my social media club social media masters forum bahrain presentation

ENGAGING YOUR GLOBAL

SOCIAL MEDIA COMMUNITY

Social Media Club President

Golden Ashby@goldenashby

@socialmediaclub #SMClub

Social Media Masters Forum 2013

Sarah

By the way, we either need to say you're both the President and the Interim Exec Director, or pick one. We signed our Dallas letters as Interim Exec Dir and the website says that, but in this presentation and in your email signature you're the president.I'm way cool if you'd like to be address as both — just let's stuck with it once you choose.

Agenda


1 A Global Experience

2 Social Media Defined

3 Content Publishing

4 Query’s

5 Trust Agent

6 Brand Awareness

7 Share Corporate Values

8 Recognize Community

9 Creating Conversation Hubs

10

Make Social Media Fun

11

Conclusion

Social Media Club is organized for the purpose of sharing best practices, establishing ethics and standards, and for promoting digital media literacy. Our community is made up of diverse groups of people who care about social media and come together to discover, connect, share, and learn.

We are more than just users, we are the reason the tools exist — we are the people who communicate our thoughts and ideas near and far.


Social Media ClubA Global Experience

Social Media ClubA Global Experience


Founded 2006 in

California

The world’s largest

community of social

media professio

nals

More than 350

chapters from six different

continents

Managed by a

global board of directors

Social Media DefinedOne of

many Departmen

tsMarketing

Customer Service

Advertising

Human Recourses

Customer Service

Public Relations

Product Management

External Vendors

Benefits

Brand Exposure

Word of Mouth Marketing

Lead Generation

Sales

Easy Global Access

Human Side

In Person Networking

Phone

Email

Team Building


Sarah

Is trust in friends different than word of mouth marketing?

Content Publishing

Global Internal

Social Media (Hub)

External Social Media

Communities

Time Zone

Event

Culture


Sarah

Text is very small here - can you make it larger and easier to read?

Query’s

24/7Ask

Questions

ROI


Sarah

Create consistency in font sizes for this and the following slides with golden arrows.

Trust Agent24/7 Build

Trust ROI


Brand Awareness 24/7

Build Brand

Awareness

ROI


Values24/7

Share Corpora

te Values

ROI


Sarah

Would love to see these images larger - they could each be their own slide! People love visuals.

Recognize24/7

Recognize

Efforts ROI


Creating Conversation

Hubs

Hub• Internal

Communities

• External Communities

Social Media

Platforms

Target Markets


Sarah

Text is too small again. Can you break this into three slides?Also, is there a reason we're highlighting different chapter logos here? If there is a purpose, please don't cover up the logos. If there isn't a reason, then please have all the logos be SMC's.

Make Social Media Fun


ConclusionUnited We Share

Social media is here to stay and we will never go back to the way things were done

before.

Key Takeaways:• Create a dynamic content calendar• Test for best times to publish• Build out your social media team • Build your brand as an industry thought leader

through your social media hub.


Sarah

"Social media effectively engages global communities and target audiences, and boosts brand awareness and sales."Also, what does the financial crisis have to do with building integrated teams? Fill in more information about the financial crisis, or remove.

Thank You!

Questions?


my social media club social media masters forum bahrain presentation

Social Media

social media fun

social media team

sharesocial media

social media masters

digital media literacy

global experiencefounded

global board of directors

build trust