beating the competition by changing the rules by elance-odesk - arabnet digital summit 2014

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© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute. Beating The Competition By Changing The Rules Rich Pearson // SVP, Categories & Geographies Elance-oDesk, @pearsonisms

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Beating The Competition By Changing The Rules by Elance-oDesk Speaker: Rich Pearson, Senior Vice President - Categories and Geographies, Elance-oDesk The way we work is evolving rapidly. Set-time, set-place boundaries simply no longer make sense. Companies have been innovating their IT infrastructure and shifting resources to the cloud, but it’s time to think bigger. Thanks to a Connected Era with unprecedented Internet access and rapid tech innovation, they can now access talent in the cloud as well. There are more than 5 billion people over the age of 16 on this planet, but we typically work within our limited professional networks. That leaves a vast talent pool that has previously been unknown to us. It’s only now becoming possible to identify this talent, as connectivity helps people around the world find each other online. In this presentation (originally given at ArabNet Digital Summit 2014), Elance-oDesk SVP of Categories & Geographies Rich Pearson discusses how work is changing, what it takes to attract top talent today, and why we need to reinvent the way we think of work to remain competitive. He also touches on the fastest-growing region for hiring on Elance-oDesk, the Middle East, and how this region is rapidly adopting this innovative way of working.

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Page 1: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.

Beating The Competition By Changing The Rules

Rich Pearson // SVP, Categories & Geographies

Elance-oDesk, @pearsonisms

Page 2: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.2

Innovators win by changing the rules

Page 3: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.3

Page 4: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.4

Page 5: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.5

Source: http://www.wayfaring.com/maps/widescreen/4358

Page 6: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.6

Meet the Elance-oDesk team

Page 7: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

7 © 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.

Can you do this too?

Page 8: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.8

How we work is changing

Page 9: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.9

The way we work is evolving

Classified

ads

Job boards

LinkedIn

Online Workplace

Page 10: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.10

Elance and oDesk are the largestonline workplaces in the world

8 Million+ Freelancers2.5 Million+ Clients180+ Countries

Page 11: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

11 © 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.

Elance-oDesk in UAE

Page 12: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.12

25k UAE Businesses Hiring Online

$20M+ (USD) est. spend in ‘14,#5 country on Elance + oDesk

Page 13: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.13

Breadth of Hires Expanding

Page 14: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

© 2000-2014 Elance-oDesk, Inc. Elance-oDesk proprietary and confidential. Do Not Distribute.14

Meet Walied AlbasheerElance-Odesk’s representative in

Dubai

Page 15: Beating The Competition By Changing The Rules by Elance-oDesk - ArabNet Digital Summit 2014

Thank YouRich Pearson

@pearsonisms

elance-odesk.com

Thank You