community media 2012 media kit
DESCRIPTION
Community Media 2012 Media KitTRANSCRIPT
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Manhattan south of 42nd Street is home to many of the worlds wealthiest and most diverse neighborhoods. Community Media reaches their inhabitants
with five award-winning neighborhood and niche publications.
We help advertisers targeting Tribeca, Greenwich Village, SoHo, Chelsea, East Village, Lower East Side, NoHo, the Financial District, Battery Park City and Seaport publicize their real estate, fitness centers, spas, retail establishments, hotels, restaurants, boutiques, hospitals, universities, business associations and non-profit organizations.
Sponsors may direct their messaging to every corner of the Big Applewith extra distribution in Chelsea, West and East Villagesby reaching the LGBT community through the pages of Gay City News, Americas premiere LGBT newspaper.
We are your one-stop media souce. Our print and online editions effectively reach over a half-million readers every month, utilizing an efficient distribution network of streetboxes, retail establishments, cafes, bars, restaurants, office buildings, mailed subscriptions, newsstands, weekly e-blasts and web.
MEDIA KIT2012
What is Community Media?
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The New York Press
Association (NYPA)
and the National
Newspaper Association (NNA)
have recognized Community
Media with more than 155
awards over the past ten years,
including NYPAs top prize
for excellence (The Villager)
and Community Leadership
accolades from both.
COMMUNITY MEDIA 2012 MEDIA KIT // NEWSPAPERS
CoMMuNITy MEDIA | 515 CANAL STrEET | NEW YOrk, NY 10013
NEWSPAPERS:
These compelling facts underscore the strength of newspapers:
48% of U.S. adults read the printed edition of a newspaper on an average weekday.
Customers for many products and services are the heaviest newspaper readers.
Neighborhood newspapers provide advertisers with unique, local audiences.
Newspapers are the most-used medium for coupons.
Newspaper website users are prime prospects for advertisers...over 62% look for ads online.
Newspaper print advertising reinforces and increases reader response from other types of media, like the Internet.
The Preferred Channel of Consumers
Source: 2009 Newspaper Association of Americas Why Newspapers? report
515 CANAL STREET NYC 10013 COPYRIGHT 2012 COMMUNITY MEDIA, LLC
VOLUME 4, NUMBER 37 THE WEST SIDES COMMUNITY NEWSPAPER JANUARY 25 - FEBRUARY 7, 2012
Steampunked, p. 23
BY BONNIE ROSENSTOCK
On January 19, the Chelsea Hotel tenants asso-ciation returned to Housing Court for the next round of their case against Chelsea Dynasty LLC, the Chetrit Group, Chelsea Management LLC, Joseph and Meyer Chetrit, Michael Butler and Lilly Sirkin.
Representing the tenants association were Janet Ray Kalson and Ron Languedoc of Himmelstein, McConnell, Gribben, Donoghue &
Joseph. Of the 35 tenants named in the Order to Show Cause, eight attended the proceedings.
Fred Daniels of Daniels, Norelli, Scully and Cecere PC a fi rm that specializes in debt collection rep-resented the respondents-owners. Butler, an executive with the Chetrit Group and named in the lawsuit, sat on the opposite side of the courtroom from the tenants. Valentine Moretti was the
Chelsea Hotel tenants back in court
BY SCOTT STIFFLERA crowd of well-insulated locals,
historic preservationists and elected offi cials whose ranks far exceed-ed the number of degrees Fahrenheit attended an outdoor ceremony on the afternoon of Sunday, January 15. Such events would normally be pep-pered with grumblings about having to brave the cold and complaints about
the bitter chill. But more than one speaker alluded to how fortunate those in attendance were to be free, safe and generally comfortable considering the dangers and indignities endured by those whom the gathering sought to honor.
The ceremony, held to offi cially landmark the Lamartine Place Historic District, bestowed some hard-won and
long-sought respect upon a row of mid-19th century antebellum Greek Revival houses standing from 333 to 359 West 29th Street, between Eighth and Ninth Avenues.
For years, the community worked to designate this area as an historic district, noted Assembly Member
Marker honors Manhattans only documented Underground Railroad station
Continued on page 15
EDITORIAL, LETTERS PAGE 8
REMEMBERING BOB BERGERON
PAGE 3
Continued on page 7
OTDA grants fi nal permit to Bowery Residents CommitteeBY WINNIE McCROY
Five months after the Bowery Residents Committee (BRC) began to move clients into its 127 West 25th Street facility, the facility is operating at full capacity. Despite the pos-sibility that a long-standing lawsuit mounted against the BRC may undergo a fi nal appeal, state agencies seemingly found no further reasons for withholding the certifi cate for the BRCs
96-bed Reception Center (which serves homeless men with one or more diagnosed mental illnesses).
BRCs programs in Chelsea and throughout New York City, are suc-cessfully helping the peo-ple we serve, said BRC Executive Director, Muzzy Rosenblatt. Our programs at West 25th Street have already helped hundreds
Continued on page 5
Photo by Scott Stiffl er
Christopher P. Moore (commissioner of the NYC Landmarks Preservation Commission) speaks at Jan. 15s offi cial landmarking of the Lamartine Place Historic District.
NUARY 25 FEBRUARY 77 2012
Steampunked, p. 23
downtown express
VOLUME 24, NUMBER 36 THE NEWSPAPER OF LOWER MANHATTAN JANUARY 25-31, 2012
BY ZACH WILLIAMS If state legislators and other elected
offi cials representing Lower Manhattan have their way, Chinese New Year will be a public school holiday next year.
In a Jan. 20 letter, NYS Assembly-
member Grace Meng and NYS Senator Daniel Squadron urged Mayor Michael Bloomberg to establish the holiday in order to recognize the growing role of the Asian-American community in the city. Local school offi cials expressed
support by saying such recognition is due considering the historically low attendance levels on the holiday and the impact that has on state funding to
Downtown Express photo by Milo Hess
Monday was the beginning of the Chinese Lunar New Year. 2012 is the Year of the Dragon.
BY ALINE REYNOLDSCommunity advocates
and family members of U.S. Army Private Danny Chen are railing against a prelimi-nary suggestion by the Army that Specialist Ryan Offutts manslaughter charge be dis-missed.
The Article 32 military hearing of Offutt, one of eight American soldiers who face criminal charges tied to Chens Oct. 3 death in Afghanistan, concluded on Monday, Jan. 23. The Armys investigating offi cer proceeded to recommend forwarding all of Offutts charges, which range from negligent homicide to reck-less endangerment to der-eliction of duty, to a court-martial, with one exception.
In this case, the inves-tigating officer recom-mends that the involun-tary manslaughter charge be dropped, according to Amy Spokesperson George Wright.
The recommendation, however, does not guarantee the dismissal of the charge, Wright said. Under the Uniform Code of Military Justice, he explained, a
superior command could still send the charge to trial but could also follow the recommendation and dis-miss the charge. The multi-step, multi-player procedure, Wright noted, is designed to protect the rights of the accused.
This explanation was of little consolation to Chens family, friends, and OCAs (Organization for Chinese Americans) New York chap-ter, a leading advocate in the Chen case.
It is not enough, said Chens cousin, Banny Chen, on behalf of the soldiers family. Offutt and all the suspects should be tried on the maximum charges pos-sible because of what they did to Danny.
Elizabeth R. OuYang, president of OCA-NY, said the community is extreme-ly disappointed that Offutt might not be tried for man-slaughter, and continues to urge the Army to prosecute the suspects to the greatest extent possible.
There is a big difference between a three-year and a ten-year maximum prison sentence, said OuYang.
Angst over possible dismissal in Chen case
Pols push to make Lunar New Year offi cial school holiday
Continued on page 17Continued on page 16
DOWNTOWNS HISTORY IN ART, PG. 12
515 CANAL STREET NYC 10013 COPYRIGHT 2012 COMMUNITY MEDIA, LLC
Volume 2, Number 26 FREE East and West Village, Lower East Side, Soho, Noho, Little Italy and Chinatown January 19 - 25, 2012
EDITORIAL, LETTERS
PAGE 10
IN THEPICTURE BOX
PAGE 14
BY ALBERT AMATEAUNew York University presented two
more aspects of its 2031 redevelop-ment plan to hostile Village audiences over the past seven days.
On Thurs., Jan. 12, Community Board 2s Parks Committee heard an outline of the open space proposed for the universitys large-scale redevelop-ment of its two superblocks over the next 20 years.
On Tues., Jan. 17, the boards Education and Social Services Committee hosted a forum on the pro-posed public elementary school space proposed as part of the project, which is intended to add 2.5 million square feet of new construction on the superblocks, including 1.5 million of that aboveg-round and the rest belowground.
While the public school space is included in the 2031 land use review, it was still uncertain this week when or whether the proposed school would be built.
N.Y.U. is proposing to provide 100,000 square feet of space for a 650-seat kindergarten-to-eighth grade public elementary school on the fi rst seven fl oors of a new building, where the Morton Williams market is now located on the northwest corner of the south superblock.
The proposed building, at the cor-ner of Bleecker St. and LaGuardia Place, would also rise an additional six or seven stories for an N.Y.U. student dorm but the dorm would be set back at the eighth fl oor to allow for a childrens playground on the roof of
the school space.Alicia Hurley, N.Y.U. vice presi-
dent for government relations and community engagement, said the uni-versity is providing the property for the school for free, but that the citys School Construction Authority would have to construct the core and shell of the school at its own expense. There would be separate lobbies and entrances for schoolchildren using the public school and N.Y.U. students using the dorm. The S.C.A. would be able to build the public school by 2025 or before.
Although N.Y.U. and the S.C.A. have been discussing the school space, Hurley acknowledged that the agency
N.Y.U. takes heat on schooland open space at hearings
Photo by Bonnie Rosenstock
Two Boots owner Phil Hartman and Michelle Rivas admiring the new mosaic mural of Bimbo Rivas at Hartmans Avenue A pizzeria.
Continued on page 5
BY ALINE REYNOLDS On a recent weekday
afternoon, about 30 men displaying counterfeit hand-bags, watches and other illic-it merchandise lined Canal St. between Mercer St. and Broadway. As pedestrians passed, some of the vendors gestured to pocket-sized catalogues, featuring photos of the knockoff goods, while others whispered, Gucci, Louis Vuitton or simply handbag.
One of them succeeded
in hooking Calvin Morley, 18, of Bradenton, Florida.
They were trying to sell us G-Shock watches, which are normally about $120 new. I bought this one off a guy for $20, Morley said as he pointed to the new watch on his wrist.
Psyched about his pur-chase, Morley sought out another watch from a differ-ent vendor.
He was sketchy about
Authorities are stillunable to bag armyof knockoff vendors
BY BONNIE ROSENSTOCK
With great fanfare, fam-ily, friends and food, Two Boots Pizzeria kicked off its yearlong 25th anniversary celebration with a tribute to one of the Lower East Sides most beloved fi gures, Bittman Bimbo Rivas. On Thursday evening, Jan. 12, after much sampling of scrumptious Two Boots pizza, accompanied by the booming sounds of the Stumblebum Brass Band, the overfl owing crowd was
feted with the unveiling of a mosaic of Rivas, cre-ated by artist Juan Carlos Pinto. Afterward, a small but enthusiastic group con-tinued to honor Rivas with reminiscences and poetry at the Nuyorican Poets Cafe on E. Third St. between Avenues B and C.
Rivas, known to all as Bimbo, was a Puerto Rican community activist, poet, playwright, actor, director and teacher, who coined the
Te amo, Bimbo:Two Boots tributeto an L.E.S. legend
Continued on page 6
Continued on page 8
The many faces of fiber, p. 16
GAY CITY NEWS 2012 COMMUNITY MEDIA, LLC, ALL RIGHTS RESERVED
Santorums Anti-Gay Evolution Page 9 New Trenton Marriage Push Page 14 Anthony Rapp, Dublin Dreamer Page 18 William Christie at the Met Page 25FREE
VOLUME ELEVEN, ISSUE TWOJANUARY 18-31, 2012
Sometimes its childs play to demon-strate that a candidates claim is a flat-out falsehood, though even then its not always easy to prove the candidate knowingly deceived voters.
But every once in a while, a politician says something untrue where the evi-dence is unmistakable that they knew they were lying.
During a Republican presidential debate on January 7, Newt Gingrich, the former House speaker amidst a rant about what the news media is ignoring asked, Should the Catho-lic Church be forced to close its adop-tion services in Massachusetts because it wont accept gay couples, which is exactly what the state has done?
Catholic Charities of Boston had, in fact, elected to end its adoption ser-vices in 2006 after Massachusetts officials made clear that its decision to specifically bar adoptions by gay people ran afoul of state law. Gingrich was on a roll making the claim the Obama
Politicians, particularly in the heat of an election contest, often fudge the facts. Thats no surprise, and there are no end of media outlets and advocacy groups of varying reliability, to be sure who put on a full court press ferreting out the truthiness of debate pronouncements, stump speeches, and campaign websites.
ROMNEY, continued on p.8
BY PAUL SCHINDLER
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LETTUCE ENTER THE DRAGONPAGE 13
EDITORIAL, LETTERS
PAGE 16
Volume 81, Number 34 $1.00 West and East Village, Chelsea, Soho, Noho, Hudson Square, Little Italy, Chinatown and Lower East Side, Since 1933 January 26 - February 1, 2012
BY LINCOLN ANDERSONIn what opponents blasted as an
orchestrated show of support for N.Y.U.s 2031 large-scale development plan, union construction workers along with university deans and even the womens basketball team coach testifi ed on behalf of the ambitious development scheme at Community Board 2s packed full board meeting last Thursday night.
And, in a fi rst, a lone local resident spoke in favor of the plan. But the crowd mockingly accused him of being paid off.
Meanwhile, local residents among
the 300-person audience at P.S. 41 repeatedly told N.Y.U. and the construc-tion workers to Build it Downtown! meaning the university should develop its new space nearby in the Financial District where Community Board 1 has an open invitation for N.Y.U. to come grow.
Several N.Y.U. faculty members also spoke against the plan, saying it would disrupt both their classrooms and their families lives.
Brad Hoylman, C.B. 2 chairperson, said 1,000 people had turned out at the boards previous fi ve hearings on the N.Y.U. Core Proposal this month.
He noted the board had avoided a melee after the fi rst of these hearings, when the auditorium at the A.I.A. Center proved to be too small for the overcapacity crowd, and the meeting had to be quickly moved to Our Lady of Pompei Churchs basement.
Hoylman said, at this point, the board will send a formal letter to N.Y.U. regarding the plan, asking the university to respond to it in writing. Following that, there will be a second round of meetings on the 2031 plan by the C.B. 2 committees during February.
N.Y.U. calls out the troopsin support of its mega-plan
Photo by Tequila Minsky
Construction workers wearing orange shirts held up signs backing the N.Y.U. 2031 project at Thursdays full Board 2 meeting.
Continued on page 14
BY ALBERT AMATEAUA partner in the 46-story
Trump Soho, the condo hotel that opened in April 2010 in the Hudson Square district over the objections of neighborhood preserva-tion advocates, last week put the building on the auc-tion block.
Alex Sapir, the partner of the Bayrock Group in build-ing the hotel managed by Donald Trumps family, said last week that the unsold condo units and the public
areas of the hotel would be auctioned in March or April.
Sapir told the business press on Jan. 18 that the developers had received unsolicited offers from unnamed buyers.
They were numbers that we would be very happy sell-ing at, Sapir told Bloomberg News and Crains New York Business.
Sapir said the auction of
Wanna buy TrumpSoho hotel? Well,then, youre hired!
BY ALBERT AMATEAUThe City Planning
Commission on Monday unanimously approved Rudin Managements plan for the residential redevel-opment of the former St. Vincents Hospital campus.
The Jan. 23 vote, with Amanda Burden, commis-sion chairperson, and 11 other commissioners attend-ing, took less than 10 min-utes.
It was the next-to-last step in the citys uniform land use review procedure,
or ULURP, for a project that would create 450 new condominium apartments on the east side of Seventh Ave. and a 17,000-square-foot park in the triangle on the west side of the avenue.
The City Council has the fi nal word and must now vote within 60 days whether to approve the $800 million project.
The redevelopment plan includes converting four for-mer hospital buildings to
City Planning O.K.sRudin condo project for St. Vincents site
Continued on page 2
Continued on page 2
Savoring dance by Camille, p. 23
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The Villager
For over 70 years, The Villager has been Downtown Manhattans preferred news channel. The Villager offers the most in-depth local news information youll find nowhere else. Whether its the waterfront, community board, politics, quality of life, local business, arts and
entertainment or profiles of newsmaking personalities, The Villager covers it best. The Villager was voted New York States best weekly community newspaper in 2001, 2004 and 2005 by the New York Press Association, winning the coveted Stuart C. Dorman Award.
PRINT EDITION
Reaching over 30,000 readers, The Villager is distributed every
Thursday, subscription only. Print edition includes legal ads.
The print edition is also online at www.thevillager.com.
I have lived in the Village since 1956. I have read The Villager for all of those years and continue to read it every week. The Village would not be the place that it is today...were it not for The Villager.
ED KOCHF o r m e r M a y o rN E W Y O r k C I T Y
COMMUNITY MEDIA 2012 MEDIA KIT // THE VILLAGER
Greenwich Village, Soho, Noho, Chinatown, Union Square, Gramercy, and Little Italy,in short, the neighborhoods The Villager coversare among the most dynamic, colorful, contentious and exciting places on earth. And its the people who live, work and play here that make this area such a desirable market. From preservation and quality of life to development, housing, parks, schools, politics and community boards, the news doesnt stop. Because Villagersactive, committed and creativedont either.
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reader deMoGrapHicsmale 47%female 53%
median age 47ages 25-34 18%ages 35-54 57%
median HHi $87,500HHi $50k+ 64%HHi $75k+ 43%
college-educated 84%employed 75%working full-time 68%
professional /managerial 65%
married 34.9%witH kids 23%
source: puLse researcH
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Monthly WEB tRAFFIC471,241 PAGE VIEWS
118,924 UNIQUE VISITORS401,974 VISITS
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Downtown Express
In the fall of 2001, after 13 years covering Lower Manhattan, The Downtown Express expanded to weekly distribution. Providing readers with crucial, ever-changing, in-depth information about quality of life, up-to-date news about civic and political events, schools and
businesses, Downtown Express is a must-read in lower Manhattan. The Downtown Express is the only publication focusing on all of the neighborhoods below Canal Street Tribeca, Financial District, City Hall, The Seaport, Chinatown and Battery Park City.
PRINT EDITION
Reaching over 100,000 readers, Downtown Express is distributed every
Wednesday with a residential focus in Tribeca, Financial District, City Hall, Chinatown, Battery Park, South Street
Seaport, World Trade. 350 street boxes, restaurants, bars, cafes, retail businesses, banks and a targeted subscription list. The
print edition is also online at www.downtownexpress.com
Downtown Express helps spread the word about our youth programs, brings in new participants, and is critical in creating a sense of community downtown. It is a must-read every week for its local news and forceful and independent editorials.
BOB TOWNLEYExecutive DirectorMANHATTAN YOUTH
D owntown Express readers have the meansand motivationto buy products that simplify their busy lives. While balancing many prioritiesprofessional, family and communitythey recognize the importance of taking care of themselves, their familes, friends and neighbors.
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reader deMoGrapHicsmale 44%female 55%
median age 42ages 25-34 30%ages 35-54 62%
median HHi $112,500HHi $100k+ 62%HHi $75k+ 74%
college-educated 94%employed 93%
professional /managerial 65%
married 61%witH kids 40%
source: puLse researcH
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COMMUNITY MEDIA 2012 MEDIA KIT // DoWNToWN EXPRESS
Monthly WEB tRAFFIC529,853 PAGE VIEWS
129,109 UNIQUE VISITORS321,836 VISITS
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Gay City NEWS
Gay City News is dedicated to providing the most insightful, informative and up-to-date news about New York Citys diverse gay community. GCN speaks to the core of Americas most
influential, untapped market, according to The Wall Street Journal, reaching more LGBT New Yorkers than all national gay magazines combined.
Print EDitiOnReaching over 100,000 readers, Gay
City News is distributed every 14 days (Wednesday) throughout the Metropolitan New York area, via over 500 street boxes,
newsstands, restaurants, bars, cafes, retail businesses, banks and community
gathering spots. The print edition is also online at www.gaycitynews.com.
Gay City News editor Paul Schindlers always-strong opinions make the paper kind of a must-read even outside the community.
BEN SMITH, Politico.com
G ay City News boasts Americas most experienced and pioneering team in LGBT journalism, a team that since the 1980s has chronicled cross-currents, struggles and triumphs of the gay civil rights movement and the determined fight to surmount the AIDS epidemic.
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reader deMoGrapHicsmale 81%female 19%
median age 42ages 25-34 17.9%ages 35-54 66%
median HHi $62,500HHi $50k+ 63%HHi $75k+ 47%
college-educated 79%employed 87%working full-time 78%
professional /managerial 58%
married 3%significant otHer 42%witH kids
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Chelsea Now
Bordered by the revitalized High Line in the Meatpacking District to Herald and Times Squares, Hells Kitchen and the Hudson River, this booming West Side locale represents a study in contrastfromtree-lined brownstone blocks to bustling avenues and high-
rises. Chelsea is also home to Americas most innovative technology firms. Chelsea Now is the ONLY publication devoted exclusively to this world-renowned locale, sharing the most esoteric and breaking news from Manhattans epicenter of art and fashion.
PRINT EDITIONReaching 75,000 readers, Chelsea Now is distributed every 14 days (Wednesday) via 125 street boxes
located on street corners from 14th to 34th Streets, from Broadway to the West Side Highway. Plus high-traffic
indoor locations, including bookstores, cafes, restaurants, clubs, residences, etc.
The print edition is also online at www.chelseanow.com
We were thrilled with the ads for First Saturdays/March, which directly contributed to a hugely successful program! We had a record 240 guests in attendance...
ANNIE WACHNICKIMarketing ManagerNEW MUSEUM, MANHATTAN
Manhattans Chelsea neighborhood represents one of the most diverse and evolving communities in New York City. Its mix of residentsfrom families and single twentysomethings to artists and members of the LGBT communitycontinues to make the neighborhood thrive as a destination for new development, hotels, restaurants, theaters and nightlife activity.
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reader deMoGrapHicsmale 52%female 48%
median age 37ages 25-34 26%ages 35-54 37%
median HHi $84,500HHi $50k+ 62%HHi $75k+ 47%
college-educated 81%
professional /managerial 71%
married/partner36%witH kids 26%source: puLse researcH
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Monthly WEB tRAFFIC417,953 PAGE VIEWS
102,155 UNIQUE VISITORS210,044 VISITS
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The East Villager & Lower East Sider
For over 70 years, The Villager has been the most authoritative voice in Manhattans West Village, documenting politics, arts, neighborhood events, crime and an ever changing array of personalities and issues. The East Villager and Lower East Sider will use the same formula to take a weekly
snapshot of life in one of New Yorks most iconic neighborhoods. It is the East Village that has been at the heart of just about every revolution that has spun out of New York...from fashion and the arts, literature, civil rights and immigration, politics, technology and even architecture.
PRINT EDITIONReaching over 20,000 readers each Thursday
The East Villager and Lower East Sider is distributed to dozens of locations within the
district of Manhattan that is defined by Broadway to Avenue D, 23rd Street to Delancey. You will
find our bright yellow streetboxes in high-traffic areas and single copy distribution inside
residential buildings, clubs, associations, medical facilities, retail establishments, entertainment
venues and retirement/assisted living facilities and centers. The print edition is also online at
www.eastvillagernews.com.
This is a great addition to the East Village. Love the coverage.
Harry HansOnHanson Fitness
T he East Villager and Lower East Sider is the newspaper of record for the neighborhood of Manhattan defined by boundaries that run from Broadway to Avenue D, 23rd Street to Delancey. Each week we deliver 20,000 copies to hundreds of locations including dozens of street boxes, doorman buildingand businesses throughtout the area.
reader deMoGrapHicsmale 55%female 45%
median age 41ages 25-34 19.9%ages 35-54 64%
median HHi $52,500HHi $50k+ 47%HHi $75k+ 41%
college-educated 88%
employed 79%
working full-time 81%
professional /managerial 30%
married 29%
significant otHer 22%
witH kids 15%source: puLse researcH
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COMMUNITY MEDIA 2012 MEDIA KIT // THE EAST VILLAGER
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Monthly WEB tRAFFIC243,890 PAGE VIEWS
32,233 UNIQUE VISITORS88,061 VISITS
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Distributed throughoutMANHATTAN, BROOKLYN, QUEENS and the BRONX.500 distribution points every other Thursday.
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COMMUNITY MEDIA 2012 MEDIA KIT // READERSHIP & DISTRIbuTIoN
Distibution by ZiP CoDE:
THE VILLAGER:10001, 10014, 10003, 10013, 10012
EAST VILLAGER:10009, 10003, 10002, 10012, 10010
CHELSEA NOW:10001, 10018, 10016
DOWNTOWN EXPRESS:10004, 10280, 10007, 10038, 10002, 10007, 10014
GAY CITY NEWS: ALL OF THE ABOVE + 10017, 10036, 10019, 10023, 10025, 10027, 10029, 10128, 10028, 10021, 10022, 10034, 10026QUEENS: 11368, 11355, 11367, 11109, 11101BROOKLYN: 11201, 11231, 11215, 11205
The Villager 30,000East Villager 20,000
Chelsea Now 75,000Downtown Express 100,000
Gay City News 100,000
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Weekly e-newsletters:
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Gay City news:17,000+ subscribers
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COMMUNITY MEDIA 2012 MEDIA KIT // WEb ADVERTISING
email Blast
digital ad specs/deadlines
* SIZE AVAILABLE ON NEWSLETTER; ADD 20 PERCENT FOR NEWSLETTER ADVERTISING.
$685 $1160 $1640 $2050 $2390
940 1600 2255 2820 2820
835 1420 2005 2505 2920
995 1685 2380 2975 3475
montHly weB ad rates [NET]
1 SItE 2 SItES 3 SItES 4 SItES 5 SItESSMAll RECtAnGlE
300X250 PXRIGHT MARGIN*
lEADERBoARD975X121 PX
WIDE SKySCRAPER300X600 PX
RIGHT MARGIN*
PUSh DoWn970X60 PX EXPANDING
downtown express
montHly traffic
nowCh le sea
PAGE VIEWS UNIQUE VISITORS
# Of VISITS
471,241
529,853
1,010,168
417,953
243,890
401,974
321,836
710,157
210,044
88,061
118,924
129,109
290,530
102,155
32,233
Average Length of Visit: 4.16 minutes. Source: OCTOBER 2011 internal metrics.
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To Submit Files By DiskpdFs can best be submitted by Ftp or delivered
by email. cds can be delivered to our office.
To Submit Files By Email (5mg or smaller) [email protected]
Deadline For Camera-Ready Materials noon on the business day following space
reservation deadline.
INSERTS$97/M net. sample required, rate may vary
depending on size, stock and weight. due at
printer at least one week prior to insertion
date. please contact the sales department for
shipping details. commercial printing available.
POSTAL ADDRESScoMMunity Media, LLc
515 canal street
new york, ny 10013
tel: (212) 229-1890
ABOUT YOUR ARTWORKFour-color or black and white creatives submitted electronically must be industry-
standard adobe acrobat pdF files.
Black and Whitethe following standards are recommended for black and white newspaper ads:
every continuous tone or halftone image should be evaluated on an individual
basis with an expected dot gain of approximately 30%.
dot gain curves are non-linear; ads will gain more in their mid-tone values than
highlight or shadow.
all continuous tone images should be at least 170 ppi at their final output size.
Line art should be at 1016 ppi.
all supplied ads should have a minimum of 5% in the highlight and a maximum of
80% in the shadow area.
any part of the ad not intended to print solid black should be created at a maxi-
mum of 75%.
a minimum of 20% contrast between foreground and background is suggested.
type should be kept at a minimum of 8 pt. for standard or 12 pt. for reverse.
all type intended to print solid black should be set at 100% black.
surprinted type should be solid black and contrasted against a 30% or less black
screen.
reversed or knocked-out type should be 0% black (white) type on a 70% screen or
higher.
Fine serif typefaces should be avoided.
We will not modify pdF files.
Four-ColorWe strongly discourage same color family type on top of color boxes and will not
be held liable for bad reproduction of such artwork. For instance, no typeface in
shades of auborn over an auborn background.
Tone (or Contrast) Reproductionnewsprint offers less contrast than text matte or coated stocks. the darkest four-
color area should not exceed 240%, the dot percentage should not
exceed 90%.
dot gain is approximately 30%.
reversed type or four-color black type should be at least 14 pt. and a medium-to-
bold sans-serif typeface is recommended. dropped-out (reversed) type in a black-
only area should be at least 10 pt. medium to bold sans-serif typeface.
Fontssince we accept only pdF files for artwork, font files are not required. We cannot
make font corrections or any type of modifications to a pdF.
Resolution and Line Screenimages @ 203.2 dpi (8 pixels/mm)
Line art @ 1016 ppi (40 pixels/mm)
output screen ruling @ 100 lpi
print ad creation + suBmission
CoMMuNITy MEDIA | 515 CANAL STrEET | NEW YOrk, NY 10013
COMMUNITY MEDIA 2012 MEDIA KIT // PRINT AD CREATIoN + SubMISSIoN
FuLL paGe 9.875 W x 11.4 H
1/2 paGe V 4.85 W x 11.4 H
1/2 paGe H 9.875 W x 5.6375 H
1/4 paGe 4.85 W x 5.6375 H
1/8 paGe4.85 W x 2.75
Front strip 9.875 W x 2.0 H
1
1/2V
1/2 H
1/4
1/8
front strip
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2012 EDITORIAL CALENDAR
January
February
MarcH
apriL
May
June
JuLy
auGust
septeMber
october
noVeMber
deceMber
January 5
January 12
January 19
January 26
February 2
February 9
February 16
February 23
MarcH 1
MarcH 8
MarcH 15
MarcH 22
MarcH 29
apriL 5
apriL 12
apriL 19 tribeca FiLM
apriL 26
May 3
May 10 union sQuare
May 17
May 24
May 31
June 7 VoLunteers
June 14
June 21 pride
June 28
JuLy 5
JuLy 12 arts
JuLy 19
JuLy 26 Meat MarKet
auGust 2
auGust 9 FrinGe Fest
auGust 16
auGust 23 tHriVe
auGust 30 scHooL
sept. 6 scHooL
sept. 13
sept. 20
sept. 27 Hudson sQ.
october 4
october 11 tHeater
october 18 eV/Les
october 25
noVeMber 1
noVeMber 8
noV. 15 proGress
noV. 22 tHanKsGiVinG
noV. 29
deceMber 6
deceMber 13
deceMber 20
deceMber 27
January 11
January 25
February 8
February 22
MarcH 7
MarcH 21
apriL 4
apriL 18 tribeca FiLM
May 2
May 16
May 30
June 13
June 27 pride
JuLy 11
JuLy 25
auGust 8 FrinGe Fest
auGust 22
septeMber 5
septeMber 19 proGress
october 3
october 17 tHeater
october 31
noVeMber 14
noVeMber 28
deceMber 12
deceMber 26
January 4
January 18
February 1
WeddinGs/VaLentine
February 15
February 29
MarcH 14
MarcH 28
apriL 11
apriL 25
10tH anniVersary
May 9 WeddinGs
May 23
June 6 pre-pride
June 20 pride
JuLy 4 post-pride
JuLy 18
WeddinGs: anniVersary
auGust 1
auGust 15
auGust 29
septeMber 12
septeMber 26
october 10
october 24 eLections
noVeMber 7
noVeMber 21 WeddinGs
deceMber 5 HoLiday
deceMber 19
January 4
January 11
January 18
January 25
February 1
February 8
February 15
February 22
February 29
MarcH 7
MarcH 14
MarcH 21
MarcH 28
apriL 4
apriL 11 proGress
apriL 18 tribeca FiLM
apriL 25
May 2
May 9
May 16
May 23 HandbooK
May 30
June 6 Grads
June 13
June 20
June 27
JuLy 4
JuLy 11
JuLy 18
JuLy 25
auGust 1
auGust 8 FrinGe Fest
auGust 15
auGust 22
auGust 29
septeMber 5 scHooLs
septeMber 12
septeMber 19
septeMber 26
october 3 Hudson sQuare
october 10
october 17 tHeater
october 24
october 31
noVeMber 7 proGress
noVeMber 14
noVeMber 21
noVeMber 28
deceMber 5
deceMber 12
deceMber 19
deceMber 26
January 5
January 12
January 19
January 26
February 2
February 9
February 16
February 23
MarcH 1 tHriVe
MarcH 8
MarcH 15
MarcH 22
MarcH 29
apriL 5
apriL 12 proGress
apriL 19 tribeca FiLM
apriL 26
May 3
May 10 union sQuare
May 17
May 24 HandbooK
May 31 tHriVe
June 7 VoLunteers
June 14
June 21 pride
June 28
JuLy 5
JuLy 12 arts
JuLy 19
JuLy 26 Meat MarKet
auGust 2
auGust 9 FrinGe Fest
auGust 16
auGust 23 tHriVe
auGust 30 scHooL
sept. 6 scHooL/tHriVe
sept. 13
sept. 20
sept. 27 Hudson sQ.
october 4
october 11 tHeater
october 18 eV/Les
october 25
noVeMber 1
noVeMber 8
noV. 15 proGress
noV. 22 tHanKsGiVinG
noV. 29
deceMber 6 tHriVe
deceMber 13
deceMber 20
deceMber 27
CoMMuNITy MEDIA | 515 CANAL STrEET | NEW YOrk, NY 10013
COMMUNITY MEDIA 2012 MEDIA KIT // EDIToRIAL CALENDAR
Chelsea now
downtownexpress
GayCityNEWS
The Villager
East Villager
-
CM2012
coMMunity Media515 canaL street, neW yorK, ny 10013 Francesco reGini | sr. V.p. oF saLes and [email protected] 212-229-2790 FaxcoMMunityMediaLLc.coM