

Go try it out!

Closing Words

Unity 3D unity3d.com

Trailhead VR Project Build a 3D Virtual Reality App

Salesforce Unity SDK github.com/pozil/salesforce-unity-sdk

Resources

Thank YouRemember to tell us what you think in the event survey www.LondonsCalling.net/survey

Philippe Ozil Developer Evangelist, Salesforce

@PhilippeOzilpozil@salesforce.com