smdr media kit 2013
DESCRIPTION
San Marcos Daily Record Media Kit for 2013TRANSCRIPT
MEDIA
512-392-24581910 IH 35 South
BUYER KIT2 0 1 3
San Marcos Daily Recordsanmarcosrecord.com
SERVING SAN MARCOS FOR OVER 100 YEARS
PersonnelDon Moore - Publisher / Advertising Director
Rowe Ray - Managing EditorKaren Ray - Production Director
LOCAL DISPLAY RATES*All retail rates are non-commissionable - Per calendar month
DAILY SUNDAY OPEN RATE $9.35 per column inch............ $11.00 per column inch 30-125 inches $8.20 per column inch............ $9.00 per column inch 126-251 inches $7.50 per column inch............ $8.00 per column inch 252+ inches $7.00 per column inch............ $7.00 per column inch
NATIONAL DISPLAY RATES* DAILY SUNDAY $11.70 per column inch $12.95 per column inch
*Fifteen percent commission to recognized agencies only. All other rates on this card are net.
OTHER DISPLAY RATES
COMBO DISPLAY RATEFour Publish Dates
CHARITABLE RATE
proceeds of sales or events go to charity.
POLITICAL ADVERTISING RATES
COLOR RATESr ....... $100.00s...... $150.00
r ........... $250.00
FOOTER RATES
San Marcos Daily Record
CLASSIFIED DISPLAY RATE
Weekly Classified Display Rate
CLASSIFIED BUSINESS & SERVICE DIRECTORY
OUR MIDWEEK NON-SUBSCRIBER NEWSPAPERThe only dependable and economical total market coverage advertising vehicle in our area. 10,000 delivered every
Wednesday in San Marcos, Kyle, Wimberley, Buda, Martindale, Staples, Uhland and surrounding areas.
Same copy must appear within seven days of publication in the San Marcos Daily Record.
PRE-PRINT RATES CIRCS UNDER CIRCS OVER TAB PAGES 4,000 4,000
ADVERTISING DEADLINES
PUBLICATION DEADLINESTuesday 4PM Friday | Hill Country Record NOON Friday | Wednesday 4PM Monday
Thursday 4PM Tuesday | Friday 4PM Wednesday | TV Magazine NOON Wednesday | Sunday NOON Thursday
VOLUME DISCOUNT PRICING EXA
RETAIL BROADSHEET SIZES (11” Page Width)
�� 3 x 5” (1/8 Page)
�� 3 x 10.5” (1/4 Page)
�� 6 x 10.5” (1/2 Page)
�� Full Page
Open Rate 30” - 125” 126” - 251
1 Column1.513"
2 Column3.218"
3 Column4.907"
4 Column6.597"
5 Column8.301"
6 10
*Rates are per
24/7 COUPONSAttract Customers With Coupons...
...Get Exposure with Frequent Runs
Every dayin the San Marcos Daily Record
Every Wednesdayin the Hill Country Record.
Onlineat SanMarcosRecord.com
$175/MO
Web AdvertisLast Man Standing (LBring your full web page up behind advertising on our webpage).
$500 Per Month
Web AdsBig Box (including commercials), Le
$125 Per Month Per Spot (2
Premium Web PackaIncludes LMS and the following WeHomepage 1 Spots Local NSports Page 1 Spot Police BObituary Page 1 Spot FeatureClassified Page 1 Spot OpinionMobile Site 1 Spot
Only $1,000 Per Month ($1,
DAILY SUNDAY DAILY SUNDAY DAILY SUN
$140.25 $165.00 $123.00 $135.00 $112.50 $120
$258.30 $283.50 $236.25 $252
$516.60 $567.00 $472.50 $504
$945.00 $1,00
Half page horizontal
10” x 10.5”
Quarter page3 cols. x 10.5”4.907” x 10.5”
Eighth page3 cols. x 5”
4.907” x 10.5”
AMPLES”
Column0.000”
DT20.890"
insertion of ad. *Volumes are within the same month.
252”+
sing RatesLMS)our webpage (most effective means of
eaderboard and Skyscraper sizes
20% Share)
ageeb ads:News 2 SpotsBlotter 1 Spotes Page 1 Spotn Page 1 Spot
,750 Value)
NDAY DAILY SUNDAY
0.00 $105.00 $105.00
2.00 $220.50 $220.50
4.00 $441.00 $441.00
08.00 $882.00 $882.00
Full page6 cols. x 21.25”
10” x 21.25”
BUSINESS EXPO / SHINING STARS UNDER 40
Ad Deadline:June 11, 2013
Publish Date:June 24, 2013
SHOWCASE / PROGRESS
June Publication
THE GUIDE TOEVERYTHING SAN MARCOSSan Marcos Chamber of CommerceGUIDE TO THE CITYJoin the San Marcos Chamber of Commerce and the Daily Record in celebrating the growth and prosperity our hometown is experiencing. This publication is distributed through the Record, the Chamber, area businesses and trade shows telling readers across the state what a great community San Marcos is. Two-Year Booking Two-Year Booking Two-Year Booking Standard Offer for Non-Members for MembersDouble Page 4,800 6,700 6,500 4,600Back Cover 4,800 6,700 6,500 4,600Inside Front Cover 2,300 3,200 3,100 2,200Inside Back Cover 2,100 3,000 2,900 2,010Page 3 2,300 3,200 3,100 2,200Inside Back (facing) 2,100 3,000 2,900 2,0001 Page 1,600 2,000 1,950 2,2001/2 Page 1,100 1,400 1,350 1,0501/4 Page 750 1,000 970 7001/8 Page 600 865 865 600
Space Reser r. 22, 2013
Our annual special edition that chronicles the progress made over the previous year and explores the future progress just around the corner.
Color Ad RatesFULL PAGE $9501/2 PAGE $5491/4 PAGE $2991/8 PAGE $199
Color Ad RatesFULL PAGE $9501/2 PAGE $5491/4 PAGE $2991/8 PAGE $199
Full Color Tab Distributed in the San Marcos Daily Record, includes a map of exhibitors and available on the eve of the event at the entrance of the Expo Preview and at the Expo.
Advertiser RatesFULL PAGE - $459HALF PAGE - $259QUARTER PAGE - $129
SHINING STAR RATESHighlights the Stars Under 40 in San MarcosHALF PAGE - $199
Publish Date: August 8, 2013
FALL SPORTS PREVIEW
Ad Deadline: June 11, 2013 | Publish Date: June 24, 2013
June PublicationOur annual special edition that chronicles the progress made over the previous year and explores the future progress just around the corner.
HEALTH & FITNESS
SIGHTS & SOUNDS
RATTLER MAGAZINE
QUARTERLY MEDICAL GUIDEWe’ve Improved our Health & Fitness guide by
-
4 RUNS PER YEAR
AD DEADLINE:NOVEMBER 9, 2012
PUBLICATION DATE:NOVEMBER 28, 2012
JANUARY APRIL JULY OCTOBER
THE Community Magazine for Hays CountyOver 7,000 DistributionDiscover is designed to open the doors of hospitality and commerce to the millions of folks who each year visit this bustling and beautiful area of Central Texas. This glossy, color-filled magazine will provide an easy and pleasant way for visitors t find out what there is to do, see, hear, feel, experi-ence - and purchase - along the IH-35 Corridor between Buda and New Braunfels. It will also be an eye-opening opportunity to remind those who call this area home about all the fun that awaits them right in their own backyard. Please join us as we povide visitors the information and inspiration they need to make the most of their time in our corridor community.
This is the biggest event of the year in San Marcos and our event program is a full color magazine style program that will reach over 25,000 locals, visitors and San Marcos homes. The program is distrib-uted in the San Marcos Daily Record the day before the event and will be available to event patrons all four days.Last year all 25,000 copies were scooped up by event goers!
Advertisers running in Discover Magazine, Holiday Gift Guide and Letters to Santa will get an additional 25% OFF.
DISCOVER MAGAZINE Full Color Glossy MagazineFULL PAGE $5993/4 PAGE $4991/2 PAGE $3491/4 PAGE $1991/8 PAGE $99
4 SEASON-THEMED RUNS PER YEAR
MARCH: SPRING MAY: SUMMER FUN
AUGUST: WELCOME BACK STUDENTS NOVEMBER CHRISTMAS / WINTER
Color Ad RatesFULL PAGE $5493/4 PAGE $4491/2 PAGE $3291/4 PAGE $1991/8 PAGE $99
Color Ad RatesFULL PAGE $7491/2 PAGE $3991/4 PAGE $249
Full Page + Calendar Poster Ad + Spirit T-ShirtFull Page - 8.7 x 11.5 with bleed $1,300Half Page Horizontal or Vertical + Calendar Poster Ad + Spirit T-ShirtHorizontal Half Page - 7.5 x 5, Vertical Half Page - 4x10 $800Quarter Page + Calendar Poster Ad + Spirit T-ShirtQuarter Page - 4x5 $5001/8th Page + Calendar Poster Ad1/8th Page - 4x2.5 $265Back Cover + Calendar Poster Ad + Spirit T-ShirtFull Page - 8.7 x 11.5 with bleed $1,600Other Premium Pages (TBD) + Calendar Poster Ad + Spirit T-ShirtFull Page - 8.7 x 11.5 with bleed $1,350
HIGH QUALITYFULL COLOR
DEADLINEAUGUST 1
CALENDAR
Sign up earlyfor best prices.
SPECIAL SECTIONS
January February March April
May June July August
September October November December
2013
� Health & Fitness� First Baby� TVMagazine
� Best of Hays� Romance Alive� TVMagazine
� Discover Spring� Chamber Guide� Wedding Planner� Tournament
Madness� TVMagazine
� Health & Fitness� Health Check� TVMagazine
� Discover Summer� Beautiful Baby� Memorial Page� TVMagazine
� Showcase Edition� Graduation Edition� CashWord� TVMagazine
� Health & Fitness� 4th of July� TVMagazine
� Discover - Fall� Fall Sports Preview� Back 2 School� TVMagazine� Business Expo
� Rattler Football Program
� TVMagazine
� Health & Fitness� Breast Cancer
Awareness� TVMagazine
� Discover Winter� Sights & Sounds� Gobbledygook� Reader Contest� Holiday Gift Guide� TVMagazine
� Last Minute Gift� Christmas & New
Year’s Greetings � TVMagazine
512-392-24581910 IH 35 South • San Marcos, Texas 78666
San Marcos Daily Recordsanmarcosrecord.com
* Dates subject to change.