2010 media kit for directions media

dia

Kit

dia

Kit

2010

Med

2010

Med

“All Points Blog is quickly becoming one of our favorite resources for location

All Things Location…

Directions Magazine

All Points Blog

Directions Magazine français

Directions Magazine Español

Location Intelligence Conference

Rocket City Geospatial Conference

ts Blog is quickly becoming one of our favorite es for location-based tech information.”

ReadWriteWeb – February 5, 2010

Directions Media Internet publications and two professional conferences plus

customized marketing and sales support that includes webinars, podcasts and

sMed

iais.

..sM

edia

is...

…with continuous, pervasive contact to support users and suppliers of location technology & geospatial information

Direc

tion

Direc

tion

ns Media is comprised of four ernet publications and two ofessional conferences plus

marketing and sales support des webinars, podcasts and

other information services.

Our objective is toinform our readers

and serve our advertisers...uous, pervasive contact to support users and ocation technology & geospatial information

hoWe

Are..

.ho

WeAr

e...

Nora ParkerSr. Managing

EditorSteamboat Springs, Co.

Mike Agron

WhWh

Mike AgronExecutive

Producer, WebinarsSacramento, Ca.

A

Directions Magazine

Kathy FrancicaSr. Copy Editor

&Conference Coordinator

Huntsville, Al.

The most experienced team of geospatial technology journalists in the industry…The most experienced team of geospatial technology journalists in the industry…

Jane ElliottPublisher

Glencoe, Il.

Adena SchutzbergExecutive

EditorSomerville, Ma.

J L i D h

Joe FrancicaEditor in Chief

&Vice PublisherHuntsville, Al.

Jean-Louis DuchesneManaging Editor

Directions Magazinefrançais

Quebec City, Quebec

Alberto SantosManaging

EditorDirections Magazine

EspañolMadrid, Spain

Alvaro de GraciaManagingDirector

rections MagazineEspañol

Madrid, Spain

ial technology journalists in the industry…ial technology journalists in the industry…

hatw

edo..

.ha

twed

o... Directions Media is a news & marketing services organization.

Our obligation to our readers is to find, report and analyze geospatial technology news and applications. We offer the most complete and comprehensive information about our technology sector with original content and commentary.

We publish Directions Magazinebusiness day to subscribers who opt to receive an electronic newsletter.

Directions Magazine français, our French

Magazine Español, our Spanishor regional audience about geospatial technology news that is important to professionals speaking those languages.

We also offer our content in a variety of ways so that readers can receive information through various Internet media. We publish our

WhWh news through Really Simple Syndication (RSS), podcasts on iTunes, Twitter, LinkedIn and Del.icio.us bookmarks.

And for our advertisers who want to directly reach our subscribers, we offer customized podcasts and webinars that are excellent means of obtaining new sales leads.

We welcome comments from all readers and we offer the option to send us their opinions by posting comments to articles or sending emails to us directly. In this way, our conversation with subscribers is continuous and pervasive.

In short, our objective is to inform our readers...and serve our advertisers.

Thanks for your interest in

Joe FrancicaEditor in Chief & Vice Publisher

ws & marketing services organization.

aders is to find, report and analyze geospatial pplications. We offer the most complete and tion about our technology sector with original

ary.

ine, our flagship, online magazine every ers who opt to receive an electronic

ur French-language magazine, and Directions h-language magazine, look to inform a local

bout geospatial technology news that is ls speaking those languages.

nt in a variety of ways so that readers can ugh various Internet media. We publish our g pple Syndication (RSS), podcasts on iTunes, .icio.us bookmarks.

who want to directly reach our subscribers, we sts and webinars that are excellent means of ds.

s from all readers and we offer the option to posting comments to articles or sending

his way, our conversation with subscribers is ve.

to inform our readers...and serve our

n Directions Media...and be sure to tell a friend.

blisher

for20

10...

for20

10... Directions Media is introducing several new Directions Media is introducing several new

opportunities to reach your target audienceopportunities to reach your target audience

Directions DigestDirections DigestA weekly publication that encapsulates a week’s worth of key geospatial technology news. Subscriptions will be offered with a controlled circulation

LI VirtualLI VirtualThis year, we will offer an online conference lasting approximately 3. 5 hours. This event will allow geospatial technologists from all over the world to attend an event without leaving their office.

DMTVDMTVThis weekly video synopsis offers news, opinions and unique perspectives on “all things location.” The videos will be syndicated on YouTube and iTunes.

New

New

y

Directions Magazine Virtual ForumsDirections Magazine Virtual ForumsThese 90-minute panel discussions featuring key geospatial experts will be “live” events giving the audience direct interact with the panelists. The majority of these events will be Q&A sessions that make this a truly unique opportunity to receive instant feedback in a lively format.

Customized News FeedsCustomized News FeedsLooking to customized your website with news and information specific to your users? Directions’ powerful search capabilities finds the news before any other geospatial publication. We’ll tailor the news to fit your needs and update it daily.

Market Research PollingMarket Research PollingNeed information for a worldwide audience to plan for product releases or other marketing initiatives. We’ll help you design a poll that reaches our worldwide readership. We’ll help you do it fast and in a cost effective manner and you’ll get reliable feedback with comprehensive statistics.

s introducing several new s introducing several new to reach your target audienceto reach your target audience

ation that encapsulates a week’s worth of key nology news. Subscriptions will be offered with ulation

offer an online conference lasting . 5 hours. This event will allow geospatial m all over the world to attend an event their office.

o synopsis offers news, opinions and unique “all things location.” The videos will be ouTube and iTunes.

Virtual ForumsVirtual Forumspanel discussions featuring key geospatial ve” events giving the audience direct interact s. The majority of these events will be Q&A ke this a truly unique opportunity to receive k in a lively format.

edsedsmized your website with news and information

ers? Directions’ powerful search capabilities ore any other geospatial publication. We’ll fit your needs and update it daily.

linglingfor a worldwide audience to plan for product

marketing initiatives. We’ll help you design a our worldwide readership. We’ll help you do it effective manner and you’ll get reliable mprehensive statistics.

erview

erview

––Pub

licati

ons

Publi

catio

nsDir

ectio

nsMe

diaOv

eDir

ectio

nsMe

diaOv

e� The most widely read

publication in the world dedicated to geospatial technology, data and services –Www.DirectionsMag.com

� Always ahead of the news and going beyond the headlines, APB keeps readers informed and up-to-date –Www.AllPointsBlog.com

� The French language edition of Directions Magazine –francais.directionsmag. com

� Launched February 2009—Directions Magazine Español—Www.DirectionsMag.es

blica

tions

blica

tions

——Fas

tFac

tsFa

stFa

ctsDirections Magazine

�125,000+ monthly website visitors� 25,000 subscribers to the daily newsletter�Average Advertising Impressions per banner/month: 50,000�Editorial Focus

�GIS, LBS, enterprise solutions, business geographics, open source, etc.

�Average Monthly Banner Impressions (See page 19 for banner positions)

�Top banner: 45K�Special Announcement: 50K�Skyscraper about: 50K�Inline Spotlight#1: 40K�Inline Spotlight#2: 15K�Right Column above the skyscraper: 75K�Right Column below: 60

�Www.DirectionsMag.com

All Points Blog�30,000+ monthly website visitors�965 subscribers to daily newsletter�Editorial Focus

All the news that other blogs and publications miss. First with

Direc

tions

Media

Pub

Direc

tions

Media

Pub � All the news that other blogs and publications miss. First with

the news; first with analysis.�The most active geospatial blog in the blogosphere

�Average Monthly Banner Impressions: �Www.AllPointsBlog.com

Directions Magazine français �7,400 monthly website visitors from French speaking GIS

professionals;�4,500 subscribers to bi-�Editorial Focus – Geospatial Technology with an emphasis on

francophone countries�Average Monthly Banner Impressions: �Francais.Directionsmag.com

Directions Magazine Español�2,000+ monthly website visitors from Spanish speaking GIS

professionals�600 subscribers to monthly newsletter�Editorial Focus—Geospatial Technology with an emphasis on

Spanish-speaking countries�Average Monthly Banner Impressions: �Www.DirectionsMag.es

site visitorsthe daily newslettermpressions per banner/month: 50,000

rise solutions, business geographics, open

ner Impressions (See page 19 for banner

K-57Kncement: 50K-70Kut: 50K-70K

#1: 40K#2: 15Kbove the skyscraper: 75Kelow: 60-100K om

ite visitorsy newsletter

t ther blogs and publications miss. First with at other blogs and publications miss. First with h analysis.

e geospatial blog in the blogospherener Impressions: 17K to 20K (top banner only)m

visitors from French speaking GIS

-monthly newsletterpatial Technology with an emphasis on ser Impressions: 5,000g.com

e visitors from Spanish speaking GIS

nthly newsletterpatial Technology with an emphasis on ntriesner Impressions: 1,700s

vervi

ewve

rview

––Con

feren

ces

Confe

rence

sDir

ectio

nsMe

diaOv

Direc

tions

Media

Ov� The conference that explores

the emerging technologies that enable the “location intelligent” enterprise. For 2010, our onsite conference will focus on geospatial cloud computing. LI LIGeoCloud Executive GeoCloud Executive SymposiumSymposium will address how the location intelligent enterprise will adapt to changing business solutions that offer Software as a Service (SaaS), Platforms and other Internet infrastructure using cloud-based architectures. The location will be Washington DC in late September.

I ddition, we will present In addition, we will present “LI VirtualLI Virtual” an online webcast on business GIS to be held June 2June 2. This 3.5 hour webcast will feature topical sessions on retail, banking, and insurance.

� The premier state and local government GIS conference in the Southeast. For 2010, the conference will look at advances bring together regional GIS coordinators and local administrators to discuss ways to cooperative and share data. The conference will be held November 16-17 in Huntsville, Alabama.

tellig

ence

Confe

rence

tellig

ence

Confe

rence

On the horizon for geospatial technology is the potential for hosting applications using a cloud computing solution. We introduced this topic at Location Intelligence 2009 and it was by far a topic that needed additional discussion.

So, in 2010, we will focus the conference entirely on this topic in a one-day executive symposium at the Newseum in Washington DC (pictured at right).

Topics will address Software as a Service (SaaS), virtualization, Platform as a Service (PaaS), OGC

LI GeoCloudLI GeoCloudLocation Intelligence for Geospatial Cloud Location Intelligence for Geospatial Cloud Computing Executive SymposiumComputing Executive SymposiumSeptember 22, 2010Newseum, Washington DC

Locati

onInt

Locati

onInt

,web standards, business models, geospatial data delivery and other topics.

Sponsorship Options: Will include guaranteed speaking position on program, table top display, literature in attendee bag; banners on conference website, signage; advertising in program)

Diamond Level (1 available): $5000 Sponsor plus table top display as well as literature in the attendee bags and banners at the LI website.

Platinum Level (1 available): $3500 Sponsor of Breakfast and the Registration area.

Gold Level (5 available;): $2500 – Csponsors; table top display as well as literature in the attendee bags and banners at the LI website.

Now in its seventh year, LI 2010 expects between 200250 attendees in a one-day conference. more details, send email request to [email protected]. You can follow us on Twitter @geocloud or join the GeocloudGroup on LinkedIn: http://www.linkedin.com/e/vgh/2158476/

gy is the using a cloud d this topic at

was by far a ussion.

e entirely on ymposium at

pictured at

e (SaaS), e (PaaS), OGC

al Cloud al Cloud

( ), OGC eospatial

nteed ble top display, rs on vertising in

0 - Lunch well as d banners at

0 – Sole stration area.

Coffee break as literature in t the LI

between 200-rence. For ocan follow us eocloud

158476/

AnnouncingAnnouncingLI VirtualLI VirtualEnterprise Business Enterprise Business Solutions 2010Solutions 2010June 2010 - On June 2nd, Directions Media will present an online virtual conference on the applications of geospatial technology for retail, banking, and insurance.This 3.5 hour event will highlight applications, spatial models, geospatial business intelligences demographic data for these industry sectors and new technology trends.The format will offer one industry sector per hour and conclude with a Q&A session.For more details, contact Nora Parker at [email protected]

eosp

atial

Confe

rence

eosp

atial

Confe

rence

The Rocket City Geospatial Conference presents a wide range of key topics of local and regional interest from the Southeaster United States.

Now in its fourth year, the conference draws approximately 200 geospatial professionals from state and local governments and supporting solution providers. We attract top speakers from around the country to keynote our conference and cover a broad spectrum of topics including:

Rocket City Geospatial 2010

Novem

Davidson Center for Space

ExplorationHuntsville, AL

Rock

etCit

yGRo

cket

CityG

�Evolving Directions for Discovery and Access to Geospatial Information�Visualization and Analysis Tools for Geospatial Decision Support�Homeland Security: Emergency Preparedness & Response�SDI�Full Motion Video�Open Source vs. Open Standards: Clearing up the confusion�Emerging Technologies: Ubiquitous computing; Sensors Web; GeoRSS; Microsatellites� Integration of GIS and "Virtual Reality" in Battlefield Management� Interoperability & OGC Specifications�Mobile Geospatial Solutions and Field Service Management�State issues: Data sharing, council formation, etc.�The latest technology in remote sensing, aerial orthophoto, satellite & other sensors

(LIDAR, radar imaging, thermal imaging, & passive microwave, etc...)�Transportation & Utility GIS�Web Services for Geospatial Information�Applications of UAVs (Unmanned Aerial Vehicles)

at the Arsenal in this area�GIS Certification, Job Classification, Workforce development

at the exhibit hall�GIS Data Integration (i.e. Intergraph, ESRI, Bentley, and others working together�Social and policy issues relating to privacy in regard location tracking�Technology transfer from DoD to civilian use�Partnerships with DoD, SMDC, and other federal agencies�Airborne LiDAR for Mapping and Geospatial Base maps�Environmental GIS

nference presents a wide range of key terest from the Southeaster United States.

erence draws approximately 200 state and local governments and We attract top speakers from around the ence and cover a broad spectrum of

cket City patial 2010

mber 16-17

son Center Space

plorationtsville, AL

d Access to Geospatial Informationeospatial Decision Support

paredness & Response

Clearing up the confusioncomputing; Sensors Web; GeoRSS; Microsatellitesy" in Battlefield Managementnsd Service Managementrmation, etc.

sing, aerial orthophoto, satellite & other sensors ging, & passive microwave, etc...)

ationerial Vehicles) - various interesting things going on

Workforce development - Have a jobs board set up

, ESRI, Bentley, and others working togetherrivacy in regard location trackingilian usether federal agenciesospatial Base maps

gazin

eWeb

inarS

eries

gazin

eWeb

inarS

eries “It’s all about sales”

PROVEN METHODOLOGYDirections Media offers a proven methodology to produce and promote a

webinar that offers the most cost effective means for capturing sales leads. We will publicize your webinar with banners on all of our websites and with two or more direct email blasts to internal and purchased lists. Directions will participate as the host of the "live" webinar and the webinar will reside in our archives for six months for rebroadcast our readers. To avoid list fatigue, this opportunity is limited to two webinars per month.

SOUND VALUE PROPOSITIONFor Sponsors of the webinars, there are key objectives including:� Sales lead generation� Raise product or brand awareness� Increase thought leadership position� Provide a turn key service for a smooth pathway to results

For Attendees of the webinars, they are interesting in learning about:

Direc

tions

Mag

Direc

tions

Mag � Best practices from innovative Case Studies

� New technology or applications� In depth product information to make informed purchasing decisions� The opportunities to leverage their existing technology investments

COMPLETE REVIEW OF ATTENDEE INTERESTSUpon completion of the webinar, a recording of the event will be uploaded to

our servers and we encourage you to promote the replay of the webinar through your own resources. Statistics on the number and demographics of attendees, attention rank, and answers to poll questions as well as other essential information will be provided to support your sales team.

The cost of the webinar production includes message development, interfacing with the hosting service, critique of any graphics or PowerPoint slides used in the webinar, advertising and promotion, and a Directions' editor to act as the moderator of the webinar. See page 17 of this media kit for pricing information.

“We recently partnered with Directions Mwebinar. Their team did a wonderful job inevent with 365 registrants and 175 attendeesus with our thought leadership position as w

n methodology to produce and promote a cost effective means for capturing sales leads.

ar with banners on all of our websites and with sts to internal and purchased lists. Directions the "live" webinar and the webinar will reside for rebroadcast our readers. To avoid list ited to two webinars per month.

ere are key objectives including:

renesspositiona smooth pathway to results

hey are interesting in learning about:ve Case Studiesons

n to make informed purchasing decisionse their existing technology investments

EE INTERESTSr, a recording of the event will be uploaded to

ge you to promote the replay of the webinar Statistics on the number and demographics of

nd answers to poll questions as well as other provided to support your sales team.ion includes message development, ervice, critique of any graphics or PowerPoint dvertising and promotion, and a Directions' or of the webinar. See page 17 of this media

Media to have them promote, produce and host a very successfuln working with us each step of the way to deliver a high qualityes. We'll be back with Directions Media on other webinars to helpwe transition from location intelligence to operational insight."

Reid Hislop - VP Marketing, Pitney Bowes Business Insight

Webin

arCli

entL

istWe

binar

Clien

tList

VUEWorks®

Media

Spon

sorsh

ipMe

diaSp

onso

rship ENGAGE DIRECTIONS MEDIA FOR YOUR EVENT

Directions Media covers many conferences throughout the year. Each event is a marketing opportunity for both Directions and you. Directions offers a mutually beneficial arrangement that supports your goals of getting news and information into the hands of a broader audience.

PAST CONFERENCES SUPPORTED

American Association of Geographers (AAG)

AGI's GeoCommunity

Autodesk University CTIA

Canalys Navigation deCarta’s devCON

DMTI’s Expedition ESRI UC

ESRI GeoInfo Summit FOSS4G

V ’ U G WgeoVue’s User Conference

GeoWeb

GIS in the Rockies GIS in Public Safety

GITA’s Annual Conference

Intergraph User’s Conference

International GIS Crime Mapping

Korem’s GEODiffusion

NAVTEQ’s LBS Challenge

NAVTEQ Connections

Location Summit-India MapWorld Forum

MetaCarta’s User Conference

National States Geographic Information Council

Northeast GIS (NEGIS) Oracle Spatial Special Interest Group

Pennsylvania GIS Safe Software’s FME Conference

SpatialTech TechCoire

Telogis’ Geobase Summit

Trimble Dimensions

Ventana Connections Where 2.0

YOUR EVENT

ences throughout the year. Each event is a Directions and you. Directions offers a t that supports your goals of getting news of a broader audience.

eoCommunity ASPRS

Bentley’s BE Conference

a’s devCON DGI Scandinavia

ESRI Fed UC

G GEOINT

b GIS Brasileb GIS Brasil

ublic Safety GIS-T

aph User’s ence

Information Builders User’s Conference

s GEODiffusion LiDAR Mapping

Q Connections LBS World Forum

orld Forum-India MapInfo’s Map World

al States aphic

tion Council

New York State Geospatial Summit

Spatial Special Group

Pecora

ftware’s FME ence

SiRF’s Location Summit

oire Telematics Update

Dimensions URISA’s Annual Conference

2.0

onsM

edia

Read

erSu

rvey

onsM

edia

Read

erSu

rvey Summary of Results from our 2009 Reader Survey

2009

Direc

tio20

09Dir

ectio

our 2009 Reader Survey

edia

Read

erSu

rvey.

..more

edia

Read

erSu

rvey.

..more

2009

Direc

tions

Me20

09Dir

ectio

nsMe

nene——W

ebTra

fficR

ank

WebT

raffic

Rank

Direc

tions

Maga

ziDir

ectio

nsMa

gazi

The top graph indicates the web traffic “rank” from October 2009 to March 2010 of Directions Magazine versus competitors in the geospatial technology market including GISCafe, GISUser, Spatial News (geocomm.com) Geoplace.com (GEOWorld Magazine). The independent page ranking service, Alexa.com, shows that Directions Magazine is well above its closest competitor in delivering the news to a worldwide readership of geospatial professionals.

Moreover, as shown on the second graph, Directions Media is now competitive with other mainstream information technology publications such as CIO Magazine, Federal Computer Week (FCW), InformationWeek and Government Technology (Govtech).

While other online publications are losing audience share and reach, Directions Magazine keeps adding to its loyal readership.

traffic “rank” from October 2009 to March 2010 of petitors in the geospatial technology market al News (geocomm.com) Geoplace.com

pendent page ranking service, Alexa.com, shows bove its closest competitor in delivering the news

ospatial professionals.

nd graph, Directions Media is now competitive with chnology publications such as CIO Magazine, nformationWeek and Government Technology

re losing audience share and reach, Directions al readership.

sMag

azine

sMag

azine

——Rate

Card

Rate

Card DirectionsMag.com 2010

WEBSITE - Monthly cost per insertion

Top Banner 700x90

Skyscraper Banner 170x600

Special Announcement Area 170x200 or 170x300

Transitional 300x250 or 500x500

Inline Spotlight #1 518x90

Right Column #1 – 170x125

Right Column #2 – 170x50

Inline Spotlight #2 - 518x90

Bottom Banner 700x90

Classified ads (per 25000

Direc

tions

Direc

tions impressions)

DIRECTIONS’ DAILY NEWSLETTER-cost per single in insertion

Top Banner 700x90

Skyscraper Banner 170x600

Standard 125x125

Text #1

Text #2

1x 3x 6x 12x

$2,175 $1,954 $1,850 $1,750

$2,075 $1,854 $1,700 $1,500

$2,075 $1,854 $1,700 $1,500

$1,500 $1,250 $1,000 $850

$1,250 $1,000 $900 $750

$850 $800 $750 $650

$750 $700 $600 $500

$750 $700 $600 $500

$500 $455 $430 $380

$500 $500

1X 4X 8X 12X 25X

$780 $700 $650 $550 $450

$720 $660 $600 $525 $430

$600 $528 $492 $420 $330

$480 $420 $390 $330 $250

$300 $260 $240 $200 $150

Point

sBlog

Rate

Card

Point

sBlog

Rate

Card AllPointsBlog.com 2010

WEBSITE Monthly cost per insertion

Top Banner 700x90

Special Announcement Area 170x200 or 170x300

Daily Newsletter (Daily delivery cost for 30 days of a single text ad that appears at the top of each newsletter) - Distribution: 1000 subscribers dialy

AllP

AllP

1X 3X 6X 12X

$450 $400 $350 $300

ea $450 $400 $350 $300

ery ext of

n: 1000 $425 $400 $375 $350

Banner Positionsfor

DirectionsMagazine

ndWe

binars

ndWe

binars

——Rate

Card

Rate

Card DIRECTIONS MEDIA PODCAST

& TV SPONSORSHIP

Weekly Directions on the News Podcast – Audio ad at the beginning and end of each podcast; 4 PODCASTS PER MONTH.

Sponsored Podcast – 12 to 20 minute podcast with client to express thought leadership; promoted with banners and archived for 6 months; lead generation enabled; complete production with music introduction.

Weekly Directions TV Webcasts – Video ad at the

Podc

asts,

White

pape

rsan

Podc

asts,

White

pape

rsan beginning and end of each

webcast; 4 Webcasts per month. (video ad creation included in cost; text/graphics to be supplied by sponsor)

DIRECTIONS MEDIA WEBINAR SERIES

Turnkey production plus promotions; Call for details

WHITE PAPER HOSTING

SIX MONTH MINIMUM(COST

PER MONTH)

Hosted White paper service with lead capture

$295

1 Month 3Months

6Months

12 Months

$2,995 $2,545 $2,245 $1,995

$3,995 or $2995 if

podcast is pre-

recorded

$2,995 $2,995 (introductory

price; regularly $3995)

Single Webinar

SERIES OF 3

SERIES OF 5

$11,995 $34,185 $53,975

NTH (COST NTH)

•• LI GeoCloud LI GeoCloud -- Location Intelligence for Geospatial Cloud Computing Executive Symposium– Diamond Sponsor $5000 (Lunch Sponsor and

speaking positions)– Gold Sponsors (5)

sponsors)– Sponsorship includes table top display plus

program advertising and literature with attendee bag, banner advertising on conference website and onsite signage.

•• LI Virtual LI Virtual -- Business GISBusiness GISeSpo

nsors

hipOp

tions

eSpo

nsors

hipOp

tions

– Sponsorship: $1000 per industry presentation– Presentation format: 7

provider/7-minute user/client– Sponsor receives complete attendance report

•• Rocket City Geospatial Conference 2010Rocket City Geospatial Conference 2010– Diamond: $2500 (Lunch Sponsor with keynote

address)– Gold: $995 (Breakfast and break sponsors)

Confe

renc

Confe

renc

cation Intelligence for d Computing Executive

sor $5000 (Lunch Sponsor and ons)(5) - $2500 (Breakfast and break

cludes table top display plus rtising and literature with banner advertising on

ebsite and onsite signage.ess GISess GIS

000 per industry presentationrmat: 7-minute solution ute user/clientes complete attendance reportspatial Conference 2010spatial Conference 2010

00 (Lunch Sponsor with keynote

eakfast and break sponsors)

efran

çais

efran

çais——

Rate

Card

Rate

Card Monthly Cost per Insertion

Canadian DollarsWebsite Frequency

1x 3x

Top Banner $545 $490

Special Announcement Area

$520 $465

Transitional $375 $315

Inline Spotlight#1 (150x50)

$390 $350

Right Column(150x50)

$195 $170

Inline Spotlight#2

$190 $175

Direc

tions

Maga

zinDir

ectio

nsMa

gazin

Spotlight#2

Newsletter 1x 3x

Top Banner $195 $175

ertions

6x 12x

$450 $400

$425 $375

$250 $215

$310 $290

$165 $145

$150 $125

Equivalent US Dollars(Dec. 2009-subject to change)

1x 3x 6x 12x

$518 $466 $430 $380

$495 $443 $404 $357

$357 $300 $238 $205

$371 $333 $295 $276

$185 $162 $157 $138

$180 $166 $143 $119

6x 12x

$165 $140

1x 3x 6x 12x

$185 $166 $157 $133

neEs

paño

lne

Espa

ñol——

Rate

Card

Rate

Card Monthly Cost per Insertion

Tabla de precios 2010Tipo de publicidad Coste mensual ( euros )

1x 3x

Banda superior (Top banner) 354 318

Zona de anuncios especiales (Special anouncement)

338 302

Banda de transición (Transition Banner)

244 205

Anuncios intercalados #1 (150x50) (Inline

253 227

Direc

tions

Maga

zinDir

ectio

nsMa

gazin Ad#1)

Columna de la derecha (150x50) HTML (Right Column)

127 110

Anuncio intercalado #2 HTML (Inline Ad# 2)

123 114

Banda inferior (Bottom banner) 81 75

rtion10sual ( euros )

6x 12x

292 260

276 244

162 140

201 188

Equivalent US Dollars(Dec. 2009-subject to change)

1x 3x 6x 12x

$532 $479 $439 $391

$508 $391 $454 $367

$367 $308 $244 $211

$381 $342 $302 $283

107 94

97 81

71 62

$191 $166 $161 $141

$185 $172 $146 $122

$122 $123 $107 $93

BannerPositions For DirectionsMagazineFrançais andEspañol

ption

spti

ons--D

irecti

onsM

agazi

neDir

ectio

nsMa

gazin

e Bundle of 3 online banner advertising

positions for just one price to maximize

impressions

12 Months

Top banner (700 x 90) + Inline banner #1(518x90) + Right Column banner (125x125 above Skyscraper)

$2520/monthIncludes volume discount + an additional 20% discount

Skyscraper banner(170 x 600) + Inline banner #2 (518x90) + Right Column banner(150x50 below Skyscraper)


Sugg

ested

bund

ledPri

cingO

pSu

gges

tedbu

ndled

Pricin

gOp

Newsletter banner advertising – Top or Skysraper position

Add 24 Newsletter ads for only $8640

Months 6 Months 3 Months

/monthes volume nt + an nal 20%

nt



/monthes volume nt + an nal 20%

nt



4etter ads y $8640



ofMa

rketin

gServ

ices

ofMa

rketin

gServ

ices Advertising (cost as per rate card)

�Brand Building�Lead generation�Web banner creative design

Webinars ($11995 ea.)�Thought Leadership & Branding�Lead Generation�Training

Podcasts ($4995 ea.)�Executive interview�Thought Leadership�Sponsorship of Directions on the News (weekly news podcast)

Press and Media Relations�Press Release posting (N/C)�New product announcements (N/C)

White Paper Distribution ($295/mo)�Editing Support (as contracted)�Lead generation (N/C)

Event/Media Partnership ($5K to $10K value)�Conference coverage�Web banner advertising & promotion�Newsletter advertising�Media Advice and counsel

�Working with the technology and IT press�Press release editing

�Social Networking�Location-based advertising

Direc

tions

Media

Direc

tions

Media

——List

oLis

to

g�Speaker bureau�Event Listing

Virtual Conferences�Single or multi-day online events (as contracted)

Career Support (as contracted)�Job Fairs & Webinars�Job Announcements promoted through newsletter�Sponsor by Industry

Targeted Vertical Industry News & News services (�Develop RSS feeds for specific industry coverage�Customized news feeds

International Language Support (as contracted)�Location-based advertising�Country/Language specific advertising�Spanish Language content Magazine �French Language content Magazine �Translation services

Conferences (as per sponsorship fees)�Location Intelligence�Rocket City Geospatial

Geospatial Market Research (as contracted)�Job & Salary Survey�Technology ‘in use’ survey

Online Contests (as contracted)�Web mapping�Mashups�Imagery

Editorial Services (as contracted)�Editing and manuscript review ($65/hr) (AP Style Guide Review)�Press release writing ($65/hr) (AP Style Guide Review)�Freelance writing (as contracted)

B2B Marketing Support (as contracted; SOP to be defined)�Executive leadership training�Geospatial Technology briefings�Competitive updates�Partner Development

ws (weekly news podcast)

n

y and IT press

contracted)

ugh newsletter

es (as contracted)try coverage

inge – Directions Magazine Español

e – Directions Magazine français

hr) (AP Style Guide Review)Guide Review)

e defined)

AdvertisingJane Elliott, [email protected]

Mike Agron, Executive Producer for [email protected]

Joe Francica, Editor-in-Chief & Vice [email protected]

Fax Advertising Insertion orders to: 240

EditorialJoe Francica, Editor-in-Chief & Vice [email protected]

tactu

s...

ontac

tus..

.

Adena Schutzberg, Executive [email protected]

Nora Parker, Senior Managing [email protected]

Jean-Louis, Editor, Directions Magazine franç[email protected]

Alvaro de Garcia, Managing Director, Directions Magazine Españ[email protected]

For billing and other correspondence, mail information to:Directions Media194 Green Bay RdGlencoe, IL 60022Phone: 847-242-0412FAX: 240-250-7257

CCg.com

ducer for Webinarsg.com

ef & Vice Publisherag.com

rders to: 240-250-7257

ef & Vice Publisherag.com

tive EditorionsMag.com

ging Editorag.com

ns Magazine françaisg.com

ng Director, Directions Magazine Españolce.es

spondence, mail information to: