socialmedia webcare mt_os_20141117

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Challenge the future Delft University of Technology Update on social media and webcare TU Delft Karlijn de Wit en Rob Speekenbrink, directie communication TU Delft

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Presentatie maandag 17 november 2014. Update social media TU Delft en webcare.

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Page 1: Socialmedia webcare mt_os_20141117

Challenge the future

DelftUniversity ofTechnology

Update on social media and webcare TU DelftKarlijn de Wit en Rob Speekenbrink, directie communication TU Delft

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>65% of the Dutch at age 13+ uses social media on a daily bases

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Facebook, Twitter, LinkedIn and Youtube are most popular

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Most organisations use social media

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Since februari 2011over 30.000 likes

1 post per day100% English

61% international

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Since 2009>25.000 followers @TUDelft

7.500 followers @DelftUniversityNumber of tweets depends on news

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LinkedIn

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TU Delft company page>18.000 followers

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TU Delft university page >83.000for potentials

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TU DelftAlumni group >22.000

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Youtube

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Since 2006>2500 followers

798 video’s1.790819 views

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TU Delft is online

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Webcare / Online service and helpdesk

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10 studentsFrom 9 AM until midnightresponse within the hourAnswer all (!) questions

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Monitoring

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Intervention

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Influencing

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Rob SpeekenbrinkConsultant Online Media

@RobSpeekenbrink+316-81834114

Karlijn de WitMarketer

@dewitk+316-38829157