plan promocion promotion plan cersaie 2014 · plan promocion_ promotion plan cersaie 2014 ......
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PORCELAIN & WHITE BODY
PLAN PROMOCION_PROMOTION PLAN CERSAIE 2014
index
Cuadrante general_General Diagram 2Catálogos_Catalogues 3Carpetas_Folders 4packs 5Cunas-Totems _Craddles-Totems 8Cube Concept 12Paneles portapiezas_Panel for loose pieces 130x33 13Paneles de Imagen_Exhibitor Panels 14
2 www.aparici.com
Formato_ Measurement Pack CARPETA_ FOLDER Exhibitors_
NEO/GRANADA MULTILISTA PANEL 130X33 TOTEM ESPECIAL
FOLLETO_ LEAFLETS
Pasta Blanca
BUILD 29,75X89,46 SI (1) SI (*) 1u. TÉCNICO + 3u. 30/70 SI SI NO SI
SYLAN 29,75X89,46 SI (2) NO 30/70 SI SI NO NO
Porcelanico
RETRO 29,75X29,75 SI(5) SI 1u. TÉCNICO (MIX) + 4u. 30/70 NO NO SI SI
AMAZON 60x12030x120 SI NO Técnico + 30/70 NO NO NO
DOMO 90x9045x45 SI (3) Técnico + 30/70 NO NO
OPULENCE 90x9045x45 SI (3) Técnico + 30/70 NO NO
INSIGNIA 90x9045x45 SI Técnico + 30/70 NO NO
AZULARAN 90x90 SI Técnico + 30/70 NO NO
IMPERIALE 90x9045x45 SI (3) Técnico + 30/70 NO NO
BUILD45x9090x9030x60
SI SI (*) Técnico + 30/70 NO NO NO SI
Porcelanico Esmaltado
ISEN NATURAL 50X100 SI SI (C/ZONE) Técnico + 30/70 NO NO SI
OLYMPO BRILLO 24,9X100 SI NO Técnico + 30/70 NO NO SI
ASPEN NATURAL 24,9X100 NO Técnico + 30/70 NO NO SI
CRETA NATURAL 24,9X100 NO Técnico + 30/70 NO NO SI
SAW NATURAL 24,9X100 NO Técnico + 30/70 NO NO SI
CATHAY NATURAL 24,9X100 NO Técnico + 30/70 NO NO SI
BRANCH OUTDOOR 24,9X100 NO Técnico + 30/70 NO NO SI
REMIND NATURAL 24,9X100 SI NO Técnico + 30/70 NO NO SI
EQUOS 59,2X59,2 NO NO Técnico + 30/70 NO NO NO
SI (*) carpeta conjunta pavimemto y revestimiento_floor & wall tiles in one folder
SI
SI
si previsto por
conceptos
SI Carpeta conjunta
90x90
SI (Cube 90x90 ó Barca 90x90)
SI
CUADRANTE GENERAL_General Diagram
Marketing Tools
2015Porcelain Tiles
Folleto_Leaflets POLISHEDDomoopulenceInsigniaAzularan ImperialexAmazonPOLISHED
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CATÁLOGOS_Catalogues
Novedades CR14 _ New Product CR14Muestra las novedades de Cevisama14 y Cersaie14.New product of Cevisama 14 + Cersaie 14.Formato: 210x240 mm
Catálogo General 2015_General Catalogue 2015Compendio de Todo nuestro producto.(actualizado con Cevisama 2014)
All our Producs with new product of Cevisama 2014Formato: 285x245 mm
Merchandising 2015(Sólo en formato digital_Only in digital format)
Formato: 145x210 mm
CARPETAS_Folders
(194) Build
(195) RETRO
(197) ISEN/ZONE
BUILD
RETRO
ISEN | ZONE
POLISHED
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(196) POLISHED 90DomoopulenceInsigniaAzularanImperialexAmazon
PACKS
366 PACK BUILD 30X90 29,75x89,46 BUILD GREY 1 pz 29,75x89,46 BUILD GREY EFFECT 1 pz 29,75x89,46 BUILD IVORY 1 pz 29,75x89,46 BUILD IVORY EFFECT 1 pz 29,75x89,46 BUILD VISON 1 pz 29,75x89,46 BUILD VISON EFFECT 1 pz
367 PACK SYLAN+SWAN NACAR 30X90 29,75x89,46 SYLAN MAPLE 1 pz 29,75x89,46 SYLAN MAPLE EFFECT 1 pz 29,75x89,46 SWAN NACAR 1 pz
368 PACK RETRO NAT 30X30 29,75x29,75 RETRO DARK NATURAL 1 pz 29,75x29,75 RETRO IVORY NATURAL 1 pz 29,75x29,75 RETRO LIGHT NATURAL 1 pz 29,75x29,75 RETRO RANDOM NATURAL 2 pz
369 PACK BUILD NAT 30X60 29,75x59,55 BUILD IVORY NATURAL 1 pz 29,75x59,55 BUILD BEIGE NATURAL 1 pz 29,75x59,55 BUILD VISON NATUAL 1 pz
370 PACK BUILD GREY NAT+LAP 45X90 44,63X89,46 BUILD GREY NATURAL 1 pz 44,63X89,46 BUILD GREY LAPPATO 1 pz
371 PACK BUILD IVORY-VISON NAT 45X90 44,63X89,46 BUILD IVORY NATURAL 1 pz 44,63X89,46 BUILD BEIGE NATURAL 1 pz
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372 PACK DOMO+OPULENCE+IMPERIALE PUL 45X45
44,63X44,63 DOMO BIANCO PULIDO 1 pz 44,63X44,63 OPULENCE BEIGE PULIDO 1 pz 44,63X44,63 IMPERIALE MAPLE PULIDO 1 pz 44,63X44,63 IMPERIALE WALNUT PULIDO 1 pz 44,63X44,63 IMPERIALE CENTRO PUL-4 1 pz
373 PACK INSIGNIA+AZULARAN PUL 45X45 44,63X44,63 INSIGNIA BROWN PULIDO 1 pz 44,63X44,63 INSIGNIA IVORY PULIDO 1 pz 44,63X44,63 INSIGNIA CENTRO PUL-4 1 pz 44,63X44,63 AZULARAN PULIDO 1 pz
374 PACK ISEN NAT 50X100 50x100 ISEN IVORY NATURAL 1 pz 50x100 ISEN GREY NATURAL 1 pz 50x100 ISEN BEIGE NATURAL 1 pz
375 PACK OLYMPO BRILLO 25X100 24,9x100 OLYMPO GREY BRILLO 1 pz 24,9x100 OLYMPO CREAM BRILLO 1 pz 24,9x100 OLYMPO BEIGE BRILLO 2 pz
376 PACK ASPEN NAT 25X100 24,9x100 ASPEN IVORY NATURAL 1 pz 24,9x100 ASPEN SAND NATURAL 1 pz 24,9x100 ASPEN MOSS NATURAL 2 pz
377 PACK CRETA NAT+OUTDOOR 25X100 24,9x100 CRETA IVORY NATURAL 1 pz 24,9x100 CRETA IVORY OUTDOOR 1 pz 24,9x100 CRETA BEIGE NATURAL 2 pz
PACKS
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7
PACKS
378 PACK SAW NAT 25X100 24,9x100 SAW MAPLE NATURAL 1 pz 24,9x100 SAW GREY NATURAL 1 pz 24,9x100 SAW OAK NATURAL 2 pz
379 PACK CATHAY NAT 25X100 24,9x100 CATHAY ARCE NATURAL 1 pz 24,9x100 CATHAY SALVIA NATURAL 1 pz 24,9x100 CATHAY OAK NATURAL 2 pz
380 PACK REMIND NAT 25X100 24,9x100 REMIND ICE NATURAL 1 pz 24,9x100 REMIND VESTIGE NATURAL 3 pz
358 PACK BRANCH NAT+OUTDOOR 25X100 24,9x100 BRANCH MAPLE NATURAL 1 pz 24,9x100 BRANCH OAK NATURAL 1 pz 24,9x100 BRANCH WALNUT NATURAL 1 pz 24,9x100 BRANCH TEAK NONSLIP 1 pz 24,9x100 BRANCH OAK OUTDOOR 1 pz
380 PACK EQUOS 60X60 59,2X59,2 EQUOS BROWN 1 pz 59,2X59,2 EQUOS OAK NATURAL 1 pz
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(82) Cuna sobremesa 30x30 porcelain 5P
(359) ARCH BOX -MIX
5 piezas_piecesFormatos_ Piece Measurement: 29,75x29,75 cm
15 tacos (7,5x7,5 cm)
- RETRO (Pack 368)
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- MOVING BLACK NAT TACO 7,5. - VANGUARD MIX NAT TACO 7,5. - NEUTRAL BLANCO NAT TACO 7,5. - BLADE GRAPHITE LAP TACO 7,5. - IMARBLE CARRARA LAP TACO 7,5. - NOVOCEMENTO GRIS LAP TACO 7,5. - NOVOCEMENTO SLIM MARFIL TACO 7,5. - XPLODE INOX LAP TACO 7,5. - CAYENNE IVORY TACO 7,5. - G-STONE IVORY EST TACO 7,5. - HARDEN GREY NAT TACO 7,5. - AUTUM TECA EXT TACO 7,5. - SONAR VESTUIGE NAT TACO 7,5. - NATIVE OAK NAT TACO 7,5. - ALLEGRO BIANCO PUL TACO 7,5.
PORTAPIEZAS_Craddle
Largo_Length: 30 cmAncho_width: 31 cmAlto_height: 3 cm
Largo_Length: 19 cmAncho_width: 9,5 cmAlto_height: 8 cm
Precio_price: 17 € aprox (Arch box 90+pieces).
Precio_price: 40 € aprox (Cuna 30x30+pieces).
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5 piezas_piecesFormatos_ Piece Measurement: 29,75x29,75 cm
15 tacos (7,5x7,5 cm)
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Formatos_ Piece Measurement:
29,75x59,55 cm 44,63x44,63 cm
Formatos_ Piece Measurement: 24,9x100 cm
Formatos_ Piece Measurement:
44,63x89,46 cm 24,9x100 cm 50x100 cm
Totem alzado 6 CAP
Totem 4-CAP
Totem 3-CAP
Formatos_ Piece Measurement: 89,46x89,46 cm
Totem 90/120 CAP
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PORTAPIEZAS_Craddle
Largo_Length: 51cmAncho_width: 20 cmAlto_height: 4,5 cm
Largo_Length: 51cmAncho_width: 20 cmAlto_height: 4,5 cm
Largo_Length: 60cmAncho_width: 22 cmAlto_height: 27 cm
Largo_Length: 30,5cmAncho_width: 28 cmAlto_height: 14 cm
Precio_price: 16 € aprox
Precio_price: 16 € aprox
Precio_price: 13 € aprox
Precio_price: 12 € aprox
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(81) Barca 90 5P
(79) CUNA ISEN (80) CUNA OLYMPO (78) CUNA CRETA
(374) pack “ISEN NAT” (375) pack “OLYMPO BRILLO”
(377) pack “CRETA NAT +OUTDOOR ”
PORTAPIEZAS_Craddle
5 piezas_piecesFormatos_ Piece Measurement: 90x90 cm
Largo_Length: 71cmAncho_width: 50 cmAlto_height: 4cmTrasera_back panel: 140 cm
Largo_Length: 71cmAncho_width: 50 cmAlto_height: 4cmTrasera_back panel: 140 cm
Largo_Length: 71cmAncho_width: 50 cmAlto_height: 4cmTrasera_back panel: 140 cm
Largo_Length: 58cmAncho_width: 92,5 cmAlto_height: 29 cm
Precio_price: 85 € aprox (Cunas+pieces).
Precio_price: 300 € aprox (Barca 90+pieces).
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(75) CUNA REMIND
(73) CUNA BRANCH NAT (77) CUNA SAW NAT (76) CUNA CATHAY NAT
(74) CUNA ASPEN
(380) pack “REMIND NAT” (376) pack “ASPEN NAT”
(358) pack “BRANCH NAT +OUTDOOR ”
(378) pack “SAW NAT ” (379) pack “CATHAY NAT”
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PORTAPIEZAS_Craddle
Largo_Length: 71cmAncho_width: 50 cmAlto_height: 4cmTrasera_back panel: 140 cm
Largo_Length: 71cmAncho_width: 50 cmAlto_height: 4cmTrasera_back panel: 140 cm
Largo_Length: 71cmAncho_width: 50 cmAlto_height: 4cmTrasera_back panel: 140 cm
Largo_Length: 71cmAncho_width: 50 cmAlto_height: 4cmTrasera_back panel: 140 cm
Largo_Length: 71cmAncho_width: 50 cmAlto_height: 4cmTrasera_back panel: 140 cm
Precio_price: 85 € aprox (Cunas+pieces).
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CUBE Concept
CUBE 45
CUBE 30
CUBE MULTILISTA
Click para descargar_Click to downloadPANELES MULTILISTA
Para series_for collections: - BUILD - SYLAN
8 Paneles_panels 90x68 cm
8 piezas_piecesFormatos_ Piece Measurement: 29,75x89,46 cm
8 piezas_piecesFormatos_ Piece Measurement: 44,63x89,46 cm 44,63x44,63 cm
Largo_Length: 64cmAncho_width: 34 cmAlto_height: 25 cm
Largo_Length: 64cmAncho_width: 50 cmAlto_height: 25 cm
Largo_Length: 64,5cmAncho_width: 95 cmAlto_height: 50,5 cm
Precio_price: 180 € aprox (Cube+pieces).
Precio_price: 170 € aprox (Cube+panels).
Precio_price: 325 € aprox (Cube+Panels).
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Para series_for collections: - BUILD - SYLAN
Paneles portapiezas_Panel for loose pieces
Paneles imagen_Panel for loose pieces
Cuna inclinada 6p Versa
Click para descargar_Click to downloadPANELES _ Panels 130X33
8 Paneles_panels 90x68 cm6 Paneles_panels 90x68 cm
8 piezas_piecesFormatos_ Piece Measurement: 29,75x89,46 cm
8 piezas_piecesFormatos_ Piece Measurement: 44,63x89,46 cm 44,63x44,63 cm
Largo_Length: 71cmAncho_width: 40 cmAlto_height: 20 cm
Precio_price: 165 € aprox (Versa+panels).
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Largo / Lenght : 226 cmAncho / Width : 110 cmAlto / Height : 230 cm
NEO expositor
Expositor NEO
Expositor GRANADA
Medida del panel_Panel Measurement 201x101 cm
Medida del panel_Panel Measurement 191,7x100,6 cm
Medida del panel_Panel Measurement 191,7x100,6 cm
Click para descargar_Click to downloadPANELES IMAGEN_Expositor pannels
PANELES DE IMAGEN_Exhibitor panels
Precio_price: 2.700 € aprox (Exhivitor+panels).