social apps secrets by scringo
Post on 04-Jul-2015
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01/23
App Developers MeetUp, April 2013
Ran Avrahamy@RanAvrRan@Scringo.com054-5837677
Social apps
02/23
What is a social app? Why should I make my app social? Sounds good, now what?! Case Study Q&A
agenda
“Social software applications include communication tools and interactive tools often based on the Internet... They focus on establishing and maintaining a connection among users, facilitating the mechanics of conversation and talk...” Social Software, Wikipedia
03/23
what is a social app?
04/23
what is a social app?
05/23
what is a social app?
06/23
what is a social app?
07/23
what is a social app?
08/23
what is a social app?
09/23
what is a social app?
10/23
what is a social app?
11/23
what is a social app?
12/23
What other social apps do you know?
13/23
Why should I make my app social?xany
14/23
Why should I make any app social? - The developer pane
Focus
“I need to focus on developing
my core features”
Distribution
"How can I reach out to more
relevant users?”
Social
"I want to retain and engage my
app’s community"
Money
"How can I make more money out
of my app?"
15/23
Understand your users More stuff to do on the app Increase in recurring sessions More time spent on app Satisfied users
Why should I make any app social?
16/23
Social login / graph / share / invite Get feedback Enhance your content Live feed Chat Location
Sounds good, now what?!
17/23
Cross-platform SDK Developer Zone No UI interface Fully customizable Completely free
19/23
Case study - Fans app
20/23
Case study - Fans app
21/23
Case study - Fans app
22/23
Case study - Fans app
23/23
App Developers MeetUp, April 2013
Ran Avrahamy@RanAvrRan@Scringo.com054-5837677
Thank you!
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