trade shows & expos are they worth it?

69

Upload: orinda

Post on 10-Jan-2016

36 views

Category:

Documents


0 download

DESCRIPTION

Trade Shows & Expos Are They Worth It?. Presented by:. Azure Grayot E DC. Trade Shows & Expos Are They Worth It?. Presented by:. Azure Grayot E DC. CHOOSING THE RIGHT SHOWS. CHOOSING THE RIGHT SHOWS. Increase Awareness. CHOOSING THE RIGHT SHOWS. Showcase Your Services & YOU. - PowerPoint PPT Presentation

TRANSCRIPT

PowerPoint Presentation

Trade Shows & ExposAre They Worth It?Presented by:

Azure GrayotEDC

Trade Shows & ExposAre They Worth It?Presented by:

Azure GrayotEDCCHOOSING THE RIGHT SHOWSCHOOSING THERIGHT SHOWSIncrease AwarenessCHOOSING THERIGHT SHOWSShowcase Your Services & YOUEnhance Your Image & BrandingCHOOSING THERIGHT SHOWSIntroduce theBusinessOpportunityCHOOSING THERIGHT SHOWSCHOOSING THE RIGHT SHOWSWomens ExposBusiness ExposWedding ShowsWellness-Related VenuesSexuality-Related ShowsCraft ShowsFairsFestivalsUNDERSTANDINGDEMOGRAPHICSUNDERSTANDINGDEMOGRAPHICSIs this show your target audience?What is the attendance expected to be?UNDERSTANDINGDEMOGRAPHICSHow has the show done in the past?UNDERSTANDINGDEMOGRAPHICSWhat is the household income of attendees?UNDERSTANDINGDEMOGRAPHICSCOSTANALYSISCOST ANALYSISDetermine your budget for timeand money.COST ANALYSISSuccessful trade show participation takes time.COST ANALYSISFind out if you get a copy of all attendees contact info.COST ANALYSISWill this be worth your time & money?COST ANALYSISFind out what is included in the cost of the event.COST ANALYSISFollow-up evaluations are important, too.PRE-SHOWADVERTISINGPRE-SHOW ADVERTISINGBe sure the show organizers have an advertising plan.PRE-SHOW ADVERTISINGMarket your current customers before the show.BOOTHSELECTIONBOOTH SELECTIONBe close to the front entrance.BOOTH SELECTIONSelect a spot on the right-hand side of the exhibition.BOOTH SELECTIONCorner Booths

MAXIMIZNGYOUR BOOTHAPPEALMAXIMIZING YOUR BOOTH APPEALMake your boothmemorable in agood way.MAXIMIZING YOUR BOOTH APPEALYour booth represents you & Passion Parties.MAXIMIZING YOUR BOOTH APPEALKeep your booth display classy & romantic.

MAXIMIZING YOUR BOOTH APPEALYou may have only 5-10 seconds to catch their attention.MAXIMIZING YOUR BOOTH APPEALOpen booths give an open feel.HOW TO SET UPAN AWARD-WINNING BOOTH!

HOW TO SET UP AN AWARD-WINNING BOOTH!YourBackdropHOW TO SET UP AN AWARD-WINNING BOOTH!TableCoversHOW TO SET UP AN AWARD-WINNING BOOTH!Create interest using risers.

HOW TO SET UP AN AWARD-WINNING BOOTH!Keep it simple.HOW TO SET UP AN AWARD-WINNING BOOTH!Make it eye-catching.

HOW TO SET UP AN AWARD-WINNING BOOTH!The comfort of carpet

HOW TO SET UP AN AWARD-WINNING BOOTH!ElectricitySHOW OFFHOW AWESOME YOU ARE

WHAT TO WEAR

WHAT TO BRINGCalendar/Hostess PackDraw Box & SlipsSpin to Win WheelCatalogsBowl of CandyFlowers

OTHER SUPPLIESScotch Tape & Duct TapePens ScissorsSafety PinsZip TiesTrash Bags

OTHER SUPPLIESPaperChairsFrame Holders/StandsFood/Water/SnacksRisers for Your DisplaySmall Clipboards

WHAT TO DO & HOW TO GET THEM IN

BookingAgentYOUR MAINOBJECTIVE:YOUR MAIN OBJECTIVE:Book partieson the spot!

YOUR MAIN OBJECTIVE:Give somethingaway.

YOUR MAIN OBJECTIVE:Dont sellproducts.YOUR MAIN OBJECTIVE:Keep themmoving.YOUR MAIN OBJECTIVE:Be prepared &enthusiastic.YOUR MAIN OBJECTIVE:Take a lunchbreak. Donteat at your booth.

FOLLOWUPFOLLOW-UP TIPS

FOLLOW-UP TIPSFollow upwithin 24hours.FOLLOW-UP TIPSHave a follow-up email ready to go.FOLLOW-UP TIPSSystems forfollow-up tosuccess.

FOLLOW-UP TIPSEnter peopleinto yourcontact list.FOLLOW-UP TIPSPostCallsFOLLOW-UP TIPSTextMessagesFOLLOW-UP TIPSGift CertificatesFOLLOW-UP TIPSKeepTrack

GO ROCK YOURTRADE SHOW!Trade Shows & ExposAre They Worth It?Presented by:

Azure GrayotEDCFlowerz Featuring Roland ClarkArmand Van HeldenHuman Traffic [Disc 2], track 21999Soundtrack541014.75eng - iTunes_CDDB_IDs17+A651E10D2CBAA731672B87B3A53CD883+902331