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Brochure about Crossmedia studies

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Introduction

Cross Media Studies

Study in the Mediterranean

Prospects

Courses & Quality of Education

Bachelor of Cross Media Studies + Syllabus

Master of Design, Creativity & Technology + Syllabus

ERAM College + UdG Facilities

Ten reasons for choosing Eram Cross Media College

A few words from Studies Director

Admission Requirements

Scholarships

Career Opportunities

International Policy & Agreements

Pro Multimedia Association

Contact Us

Index

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ERAM was born as a Multimedia and Audiovisual School in 1998 with the aim to offer high quality education in a unique and creative environment and soon became a part of the University of Girona. ERAM CrossMedia College strives to prepare students to archie ve excellence in their career in cross media studies, by focusing on researching and developing the multidisciplinary aspects of new media, and by constantly pushing the boundaries of modern technology.

university collaborations exchanging both students and professors, ERAM college carries this research even further. Our objective is to advance the latest techniques in the production, integrity and innovation of new media, while at the same time observing the highest standards in educational methodology.

ERAM college places strong emphasis on dialogue with its students, to make them fully aware of their active part in the learning process.

Human interactions are expanding to realms previously deemed impossible and unimaginable. A whole new spectrum of ways of communicating has been uncovered in the past two decades alone, driven solely by human creativity and ingenuity.

ERAM College occupies a frontier position in the exploration and development of this spectrum by encouraging creative thinking, practical problem solving and sharing knowledge with other faculties of the University of Girona. As part of a network of international

Introduction1

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“The last few decades have belonged to a certain kind of person with a certain kind of mind -computer programmers who could crank code, lawyers who could craft contracts, MBAs who could crunch numbers. But the keys of the kingdom are changing hands. The future belongs to a very different kind of person with a very different kind of mind- creators and empathizers, pattern recognizers and meaning makers. These people -artists, inventors, designers, storytellers, caregivers, consolers, big picture thinkers- will now reap society’s richest rewards and share its greatest joys.” Daniel H. Pink

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The role of new media is transforming rapidly in countless ways, changing how we perceive technology in relation to human interactions.

It has spearheaded new modes of transmitting the message using different platforms and alternative means. The fundamental shift from one-dimensional sender/reciver communication to multidimensional interactive communication is referred to as cross media. Being a cross media school means that our resources and educational structure and resources must be updated constantly. New methods are continually being developed or considered. This evaluation procedure is essential so that professors can prepare students to face a complex

and multicultural market with ever-changing boundaries. By implementing problem-solving methods, students are encouraged to develop divergent, critical thinking and to apply creative techniques, to stimulate innovation and find solutions.

Future cross media professionals will embrace a worldwide, interconnected workspace. The school trains students to perform in teams with multidisciplinary profiles to prepare them for the realities of the global professional market.

Our teachers are progressive professionals, the best in their field, and they hail from all over the world. They work with small groups in every class.

This allows them to follow closely the development and progression of each student.

Studying cross media means learning how to create media content, tell a story, provide a service, or create an experience using several media formats, and distribute it across media platforms.

2Cross Media Studies

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3Study in the Mediterranean

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The Costa Brava is home to many splendid attractions, such as Cap de Creus Natural Park, the monastery of Sant Pere de Rodes, the archaeological site at Empúries, mediaeval villages such as Pals or Peratallada, fine botanical gardens and the maritime Selva region. The area is renowned for its medieval heritage, rich culture, miles of beaches and vibrant nightlife.

Still, what people most appreciate is the calm, welcoming atmosphere and generous hospitality of its villages, places with something to entice everyone.

The Costa Brava, the coastal region of Girona, is a beautiful mixture of old fishing towns, sandy shores and clear blue sea: in other words, the Mediterranean in its essence.

ERAM is located in Spain, in the old city of Girona. Situated in the extreme northeast of the Iberian Peninsula, it is only an hour’s train ride from Barcelona.

The ancient walls and fortifications were built during the late Middle Ages, and now give Girona its beautiful and iconic cityscape.

Girona is a very popular tourist attraction in Catalunya, not only for its historic architecture, but also for its gastronomy and cultural events. During the year, the university students bring the streets to life with numerous activities in Girona’s many cozy coffee bars and live music pubs.

There is much to do within the province’s small area. Visitors can enjoy everything from the dazzling coastline to the snowy mountains of the Pyrenees, bike routes through the forest to the romantic atmosphere of a stroll around the Banyoles Lake.

“You’ve achieved success in your field when you don’t know whether what you’re doing is work or play.” Warren Beatty

Study in the Mediterranean

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Prospects

Market changes, the global economy and technological innovation are leading to structural changes in current business models, redefinining our social and cultural routines and consequently, demanding new employment profiles.

New media creation enjoys a huge scope of activity provided by digital television, the Internet and cell phone technology as well as interactive applications, data visualization and mass communication. The Internet, which is accelerating digitization processes and eliminating boundaries between old and new professions, is generating new areas of convergence. Digital terrestrial television can receive new interactive services to access the information society while mobile technology will expand these possibilities even further. We can’t predict the future but we know technology will be a vital part of it.

Changes in media content are irreversibly linked to the rethinking of many antiquated routines, such as classic industrial production processes, as well as the reevaluation of what constitutes essential professional competencies. New profiles are needed to handle the production process, with digital tools that are more and more compatible

with creative tasks or content management. It is important that the contemporary professional profile display a versatile skill set, and for two basic reasons: first, technology operates increasingly in multiprocessing environments, which makes it necessary to have knowledge of the entire range of technical and operational resources, and secondly, a set of transferable competencies centred in creativity, content design, and teamwork is becoming more and more sought after. Naturally, professionals must dominate the specific skills of their area of expertise, and the capacities required will depend directly on the particular demands of each work environment.

The versatility of the profile of the new professional is guided by the combination of “technology + creativity + communication”.

Society and lifestyle changes call for different ways of interacting and living. Newly created vocations and business opportunities need trained professionals, forward-looking individuals able to understand their present technological environment and eager to design the future. The education ERAM offers is the answer to these needs and opportunities. We prepare you for a labor market that demands technical

knowledge, communicative ability and creative capacities. Look at some of the profiles the market is clamoring for. There is a call for experts who can combine digital tools with knowledge of fine arts and design, creators of new communication strategies and interfaces, project managers with the ability to run of efficient transversal projects in a cross media context. Audiovisual producers who can work in teams and manage diverse collaborations. Engineers who can sell their ideas and engage with new media producers to forge new companies. When science meets art, the results can be unexpected and fascinating, and with the right business strategy, very profitable.

At ERAM, people with a broad range of interests converge: those drawn to video game design, web information strategies, audiovisual production, or branded entertainment and advertising work together to acquire very specific skills. They discover how to link information across multiple media devices; how to hone, project management, design and communication capacities; how to build and nurture a concept; and how to make a hobby become a real profession.

“You can’t just ask customers what they want and try to give that to them. By the time you get it built, they’ll want something new.” Steve Jobs

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“The purpose of education is to replace an empty mind with an open one.” Malcom Forbes

Courses & Quality Education 5

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Nowadays a good professional with a solid background and a brilliant career also has to be aware of market and technological changes and understand their role as a social driving force.

The ERAM College educational system is based not only on material investments in, buildings and school facilities, but in the certified qualification of the teaching faculty.

In fact, while promoting the excellence of the academic team by offering them the possibility to explore and develop their capacities and research in their field of expertise, ERAM College also emphasizes exchange options between professors from other universities in order to open educational boundaries and foment knowledge exchange.

The combination of proven experience in the professional field along with certified PhD education is essential for our faculty members. The entire academic team has a relevant skills and correct mindset to teach a course where academic content is geared towards market transformation and future trends and developments.

With the aim of training students for the market, the teaching methodology emphasizes practical multidisciplinary experience. Students are required to tackle a series of projects and productions that simulate real-life situations, and whether it be an individual or a group challenge, the focus is on creative solutions and constant innovation.

Being a multimedia school, ERAM College puts theory into practice, using an easy-access intranet and online management system to support the educational process. School and study information flows easily in an always-connected community.

COURSES IN ENGLISHBACHELOR HONORS OF CROSS MEDIA STUDIES. 3 years Credits: 180 ECTS credits (UK degree + ERAM Cross Media College degree).The first two years are cross-media education studies and the third is the final project to be completed at a UK university.Term dates: September – June.Examination period: 1st semester in January / 2nd semester in June.

Bachelor Honors Degree of:Contemporary Lens Media (University of Lincoln)Graphic Communication (University of Northampton)Interactive Design (University of Lincoln)Media Production (University of Northampton)Photographic Practice (University of Northampton)

DOUBLE DEGREE OF CROSS MEDIA AND IN AUDIOVISUAL AND MULTIMEDIA. 4 years full-timeCredits: 240 ECTS creditsTerm dates: September – JuneExamination period: 1st semester in January // 2nd semester in June2 years in SPAIN of Cross Media studies 1 year in UK year in the University of Lincoln or the University of Northampton. ( getting a BA ( Hons) degree)1 year in SPAIN in Audiovisual and Multimedia studies getting the second degree in Audiovisual and Multimedia from the University of Girona

MASTER OF DESIGN, CREATIVITY AND TECHNOLOGY. 1 yearCredits: 60 ECTS creditsThis Master’s degree is divided between the ERAM Cross Media College and the Research Center of Technology and Robotics, VICOROB Term dates: October- SeptemberExamination period: 1st semester in February / 2nd semester in September

COURSES IN SPANISHB.A. (Hons) OF MULTIMEDIA AND AUDIOVISUAL STUDIES. 4 yearsCredits: 240 ETCS credits (ERAM)Term dates: September – June Examination period: 1st semester in January / 2nd semester in June

MASTER OF PHOTOGRAPHY. 1 yearCredits: 60 ECTS creditsTerm dates: October - JulyExamination period: final project in July

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The Cross Media studies strive to satisfy the growing demand for multifaceted professionals, capable of developing their skills further, and also encompass the wide range of activities that require use of technical resources and knowledge of the different means of expression and interaction.

The Bachelor’s of Cross Media Studies will adequately prepare graduates to enter the job market as specialized professionals, technically prepared to work in comprehensive cross media creation and production, with organizational and managerial tools to use in all kinds of interactions means and media.

During the degree program students will also gain the unique experience of living in two different countries.

While the first two years take place at ERAM College in Spain, the third is completed at the University of Northampton in the UK, where the students obtein their degree.

With small groups of students in each class, new forms of narrative and presentation will be developed, new distribution channels and revenue models will be discussed, and new techniques will be taught.

Students will combine theoretical education with practical exercises and projects, within the competency education model.

6 B.A. of CrossMedia StudiesThe Degree of Cross Media Studies, in co-operation with the University of Northampton and the University of Lincoln in England (UK), aims to provide a solid background for a global, critical understanding of cultural and social multimedia reality and the ability to develop new media technologies using a creative approach.

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Cross-Curricular Outcomes

Cross-curricular competencies defined for all programs at the University of Girona, take the Dublin descriptors as a reference.

The specific competencies developed by ERAM Cross Media College, with the aim of providing general and transversal skills for multimedia and audiovisual, take the formation schemes from those already defined in the Tuning Educational Structures project and, developed during the Bologna Process within the entire EU.

Multimedia, Audiovisual and Entertainment competencies are the “ability to”:

> Communicate in English in both oral and written form using the appropriate terminology in each subject area.> Read, understand and comment on scientific and technical texts.> Identify and utilize sources of information and organize complex research. > Select, evaluate and use the most appropriate information and communication technologies for each context.> Transmit information efficiently, from various sources and formats, in line with clear objectives. > Analyze complex situations and design strategies, while integrating different methodologies.> Use creativity to find appropriate solutions for singular problems.> Work in a multicultural and interdisciplinary group, and hone teamwork capacities.> Evaluate one’s own activity and learning and develop strategies for improvement.> Develop the capacity for analysis, synthesis and critical assessment, identifying and explaining cause and context.> Analyze the ethical implications of professional activity.

Method such us problem solving, conflict mediation and negotiation, improvement and initiative, or critique capabilities and assertiveness will be implemented in each studio case, shaping the competency education model.

First YearThe first year is about exploring ideas, developing creative capacities, and learning the fundamentals through a range of media and processes. This provides a solid basis for a global and critical understanding of cultural and social reality, and develops design-thinking capacities.

Second YearUnderstanding and applying software for design, interactive design, sound and digital video, integrating digital content into interactive applications, learning how certain programs work, as well as hardware components, network structures and learning animation with characters and scenarios are just some of the learning outcomes in the second year.At this level students specialize in the tools and techniques of cross media production. Maturity and self-awareness allows students to choose and develop a personal career path.

Third YearThe third year takes place in a UK university, where students can pursue their specialization through a final project. To drive and manage a project it is necessary to put into practice all the knowledge acquired during the previous two years. With the help of different professors, consultants and professionals, students treat this experience like their future professional activity.

Forth Year (Optional)Students may choose to return to ERAM after graduation. They have the opportunity to do an additional year, either in the Spanish ERAM program or in an affiliated university in China or the United States, thereby earning a double degree in multimedia and audiovisual studies. This year focuses on a more in-depth approach to those studies, where students develop skills that will prepare them to work on more complex projects.

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B.A. Syllabus

Cross Media Studies course descriptionDegree: 3 years = 2 in Spain+1 in UKContemporary Lens Media (University of Lincoln)Graphic Communication (University of Northampton)Interactive Design (University of Lincoln)Media Production (University of Northampton)Photographic Practice (University of Northampton) Credits: 180 ECTS credits (UK degree)

1ST YEAR: GLOBAL DESIGN: 60 ECTS creditsInduction week: Visual Biography

Module 1: Research & Critical Thinking Capacities. 18 ECTS creditsAudiovisual languages (3)Media analysis: media audiences / media sociology / media interaction / new media technologies (4)Media and audiovisual communication (3)Semiotics (theory and analysis of communication and images) (2)Culture trends (2)Design thinking and conceptual thinking (2)Storytelling (2)

Module 2: Tools (Technical Skills). 22 ECTS creditsEditing, theory and technique (4)Digital sound design (4)Audiovisual technologies (2)Computer skills (digital image processing / vector drawing platforms) (4)Cameras and lighting operation (4)Foundation (4)

Module 3: Communication & Strategic Creativity. 12 ECTS creditsGraphic design (2)Typography (2)Digital Photography (2)Creativity: methodology and techniques (2)Creativity: processes and implementation (2)Communication Skills (2)

Module 4: Practical Projects. (Interdisciplinary approach). 8 ECTS creditsProject methodology (4)Project management and production (4)

2ND YEAR: CROSS MEDIA STUDIES. 60 ECTS.Depending on their specific interests and in co-ordination with their tutor, students begin to create their own path through the choices they make in the courses offereds, although some classes are still compulsory. During this year, they also become progressively more independent and start to build up the portfolio that will reflect the professional context they wish to operate in.

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Module 1: Research & Critical Thinking Capacities. Workshops. 15 ECTS creditsMarketing techniques (2)Management and production (2)Way finding (2)Usability (2)Information Design & Visualizing Data (3)Systems & Information Design (2)One of the following as optional: Electronic Digital Application (2) / Ads production (2) / E-Marketing (2) / Virtual cultures (2)

Module 2: Tools & Technical Skills. 18 ECTS creditsVector Animation Platforms (2)Programming Languages (4)Web Technologies and Design (3)Interactive Design (2)Interactive Content (2)Interactive Editing (2)One of the following as optional: Multimedia Scripts (3) / Video Tools (3) / Multimedia Technologies (3)

Module 3: Communication & Strategic Creativity. 16 ECTS creditsPost-production (4) Screenwriting (4)Brand and Image Identity Design (3)One of the following as optional: New Media Technologies (2) / Emotive Type (2) / Integrated Print & Electronic Production (2)Digital Cinematography (2) / Digital Publication (2) / Dimensional Graphics. (2) / Digital Photography (2)

Module 4: Practical Projects. 12 ECTS creditsPersonal Development Project (4)Cross Media Design project (4)One of the following as optional: Producing Audiovisual Project: Film, Television or Commercial (4) /Producing Multimedia project (4) Visual Identity project (4)

3RD YEAR: STUDY ABROAD. 60ECTS creditsStudent chose one of the following degrees:

Contemporary Lens Media (University of Lincoln)Two modules: Major Project 1 & 2(Exhibition and Portfolio), and Independent Study: Dissertation

Graphic Communication (University of Northampton)Students will undertake a major self-set assignment, alongside a mix of other staff-set, industry and competition briefs. Students will have a stronger ownership of their own work, and be able to negotiate the content of their portfolio. The design dissertation is competed with tutorial and workshop supervision.

Interactive Design (University of Lincoln)Three modules: Interactive Design 3, Interactive Design 4 and Independent Study Dissertation.

Media Production (University of Northampton)Students work independently on their own project, as well as within a major group project, and complete a dissertation. Thus their practical and theoretical skills are brought together to produce a substantial portfolio of professional standard work.

Photographic Practice (University of Northampton)Practical work consolidation by: an exhibition, shorter dissertation and a professional development folder, or a longer dissertation with strengths in critical writing.

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The world shifted a while ago. Our interfacing system to it has been heavily enriched lately: real-time services, wonderful communication mechanisms, new visual and sense-based paradigms and super fast organizational tools. Required teams are no longer (in fact, can’t be...) huge and disconnected, static and single profile-based, slow and monochrome...

The teams of the present need to be small and focused on the task, connected because of the ability of sharing the same creation languages and tools, dynamic and flexible, colorful and therefore integrating several disciplines and roles within them.

Professionals know it regardless of their expertise: development times end up being frantic because of too-short in time milestones and deadlines. Topics are so sparse that can cover

Masterof Design, Creativity and Technology“The best way to predict the future is to create it.” Peter Drucker

nearly anything: audiovisual and communication design, technology, usability, scripting, management, game design, etc. This era is bringing a crucial value to entrepreneurs and innovators: the power to launch a good idea with the help of existing horizontal platforms manipulated by very talented individuals that publish their products “from home”. No practical need for intermediaries exists, in many cases.

This program evolves individuals and their soft skills. It kills fear and “unlocks” people by providing with a unique opportunity: establishing bridges between traditionally isolated isles of disciplines. Here you will “learn by Discovery” while evolving, as in a flow curve, both your personal skills and inner motivation and engagement.

Would you join this journey with us? Not future but present is waiting for you.

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M.A. Syllabus

Interaction & Technology 8 ECTS creditsProgramming for allInnovative Interfaces and ToolsUseful Processing of ImageryNext level’s use of powerful sensorsRobotics for Interaction & Media

Strategic Creativity 8 ECTS creditsCreativity & DevelopmentNew Media ArtThe Power of VideogamesCognitive PsychologyArt and World: AI, Electronics, Architecture, Audiences, Social Innovation & more

Visual Design 8 ECTS creditsVisual Interface DesignData FlowWay FindingVisual CodesDigital TypographyDesigning Interaction Tools

Management & Communication 8 ECTS creditsEntertainment & Media IndustryNew Business ModelsMarketing & Branding 2.0.GamificationProject ManagementAgile TechniquesLean Startup

Cultural Activities

Final ProjectERAM’s Spring Semester Final Project covers a real need for an existing company. Students are “edutained” to merge into micro-studios where their skills and powers can be piled up. They learn to deliver by assuming state-of-the-art roles. Teams are crafted by the colorful mixture that emerges from the knowledge of artists, developers and producers together.

This methodology follows a “win-win” approach: students are shaped to the interest of leading companies while building a very realistic portfolio, companies are able to find real talent and the university creates a space where both can meet.

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Good technology laboratories and continuous investment in high-tech material and resources lead to very interesting possibilities.

At ERAM Cross Media College students have immediate access to information and all available tools at any time. All facilities are equipped with everything the creative mind needs and technology can offer, from multimedia laboratories to comprehensive libraries. Our education management system also uses an intranet which allows students to recive updates via mobile phone about classes, lectures or other activities, and to book the technical materials or spaces when needed.

ERAM College is housed in the former Coma Cross textile factory in Salt, 16.000 square meters dedicated to the generation of ideas, creativity and business.The space boasts the widest range of facilities: stage sets, computer labs and classrooms, audiovisual media laboratories, conference rooms and study halls, libraries, a photography studio, an auditorium, exhibition and projection rooms, leisure spaces, comfortable coffee lounges and much more.

The University of Girona is divided between three different campuses. The “Barri Vell” campus is located in the historic city center in restored cultural heritage buildings, while the “Montilivi” campus and the “Science and Technology Park” are modern, contemporary installations focused on innovation.From its large study halls, libraries, cafeterias and sports facilities, to its modern language, publishing and employment services the UdG has a unique and lively university environment.

ERAM College offers discounts to students on products and services in certain participating establishments, as well as information on how to take advantage of the city’s theaters, museums, concert and conference venues and wealth of cultural offerings.

ERAM College + UdG Facilities”Places provide the ecosystems that harness human creativity and turn it into economic value.”

Richard Florida

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Ten Reasons for choosing ERAM Cross Media College

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information, and the marketing of digital educational material or entertainment calls for specific trainning. Our courses are evolving continually in response to that call, and in particular to propose new solutions for the future.

5. Multidisciplinary and transversal studies. Multidisciplinary because we offer education in different disciplines such as research and conceptualization, scripting and storyboarding, audience and social analysis, user-centered design, interactivity and usability, computer science and technology or content management. Transversal because we connect them all together. Multi-faceted professionals are very important for modern companies.

6. Creativity, the key to innovation. Our curriculum places great importance on student creativity, as this competency will set them apart from other professionals. In both the bachelor’s degree the master’s degree program the educational methods used strive to discover talent, and empower human creativity as a tool for understanding and designing the future. As a leading expert on economic competitiveness and technological innovation, Richard Florida, says: “Access to talented and creative people is to modern business what access to coal and iron ore was to steelmaking...” because “...now human creativity is the driving force of economic growth.”

7. Excellent infrastructure. We work in both on- and off campus facilities, where students and teaching staff remain in close contact and share experiences to assess the knowledge and/or technological mastery of the students. Students can check online the calendar at any time.

8. Approachable university experience .ERAM College’s strength is its small groups, the good working environment and the fact that communication and networking is made easy. The school has a

friendly atmosphere, where the information and orientation office provides a year-round reception service for students and their inquires.

9. Motivation and self-efficacy improve student outcomes. The healthy balance between study and creation helps to develop personal aptitudes, social life, and enjoyment. A comfortable environment is very important for education, which makes Girona an ideal choice. It’s small and quiet but offers a wide range of attractions: fantastic landscapes that let the imagination run free, live music, cultural activities, night life, sports and much more.

10. Our professors board. Last but not least is our eclectic and professionally renowned teaching staff. To quote Richard Florida again: “Innovation at the regional level is positively and significantly associated with both human capital and creativity.” That’s why ERAM College values human capital and provides low barriers to entry for talented and creative people of all backgrounds. To encourage teachers to explore and move beyond the immediate confines of the school, we offer them the possibility of exchanges in other countries, encourage them to get in touch with other university professors, and support them in publication and research or simply assist in the communication of their expertise and networking within school installations.

Miquel Bisbe Fraixinó Director of the Eram Cross Media College

1. The Quality of its instruction. ERAM College was created to take the lead in the teaching of new audiovisual communication technologies. Its primary asset is the transfer of knowledge, providing students with professional and personal identities.

2. Double degree. University networking greatly benefits a student’s careers. For that reason our courses offers double degree. It is possible to combine elements of a UK, Bachelor’s and a Spanish degree. Also becouse of agreements signed with educational institutions both in China and the USA, a master’s degree can be completed in either of the two countries.

3. International student community. Teaming up individuals from all corners of the world is done with the aim of promoting and strengthening cultural exchanges. Bachelor’s and master’s degrees programs are taught in English, offering both the possibility to improve language learning and obtain a degree in the multimedia and audiovisual context. This environment is of particular benefit in allowing students to take part in international workshops and other activities organized between universities.

4. Job placement opportunity. The use of new technologies grows everyday. On the one hand, this is because the diverse range of people with access to a computer and burgeon online networking options continues to grow, thereby increasing the production of digital content. On the other hand, there is a clear tendency towards the integration of devices and the improvement of accessibility between the entire range of digital platforms and available information. Many sectors, including telecommunications, information technologies, consumer and professional electronics and e-business, demand cross media professionals. New fundamentals like simple online interaction, new media languages, easy access to

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A few words from Studies Director “You cannot teach a man anything; you can only help him find it within himself.” Galileo Galilei

There is a paradigm shift happening right now, a shift in cultural and global frames of reference. Recently, communication design has taken on a more social and adaptive role as the modern era calls for a more intimate and integrated interaction with technology. I call it Humanistic Design but it might just as well be called a Digital Renaissance, because now more than ever, design is interlocking with human interactions in ways never before imagined.

Just like when the industrial revolution shaped the tools and needs of communication in accordance with the diktats of its time, today the boundaries are blurring between numerous fields of disciplines that are progressively merging as technology rushes forward. Social actions and interactions have caused cultural revolutions all around the world, using technology and its design, simply as an expressive tool to connect people with each other. The Internet has broken the shackles of simple one-way communication and positioned itself as a speedway of human activity and information, almost like a living organism of collective conciousness.

Along with this, the thought process and creative approach of designers, programmers and engineers have also changed to make social responsibility and interactivity just as vital as basic human communication between one to another. Now, we live and breathe in a world where connections are constantly being made and feedback happens in real time when we set something free through the wires. We are not only defined by what we do, but also by how we think. This is what we want to grow and nurture constantly in ERAM College with the Master of Design, Creativity and Technology.

We want to synergize the roles of design and engineering to forge a new discipline, using not only new ways of thinking but also of doing, moving ahead of the social digital revolution to make ERAM an incubator of creativity and innovation. The future will rely on inspired thinkers who go beyond form itself, to create not only function but social humanistic function.

It is important to remember that design is an organism made up of the people who create and interact with it, and ERAM College is where that organism feeds.

Eric Olivares Lira | Designer & NewMedia Artist

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Admission Requirements

11Admission to ERAM College is based on academic ability and potential for success. Academic ability is evaluated by considering the applicant’s past academic performance, recommendations and motivation statement.

Requirements for admission To the bachelor’s program are:

> The application form available download from the web or fill in on-line. > Certified copy of official secondary school and academic transcript.> A competent working knowledge of English. Please include a copy of your language qualification. > Purpose or motivation letter.> A bank statement> A photocopy of the passport + one digital photography> An on-line portfolio

Requirements for admission To the master’s degree program are: > The application form available download from the web or fill in on-line. > Certified copy of a university diploma, a BA degree or a studies certification that is equivalent to a master’s degree level, as well as the academic transcript.> An on-line portfolio> A competent working knowledge of English. Please include a copy of your language qualification. > Purpose or motivation letter.> A letter of recommendation.> A photocopy of the passport + one digital photography

Application DeadlinePlease check it in our website: www.eramcollege.com

The enrolment process takes approximately one month to complete, once the application form and the required documents have been sent.

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ADMISSION PROCESS:

The following steps are to be taken and the appropriate documents submitted to the Admission Department before the applicant can be considered for acceptance:

> Step 1: Application Form.A. The applicant needs to complete our application form, either by downloading it from the Eram Cross media webpage or filling it on-line. Apart from the application form, supportive documentation is required (see below). This required documentation should be submitted via email or regular post, and market for the attention of the Admissions Officer. Address:

Admissions Department, ERAM Cross Media College Factoria Cultural Coma Cros (F3C)c/Sant Antoni, 1.Salt 17190 (Girona) [email protected]

B. APPLYING FOR THE BACHELOR’S PROGRAM: Certified copy of official secondary school and academic transcript.We accept a range of qualifications from all over the world for admission into our courses. Secondary school applicants must have completed graduation requirements and have a minimum average of 60%. There are no prerequisite subjects.It is recommended to send an on-line portfolio with 5 examples of the applicant’s best work.

APPLYING FOR THE MASTER’S PROGRAM: Certified copy of the university diploma, BA degree or the studies certification that may be the equivalent. (BA degrees in Multimedia, Audiovisuals, design and communication, Industrial Engineering or Data Management and Visualization are recommended). An on-line portfolio is required with your ten best projects, maximum two slices for each, in a PDF format and of 10MB maximum size. (If necessary links to audiovisual projects can be included).The porfolio must be supported by graphic documentation explaining each project’s concept and its materialization. Formal and conceptual content and its communication are very important during the evaluation.

The official studies documents must:> Have the ink stamp and signature of an official translation company or an authorized university official> Contains the stamp and signature on each page> Include a statement of authenticity on the last page

C. Proof of English proficiency: Applicants must be in possession of one of the following English lenguaje qualifications (minimun marks) B-2.1 or IELTS: minimum 6.0 or TOEFL: (paper based, minimum 550; computer based, minimum 213 or internet based, minimum 80) or GCE: C or GCSE: C or FCE: A or CPE: C or CAE: C or SAT: 510 or ACT: 21 or APIEL: 3 or EAP: C or GMAT: 600 or ELPtT: 956 or GPA: 3 or IB English Language: 5.If an applicant states that they have a sufficient command of English level, but have none of the aforementioned certification, ERAM College may convene an exam to ascertain their level. In the event of the applicant failing to demonstrate the requisit language skills, we may

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decide to offer them a place subject to attendance an English language foundation course at ERAM College prior to the commencement of classes.

D. Motivations letter or Purpose Statement.Applicants must submit 300 word document whitch they demonstrate their qualifications, commitment and suitability for acceptance into the courses, by outlining the experiences and events which compelled them to choose the school and these studies. Although not required for admission, work experience, as well as involvement in organizational or community activities, may be taken into consideration for the evaluation.

E. Academic references.We recommend submitting two academic references, where is comment the performance during the previous studies. Recommendation letter can also be obtained from current or ex-employer, in case if the student has work experience.

F. Bank statement.Applicants should send a certified bank statement to confirm that they are financially solvent.

G. A photocopy of a passport and one digital photography.

> Step 2: Interview.After applying and providing all the required documentation, the applicant will be contacted via e-mail within a week following his/her application in order to schedule an interview. It is recommended to check email messages frequently.For international applicants who are not currently residents in Spain, an online or telephone interview is arranged.Regarding visas, it is very important to request them in the country of origin, before traveling to Spain and after being accepted by the College.

> Step 3: Acceptance.Once we have reviewed the documentation and the result of the interview, we contact the applicant within ten working days to notify them of the final decision, which will be given via e-mail. If the applicant has to attend the English language foundation course,they will be made a conditional offer.

> Step 4: Enrolment.Acceptance of an offer of enrolment into a course of study is completed once the College has received full payment of the enrolment fee. After the confirmation of payment sent by fax or e-mail has been recived by ERAM, the applicant receives confirmation of his/her acceptance in a formal enrolment letter.

In the case of non-European applicants, after reciving payment of the enrollment fee we will issue the acceptance letter necessary for visa purposes, and only when the applicants have obtained their visa are they required to pay the tuition fee.

Enrolment fees are accepted according to a strict chronological order of receipt of payment until the number of available places is completed. If the applicant decides accept the place, then payment of the enrolment fee must be completed whithin the 30 working days following the receipt of the offer of admission into the course.

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Scholarships 12Awards and scholarships vary from year to year.

The full scholarship of the Eram Cross media College covers the whole course fee. It is awarded to promote excellence and to recognize academic achievement and talent. For more information send an e-mail to: [email protected]

The partial scholarship> Complete our application form for admission > Previous studies with full academic transcript> A competent working knowledge of English. Please include a copy of your language qualification. > Curriculum vitae and portfolio. (Ten best projects, maximum two

slides for each, in a PDF format of 10MB maximum size. If necessary links to audiovisual projects can be included).The portfolio must be supported by graphic documentation explaining each project’s concept and its materialization. Formal and conceptual content and its communication are very important during the evaluation. It is advised not to submit irreplaceable originals since materials cannot subsequently be returned.

> Purpose or Motivation letter. > Applicants may also include academic references or letters of recommendation.> Photocopy of a passport + one digital photographsFor more information about how to apply for the scholarship please do an e-mail to: [email protected]

ERAM MediaLabERAMMedialab, S.L. spun off from ERAM College in July 2011 with the aim of researching the field of information and communication media technologies. In order to generate apps and products of high usability, which are able to adapt to different technological devices and achieve economical and financial viability, this initiative connects ex-ERAM students, professors, researchers and Catalan ICT-Media companies.

Post studies financial supportThe University of Girona offers support by means of financial aid and space, in the “Science and Technology Park” to those companies that pursue innovation.

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FOR THE BACHELOR’S DEGREE (hons)

Media-related opportunities could lead to a career in advertising, public relations, media relations and management, marketing and market research, information technology, arts and media administration and publishing among others. Furthermore, the Bachelor’s honors degree is an opportunity to embark on post-graduate and PhD studies in order to pursue an academic career and in-depth research in media.

Contemporary Lents Media Career OpportunitiesAdvertising, fashion, architecture, media production, community arts, digital communication and education.

Graphic Communication Career opportunitiesGraphic designer, photographer, illustrator, web designer. Graduates can establish their own design company among other possibilities.

Media Production Career opportunitiesThe graduate can work with digital media industries; television, radio, photography, print, journalism; online media industries; marketing, advertising, and communication industries. They can help meet the demand for media professionals who understand the uses of technology and the rapid pace of change in the field.

Interactive Design Career opportunitiesCreative design and media industries including web design, motion graphics for film and television, ambient media and installation, social media, video journalism, and electronic publishing.

Photographic Practice Career opportunitiesA wide range of career opportunities exists in the commercial and public sector; marketing, public relations, and specialized fields. Graduates can develop their practice as independent artists and pursue collaborations, commissions, publication, and exhibition opportunities.

13Careeropportunities

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“The way you can understand all of the social media is as the creation of a new kind of public space.”

Danah Boyd Social Media Researcher Microsoft

FOR THE MASTER’S DEGREE

New fundamentals like simple online interaction, new media languages, easy access to information, and the marketing of digital educational material or entertainment calls for a specific formation. Our courses are evolving continually in response to that call, and in particular to propose new solutions for the future:

> Technology and investigation centers > Departments of R+D for business> Companies of technology> Interactive communication and digital entertainment departments,

such us computer games & animation, simulation and pre-visualization or data visualization, among others

> Innovative companies that works towards technological solutions in products or services

> Academic career (as a previous step before PhD study)> Expertise in Internet, communication and mobile technologies

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International Policy & Agreements

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With the scope to create international profiles suitable for building a society open to the actual interactive world, ERAM CrossMedia College has allways and continues to strongly promote its worldwide global links with several universities.

Until now ERAM College has established various European and international programs with the collaboration of universities and educational institutions around the world, and these iniciatives that are continuously being consolidated and expanded. These agreements guarantee appropriate collaboration among the institutions and students access to facilities.

Furthermore, with some universities it is not just mobility programs that are offered. There is also the possibility of a double degree qualification, such us the Bachelor’s degree offered by both the University of Northampton (United Kingdom) and ERAM Cross Media College.

The College also participates in several exchange programs and educational practices, such as LLP / Erasmus coordinated by the European Community, aimed at promoting the mobility of students and teachers in training.

The University of Girona is also known because of its UNESCO Chair in Cultural Policies and Cooperation, in the fields of

cultural development and cultural cooperation, established in 2001. This Chair permits the promotion of an integrated system of research, training, information and documentation of activities in order to foster international cooperation and specialized training in these areas.

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The Pro Multimedia Association consists on five Spanish Universities: ERAM College (UdG), CITM (UPC), Enginyeria i Arquitectura La Salle (URLL), UOC and EUITC (UAB), witch provides a high standard of university education regarding audiovisual, multimedia and entertainment disciplines.

Taking into consideration the demands from both industry and the market, as well as the relevant profiles in multimedia and entertainment, some specific competencies have been defined. These have been organized into nine high-level categories:

1. Create concepts and scripts that are related to interactive products.2. Design and develop interactive products.3. Apply accessibility and usability as part of the design methodology.4. Integrate digital content.5. Create and edit digital content.6. Direct the implementation of multimedia projects.7. Manage the execution of multimedia projects.8. Respond adequately to queries regarding the market, products, projects and involved paradigms.

9. Iniciate, implement and maintain content service, interactive systems and multimedia devices.

From multimedia programmer to games developer, designer management to consultant, these skills match exactly with exiting needs, as has been shown by the satisfactory results of various universities in previous years.

The aim is to allow all students to encounter the multiple fields of multimedia during their education, to get to know different cultures, and to experience several different working methods. With this in mind, the consortium provides support, as well as promoting university fundraising for research and the stimulation of innovation in order to meet academic and professional needs.

Pro MultimediaAssociation

15“Alone we can do so little; together we can do so much.” Helen Keller

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16Contact us

ERAM Cross Media CollegeAudiovisuals and MultimediaCreative StudiesFactoria Cultural Coma Cros (F3C)Sant Antoni, 1.Salt 17190, (Girona) [email protected]

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design_ Eric Olivares www.inlightdesign.es

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