hardees i hr_wdrm 2012

9

Upload: shelanamae

Post on 14-Jan-2015

363 views

Category:

Entertainment & Humor


0 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Hardees i hr_wdrm 2012
Page 2: Hardees i hr_wdrm 2012

All content is intellectual property of Clear Channel Communications

Your digital packet is designed to complement your on-air schedule!

Premium PackageThe Platinum package includes:On-Air & Online VisibilityPromos & iHeartradio Streaming CommercialsStreaming Sponsorship VisibilityDynamic rich media with homepage takeover Customized & creative display ads to rotate

Premium Package

Page 3: Hardees i hr_wdrm 2012

All content is intellectual property of Clear Channel Communications

The Luxury of Listening Online…

Recently, we changed our station’s digital products to enhance and

expand the music experience beyond our on-air broadcasts. Our goal

of more music, fewer stop sets and improved programming quality

was achieved by giving the audience an unprecedented 15 hours of

commercial free music every day of the week.Commercial Free Music Hours

Mornings - 8am - 11am

Afternoons - 2pm - 5pm

Evenings 8pm – Midnight

Overnights - Midnight - 5am

Key Benefits Include:

Improved programming quality

Enhanced listening experience

More music and fewer stop-sets

Expanded digital audio offerings

Page 4: Hardees i hr_wdrm 2012

All content is intellectual property of Clear Channel Communications

Online:24 (:30) commercials per day in the iHeartRadio

streaming broadcast on WDRM.Weekly Total: 168x

When your streaming commercial plays you will also receive a 300x250 companion banner ad that serves

as a quick link through to your site.

2012 NIT i2012 NIT iHeartHeartRadioRadio Streaming Sponsorship - WDRMStreaming Sponsorship - WDRM

On-Air: On-Air: Hardee’s will receive a prominent mention as the Name

In Title Sponsor of WDRM’s streaming broadcast in a minimum of 7 live and recorded promotional

announcements per day.Weekly Total: 35x

Page 5: Hardees i hr_wdrm 2012

All content is intellectual property of Clear Channel Communications

5

Hardee’s Hardee’s HomepageHomepagePresence!Presence!

Sponsored by: Hardee’s

Streaming Sponsored by: Hardee’s

Page 6: Hardees i hr_wdrm 2012

All content is intellectual property of Clear Channel Communications

Ad position

(300x250)

iiHeartHeartRadio – Find StationRadio – Find Station

iiHeartHeartRadio - FriendsRadio - Friends

Integration with Facebook allows for you to see what your

friends are listening too!

750+ Radio Stations

Page 7: Hardees i hr_wdrm 2012

All content is intellectual property of Clear Channel Communications

Hardee’s will be included in the Emails sent to the

WDRM E-Team Database.

The image serves as a link to iHeartradio for listeners

to stream online

Sample Email Sent to Sample Email Sent to Listener VIP’sListener VIP’s

Listen Live Sponsored By:

Page 8: Hardees i hr_wdrm 2012

All content is intellectual property of Clear Channel Communications

Hardee’s Rich Media/Push Down Ad and 24 Hour Homepage Takeover.You will receive one per month on WDRM (Dates TBD; based on availability).

The Rich Media Floating Ad is the creative call to action to get listeners/viewers to click and view your website!

Takeover Elements Include:300x250 Display Ad

728x90 Bottom LeaderboardSite Background

Rich Media/Push Down with Rich Media/Push Down with Homepage TakeoverHomepage Takeover

Page 9: Hardees i hr_wdrm 2012

All content is intellectual property of Clear Channel Communications

As the Title Sponsor of our streaming platform on WDRM Hardee’s receives unprecedented

on-air & online exposure.NIT iHeartradio Sponsorship on WDRM

35 – Live/Recorded promotional announcements per week.

168 Streaming Commercials per week.

ROS Display Ads on www.wdrm.com

iHeartRadio 300x250 Player Display Ad

300x250 iHeartRadio Streaming Schedule Companion Ad

Rich Media & Homepage Takeover 1 per station per month

Inclusion in emails sent to Listener VIP’s.

2012 NIT i2012 NIT iHeartHeartRadioRadio Streaming SponsorshipStreaming Sponsorship

Monthly Investment: $1,725 GrossCampaign Based on 6-Month Commitment