leveraging arcgis online and social media to enhance ... · social media • joined twitter january...
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Leveraging ArcGIS Online and Social Media to Enhance Community Engagement
Denton County, TexasSarah Hulshouser – GIS Project Manager
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Background
Denton County• 2018 population estimate >850,000• 45 municipalities• Increasing unincorporated population
Web Presence• County Website• Landmark Application
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ArcGIS Online
• Joined in August 2014• Internal Workflows• Story Maps & Survey123• Back to Basics• How to Get More Traffic?
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Social Media
• Joined Twitter January 2015• Legal Hurdles• Slow Start• What to Tweet?
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Social Media
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Social Media
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AnalyticsNovember 2018 Election
Early Voting
Election Day
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AnalyticsNovember 2018 ElectionEarly Voting
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AnalyticsNovember 2018 ElectionElection Day
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AnalyticsHistorical Bridges Story Map
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AnalyticsAudience Insights
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It Wasn’t Us!
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Mural Map
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Mural Map
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Next Steps
• More Crowd-Sourcing• YouTube• Partnerships