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Master of Science in Business Administration – Major in Entrepreneurship (Innovation & Growth) Discover New Markets & Technology Entrepreneurship Worcester & Boston 16 th September 27 th September 2012

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1. Masterof ScienceinBusinessAdministrationMajorinEntrepreneurship(Innovation&Growth) Discover NewMarkets & TechnologyEntrepreneurship Worcester&Boston 16th September 27th September2012 2. OverviewDate Sunday 16th toThursday27th September2012 Firstmeetingpoint:Monday17th Marriott,Lobbyat8.30amProgram Lectures,CompanyVisits,WorkshopsandExtracurricularVisitsLocations Courtyardby MarriottWorcester,WorcesterMA Irvinghouse,CambridgeMA Swissnex,BostonMAPrice CHF400. participationbystudent (moreinformationwillfollow) 3. Locations 4. JerrySchaufeldMr.Schaufelds wealthofexperienceinentrepreneurship,operationsandgeneralmanagementoftechnologybasedcompaniesrangesfromhiscurrentroleasProfessorofEntrepreneurshipatWPItoanassignmentasacommercializationconsultantatChildrensHospitalinBoston.HeservedasDirectoroftheRISlaterFund,pastPresidentandCEOofMassVenturesandhasa"handson"trackrecordinseveralearlystagecompaniesthatrangesfromfunctionaltoboardleveladvisoryroles.HeisamemberoftheLaunchPadAngelGroupinWellesleyandCofounderoftheCherrystoneAngelsinRhodeIsland.Inaddition,Mr.Schaufeld isanadvisortothenewlyformedBoyntonAngelgroupinCentralMassachusetts,achartermemberofthenationalAngelCapitalAssociation(ACA),andafounder/participantintheregionalNEAngelsACAgroup.Hewascofounderofaventurecapitalfunded,technologybasedcompanycalledPhoenixControlsCorporation.ThecompanypioneeredanapproachtothecontrolofairflowincriticallaboratoryandhospitalenvironmentsandwassuccessfullysoldtoaFortune500company. 5. JerrySchaufeldHeworkedinavarietyoffunctionalexecutiverolesatArthurD.Little,DiscTechnologyCorporation,Ferrofluidics Corporation,andWatersAssociates.Theyincludedinternationalsalesandmarketing,finance,engineering,manufacturingandoperations.Inaddition,heexecutedtwosignificantturnaroundprojectsasseniorexecutive.Mr.Schaufeld wasafounderandthefirstChairmanoftheMITEnterpriseForumwhichisaresourcegroupforearlystagecompanieswithglobaloutreach.HealsofoundedtheIncusGroupwhichisaCEOlevelbusinessacquisitionandresourceorganization.HeservedontheBoardoftheBayStateMedicalPhysiciansorganizationinSpringfield,MA,theBoardoftheMetroWest Hospitalanditsemergencyphysiciansgroup,aseriesoftechnologybasedmanufacturingcompanyBoards,aswellastheNationalAssociationofCorporateDirectors(NACD),theAssociationforCorporateGrowth(ACG),theCorporateDirectorsGroupandtheBoardofNavigatorTechnologyVentureswhichisaCambridgebasedventurecapital/commercializationfirm.Withagraduateengineeringdegree,researchexperienceatMIT,anMBAandprofessionalengineerslicense(MA);Jerryhasadistinguishedtechnicalandoperationssavvymanagerialcareer.Hisspecificinterestisintheareaoftheformationandsuccessofinnovative,technologybasedenterprises.ThisinterestbeganwhilehewasaSpecialStudentattheMITSloanSchoolwherehisstudiesfocusedontheareasoftheManagementofR&D,TechnologyTransferandEntrepreneurship.Hiscurrentresearchisintheareaofimprovingtheprobabilityofsuccessinearlystageventures. 6. StudyTrip Topics1. TechnologyEntrepreneurship:CleanTech;DesignThinking,IP,CollectiveIntelligence2. DiscoverNewMarket:AmericanCulture,MarketEntryStrategiesintheUS3. EntrepreneurialEcosystem1. OliverdeWeck:MIT Systemengineering2. Hampus Hillerstrom:europhlage3. Masschallenge4. MarcRioult Puramatrix5. EssentialDesign6. PaulBottino:HarvardTechCenter7. AndreiVillarroel,Assistant Professor; MITSloanCenterfor Collective Intelligence www.mit.edu/~andreiv or PeterGlor8. Greatvisit2012: 7. StudyTrip To Dos1st ofJune 16th ofSeptembera)Chapter15:Technologyentrepreneurship BookShaneb)Chapter1,2,68:Internationalentrepreneurship BookHollensenc)Texte:Hofstede andTroopenaarsc)CaseStudy:Apple16th ofSeptember 27th ofSeptember:Comfortzone Interactivity8Teams: PresentationSwissGroup,Briefing PresentationCompany/Institution/Personality, SocialMediaTeam DebriefingTeamforeveryday27th ofSeptember 24th ofOctober1. Lecturereport2. Personalreflexion 8. Program1stWeek Sunday Monday Tuesday Wednesday Thursday Friday Saturday 16th 17th 18th 19th 20th 21st 22nd Prof.ChickKasoufMorning Welcome & Prof.D.Apelian Marketing Overview Prof.F.Hoy TourroboticsLab E.Overstrom Materials Entrepreneurship Prof. M. Gennert Provostand processingglobal Wrapup and familybusiness J. Schaufel view feedbacksession Prof. J.Gobert Prof.MikeElmes Prof.F.MillerAfternoon ThePsychologyof Leadershipinthe Accountinginthe Learning International NewWorld NewWorld Conference Transport from Topic Prof.Jerry LoganAirportto Schaufeld Worcester Trip toIrving [email protected] Visittoa VisittoHigginsEvening CheckIn fraternity Armory Professor WPIVenture Meet Swissnex Marriott , Schaufelds class Forum team Worcester 9. Program2ndWeek Sunday Monday Tuesday Wednesday Thursday 23rd 24th 25th 26th 27th PresentationSwissnex Visitat Essential VisitFraunhofer MITWorkshopwith Design Institute MarcRioult andMorning @BostonSouth @Cambridge puramatrix Americanculture Station IPintheUS US MarketAccess Neurophlage Hampus OlivierdeWeck,Afternoon withJosSheffelaar Hillerstrom CasestudyWriting System @Swissnex @Cambridge @Swissnex [email protected] VisitofCIC& presentationofa HarvardTech Feedback MassChallenge.com Swissentrepreneurial Companyvisits @Swissnex [email protected] Paneldiscussionon thevalueofbusiness inCleanTech [email protected] 10. AccommodationsWorcester CourtyardbyMarriottWorcester|72GroveStreet| Worcester,MA01605|001(508)3630300 www.marriott.com 11. AccommodationsBoston IrvingHouseat Harvard|24IrvingStreet|Cambridge,MA 02138|001(617)5474600 www.cambridgeinns.com/irving 12. DressCodeBusinessCasualand/orSmartCasual