choosing the appropriate medium for your publication: journal selection tactics scientific lawrence...
TRANSCRIPT
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CHOOSING THE APPROPRIATE MEDIUM FOR YOUR PUBLICATION: JOURNAL SELECTION TACTICS
SCIENTIFIC
LAWRENCE LIBERTI, MS, RPh
VP, GENERAL MANAGER
JUNE 2008
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Overview
• Journal Types
• Assessing Journal Characteristics
• Comparative Class Analyses
• Conclusions
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Journal Selection is Key to Physicians
Liberti, Casebeer et al: 64th Annual AMWA Conference, Oct 2004, St. Louis MO
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Journal Types
• Trade
• Peer-reviewed– Print
– Online
– Open-access
• Society Sponsored
• Commissioned article journals
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Open to Your Ideas
Rapid Comm’s
Primary Research
Reviews Suppl’s
Trade ++++++ ++++++ 00 ++ ++
Print/ Online ++++ ++ ++++++ ++++++ ++++
Open Access ++++++ ++++++ ++++++ ++++++ ++++++
Commissioned
++ 00 00 ++++ ++
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Assessing Journal Characteristics• Journal statistics provide a systematic and
objective way to measure the influence of journals, identify trends, categorize and characterize journals
• Multiple metrics need to be considered
• Objective metrics
• Subjective metrics
• Confusing metrics
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Sponsorship
• Society-sponsored
• Commercial published
• Partnership of society/academia – commercial publisher
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Editorial Board
• Does one exist?
• What is it’s role?
• How often do members changes?
• Are there potential conflicts of interest?
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Reach/Readership/Audience
• Does the journal reach the desired audience?
• By what measure(s) is this determined?
• Quality of audience
• Quantity of audience
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Ulrich’s Periodicals Directory
http://www.ulrichsweb.com/ulrichsweb/
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Publication “Lag Time”
• How long does it take to get an article– Reviewed
– Accepted
– Published
• How important is rapidity of publication to the particular research?
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Source: TMMS, June 2008 Atrial Fibrillation TA
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“Quality Scores”
• What metrics can be used to measure the quality and relevance of information in a journal?
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Quality Scores
– Faculty of 1000 (www.f1000medicine.com)• Articles are identified and scored by “Faculty Members”
• Score 3,6,9 (recommend, must read, exceptional)
• Consistency, clinical relevance?
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Quality Scores• READER Scoring system
– Relevance- to my practice
– Education – influence on behavior
– Applicability – could it be used in practice?
– Discrimination- Quality of methodology and presentation
– Evaluation- scoring using above criteria
– Reaction- Four categories• Classic paper, immediate impact• Important enough to be filed• Of possible interest• Ignore
MacAuley D: Br J Gen Pract. 1994 Feb;44(379):83-5
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Quality Scores• Thomson Message Mapping SystemSM (TMMS)
• Scores based on– Science - Source Score
– Quality – JIF
– Evidence – Message Factor
– Format – Letter, Brief Comm, Primary Article
http://www.thomsonreuters.com/products_services/scientific1/tmms
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Source: TMMS, June 2008 Atrial Fibrillation TA
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Other Journal Metrics
• Journal Citation Reports
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Similar statistics are provided for the overall category, this provides
“benchmark” statistics for similar journals.
As with the journals, the details of the calculation are provided for each metric
Category data view
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Key Citation Statistics and additional valuable detail.
Explore relationships with other journals through
“Cited” and “Citing” data.
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Other Journal Metrics
• The Eigenfactor
• Eigenfactor.org is a non-commercial academic research project sponsored by the Bergstrom lab in the Department of Biology at the University of Washington.
• Goal: to develop novel methods for evaluating the influence of scholarly periodicals and for mapping the structure of academic research
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The Eigenfactor
• Ranks journals much as Google ranks websites.
• Measures journal price as well as citation influence
• Contains 100K+ reference items
• Adjusts for citation differences across disciplines
• Uses 5-year citation data
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Allows for Better Comparisons Across Research Areas
http://www.eigenfactor.org/whyeigenfactor.htm
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Eigenfactor and JCR• With EF the review journals don’t appear at the top
of the ranking the way they do with the JIF (possible strength)
• EF is a recursive formula that takes into account the prestige of the journals that cite your journal. Sometimes a relatively obscure journal can be elevated if it gets cited by Science and Nature
• EF is based on the JCR cited-citing matrix
• EF uses JCR “citable item” counts
• The algorithm similar to Google’s page rank
• Does EF magnifies the Matthew effect? (ie, “the rich get richer”)
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Journal Price
http://www.eigenfactor.org/whyeigenfactor.htm
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Comparative Class Analysis
http://www.eigenfactor.org/whyeigenfactor.htm
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Level of Discourse within a Particular Journal
J ournal Name Audience Number of Times Cited
American Society of Hypertension cardio 163
J ournal of Hypertension cardio 153
International Society of Hypertension cardio 83
European Heart J ournal cardio 55
American J ournal of Hypertension cardio 45
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Conclusions
• Journal selection is important with respect to how readers perceive published information
• Journal selection criteria are subject to interpretation
• No single metric is capable of identifying the “right” journal for a submission