startcamp köln '13 - transmedia storytelling

Download stARTcamp köln '13 - Transmedia Storytelling

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Dies sind die Folien meiner Session beim stARTcamp Köln '13. Frank bat mich, ein bisschen was über das Thema Transmedia Storytelling zu erzählen, sodass ich aus mehreren meiner Präsentationen diese hier zusammenstellte. Sie enthält nicht nur einige Grundlagen zum Storytelling überhaupt (u.a. den Heroes Journey), sondern als Beispiele die von der Agentur Campfire durchgeführte Kampagne "The Maesters Path" zu der epischen HBO-Serie Game of Thrones.

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  • Komm in meine Welt Transmedia Storytelling stARTcamp Kln Patrick Mller Kln, 13.09.2013
  • imaginary friends
  • The universe is made of stories, not of atoms Muriel Rukeyser Fotonachweis:CC-BY2.0 - NASA | Link
  • Fotonachweis:CC-BY-SA2.0 Patrick Gruban | Link
  • Fotonachweis:CC-BY2.0 - Cliff | Link
  • Fotonachweis:PD - Powerhouse Museum | Link
  • Photo : inner universe by Beth Scupham (CC BY 2.0)
  • EVENTS CONFLICT PLACES CHARACTERS TIME ARC OF SUSPENSE
  • EVENTS CONFLICT PLACES CHARACTERS TIME ARC OF SUSPENSE
  • Once upon a time there was ___. Every day, ___. One day ___. Because of that, ___. Because of that, ___. Until finally ___. Emma Coats @lawnrocket; Pixar: 22 Rules of Storytelling #4
  • EVENTS CONFLICT PLACES CHARACTERS TIME ARC OF SUSPENSE STAR WARS
  • Nancy Duarte - Resonate STORYMODEL
  • Nancy Duarte - Resonate EXAMPLE: STAR WARS
  • Nancy Duarte - Resonate Fotonachweis:- CMA
  • Aufbau von Geschichtenuniversen
  • Schaffen von Erlebnissen
  • http://www.youtube.com/playlist?list =PLB9F260CE56D04E73&feature=plcp Youtube: Old Spice The man your man could smell like | Link
  • http://www.youtube.com/playlist?list =PLB9F260CE56D04E73&feature=plcp Youtube: Sesame Street Smell like a monster | Link
  • Youtube: The Coca Cola Happyness Machine | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by A Wiki Of Fire And Ice | Link
  • Copyright by Jason Denzel | Link
  • Copyright by Jason Denzel | Link
  • Copyright by Winteriscoming.net | Link
  • Copyright by Jason Denzel | Link
  • Copyright by Winteriscoming.net | Link
  • Copyright by Think Hero | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by HBO | Link
  • Copyright by GetGlue| Link
  • Copyright by GetGlue| Link
  • Copyright by Campfire | Link
  • Copyright by ARTE | Link
  • Copyright by ARTE | Link
  • Copyright by ARTE | Link
  • Copyright by ARTE | Link
  • Copyright by ARTE | Link
  • Copyright by ARTE | Link
  • Copyright by das-Spiel.to | Link
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  • Transmedia storytelling is storytelling across multiple forms of media with each element making distinctive contributions to a fan's understanding of the story world. By using different media formats, transmedia creates "entrypoints" through which consumers can become immersed in a story world. Henry Jenkins: Convergence Culture: Where Old And New Media Collide? TRANSMEDIA STORYTELLING
  • Transmedia Storytelling + Social Media EXPERIENCE
  • Transmedia StorytellingTRANSMEDIA STORYTELLING
  • Vielen Dank fr Ihre Aufmerksamkeit! @patmo p.moeller@imaginary-friends.de http://www.imaginary-friends.de/ Hintergrundgrafiken und Layout dieser Prsentation: Elegantthemes.com | Link