international etiquette - the case of india (1)

8/9/2019 International Etiquette - The Case of India (1)

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Dr. Suhanya Aravamudhan

School of Business

Lincoln Memorial University


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INDIAWe owe a lot to the Indianswho tau!ht us how to countwithout which no worthwhilescienti"c discovery couldhave #een made

- Albert

Einstein


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INDIAIndia is the cradle of thehuman race the #irth$laceof human s$eech themother of history the!randmother of le!end andthe !reat !rand mother oftradition%

- Mark

Twain


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&ream#le


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India ' A (eetin! !lance

Lar!est Democracy in theworld

Seventh lar!est country in the

worldSecond most $o$ulous

country in the world

Literacy rate ' )*+ ,a$$ro-

Second lar!est $ool ofscientists and en!ineers inthe world.


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Lan!ua!es s$o/enMultilin!ual society

0he lar!est 1n!lish s$ea/in! nation in theworld

23* lan!ua!es s$o/en ' 4)*3 dialects

45 o6cial lan!ua!es


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7eli!ions

Secular with 8indus9hristians MuslimsSi/hs Buddhists :ains...

Unity in Diversity


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India ;un facts0he num#er system was invented #y India and

Arya#hatta was the scientist who invented thedi!it


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?oun! 1mer!in! IndiaIndia today is the world@s youn!est

country and *+ of its $eo$le are underthe a!e of 3*

By 34* there will #e ** millionteena!ers in India

India@s I0 industry and its role as a!lo#al services $rovider is well

esta#lished !lo#allyManufacturin! is #oomin! in India and

its $roducts are #ein! acce$ted ininternational mar/ets and retails$endin! is on the rise


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India ' Science and

0echnolo!y4 out of every 4 researchers in the U.S.$harmaceutical la#oratories are of Indian ori!in

Indians contri#ute si!ni"cantly tocommunications defense and s$ace research$ro!rams of USA

>ver * Indians are in the faculty force in theresearchCled university system in USA

Indian 7esearch doctors are a si!ni"cant$ro$ortion in USA U 9anada and Australia


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Business 1tiEuetteAs !lo#al #usiness continues to e-$and the

critical element of a successful #usinessoutcome may #e the a$$reciation and res$ectfor cultural diFerences

It is the need of the hour to utili


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Indian Business0here is a !enerally mana!ement hierarchy in

most com$anies as $eo$le are accustomed to astron! leadershi$ style

1m$loyees are !enerally found to solve $ro#lemswith in$ut and !uidance from their line mana!ers

&rofessional decisions often aFect family relationses$ecially in family run #usinesses

0he #oss /nows #est attitude tends to $revail inmany or!ani


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Wor/ wee/Government and $rivate sector ' * days

;inancial year ' March ' A$ril

Normal o6ce hours ' H.am ' *.$m

8olidays ' ;ederal and state declaredBusiness a$$ointments C should ty$ically #e

scheduled in late mornin!s or lateafternoonsearly evenin!s

I di l f


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Indian rules fora$$earance

Business attire

Men ' ;ormal trouser shirt and a tie

Women ' Sarees salwar suits and $ants andshirts


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Greetin!sGreetin!s are made #y sha/in! hands or #y

folded hands ,Namaste

Sha/in! hands is also an acce$ta#le way to!reet $eo$le amon! ur#an and westerni


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Greetin!sIn !eneral Indian society is conservative

a#out heterose-ual $hysical contact andrelationshi$s and hence refrain from !reetin!$eo$le with hu!s and /isses

8u!s and /isses in meetin!s are not commonand are only #etween chosen friends andrelatives


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Namin! conventions;ormal titles li/e JSirK or JMadamK are !enerally used in

many or!ani


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Lan!ua!e8indi and 1n!lish are the o6cial

lan!ua!es

Most #usiness is conducted in

1n!lishIt is not considered

discourteous if a forei!nerreEuests an Indian to slow down

while s$ea/in!0here are lan!ua!e #arriers and

only the $eo$le who have #eenformally educated can s$ea/

1n!lish


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9onversation starters

&olitics 9ric/et ;ilms and in recent timesIndian 1conomic 7eforms

0a/in! the time to do some advance$re$aration on these su#=ects can #e veryhel$ful in #uildin! ra$$ort and esta#lishin!one@s acce$tance


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9onversationstarters..9ontd

9ric/et in India is almost a national $astime

Indian cric/eters and "lmC$ersonalities are

very $o$ular and seen as national cele#ritiesand are idoli


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Business lunches $referred than dinnersNowadays we also have #usiness dinners and

J$ower #rea/fastsK

0raditional Indian dishes are eaten with the hands

When it is necessary to use your hands use onlyyour ri!ht hand as the left hand is consideredunclean

It@s considered acce$ta#le however to $ass

dishes with the left hand8indus do not eat #eef

Muslims do not eat $or/


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1atin! and #usinessentertainin!

Drin/in! alcohol is culturally not acce$ted inmost $arts of India and many Indians do notdrin/ at home

Drin/in! is $rohi#ited in many Indiancommunities. 8owever with chan!in! timesand es$ecially amon! ur#an educated Indiansthis is not strictly o#served

0raditional Indian women re!ardless of theirreli!ion don@t smo/e or drin/


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Gift !ivin!Gifts are !iven as a to/en of friendshi$ #ut

not usually on the "rst meetin!

It is advisa#le not to !ive !ifts of alcohol or

=ewelryIt may #e considered rude to o$en a !ift in

the $resence of the $erson who has !iven it

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Indian 7ules forBehavior

0he head is considered the seat of the soul.Never touch someone elseKs head not even to$at the hair of a child

Bec/onin! someone with the $alm u$ andwa!!in! one "n!er can #e construed as ininsult

Standin! with your hands on your hi$s will #e

inter$reted as an a!!ressive $osture


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Indian 7ules for

Behavior..9ontdWhistlin! is im$olite and win/in! may #einter$reted as either an insult or a se-ual$ro$osition

;eet are considered unclean in India so avoid$ointin! your feet at another $erson. In thecase that your feet or shoes touch another$erson you are e-$ected to a$olo!i


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OuestionsP


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0han/youQ

international etiquette - the case of india (1)

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