thinkla adu: account planning 2014 - kyle luhr

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Digital Strategy is to the advertising industry as Walt Jr. is to the plot of Breaking Bad. You know it’s important but you’ve got no god damn idea why. @juliancole \ Thursday, April 17, 14

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Page 1: thinkLA AdU: Account Planning 2014 - Kyle Luhr

Digital Strategy is to the advertising

industry as Walt Jr. is to the plot of

Breaking Bad. You know it’s important

but you’ve got no god damn idea why.

@juliancole

\Thursday, April 17, 14

Page 2: thinkLA AdU: Account Planning 2014 - Kyle Luhr

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DIGITALcan be a confusing word at big agencies

\Thursday, April 17, 14

Page 3: thinkLA AdU: Account Planning 2014 - Kyle Luhr

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Digital IdeasIdeas for a digital world

Thursday, April 17, 14

Page 4: thinkLA AdU: Account Planning 2014 - Kyle Luhr

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Whoa.

Digital IdeasIdeas for a digital world

Thursday, April 17, 14

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4Thursday, April 17, 14

Page 6: thinkLA AdU: Account Planning 2014 - Kyle Luhr

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Page 8: thinkLA AdU: Account Planning 2014 - Kyle Luhr

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legacy views: two worlds.

\

YOUR DOOR

TO MORE

Nissan Versa Note

Thursday, April 17, 14

Page 9: thinkLA AdU: Account Planning 2014 - Kyle Luhr

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legacy views: two worlds.

\

+ +

“PASSIONS”

Thursday, April 17, 14

Page 10: thinkLA AdU: Account Planning 2014 - Kyle Luhr

9Thursday, April 17, 14