credentials presentation builders

www.forecastadvtg.com

Yesterday’s amenities

are today’s necessities

In such a scenario how does a property

developer differentiate his projects?

Credentials

Presentation

to a Real Estate

Developer


Agency Profile

◢ 2 decade old, INS accredited & CRISIL Certified, full service

advertising agency

◢ A team of 40+ creative professionals brimming with fresh,

clutter breaking ideas

◢ We work with an integrated model on media, designing,

advertising and branding

◢ Diverse client portfolio ensuring across category experience


We help builders, build trust

◢ By understanding of the target audience & the mediums

and vehicles to reach the target audience

◢ By identifying the key message and positioning based on

key differentiators


Differentiate by aligning the

project personality with the

aspiration of the audience…



Helps craft a

message

that is relevant to

the project

personality

& the aspiration

of the buyer

Helps keep you

Differentiated

from other

local projects

Helps prepare a

strategy that is

relevant to your

marketing methods &

will define mediums &

vehicles for lead

generation

Helps draft a well

informed strategy

with an construction

industry perspective

Differentiate with 4Cs

What Buyers & Investors Want?

◢ Trustworthy name

◢ Strong Track record

◢ Commitment

◢ Promise vs. Deliveries

◢ Transparency

◢ Timely deliveries

◢ Return on investments


Trust & transparency

need to be communicated

on a sustained basis…


Core Capabilities

◢ Branding & Strategic Planning

◢ Media Planning and Buying

◢ Integrated Content & Design

◢ Interactive & E-media

◢ Direct Marketing

◢ Audio-visuals

◢ Internal / HR Communication


Let ever piece of

communication reflect

◢ Commitment

◢ Confidence

◢ Competitiveness

◢ Creativity



The

Message

The Medium Print, Outdoor & Digital

Marketing

The

Audience

The audience

is based on

clearly defined

demographics

and the

psychographics

Depending on

the project

Creative

expression

of the Brand

Promise +

Project

Personality

that appeals

to the

aspirations

of the

audience

The Methodology

From formulation of efficient and effective media plans to its

implementation and evaluation; we deliver the

best suited plan @ the best negotiated rate.

Business Domains - Advertising


Media Planning & Buying

◢ Media Planning - Communication strategies that are superior in terms of both

cost and advertising success rate.

◢ Media Buying - Media buying ability makes media plans cost effective.

◢ Media Innovations - By combining message and media, wherever possible

◢ Media Usage Reports –. A white paper meant to illustrate the overall media

consumption of your target audience.

Business Domains - Advertising



◢ Online Marketing Strategy

Comprehensive plan of action,

containing a mix of online options

best suited to your requirement.

◢ Web-Design & Development A good

looking website with easy

navigation creates a long lasting

impression.

◢ Search Engine Optimization

Effective SEO improvises the volume

and quality of traffic to your web

site from search engines.

◢ Social Media Marketing We ensure

that a brand’s key message is

effectively communicated through

relevant social media platforms.

◢ PPC Advertising Your customers are

using the search engine to find you,

the question is are you there? Jump

the queue, appear on the first

search results page, and drive

quality leads to your website.

E-Media & Digital Advertising


Clientele (Real Estate)

◢ RNA Builders (Creative + Media)

◢ Bhattad Group (Creative + media)

◢ Poddar Housing (Creative + Media)

◢ Ashok Piramal Group (Media Planning & Buying)

◢ Neumec Developers (Media Planning & Buying)

*References can be obtained on request

Trust, we’ve made our point…

THANK YOU


credentials presentation builders

Documents

media innovations

effective media plans

overall media consumption

media bhattad group

media poddar housing

possible media usage

service advertising

advertising success