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Online travel meets Web 2.0

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Online travel meets Web 2.0

Travelport Journey ManagerTM

Travelport Journey Manager is a flexible and extensible platform that enables you to expand and personalise your travellers’ experience - encompassing all booking and planning elements of a trip.

Going far beyond the features and functions of a traditional booking engine, Travelport Journey Manager allows the traveller to manage their entire journey, from any device, in collaboration with others.

2 TRAVELPORT CONFIDENTIAL

The Journey Manager PlatformCreating a customer-centric journey experience

• Journey Manager capitalises on a number of synergies and trends within the marketplace - – Device convergence and the need to synchronise across

devices leading to a single user experience

– Convergence of personal & priofessional life across devices

– Flexible content & customer engagement models

• By facilitating a relevant, traveller -centric experience:– Social networking allows for travellers to share and

collaborate

– Device capabilities allow for relevant messaging based on current location

– Traveller history brings additional relevancy to the journey

– Where in the journey, is further refined by day, date, time of day

– Who the traveller is, specifically, their identity is taken into consideration

– What type of journey, or what activities is the traveller involved in, brings further context

TRAVELPORT CONFIDENTIAL3

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Social Network

Location

History

Time

Identity

Context

Consumer

Source: PhoCusWright

Journey Manager Mapping your brand experience to the customer’s journey

TRAVELPORT CONFIDENTIAL4

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Social Network

Location

History

Time

Identity

Context

Consumer

Source: PhoCusWright

• Flexible platform enabling you to define content sources, mapped against customers needs and revenue opportunities

• Integrated shopping basket experience, allowing for cross- and up-sell of relevant products and services, increasing revenue opportunity

• Social networking and mobile capabilities allowing for increased customer touch points and engagement with your brand

• Historical 360 view of the customer’s shopping and purchase behaviour powering CRM and merchandising capabilities

Journey lifecycle management

5

1. Travel research, planning & booking enabled through multiple clients

2. Notifications, Updates, Alerts delivered through mobile device

3. Location specific activities (dining, events), group collaboration, updates, and meeting planning

4. Web Client enables access to journey from any kiosk or terminal (or any device) while on the journey

5. Post-journey Supplier and Traveller integration (expense management, CRM)

TRAVELPORT CONFIDENTIAL

More touch points with the traveller = more revenue

opportunities for you

More touch points with the traveller = more revenue

opportunities for you

Example Customer Engagement Scenarios

Travelport Confidential6

Scenario Action ResponseFrequent traveller visits the site. Upon searching for a flight into Rome,

the traveller adds the flight to their shopping basket. While the traveller normally stays during the weekdays, this time there is a Saturday night stay.

Journey Manager presents the traveller with a targeted offer for a local hotel, as well as lunch at a local restaurant on the Saturday, bookable online.

A plane’s arrival has been delayed in Munich.

Upon realisation of the late arrival, you discover that 5 travellers are on business in Munich, and have booked their hotel via the site.

The Journey Manager site messages each of these travellers via their preferred method, noted in their profile with the contact information for the hotel.

Travellers are systematically provided via SMS text with the hotels’ front desk number.

In the event that a traveller does not have a car hire in their arrival city, Journey Manager messages the traveller and suggests the booking of a car hire via the Journey Manager mobile application.

A business traveller is going on a business trip to a city they have previously not visited.

Knowing this, you direct the traveller to the Journey Manager mobile application and suggest that they install it on their blackberry prior to departure.

Traveller downloads mobile application, and is able to map his route, as well as identify restaurants and add them to his journey.

Journey Manager Demonstration

Travelport Confidential7

TRAVELPORT CONFIDENTIAL8

Journey ManagerJourney Manager

Opportunity to Integrate with supplier or mid/back office Systems

Integrate with Partner Systems

Microsoft

Travelport & 3rd partycontent

Uses various Microsoft services including Virtual Earth & Live Stack

Real Time Updates

Travelport Journey Manager components

Journey Manager Platform User Interface Travelport content

Journey Manager Platform:

Journey Manager provides you with a highly flexible platform and set of services as a result of Microsoft technology in combination with Travelport’s content.

• Shopping Basket ensures all elements of a trip can be searched and booked together

• Rich content includes maps with address, contact details and driving directions for airport, hotel, car rental and entertainment locations (restaurants, nightclubs, shopping)

• Traveller Profile allows the traveller to set their travel preferences, notifications preferences and collaboration delegates

• Universal Record generates one booking reference for all booked components of a trip

• Reporting functionality: expense management and reporting in predetermined formats (where are my people, weather, travel cost forecasts, historical travel costs)

Product Components:

Travelport Journey Manager Components

• User Interface

– provides an intuitive, easy to use and flexible interface

– configurable White Label capabilities - integrate the Journey Manager platform into your existing website to deliver a familiarly branded site for travellers

– customisable White Label capabilities - Journey Manager integrates with existing IBE solutions and content for booking and inclusion in Universal Record

• Travelport Content

– 430 airlines

– 280 hotel chains and over 87,000 hotel properties

– 25 car rental companies

– Air Content Hub (74 Low Cost Carriers)

TRAVELPORT CONFIDENTIAL9

Journey Manager Platform User Interface Travelport contentProduct Components:

Travelport Journey Manager features

• Messaging & Notifications

– Updates and alerts (flight change, flight delay, flight cancellation, traffic alerts) are delivered through the traveller’s chosen mobile devices (email, SMS & Web)

• Traveller Collaboration:

– Travellers or their administrative assistants/travel planners can have “real-time” interactive discussions (via “the wall” or private messaging) and views of available travel options as part of their travel planning process

– Travellers have “real time” visibility of colleagues itinerary details throughout the life of the journey including any changes, enabling costs savings and convenience (share a car, book a hotel that is closer to the meeting place or another colleague, etc).

TRAVELPORT CONFIDENTIAL10

Messaging & Notifications Collaboration Multi-device accessFeatures:

Travelport Journey Manager features

• Multi-device access:– Any Device, Anywhere, Anytime service – travellers may research, plan, book and

manage travel through all stages from any device and make updates in real time.

– Manage & Interact via Desktop (home or work), Mobile (notifications, itinerary, notification collaboration, driving directions, flight availability, shop, price and book air) and Web Browser via a Kiosk or internet cafe (URL, Vista Gadget, Outlook Add-on, Mac Widget)

– Outlook integration enables travellers to access Journey Manager directly via Outlook and view their itinerary in their Outlook Calendar

• Own content integration and 3rd party content integration– Enables you to integrate your own or your preferred 3rd party content into the

platform - bookable content or informational

– Integrated into key platform components: shopping basket, universal record, collaboration, mobile etc

– Enables you to integrate traveller and supplier information into your CRM

TRAVELPORT CONFIDENTIAL11

Messaging & Notifications Collaboration Multi-device accessFeatures:

Travelport Journey Manager

TRAVELPORT CONFIDENTIAL12

Licensed platform, replacing, or integrating with, existing online booking engine, hosted by you

Self contained Travelport Journey Manager – configurable, with

colours/style matched to your existing look & feel.

Configurable Content, Supplier, Origin & Destination

Journey Manager Aggregator

CarExisting site tabs integrated into Journey Manager platform, allowing for collaboration, messaging, etc, across all product lines.

Control over content/suppliers

• Expanded Content & Features provided by Travelport & Supplier • Leverages single-shopping cart functionality• CRM, PMS, and other 3rd party integration

Additional product lines integrated into a single site.

Hotel CruiseAir

Value proposition

• Generate new revenue by extending into new product content areas, new market segments and improved CRM capabilities

• Increase upsell and cross sell opportunities during traveller journey

• Build a holistic view of your customers no matter where they may be in their journey

• Enhance your travellers experience with your brand, building customer loyalty

TRAVELPORT CONFIDENTIAL13

Key sales messages

• The Platform delivers incremental revenues through broader distribution reach and targeted merchandising

• Shopping basket enables you to provide product recommendations/advertising/promotions through behavioural targeting

• Journey Manager solution enables travellers to book all their travel at the same time, on the same site

• Personalisation offered by Journey Manager allows for traveller preference customisation that far exceeds expectations and builds brand loyalty

• Journey Manager allows you to reach travellers in new ways using social media to provide customised services through a traveller’s preferred channel

• Journey Manager provides a flexible means by which you can turn on/off features and/or product lines [e.g. removing of hotel tab for hoteliers]

TRAVELPORT CONFIDENTIAL14

Key benefits for you

• Improves customer service, overall satisfaction and loyalty:– The platform fundamentally changes and improves the way travellers interact

with you before, during, and after a journey – ensuring a close relationship with them to enhance satisfaction and drive loyalty throughout the entire journey

– Leverages immersive social media and virtual technologies to enrich travel experience

– Provides the ability to adapt quickly to individual traveller needs

• Increases revenues:– Create new sales opportunities by extending distribution reach to previously

untapped customers thereby increasing incremental revenue potential

• Reduces your IT development costs:– Uses the latest cutting edge technology to provide a flexible platform and set of

services

– Integrates multiple systems for seamless exchange of critical traveller information

– Permits integration of 3rd party content enabling you to tailor Journey Manager to your needs with minimised complexity

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Key sales messages for your travellers

• Consolidates best-in-class travel applications from the internet and integrates them with the best inventory and pricing to deliver a personalised and relevant end-to-end travel experience

• Provides everything a business traveller needs to search and book all components of their trip, manage changes to their itinerary and produce their expense report

• Allows travellers to research, plan, book and manage travel through all stages from their PC and via Outlook, any kiosk or terminal, or their mobile phone and make updates in real time

• Generates driving directions from the various points in the trip (office to departure airport, destination airport to hotel, hotel to meeting), an expense report in Excel 2007, and an itinerary

• Reduces the time it takes to coordinate traveller schedules, hotel, restaurant and other travel choices through collaboration

TRAVELPORT CONFIDENTIAL16

Key benefits for your travellers

• Save time and improve efficiency

– One stop website for travellers for all their planning, booking and reporting needs

– Allows them to easily coordinate travel plans with colleagues

– Expense and reporting functionality enables them to quickly produce expense claims

– Travel plans can be managed quickly and easily anytime from anywhere

– Messaging and Notifications ensure travellers are informed of any changes to their travel schedule

TRAVELPORT CONFIDENTIAL17

The Journey Manager platform enables your customers to:

Copyright

Copyright

©2009 Travelport Inc.  All rights reserved. Travelport Journey Manager is a registered trademark or a trademark of

Travelport Inc. and/or its affiliates in the United States and/or other countries.  Other trademarks are property of

their respective owners.

Notes About Examples

All screen examples and other inserts associated with system output are provided for illustration purposes only.

They are provided as illustrative examples of system functionality and are not meant to represent actual screen

responses, rates, etc.

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