HOW TO BEST UTILIZE

tAS A BUSINESS PROFESSIONAL

1DEVELOP A STRATEGY OF WHO TO FOLLOW

DO YOUROWNTWEETING!

SUPPORTYOUR MARKETINGTEAM

HAVE FUN& BE GENUINE

Consider following key corporate clients, news sources, key associations, sports teams, etc.

Followers value business leaders who do their OWN tweeting whiledriving the following of their business.

2

3In a leadership role your social media e�orts/actions should be in tandem with the marketing team and not in lieu of their activities.

4Show a little humor! Followers notice funny tweets from a business leader. It’s also a superb place to compliment or even brag about your team in a public manner!

Tips from Eric Spell, President of AgCareers.com

@EricSpell @AgCareerst

Following:

@AgCareers

@NationalFFA

@CWEDA

@AgGuy12345

Retweeted by Eric D Spell

@AgCareers:

We’re busy planning the2014 Ag & Food HRRoundtable! Have youregistered yet?

@ericspell:

#JobTipFriday: Be thankfulfor your job! Rememberthere are always jobs that are a lot worse! pic.twitter.com/quV91cvE8J

The Ag Guy

Cattle manager. Grower.Tweets are my own.

Texas