Systematic Innovation and its application &

Role of the SISIG in democratising innovation

January 2019

Dr. Farhad Fassihi

SISIG

Innovation SISIG

an activity where creativity is guided through rational thinking with the objective to add value

Systematic Innovation review

• Phase Gate, 1940s • TRIZ, 1940s• Design Thinking 1950s & 1960s• SCAMPER, 1950s & 1960s • Systematic Inventive Thinking (SIT), 1990s• Innovactive, 2010s

SISIG

Phase-Gate

• Suitable for managing large infrastructure projects

• Financially biased

• Based on a staged development process

• Flexible number of stages/phases followed by assessment (gate)

• Multiple assessment outcome; go/abort/hold/rework…..

Phase Examples• Scoping, • Business case building,• Development, • Validation• Launch

Gate Examples• Strategic Value • Viability• Feasibility • Risk & Return

SISIG

TRIZ

• Ideality; (Ideal Final Result; IFR)highlights the need to maintain a positive net overall value through delivering positive improvements against negative consequences and the cost of change

• Contradictiondeals with potential conflicts between various constraints in an optimisation process where multiple variables exist with conflicting response with change

• Functionalityfocuses innovators attention to the fact that solutions to problems target a single function and any supporting part of the solution that does not contribute directly to the main function is potentially unnecessary and should be identified and dealt with through an improved design

• Use of resourcesconcerned with sustainability of all resources used as part of the solution (to a problem) and their optimum use

• Space, Time, Interfaceconcerned with perspectives and the need to review the problems from different angles to ensure that problems are fully understood in order to respond to them with appropriate solutions

SISIG

TRIZ; the process

Generic Problem category selection

Problem

Follow TRIZ Principles

Apply TRIZ Techniques

Innovative solution

Generic solution Category

Specific solution

Classification

SISIG

TRIZ; Techniques

8-Counterbalance

2-Extraction3-Local Quality4-Asymmetry5-Consolidation6-Universality7-Nesting

1-Segmentation

9-Prior Counteraction10-Prior Action11-Cushion in Advance12- Equipotentiality13-Do it in Reverse14-Spheroidality

15-Dynamicity

16-Partial or Excessive Action

17-Transition to a new Dimension

18-Mechanical Vibration

19-Periodic Action

20-Continuity of useful Action

21-Rushing Through

22-Convert Harm into Benefit

23-Feedback

24-Mediator

25-Self service

27-Disposable

28-Replacement of Mechanical System29-Penumatic or Hydraulic Construction

30-Flexible Membrane or Thin Films31-Porous Materials32-Changing the Colour33-Homogeneity34-Rejecting and Regenerating Parts35-Transformation of Properties36-Phase Transition37-Thermal Expansion38-Accelerated Oxidation39-Inert Environment40-Composite Material

26-Copying

SISIG

Design Thinking SISIG

Empathise Define Ideate Prototype Test

• End-user-centric product development

• Holistic approach; follows a systematic process

• Iterative; relies on repetitious steps

• Suitable for small product developments

• Experimental; culture of prototyping

• Values user feedback; “show don’t tell” culture

SCAMPER SISIG

• SCAMPER is an acronym made up of different Innovation strategies

• Relies on asking directed questions

• Distilled version of an original 10 point system introduced by Alex Osborne,

the father of the Brain-storming technique

Substitute

Combine

Adapt

Modify/Magnify

Purpose

Eliminate/Minify

Rearrange/Reverse

Which material/part/resource can be changed to improve the product?

Can products be combined with another or to produce a new product or outcome?

Can the products be adapted for a different use in a new context?

What could be changed/emphasized to add value or create a new product?

Who else can use this product or can its waste be used or recycled?

What features and components can be left out to improve the product?

What happens if the product is reversed or assembled in a different order?

SISIGSystematic Inventive Thinking (SIT)

• Creativity is not random but a logical process

• Creativity can be learned and improved by

practice

• Keys to innovation are in plain sight

• Innovation is about adding value

• Contradictions are not blocks to creativity but

lead to it

• Creativity must be sought inside the box and

not out (closed world principle)

Systematic Innovation

ThinkingProcess

Subject/Problem

Follow SIT Principles

Apply SIT Techniques

Innovative solution

Principles Process

SISIGSIT; Techniques

Subtraction

Division

Multiplication

Task Unification

Attribute Dependency

Removing some of the components and examining its results; could it deliver the same or improved results?

Breaking up an existing unit into components before reconfiguring those components to create a new benefit or deliver existing benefits?

Multiplying a component one or several times, and then ascribing unique characteristics to each of the multiplied components to identify a new source of value

Keep all components /features in their current configuration, assign an additional responsibility to a component within the Closed World—unifying tasks that were previously independent

Make two unrelated attributes or characteristics dependent on each other in a way that adds value. As one thing changes, another thing changes

SISIGSystematic Innovation; a Recap

• All highlighted methodologies follow a structured process

• They have underlying frameworks with philosophies, principles, and specific techniques to produce results

• Primarily focus on inventive problem solving and not the entire process and vary in complexity and ease of application

• Biased according to developer’s field of expertise and the knowledge, beliefs and the attitudes in the context of their time

• They are all Process-centric; i.e. human element is considered as a constant

• Despite differences there are distinct similarities in their chosen techniques: i.e.

Extraction (TRIZ) & Subtraction (SIT) & Elimination (SCAMPER)

SISIGInnovactive; principles

• Innovation is a skill that can be learned and mastered through practice

• Focus on people (human-centric), whilst considering processes and organisation

• Model the entire process not just the ideation or inventive problem solving

• Follows a structured approach to raise quality, repeatability and simplicity

• Keep enterprise at the heart of the innovation process

• Prioritise using already known tools and techniques from different domains

• Deploy quantitative techniques to simplify and guide decision making

• Promote collaborative innovation to utilise the pool of innovative talents

• Embrace all previous developments and adopt any appropriate elements

• Value ideas and their abundance; avoid idea classification

SISIGInnovactive process model

Step 1: DesireSISIG

Physiological Needs

Self-Protection

Mate Acquisition/Retention

Pleasure /Enjoyment

Sense of Belonging

Self-fulfillment

Status/Esteem

Sources of Motivation

Clarifying

Adjoining

Probing

Abstraction

Step 2, WonderSISIG

The art of ‘questioning’

DraftGood Criteria

Innovation Vision

Select Key Innovation Indicators

(Recurring & specific)

Assign Importance factor and weights

Evaluation

Innovation Idea

Approve/ Reject

Opportunity Spotting

SISIGStep 3, Opportunity spotting

Develop Opportunity’s Systemic View

Spotted Opportunity

Approve/ Reject

BenchmarkingInterpretation of

Results

Analytics Step

SISIGStep 4, Analytics

SISIGStep 4, Analytics benchmarking

Challenge Register

Next Step

Mind Mapping Brain-storming

Design Options

Ideation Step

SISIGStep 5, Creativity

SISIGStep 6, Evaluation

SISIGStep 7, Appraisal

SISIGIEEE contribution

application of systems’ Science & Engineering to

Innovation

SISIGSISIG mission

• Providing a forum to focus on Systematic Innovation by bringing

together interdisciplinary experts and practitioners to promote vibrant

discussions and information exchange in order to:

• Further enhance overall understanding of innovation processes and

pave the way for development of new tools and techniques in its

support

• Promote further R&D in systematic innovation and direct

developments through collaborative multi-disciplinary research

programmes

• Analyse existing innovation and entrepreneurship training materials

with a view to develop enhanced programmes according to prevailing

needs, to promote innovation and up-skill trainees and facilitate wider

participation

• Consider and seek support to drive the SISIG agenda

SISIGSISIG suggested activities

• Organise meetings, produce regular publications representing

different perspectives.

• Organise working groups/forums/ collaborative research

programmes to

• Investigate the potential application of emerging technologies

(AI, social media, optimisation, etc.) in systematic innovation

• Define a custom language for describing innovative ideas and

the various processes involved in innovation.

• Promote education of SI at every level by lobbying decision

makers to incorporate SI within the UK education system