personas: understanding the user behind the visit

Scuzzy Smurfette Stylish Smurfette

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Dinky Danny is

• Age Range: 25-44

• Location: United States

• Gender: Female

• Affinity Segments: Travel Buffs, Health and Fitness Buffs

He’s So

Smurfy!

@IPULLRANK

Michael King Digital Marketing Consultant mike@ipullrank.com @iPullRank