IPC Media publish a range of different magazines. Here are some of the more popular ones…

Woman’s magazine.

Woman’s magazine.

Woman’s magazine.

Woman’s magazine.

Lifestyle magazine.

Equestrian magazine.

Music magazine.

TV magazine.

Market Share!

IPC Media produces over 85 iconic media brands. Almost two thirds of these are of UK women and 42% of men.

Although IPC media have a share in 85 media brands they only receive 25% within the market share.

Brand Identity

IPC Media brands usually are bright with big eye-catching titles. This is their brand identity. An example of working with IPC Media, the name “drawn Ink” was borne, along with the subsequent identity designed to reflect both the “Britishness” and illustrative nature of the archive.

Due to new changes within IPC Media they have said that it’s overall brand identity will remain unchanged.

Profits

IPC Media’s revenue currently stand at a full-year pre-tax profits of £15.1m. last year they announced that they had a 37% fall in profits. IPC Media, saw revenues bounce back slightly following its decision to sell off non-core titles. The magazines bringing in the most profits are "Essentials” and “What’s on TV” which is up 9.9% and 54% YoY respectively. Its magazines that are bringing in the least profit are “Good to know” and “Nuts” which are down at 29.2% and 22.5% YoY respectively.

Company size!

IPC Media currently have a main office in London, and also have other locations such as; Berkshire, Croydon, Derbyshire, Dorset, Lincolnshire, Manchester, Poole, and Stamford.

Web Details!

The website for IPC Media is set out very well and it is easy to follow. It is brightly coloured and its main house style is dark blue and a light blue as they are the colours on their logo. There are pages on information on the separate magazines they publish and also pages about the company and what it is they do. The website has contact details, and has details of when jobs are available which is very helpful for people who want to start in this industry as it is generally open to everybody. IPC Media’s website has been very useful for the information I have needed for this research.

History and development!

The 1800’s- “The field” launched in 1953, became very popular and the largest magazine in Europe within a year. Had its own correspondent throughout the Crimean war. Seven IPC titles launched that are still popular today: Country Life, Horse & Hound, Shooting Times, Yachting World, Amateur Gardening, Cycling Weekly, and Amateur Photographer. Competitions played a key role in the sales promotions. For example a prize offered by the" Fledgling” magazine, in 1889, offered £1 a week for life to any reader who could guess the amount of gold and silver in the Bank of England on a given date.

The 1940s!

A key wartime role was played by the IPC’s Woman’s weeklies, this was to keep up the morale of Britain’s women and supply an essential information service on behalf of the Government.

The 1950s!

The upsurge in the music scene heralded the arrival of “New Musical Express,” or more known as “NME,” in 1952. Set the ball rolling with its compilation of the first UK record chart.

The 1960s!

Life for magazine staff would never be the same again following the 1963 formation of the IPC, bringing together the three rival magazine companies, Newness, Fleetway and Odhams.

Early 1900s!

First of IPC Medias four traditional woman’s weeklies launched in November 1911, the same year Golf Monthly was also published. Homes & Gardens became one of the first magazines to be published after the First World War.

The 1920s!

“Odhams” launched the new monthly “Ideal Home” in opposition to the “Homes & Gardens”. “Woman & Home” entered the market in 1926, by 1929 it had grown to a steady 144 pages, majoring in fiction.

The 1930s!

The first issue of “Woman” was born in 1937 it cost 2d and was the first full-colour magazine at that price.

History and development Continued….

The 1970s!

The Reed Group acquires IPC in 1970 to form the giant global corporation, Reed International. IPC welcomed the Queen and Duke of Edinburgh to its King’s Reach Tower HQ. IPC was at the forefront of the pre-recorded video market with the formation of the IPC video division in 1976.

The 1980s!

IPC Editorial Awards are introduced, now a key event in the company calendar. IPC embarks upon the biggest sales campaign in its history, spearheaded by 21 of its top editors.

The 1900s!

“What’s on TV” introduced 1991, goes on to become the UK’s best-selling magazine. “NME” becomes the first major UK music title to get its own internet site-nme.com – destined to go on to become Europe’s most popular music website. IPC Magazines is sold to cinven for £860m in1998, one of the largest management buyouts in UK history.

The 2000s!

New name- IPC Magazines is now renamed IPC Media in 2000. A new identity to go hand-in-hand with a strategy based on being a brand-centric business. After 30 years in King’s Reach Tower, IPC announces in May 2004 that it to move into brand new offices next to the Tate Modern in 2007. Pick me up January 2005 launch backed by £6million marketing investment.

2010 onwards!

In January 2010, IPC Media restructured around three key audience groups: men, mass-market women and up-market women. June 2011, IPC Connect launches a major brand-“Feel Good Games” – targeting mass market mums with the very best games and rewarding them with real gifts.

Woman's gossip magazine.

Woman's gossip magazine.

Music magazine. Music magazine.

Bauer media’s mainly focus on woman’s gossip and lifestyle magazines and men's interest…

Market share!The Bauer Publishing Group comprises 282 magazines worldwide in 15 countries, as well as TV and radio stations. The company’s value to more than €2 billion.

Brand Identity!Bauer media doesn’t really have a brand identity as they have a range of magazines out and cater to most needs.

Profits!Bauer media saw its profits fall to £36m. It also has a recent revenue turnover of €2.129 Billion.

Company size!Bauer media has a very large company it is based all over;•Germany•USA•Spain•France•Austria•Poland•Portugal•Romania•Hungary•Czech Republic•Mexico•China•Russia•Slovakia•United Kingdom•Nigeria

Web details!The Bauer media’s website is very useful it has information about the company and its links, also it has jobs advertised which is very helpful to people who want to go into this industry as it gives plenty of information about the job title and what it includes.

History and Development!

Bauer Verlagsgruppe has been managed by 4 generations of the Bauer family. Originally a small printing house, the Bauer publishing group has grown into a worldwide publishing house and media company. Its first launch in the UK as Bella magazine in 1987, H Bauer publishing became Britain's 3rd largest publisher. Bauer further expanded in the UK with the purchase of Emap Consumer Media and Emap Radio in 2008 to become the Uk’s biggest publishing group.

Music magazine. Stitch and craft. Photography magazine.

Music magazine.

Market share!

Future has a market share of £89m. They saw revenues fall to £1.3% to £168.3m But profits rose by 13.6% to £18.4m in the year to the end of March.

Brand Identity!

Future don’t particularly have a brand identity as such, they cater for more a wide range of magazines and genres to cater everybody's needs.

There are as 50 magazines that “Future” publish but here are some of the most popular…

Profits!

Magazine publisher Future has reported a surge of almost 40% in digital revenues in the six months to 31 March, but still reported a £700,000 pre-tax loss largely to continuing

problems with its US business.

Company size!

Future have a huge company of people working for them. Today Future employs 1,200 people in offices in London, Bath, San Francisco, New York and Sydney.

Within the UK branch they publish over 70 magazines alongside 60 websites and 27 annual live events and exhibitions.

Web details!

The website has lots of details on about the share prices and business links but doesn’t really give me a lot of information about the company, to find the information for this presentation I have had to look elsewhere on Google. Therefore I don’t think this website is very helpful.

History and development!

Future was founded in Somerton, Summerset in 1985 with the sole magazine Amstrad Action. Anderson sold Future to Pearson PLC for £52.7m in 1994, but bought it back in 1998, for £142m.

In December 199, Future issued Planet PC, a new PC gaming magazine intended to appeal to male 8 to 12 year olds.

In 2001 Anderson left future.

In November 2009, Future reported a fall in profits from £9.5m to £3.7m.

In March 2010 Future announced that it was exploring the possibility of reviving its Games Master brand on television. The video games show had run from 1991 until 1998; the spin-off magazine was continued.

Conde Nast published only 30 magazines and they all have a similar house style…

Brand IdentityThe magazine has a very specific brand identity, it’s a very high class type of magazine and this is portrayed by the style of the magazines as they look rather expensive and nicely laid out. After looking at examples of magazine covers they publish I see that they are all fitting to a particular house style.

ProfitsConde Nast saw pre-tax profits rise from 14% to £17.3m last year. The rise in revenue and pre-tax profit was achieved despite the company seeing UK ABC circulation fall 3.7% year on year to 1, 448,477 in the first half of 2012. Its worst performing magazine was Glamour, which was down to 11.3% to 470,138. Its strongest title being Wire, which was up 4% to 52,136. This year Conde Nast International, saw profits rise by 25% to £43.5m. revenues were up 7.7% at £460.2m.

Company sizeConde Nast is situated in New York, United states. It has many branches across Europe. Also situated in;•Chicago. •London. •Madrid. •Miami. •Milan. •Paris.•Tokyo.

Web detailsThe main Conde nast website is very useful and helpful but the UK one only tells you about the magazines they publish. The main site explains what jobs are available and everything you would need to know about the company and its magazines.

History and Development continued…1959: Samuel Newhouse bought an interest in Conde Nast.1999: Condé Nast moved from its 350 Madison Avenue address to 4 times square. Also in 1999 Conde Nast purchased Fairchild Productions.2009: Condé Nast announced the closure of three of its publications: Cookie, Modern

Bride, and Elegant Bride.

History and Development1900: Conde Montrose nast buys Vogue and establishes conde nast publications.1913: Vanity fair launches.1914: Conde nast elevates magazine photography with the arrival of baron adolf le meyer.1916: Condé Nast became the first publisher of an overseas edition of an existing magazine.1924: opened a state of the art printing press.1932: First colour vogue printed.1939: Glamour launched.