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rich media in the multi screen world

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Bianca Vlaston (Hmedia) la IAB Forum 2014. O prezentare despre formatele Rich Media si viitorul lor in contextul multi screen. Care este viitorul display-ului, de ce trebuie sa folosim rich-media si care sunt 4 recomandari pentru a face din Rich Media o realitate. Rich media lasa loc la creativitate - fiti creativi, spuneti o poveste intr-un banner!

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Source: for more interesting graphs on multiscreen - http://www.millwardbrown.com/adreaction/2014/

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