neighborhood group media kit

Our Town | Eastsider: Upper East SideThe Spirit | Westsider: Upper West SideOur Town | Downtowner: Below 14th St. Chelsea News | Chelsea Clinton News: Chelsea

MEDIA KIT

Delivering hyper-local community news for Manhattan’s distinct neighborhoods

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Straus News publishes Manhattan’s premier community publications: Our Town, The West Side Spirit, Our Town Downtown and The Chelsea News. There are very few media options that can offer the targeted coverage that we can; most media is city or statewide – we focus on the news that is important to local neighborhoods only!

Our Town has been published since 1970, and is the East Side’s largest community newspaper, read from Gramercy to Carnegie Hill — the wealthiest neighborhoods in the city. With vital community news that is covered by no other newspaper in the city, Our Town has become a must-read for all East Siders — from the affluent Fifth Avenue executive to the Lenox Hill mom. Our Town loyalists who want their own personal copy delivered each week subscribe to Our Town Eastsider.

The West Side Spirit, Manhattan’s beloved West Side community weekly, has been distributed from Clinton to Columbia University since 1985. From Riverside Drive families to the film stars on Central Park West, The West Side Spirit is the award-winning newspaper residents rely on for the news and views of their neighborhood. Spirit fans get their personal edition mailed via The Westsider, published since 1972.

Our Town Downtown covers lower Manhattan with an emphasis on dining, real estate, education and the goings-on around downtown. It was merged with New York Press for the arts and listings coverage to present the best picks of the week within walking distance: Soho, Tribeca and FiDi, our coverage area has it all. Subscibers receive their personal copy in the mail weekly in The Downtowner.

The Chelsea News serves Manhattans hottest new neighborhood with local news and events. Loyalists subscribe to The Chelsea Clinton News which has been publishing since 1939 and is one of the oldest weekly newspapers in Manhattan. Together they cover the upscale neighborhoods between 14th Street and 59th Street from Fifth Avenue to the Hudson River. Affluent and influential subscribers rely on us to keep them informed about local news and cultural events.

Every week we feature Neighborhood News, City Arts, Food and Dining, Real Estate, Out & About Community Calendar and Voices Editorials and Letters.

targeted coverage in manhattan

The local paper for the Upper East Side

Eastsider

[email protected] • www.strausnews.com • Tel: 212-868-0190 • Fax: 212-868-0198 • 7th Avenue and 28th Street, NYC

Downtowner

The local paper for Downtown

ClintonClinton

The local paper for Chelsea

Westsider

The local paper for the Upper West Side

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Straus News’ neighborhood newspapers deliver a hyper-local, highly targeted audience. Straus readers are affluent, influential, culturally active and most own their own home. We have over 160,000 readers weekly.

Our mission is to provide comprehensive community news for Manhattan’s distinct neighborhoods. We provide the local news that daily newspapers simply can’t deliver. It’s the news that people in the community really care about... the stories that they cut out and put on the refrigerator.

Audience Profile: Female: 58%, Male 42%HHI: $149,840Homeowner: 70%Visit Museums: 87%Vote: 83%

TARGETED COVERAGE


125th

96 th

34 th

72nd

57th

14th

Housto n

Wall

Canal

EastHarlem

HarlemMorningside

Heights

Central Park

UpperEastSide

Upper West Side

Chelse aClinto n

StuyvesantTown

Gramercy

Midtown East

FinancialDistri ct

Tribec a

LowerEastSide

Soho

EastVillag e

Gree nwich Villag e

Chinatown

Midtown West

Chelsea News & Chelsea Clinton NewsTargets Manhattan’s hottest new neighborhood

*Source: December 2014 Pulse Survery

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74%of adults read a

community newspaper each week.

80%of people would rather look through ads in a newspaper than watch advertisements on TV or online.

of readers read all or most of the paper, averaging 38 minutes with every issue.

73%

3xsOur 160,000 weekly

Yankee Stadiummore than 3 times!

Our 160,000 weekly

Madison Square Garden more than 7 times!

7xs

The reaches only 5% of the households in Manhattan*The reaches less than 4% of the households in Manhattan* reaches less than 1% of the households in Manhattan*Our weekly newspapers deliver a loyal, local, repeat audience of more than 160,000 readers Our weekly newspapers deliver 160,000 consumers who are in the market for the goods and services you sellOur weekly newspapers reach influencers – affluent, educated home owners who care about their community.

Why advertise with us?

WHY ADVERTISE WITH US?

*Source: Alliance for Audited Media, March, 2014


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Readership: 50,000Blankets the Upper East Side with 20,000 copies delivered to 1,000 doorman buildings, boxes and retail locations. Compare Our Town’s coverage in zip codes 10021 and 10028 to the reach of the New York Post (4,552*) and the New York Daily News (2,818*). Get the best possible return on your advertising investment with Our Town!


Murrey’s Jewelers is celebrating 78 years on the Upper East Side and thanks Our Town for increasing our targeted audience always.” — Earl Kahn, Owner, Murrey’s

FYI: Newspaper advertising is welcomed and wanted, not intrusive or deleted.



blankets the upper east side!

The Eastsider is the “personal” edition for an exclusive group of subscribers who want their Eastside neighborhood news delivered directly to them by US mail. Be sure to reach these active, involved, and engaged readers.

Eastsider

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In Brief


100 M + 80 Y for the red 100k+5c+5M+5Y

for blk on her tv shoW set in little

italY proMo goes here for this

< locals, p. 17

WEEK OF DECEMBER

282014

nypress.CoM

ourtownDowntown @ourtownnyC

IN YOUR NEIghbORhOOdCras at nibh a magna tempor arcu rutruasagittsque sagborvelit et ultricies loruem ipsum.

by this person, our toWn

Yorkville.Pis ligula enim. Na enim. Nulla tristique magna arcu; nec pellentesque ligula dapibus a. Donec pellentesque hendrerit nibh, ac blandit ligula iaculis ut. Mauris ut velit vel augue blandit dapibus.

Mauris luctus feugiat egestas. Quisque elementum metus nec ante vehicula posuere.Ut ut libero id lo-rem accumsan sodales? Donec vo-lutpat luctus arcu et dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut nisl est; tristique at est nec, interdum facilisis metus! Donec vitae quam augue? Vestibu-lum ante ipsum primis in faucibus orci luctus et ultrices posuere cu-bilia Curae; Aenean est turpis, so-dales vel neque id, iaculis suscipit dolor.

Pellentesque est metus, vestibu-

lum non fringilla nec, facilisis eget enim. Pellentesque ipsum diam, facilisis ut lacinia at, consectetur ut velit. Nunc tempor sit amet nunc et volutpat. Aenean mattis ligula est; in auctor turpis mattis sed. Pel-lentesque habitant morbi tristique senectus et netus et malesuada fa-mes ac turpis egestas. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac tur-pis egestas. Maecenas dolor libero, rutrum sed imperdiet sed, tempor et urna. Fusce metus elit; vulputate molestie semper id, interdum el-

Cras at nibh a magna tempor vestibulum. Quisque auctor odio utCras at nibh a magna tempor vestibulum. Quisque auctor

street fairs have new twist this summer


Yorkville.Pis ligula enim. Na enim. Nulla tristique magna arcu; nec pellentesque ligula dapibus a. Donec pellentesque hendrerit nibh, ac blan-dit ligula iaculis ut. Mauris ut velit vel augue blandit dapibus. Mauris luctus feugiat egestas. Quisque elementum metus nec ante vehicula posuere.Ut ut libero id lorem accumsan so-dales? Donec volutpat luctus arcu et dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut nisl est; tristique at est nec, interdum facilisis metus! Donec vitae quam augue? Ves-tibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Aenean est turpis, sodales vel neque id, iaculis suscipit dolor.

Pellentesque est metus, vestibulum non fringilla nec, facilisis eget enim. Pellentesque ipsum diam, facilisis ut lacinia at, consectetur ut velit. Nunc tempor sit amet nunc et volutpat. Ae-nean mattis ligula est; in auctor tur-pis mattis sed. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Maecenas dolor li-bero, rutrum sed imperdiet sed, tem-por et urna. Fusce metus elit; vulpu-tate molestie semper id, interdum elementum diam.

Pellentesque ultrices lacinia est at aliquet. Integer cursus volutpat suscipit. Nam massa orci, viverra at volutpat id; mollis at quam. Class ap-

NeW iNterseCtioN safety

Ut nec eros nec tUrpis faUcibUs

yorktown: Fusce at sapien odio. Aenean malet amet. Nam risus nibhm so quam vitae, condimentumien odio. Aenean malet amet. Nam rissus nibhm so quam vitae, cn odio. Aenean malet amet. Nam risus nibh e, condimenl. Ut in molestie neque. Nam consectetur iaculis lorem; nec porttitorsapienorem; nec porttitor sapien

Ut nec a nec tUrpis faUcibUs

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Ut nec eros nec tUrnore heleY

ues: Fusce at sapien odio. Aenean malet amet. Nam risus nibhm so quam vitae, ctndim so quam vitae, condimentumien odio. Aenean malet amet. Nam risus nibhm so quam vita so quam vitae, cotur ientue, condimenl olestie neque. aculis lorem; nec porttiae, condimen olestie neque. entue, condimenl olestie neque. Nam

In Brief

IN YOUR NEIghbORhOOdCras at nibh a magna tempor arcu rutruasagittsque sagborvelit et ultricies loruem ipsum.


Yorkville.Pis ligula enim. Na enim. Nulla tristique magna arcu; nec pellentesque ligula dapibus a. Donec pellentesque hendrerit nibh, ac blandit ligula iaculis ut. Mauris ut velit vel augue blandit dapibus.

Mauris luctus feugiat egestas. Quisque elementum metus nec ante vehicula posuere.Ut ut libero id lo-rem accumsan sodales? Donec vo-lutpat luctus arcu et dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut nisl est; tristique at est nec, interdum facilisis metus! Donec vitae quam augue? Vestibu-lum ante ipsum primis in faucibus orci luctus et ultrices posuere cu-bilia Curae; Aenean est turpis, so-dales vel neque id, iaculis suscipit dolor.

Pellentesque est metus, vestibu-

lum non fringilla nec, facilisis eget enim. Pellentesque ipsum diam, facilisis ut lacinia at, consectetur ut velit. Nunc tempor sit amet nunc et volutpat. Aenean mattis ligula est; in auctor turpis mattis sed. Pel-lentesque habitant morbi tristique senectus et netus et malesuada fa-mes ac turpis egestas. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac tur-pis egestas. Maecenas dolor libero, rutrum sed imperdiet sed, tempor et urna. Fusce metus elit; vulputate molestie semper id, interdum el-

Cras at nibh a magna tempor vestibulum. Quisque auctor odio utCras at nibh a magna tempor vestibulum. Quisque auctor

street fairs have new twist this summer


Yorkville.Pis ligula enim. Na enim. Nulla tristique magna arcu; nec pellentesque ligula dapibus a. Donec pellentesque hendrerit nibh, ac blan-dit ligula iaculis ut. Mauris ut velit vel augue blandit dapibus. Mauris luctus feugiat egestas. Quisque elementum metus nec ante vehicula posuere.Ut ut libero id lorem accumsan so-dales? Donec volutpat luctus arcu et dapibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut nisl est; tristique at est nec, interdum facilisis metus! Donec vitae quam augue? Ves-tibulum ante ipsum primis in faucibus orci luctus et ultrices posuere cubilia Curae; Aenean est turpis, sodales vel neque id, iaculis suscipit dolor.

Pellentesque est metus, vestibulum non fringilla nec, facilisis eget enim. Pellentesque ipsum diam, facilisis ut lacinia at, consectetur ut velit. Nunc tempor sit amet nunc et volutpat. Ae-nean mattis ligula est; in auctor tur-pis mattis sed. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Maecenas dolor li-bero, rutrum sed imperdiet sed, tem-por et urna. Fusce metus elit; vulpu-tate molestie semper id, interdum elementum diam.

Pellentesque ultrices lacinia est at aliquet. Integer cursus volutpat suscipit. Nam massa orci, viverra at volutpat id; mollis at quam. Class ap-

NeW iNterseCtioN safety

nypress @nypress

100 M + 80 Y for the red 100k+5c+5M+5Y for blk on her tv shoW set in Mation here< locals, p. 17

Since 1972VOL. ??, ISSUE ? nypress.CoM

WEEK OF DECEMBER

282014

Eastsider

125th

96th

34th

72nd

57th

14th

Houston

Wall

Canal

EastHarlem

HarlemMorningside

Heights

Central Park

UpperEastSide

Upper West Side

ChelseaClinton

StuyvesantTown

Gramercy

Midtown East

FinancialDistrict

Tribeca

LowerEastSide

Soho

EastVillage

Greenwich Village

Chinatown

Midtown West

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Readership: 50,000Blankets the Upper West Side with 20,000 copies delivered to 800 doorman building, boxes and retail locations.

Compare The West Side Spirit’s coverage in zip codes 10023 and 10024 to the reach of the New York Post (2,524*) and the New York Daily News (2,045*). Reach more customers by advertising in The West Side Spirit!

unbeatable local coverage!




The Westsider is the “personal” edition for an exclusive group of subscribers who want their Westside neighborhood news delivered directly to them by US mail. Be sure to reach these active, involved, and engaged readers.

“Our registration for our current fall semester of courses is up 33.3 % over last semester, and Straus News – Manhattan played a big role in helping us make that happen.”—Jewish Association for Services for the Aged (JASA)

Westsider

U.p.s. store’sspUrs CUstomeNEwsA mail store on W. 57th Street closes without warning, leaving customers’ packages stranded

by alan kraWitz

Businesses come and go in the city with such regularity thatusually few people even takenotice.

But the recent cUPS Store at 33has not only bits former cusspawned a graactivism to heand others who mvate rental mailout the city.

The store, a freportedly closend of last monspecified legal dthe franchisee/osigns pasted to the front door of the ups store at 331 W. 57th

signs pasted to the front door of the ups store at 331

a community copes with tragedy, honors girltRaffICWest 97th Street atAmsterdam Ave. co-named after Ariel Russo

by Daniel fitzsiMMons

“Street re-namings are of-ten a time to celebrate, butnot today,” began Council-man Mark Levine. “Today is about remembering a won-derful young girl who wouldhave been five today.”

Levine on Monday was presiding over the street

co-naming of Ariel Russo,a four-year old who was struck and killed on West 97th Street at Amsterdam Avenue last year.

“I tried to write something to say but I couldn’t, it was too hard. So I’m just going to talk from my heart rightnow,” said Ariel’s mother, Sophia Russo. “Ariel was born on a Tuesday, March 10, 2009. When she was born, and I held her, the first thing that I said to her was that, ‘You’re here to make adifference.’”

Ariel was walking to

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continUed on page 9


WEEK OF M

132014

nypress

Westsid@Westsid

nypress @nypress


WEEK OF MARCH

5-112015

100 M + 80 Y for the red 100k+5c+5M+5Y for blk on her tv shoW set in More ifoMY inforMation here for this locals, p. 17>

Westsider

In Br ief

Film Society of Lincoln Center launches elementary ed initiative

BY GABRIELLE ALFIERO

New York boasts some of the top film schools in the country, with New York University’s Tisch School of the Arts downtown and Columbia University uptown.

Now, some of the city’s youngest students are getting ready for their close-ups and taking turns behind the camera. CineKids, a new educa-tion initiative from the Film Society of Lincoln Center that launched in January, brings film education to three public elementary schools on the Upper West Side.

Film Society champions emerging fi lmmakers and has worked to bring appreciation of the art form to high school age students, but this is the

fi rst integrated education program for the 45-year-old institution, and a unique one: according to Amy Poux, Film Society’s director of education, most video and fi lm programs aren’t geared toward younger children, even though the explosion of digital technology means that elementary school pupils are increasingly media savvy.

“The whole concept of doing a resi-dency in a classroom that’s focused on art house cinema is a completely new thing,” Poux said.

Film Society partnered with Brooklyn-based arts organization BRIC to develop a tiered curricu-lum for kindergarten through fi fth-grade students. Through BRIC, professional fi lmmakers visit class-rooms twice a week, teaching the youngest students about animation and stop motion, with second- and

third-grade classes exploring silent film and fourth- and fifth-graders looking at experimental work. Throughout the eight to 10 week program, students at P.S. 191, P.S. 75 and P.S. 163 make their own fi lms, which screen at a program-wide fi lm festival in June. Film Society worked with Community School District 3 Superintendent Ilene Altschul to place teaching artists in schools in Lincoln Center’s home district.

By approaching film clips in a similar manner to written texts — students learn about narrative and character development as well as camera and editing techniques — the program helps grow visual literacy while reaching students as they’re developing foundational reading skills, Poux said.

CAMERAS IN THE CLASSROOM

CONTINUED ON PAGE 14

Good news for parents, bad news for teachers: New York City’s 1.1 million students once again will be able to bring cellphones to school.

The cellphone ban in city schools had been put in place by former Mayor Michael Bloomberg, who feared they would interfere with classes. Bloomberg, who knows something about the impact of technology, was in some ways prescient: since the ban was installed, texting and Snapchat and Instagram have taken over teens’ lives, to the annoyance of parents and educators.

But the ban also had downsides, ultimately leading Mayor Bill de Blasio to lift it as of March 2. Parents complained that the absence of phones made it tough to reach their kids, particularly in family emergencies.

In addition, the ban created a bizarre cottage industry of cellphone babysitters -- vans parked outside of schools that charged students a daily fee to watch their phones while they were in class. Some parents, particularly from less-wealthy neighborhoods, complained the ban imposed an unnecessary cost.

In announcing the end of the ban, the Department of Education left it up to parents, and principals, to set the rules for when phones can be used, and where. “Parents and families should contact their principal or parent coordinator for information about their school’s specifi c cellphone use and confi scation policy,” according the DOE’s website.

For the moment, no one is talking about allowing cellphone usage in class. Students most likely will be allowed to use their phones during lunch or in designated areas. Otherwise, they’re supposed to be kept in student backpacks and lockers.

Good luck enforcing that. Look for under-the-desk texting and photo-sharing, starting this week.

SCHOOL CELLPHONE BAN ENDS THIS WEEK

Both sides of Central Park hit by phone and Internet outage

BY DANIEL FITZSIMMONS

Verizon customers on both sides of Central Park continue to report out-ages for the fourth straight week.

This newspaper fi rst reported wide-spread outages in the west-80s that aff ected phone and internet service, beginning Feb. 3, and caused some customers -- including West Side Councilmember Helen Rosenthal -- to abandon the company.

A Verizon spokesperson initially said technicians were unaware of the problem on the west side, but later said that about 200 customers in the west-80s were affected by a prob-lem with two underground cables between W. 73rd Street and W. 74th Street.

“These two cable were affected by water entering these cables, not un-usual during these severe weather months when we experience extreme moisture, melting snow and ice, and possibly amplified by the corrosive elements of road salt,” said Verizon spokesperson John Bonomo.

While the problem is more pro-nounced on the Upper West Side, cus-tomers across the park on the Upper East Side said they’ve been experienc-ing outages. too.

Bonomo said he’s unaware of the problem on the Upper East Side. The state’s Dept. of Public Services said it has received four complaints of out-ages in the neighborhood.

As for the Upper West Side, Bonomo said the problem will be fi xed by next week, but aff ected customers said the company frequently misses its own deadlines for repairs. A spokesper-son with the DPS said the department

VERIZON PROBLEMS SPOTTED ON EAST SIDENEWS

CONTINUED ON PAGE 6

Fift h graders learn how to operate the camera in Film Society of Lincoln Center’s CineKids public school education program.

FYI: Newspaper advertising is very targeted, based on demographics and geography.

A SPECIAL REPORT

ON EDUCATION

< P. 14

The local paper for the Upper West Sideper West Sidp

WEEK OF DECEMBER

18-242014

WESTSIDESPIRIT.COM

WestSideSpirit @WestSideSpirit

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In Br ief

Proposal would bring seven storefronts to plaza surrounding residential building

BY DANIEL FITZSIMMONS

A developer is in the beginning stages of building a signifi cant retail footprint around 70 W. 93rd St., at Co-lumbus Avenue.

The 30-story residential building has about 200 units and is surrounded by a pedestrian plaza. According to ren-derings obtained by The West Side Spirit, Stellar Management wants to build in seven storefronts of varying sizes at the base of the building. It’s unclear how the storefronts would af-fect residential access.

The company called a meeting with tenants in the building to gauge their reaction to the plan and to hear any questions or concerns. A spokesper-son for Stellar said the seven units will comprise a total of 14,000-square-feet of new retail space and that the com-pany would build open space on the roof of the building for tenants.

Plans for the new retail footprint have not yet been filed with the city and any proposal would be subject to public scrutiny through the Uniform Land Use Review Process. The spokes-man said that process won’t begin un-til the project is offi cially certifi ed by the City Planning Commission, most likely in early 2015. “As we continue with our draft plans, we look forward to hearing from our tenants and neigh-bors and keeping an open dialogue,” the spokesman said.

According to Hector Cardona, a ten-ant leader at 70 W. 93rd St., tenants in the building are concerned about whether there will be a major capital improvement fee associated with the work. Landlords, when making signif-icant improvements to their buildings, frequently defray the cost in the form

A RETAIL FOOTPRINT ON 93RD STREETDEVELOPMENT

CONTINUED ON PAGE 5

ANTI-CARRIAGE ADVOCACY GROUP FINED

The main advocacy group behind a proposed ban on carriage horses was fi ned $26,054 for making illegal contributions to two City Council candidates last year.

The Campaign Finance Board imposed the penalty against the group, New Yorkers for Clean Livable and Safe Streets, or NYCLASS, following a nearly yearlong investigation, according to The Daily News.

The penalty is the result of mailings NYCLASS sent to voters touting Democratic Council candidates Laurie Cumbo of Brooklyn and Mark Levine of Manhattan. Both won their races.

The animal-rights group reported the assistance as “independent” — but the Campaign Finance Board called that a misrepresentation because NYCLASS, Levine and Cumbo shared the same political consultant, the Advance Group.

DUBIOUS ACHIEVEMENT FOR THE M79

If you’re waiting for the M79 bus, it’s not your imagination: you really are waiting too long.

The M79, which travels across 79th and 81st streets between East End Avenue and the 79th Street Boat Basin, crawls along at an average pace of 3.2 mph, slower than the average human walking speed.

The pace help the line win the nototrious Pokey Award for 2014, bestowed on the slowest bus route in the city.

According to the Straphangers Campaign and Transportation Alternatives — the two transit advocacy groups that conducted the report -- the fastest recorded Hawaiian lava fl ow was clocked at a blistering 6 mph.

The groups also gave the M15 bus this year’s Schleppie Award, a distinction reserved for the city’s most unreliable bus route.

Museum expects new facility by 2020, early focus is on Roosevelt park

BY GABRIELLE ALFIERO AND DANIEL FITZSIMMONS

The American Museum of Natural History announced plans for a new, $325 million addition to its Central Park West campus, a project that will likely receive close scrutiny from neighborhood groups.

The new Gilder Center for Science, Education and Innovation will focus on education and scientifi c research, and will aim to integrate the two with learning facilities and exhibi-tion galleries.

“We feel very passionately that we need to enhance science literacy in this country,” said museum presi-dent Ellen V. Futter. “So many of the most pressing issues of our time are predicated on science. Many, many

of the issues that folks are voting on really require not that they be scien-tists but that they have a layman’s working knowledge and under-standing of these issues.”

Anne Canty, senior vice president of communications and marketing at the museum, said the institution’s board of trustees voted in favor of the addition on Dec. 10. The new,

NATURAL HISTORY MUSEUM OUTLINES EXPANSION PLANS

The museum as it now stands, facing Central Park West

REPORT ON

EDUCATION< P. 14

CONTINUED ON PAGE 6

125th

96th

34th

72nd

57th

14th

Houston

Wall

Canal

EastHarlem

HarlemMorningside

Heights

Central Park

UpperEastSide

Upper West Side

ChelseaClinton

StuyvesantTown

Gramercy

Midtown East

FinancialDistrict

Tribeca

LowerEastSide

Soho

EastVillage

Greenwich Village

Chinatown

Midtown West

31915

““We have been advertising with Our Town Downtown, and with NY Press before their merger, for over 15 years and have always counted on them to be a valued partner in our Spring and Fall ad campaigns. Warehouse Wines specializes in bringing value and quality products to our customers and we look for advertising partners who will bring that same value and quality to us. Straus News’ local newspapers deliver customers – year after year.” —Laura Goldstein, Warehouse Wines and Spirits

FYI: Newspapers are “lean-in media” that readers give their full attention to.



Readership: 25,000Targeted Downtown coverage with 10,000 copies delivered to 600+ doorman buildings and retail establishments. Our special brand of hyper-local news gives residents of these neighborhoods coverage they can’t get anywhere else.

Advertisers depend on Our Town Downtown to deliver results.

targeted coverage!


The Downtowner is the “personal” edition for an exclusive group of subscribers who want their Downtown neighborhood news delivered directly to them by US mail. Be sure to reach these active, involved, and engaged readers.

Downtowner

bpc aUthoritY gives sandY Update

battery park City: Sixteen months after Hurricane Sandy inundated Battery Park City with water, the state authority tasked with overseeing the neighborhood is still making progress on repairs.

Gwen Dawson, director of strategic planning for the Battery Park City Authority, said at a Community Board 1 meeting last week that a large portion of 2013 was given over to repairs of the ball field at Battery Park City, which had to be completely replaced.

As for 2014, Dawson said the BPCA is looking to compete any outstanding Sandy-related projects, and assess where additional needs lie at Battery Park City with an overall infrastructure study.

Man attacked after antigaY confrontation

Greenwich Village: A man was assaulted on a subway platform in Greenwich Village last week after an unidentified man began yelling antigay slurs at a couple, and eventually ended up punching one of the men.

The couple initially ignored the harassment, but it quickly escalated as the man became more confrontational. The victim, a 39-year-old man from Clinton, New Jersey, suffered a broken nose, a fractured orbital bone, and a cut above the eye which required stiches, according to the Times. His partner was not injured.

The NYPD has released a sketch of the suspect as described by the victims.

bpc aUthoritY gives sandY Update

battery park City: Sixteen months after Hurricane Sandy inundated Battery Park City with water, the state authority tasked with overseeing the neighborhood is still making progress on repairs.

Gwen Dawson, director of strategic planning for the Battery Park City Authority, said at a Community Board 1 meeting last week that a large portion of 2013 was given over to repairs of the ball field at Battery Park City, which had to be completely replaced.

As for 2014, Dawson said the BPCA is looking to compete any outstanding Sandy-related projects, and assess where additional needs lie at Battery Park City with an overall infrastructure study.

Man attacked after antigaY confrontation

Greenwich Village: A man was assaulted on a subway platform in Greenwich Village last week after an unidentified man began yelling antigay slurs at a couple, and eventually ended up punching one of the men.

The couple initially ignored the harassment, but it quickly escalated as the man became more confrontational. The victim, a 39-year-old man from Clinton, New Jersey, suffered a broken nose, a fractured orbital bone, and a cut above the eye which required stiches, according to the Times. His partner was not injured.

The NYPD has released a sketch of the suspect as described by the victims.

In BriefIn Brief

REstaURaNtsFilling a void for a dwindling Orthodox neighborhood

by niCk Martinez

The Seward Park Coop Board will

vote this week on what will fill the vacant space where Noah’s Ark Deli once stood. Noah’s Ark was among the last true kosher restaurants on the Lower East Side. As of now, the most vocal contender to take its place is Holy Schnitzel, a kosher local fast food chain that already has three es-tablishments on Long Island, Staten

Island and Brooklyn. But does the Lower East Side need

a kosher restaurant? “There is no demand here any-

more,” said David Davatgar, co-own-er of Shalom Chai Pizza, a kosher pizza spot just down the block from the open space. “They’d come from Queens, Brooklyn. Now? Nothing.”

While the Lower East Side once had a large and vibrant Jewish com-

munity, peaking in 1910 when over 300,000 Jewish immigrants lived in the area, now fewer than 80,000 peo-ple total call the neighborhood home, with around half of that number be-ing of Asian descent.

“There used to be more syna-gogues,” Shalom Chai co-owner Joseph Moradi said. “It’s the cost of

living, the rising rent. You see these people?” Moradi gestures to pedes-trians on a nearly empty street. “Yup-pies!”

Recently, a petition circulated on-line, urging the Seward Park Coop to approve a kosher eatery in the space.

“The Lower East Side is the bedrock of our people here in New York and has much history - both culturally and from a religious perspective - to offer to generations to come,” said petition signer and downtown resi-dent Menachem Kastner. “Thus, this restaurant is vital to us. It will bring people back - first as visitors - and then as residents.”

Another group in support of a ko

REstaURaNtsFilling a void for a dwindling Orthodox neighborhood

by niCk Martinez

The Seward Park Coop Board will

vote this week on what will fill the vacant space where Noah’s Ark Deli once stood. Noah’s Ark was among the last true kosher restaurants on the Lower East Side. As of now, the most vocal contender to take its place is Holy Schnitzel, a kosher local fast food chain that already has three es-tablishments on Long Island, Staten

Island and Brooklyn. But does the Lower East Side need

a kosher restaurant? “There is no demand here any-

more,” said David Davatgar, co-own-er of Shalom Chai Pizza, a kosher pizza spot just down the block from the open space. “They’d come from Queens, Brooklyn. Now? Nothing.”

While the Lower East Side once had a large and vibrant Jewish com-

munity, peaking in 1910 when over 300,000 Jewish immigrants lived in the area, now fewer than 80,000 peo-ple total call the neighborhood home, with around half of that number be-ing of Asian descent.

“There used to be more syna-gogues,” Shalom Chai co-owner Joseph Moradi said. “It’s the cost of

living, the rising rent. You see these people?” Moradi gestures to pedes-trians on a nearly empty street. “Yup-pies!”

Recently, a petition circulated on-line, urging the Seward Park Coop to approve a kosher eatery in the space.

“The Lower East Side is the bedrock of our people here in New York and has much history - both culturally and from a religious perspective - to offer to generations to come,” said petition signer and downtown resi-dent Menachem Kastner. “Thus, this restaurant is vital to us. It will bring people back - first as visitors - and then as residents.”

Another group in support of a ko

shalom Chai pizza on the lower east side. the owners say the market for kosher food is limited.Photo by Mary Crosse via Flickr.

shalom Chai pizza on the lower east side. the owners say the market for kosher food is limited.Photo by Mary Crosse via Flickr.

searChiNG for kosher oN the L.e.s.

searChiNG for kosher oN the L.e.s.

the shrinking

doWntoWn jazz scene

citYarts, p.12

continUed on page 5continUed on page 5


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nypress.CoM

ourtownDowntown @otDowntown nypress @nypress


WEEK OF DECEMBER

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100 M + 80 Y for the red 100k+5c+5M+5Y for blk on her tv shoW set in Mation here< locals, p. 17

Downtowner

125th

96th

34th

72nd

57th

14th

Houston

Wall

Canal

EastHarlem

HarlemMorningside

Heights

Central Park

UpperEastSide

Upper West Side

ChelseaClinton

StuyvesantTown

Gramercy

Midtown East

FinancialDistrict

Tribeca

LowerEastSide

Soho

EastVillage

Greenwich Village

Chinatown

Midtown West

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“The value of coverage in Straus Media’s community papers to the Alexander Robertson School’s outreach efforts cannot be overstated. In this era of information overload readers turn to their local community papers to learn about the issues that affect their children, their homes and their neighborhood. Having the opportunity to engage with community-minded local readers is vital to our communications strategy.” —Joan Harrison, Director of Marketing and Communications at the Alexander Robertson School

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Readership: 25,000Chelsea News has 10,000 copies delivered weekly to select doorman buildings in one of New York’s chic, fastest growing neighborhoods.

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The Chelsea Clinton News is the “personal” edition for an exclusive group of subscribers who want their Chelsea neighborhood news delivered directly to them by US mail. Be sure to reach these active, involved, and engaged readers.

ClintonClinton

citi bike pedaling for More MoneY

Citi Bike, the popular bike sharing program around the city, is nevertheless in need of tens of millions of dollars in new funding, according to a report in The Wall Street Journal. The paper said the program needs to expand into new neighborhoods and attract tourists if it hopes to stay alive. Earlier in the month, the city’s new transportation commisioner said that the program was facing many financial and operational challenges. “We are working as diligently as we can to help the company resolve them and strengthen the program going forward,” she said. The hurdles come despite an initial burst of interest in the Citi Bike program, which was later hurt by Super Storm Sandy and a long and snowy winter.

MaYor appoints neW parks coMMissioner

On Friday, March 21, Mayor de Blasio announced the appointment of Mitchell Silver as Commissioner of the Department of Parks and Recreation. Silver comes directly from Raleigh, North Carolina, where he was the city’s Planning & Development Officer and Planning Director. He is also a lecturer at the Harvard Graduate School of Design.

De Blasio hailed Silver as an internationally-renowned planning expert and noted that he has focused on expanding parks and open space access throughout his career, especially in low-income communities.

“This city’s parks, athletic fields and beaches all provide a unique, public space for education, physical exercise and recreation — and I look forward to expanding these opportunities to even more of New York’s residents,” said Silver.







In BriefIn Brief

continUed on page 7 continUed on page 7

fiGhtiNG for historiC triBeCafiGhtiNG for historiC triBeCapREsERvatIONResidents scramble to landmark a 120-year-old building slated for demolition

by Jeff stone

tribeca The noble fortress on the edge of Tribeca is not going to surren-der quietly.

The building located at 67 Vestry Street was once home to a number of prolific New York artists but now the warehouse-turned-creative space is at risk of being torn down. That’s unless the current residents, with help from a local preservation society, can con-vince city officials that the nearly 120-year old structure is worth restoring.

Developer Aby Rosen purchased the nine-story building overlook-ing the Hudson River in 2005 and, in February, announced his intention to demolish it to construct a 11-story, 42-unit monolith in its place.

However the residents who live there now warn that Rosen’s approach would take away one of the few arti-facts still surviving from early New York. They’re campaigning to have the building included in the Tribeca landmark district, a process that can take years but could be 67 Vestry’s only hope to stay standing.

Originally designed by Frederick Dinkelberg – who, along with Daniel Burnham, also designed the Flatiron Building – 67 Vestry was constructed in 1897. The Great Atlantic and Pacific Tea Company (now known as A&P) used it as a warehouse for the Wash-ington Market. It was here where hundreds of regional farmers would congregate daily, shouting over each other for the attention of shoppers hoping to buy vegetables from New Jersey or a basket of strawberries from as far south as the Carolinas.

This rich history should not only be preserved but celebrated, says Lynn Ellsworth, the chair of Tribeca Trust, a small organization working to en-sure that modern skyscrapers will co-exist alongside historical landmarks.

pREsERvatIONResidents scramble to landmark a 120-year-old building slated for demolition

by Jeff stone







67 vestrY: a historYbuilt in 1897, based on designs by the same team that designed the Flatiron Buildingfirst used as a warehouse by the company now known as A&Plater became a home to artists like Andy Warhol and John Chamberlainnow set to be demolished by developer Aby Rosen


100 M + 80 Y for the red 100k+5c+5M+5Y for blk

r tv shoW set in little italY pro

here for this < locals, p. 17

WEEK OF DECEMBER

282014

nypress.CoM


The local paper for the Chelsea and Clinton

nypress @nypress

100 M + 80 Y for the red 100k+5c+5M+5Y for blk on her tv shoW set in MorMation here for this< locals, p. 17


WEEK OF DECEMBER

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by Jeff stone








by Jeff stone












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In BriefIn Brief



by Jeff stone








by Jeff stone












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Clinton













In BriefIn Brief



by Jeff stone








by Jeff stone












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Clinton













In BriefIn Brief



by Jeff stone








by Jeff stone












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Clinton













In BriefIn Brief



by Jeff stone








by Jeff stone












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nypress @nypress



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In BriefIn Brief



by Jeff stone








by Jeff stone












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nypress @nypress



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Clinton













In BriefIn Brief



by Jeff stone








by Jeff stone












WEEK OF DECEMBER

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nypress.CoM



nypress @nypress



WEEK OF DECEMBER

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Clinton













In BriefIn Brief



by Jeff stone








by Jeff stone












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nypress.CoM



nypress @nypress



WEEK OF DECEMBER

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Clinton













In BriefIn Brief



by Jeff stone








by Jeff stone












WEEK OF DECEMBER

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nypress.CoM



nypress @nypress



WEEK OF DECEMBER

282014

Clinton

125th

96th

34th

72nd

57th

14th

Houston

Wall

Canal

EastHarlem

HarlemMorningside

Heights

Central Park

UpperEastSide

Upper West Side

ChelseaClinton

StuyvesantTown

Gramercy

Midtown East

FinancialDistrict

Tribeca

LowerEastSide

Soho

EastVillage

Greenwich Village

Chinatown

Midtown West

31915

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PUB DATE PUB DATEJANUARY JULY

1 Pets, Camp 12/24 2 Pets 6/268 Health 1/2 9 Health 7/2

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FEBRUARY AUGUST

5 Pets, Camp 1/30 6 Pets 7/3112 Health 2/6 13 Health, City Arts Fall Arts Guide 8/719 Camp 2/13 20 Fall Education/School Rankings 8/1426 Teen Life, Senior Living 2/20 27 Senior Living 8/21

MARCH SEPTEMBER

5 Pets, Camp 2/27 3 Pets 8/2812 Health, OTTYs 3/6 10 Health 9/319 Camp 3/13 17 9/1126 Senior Living 3/20 24 Senior Living 9/18

APRIL OCTOBER

2 Pets, City Arts Spring Arts Guide 3/27 1 Pets 9/259 Health 4/3 8 Health, Art of Food 10/2

16 Camp 4/10 15 10/923 Senior Living 4/17 22 10/1630 4/24 29 10/23

MAY NOVEMBER

7 5/1 5 Building Service Worker Awards 10/3014 Health 5/8 12 Health 11/621 Camp 5/15 19 11/1328 Senior Living 5/21 26 Senior Living 11/19

JUNE DECEMBER

4 Summer Guide, Pets 5/29 3 Pets, Our Town 45 Years & Counting 11/2711 Health 6/5 10 Health 12/418 6/12 17 Continuing Education, Best of Manhattan 12/1125 Senior Living 6/19 24 Senior Living 12/18

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neighborhood group media kit

Documents