2013 bevnet media kit

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SEPTEMBER – 2012 THE BEVERAGE INDUSTRY’S SOURCE 2013 MEDIA KIT INTRODUCTION 2 WEB 4 EMAIL 6 EVENTS 7 MAGAZINE 8 BREWBOUND 12 CONTACTS 13

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Page 1: 2013 BevNET Media Kit

SEPTEMBER – 2012

THE BEVERAGE INDUSTRY’S SOURCE

2013 MEDIA KIT

INTRODUCTION 2

WEB 4

EMAIL 6

EVENTS 7

MAGAZINE 8

BREWBOUND 12

CONTACTS 13

Page 2: 2013 BevNET Media Kit

SEPT. – 20122 www.bevnet.com

About BevNET.com

BevNET.com Inc. is a beverage-focused media company which informs its audience through four major channels.

Web BevNET.com is the leading website covering the non-alcoholic bever-age industry. The site provides daily original content, news, reviews and more. BevNET is the most-visited web site serving the non-alcoholic beverage industry according to 2011 BPA audit statistics.

Brewbound.com covers the fast-growing craft beer segment. The site features original articles, news, video and unbiased reviews.

Print BevNET Magazine is read by over 20,000 readers across the full range of the beverage industry, covering both non-alcoholic and alcoholic bever-ages. Through its in-depth coverage of beverage categories, trends and innovation, the magazine is vital information to the four major levels of the industry (suppliers, manufacturers, distributors and retailers).

Email The BevNET Daily Newsletter is published Monday-Friday throughout the year. The newsletter reaches 21,000 industry readers and enjoys an open rate of over 16%.

The Brewbound Daily Newsletter covers craft beer is also published Monday-Friday. The newsletter reaches 4,700 industry readers and has an average open rate of 25%.

Events BevNET LIVE conference events are held twice a year and are the largest conferences for the non-alcoholic beverage industry. Typically held in New York City in June and again in December in California, the events attract upwards of 500 attendees representing all levels of the industry. A typical BevNET LIVE event will attract over 140 different beverage companies.

Also held twice each year, Brewbound Sessions provide a learning and networking forum for craft beer professionals seeking to further their knowledge of the business-side of craft beer.

BevNET’s Audience

Who visits BevNET?• Beverage Companies

• Retailers

• Distributors

• Suppliers

• Media/Press

Source: Alexa.com

Non-alcoholic

beverage trade

web site.

BevNET.com 115,000 monthly unique visitors

BevNET Daily Newsletter 21,000+ subscribers

BevNET Magazine 20,000+ subscribers

Twitter 5,175 followers

Facebook 1,798 likes

Linkedin User Group 2,374 members

Publisher’s own data from September 2012

“When evaluating current advertising and promotional opportunities, in terms of where the dollars should be spent vs. return on customer feedback, BevNet was determined to be the best way to go. It’s the only place to be if you are in the beverage ingredient business…”

“BevNET is the leading online source for beverage industry information...This site is frequently visited by beverage buyers and distributors as a source for new products.”

– Joe Moran, Vice President Sales, Allen Flavors Inc.

– Seth Goldman, Co-Founder and CEO, Honest Tea

INTRODUCTION

Page 3: 2013 BevNET Media Kit

SEPT. – 20123 www.bevnet.com

Our Customers

Companies across every segment of the industry trust BevNET.com, Inc. Here’s just a small selection:

BEVERAGE COMPANIES Red Bull · Monster · Pepsi · Coca-Cola · 5-Hour · Nestle · New Leaf · Honest Tea

Sam Adams · AB InBev · Heineken · IDFA (Milk Pep) · Jones Soda · BSN

FLAVOR COMPANIES Wild · Allen · Sovereign · Bell · Symrise · Ogawa

INGREDIENT COMPANIES Glanbia · iTi Tropicals · DSM · Finlay · Fibersol-2 · Fortitech · Cargill · PharmaChem

SERVICE COMPANIES NVE · McLean Design · NSF · ThirstMonger · BevForce · flowdesign

PACKAGING COMPANIES Ball · Amcor

INTRODUCTION

Page 4: 2013 BevNET Media Kit

SEPT. – 20124 www.bevnet.com

970x90

300x250

300x250(lower)

BevNET 2012 Display Advertising

BevNET.com offers video, text and banner advertising.

• Video: Video advertising is offered in 15 and 30 second pre-roll spots which play at the beginning of BevNET exclusive videos. Video advertising is $1,500 per month and space is limited to fi ve advertisements to be in rotation at any given time. Examples of BevNET video can be seen here: www.bevnet.com/video

• Text: BevNET’s Marketplace offers classifi ed advertising which features our industry-leading Jobs section. Classifi ed ads are avail-able at $145 for standard listing or $245 for a featured listing. Visit www.bevnet.com/classifi eds to see examples of the classifi ed ads.

• Banners: The graphic to the right illustrates the banner positions available on BevNET. The 970x90 and 300x250 positions are run-of-site (meaning they appear on all pages of the site).

Our banners are sold on a CPM (cost per thousand impressions) basis. Simply put, you order how many times you want your banner ad to appear during a given time frame.

Keeping in mind that BevNET receives over 400,000 page views per month, you can order as many as 400,000 impressions or as few as 10,000.

• Example Question: I want to buy 30,000 impressions in the 970x90 banner between January 1st and February 15th. How is that priced?

• Answer: Referencing our pricing chart for the 970x90 Leader-board banner, you see that an order for 30,000 impressions carries a rate of $55 per thousand impressions.

Thus you take your desired number of thousands of impressions (30) and multiply it by that $55 rate for NET price of $1,650.

Roadblock advertising (where you are the only advertiser in the 970x90 and 300x250 spots for an entire day) is available at a rate of $4,800 per day.

Banner placement can be extended to Brewbound.com at no additional cost.

Banner Specifi cations

We accept almost all Rich Media advertising. The GIF/JPG size limit is 50K; Flash is 75K. Please submit creative a minimum of fi ve business days from program start date. Send all materials to your sales rep.

Leaderboard 970x90 Top $55

Upper 300x250 300x250 Top/Right $55

Lower 300x250 300x250 Lower/Right $45

AD UNIT SIZE (pixels) PLACEMENT$ PER

THOUSAND VIEWS

Rates provided are NET CPM rates (cost per thousand impressions)

WEB

HAVE QUESTIONS?Click here to email us.

Page 5: 2013 BevNET Media Kit

SEPT. – 20125 www.bevnet.com

Sponsorship Opportunities

Is your company focused on an upcoming tradeshow? Are you targeting a specifi c segment of the beverage industry? If so, consider stepping in as a BevNET digital sponsor this year. BevNET offers

sponsorships built around the following:

Webinars: Webinars, or web conferences, provide a dedicated online session to a particular topic or product. Our team will work with you to deliver high quality leads by driving users to a high value online session. Or, we can help promote an existing webinar that you might have already developed.

Example webinar package:

• Branded registration page, which includes opt in fi elds for your own

marketing campaigns after the webinar

• 1 or more dedicated email blasts to promote signup

• 1 or more banner spots to promote the webinar

• (Optional) BevNET developed program and moderator

• Up to 1000 attendees

Tradeshow Coverage: Tradeshows are crucial to beverage man-ufacturers’ marketing strategies. You can maximize your tradeshow dollars by sponsoring BevNET’s online coverage of an event that is crucial to your plans. Sponsoring BevNET’s tradeshow coverage will enhance your impact before, during and after a show. For each show we cover, BevNET provides pre-show and post-show coverage focused on beverage-related content. BevNET’s scheduled 2013 tradeshow coverage includes:

• Fancy Food Winter

• Nightclub & Bar

• Expo West

• IFT

• Fancy Food Summer

• NACS

• Expo East

• SupplySide West

• NBWA

• Pack Expo Act quickly as coverage sponsorships book many months in advance. Contact us at [email protected] to check on availability and price for a given show coverage sponsorship package.

Special Publications and Awards: Throughout the year, BevNET produces specifi c publications that carry sponsorship opportunities including our annual Functional Beverage Guide, New Product Guide, Service and Supplier Directory, and the Best of BevNET Awards

BevNET.com Mobile

In 2012, nearly 12% of all visits to BevNET.com came from people using mobile devices (smart phones, tablet computers, etc). We expect this to increase signifi cantly in 2013.

Accordingly, BevNET.com is now available in a mobile-friendly format that enables easy reading and fast browsing.

The banner size for this space is 320x50 pixels. Like any banner ad, the mobile ad is clickable. Accepted formats are GIF and JPG.

This mobile ad unit sells as a $75 CPM rate. BevNET.com mobile currently receives approximately 35,000 page views/month. The ad unit enjoys its position as the only such ad on the mobile page. It will be in front of the core industry professionals that make up BevNET.com’s mobile viewers.

320x50

WEB

Page 6: 2013 BevNET Media Kit

SEPT. – 20126 www.bevnet.com

E-mail Newsletters

The BevNET Email Newsletter is published Monday-Friday and is read by over 21,000 professionals serving all levels of the non-alcoholic bever-age industry (suppliers, manufacturers, distributors, brokers, retailers).

The newsletter averaged an open rate of 16% in 2012, resulting in an average of over 3,500 unique opens and 5,500 total opens per send. The newsletter captures nearly 25,000 clicks each month and is a powerful lead generation tool for companies sponsoring it.

The BevNET Email Newsletter is typically reserved on a single sponsor basis such that only one advertiser is featured in a given issue. The sponsor’s ads will appear in all three ad positions (top, middle, and bottom).

Each issue contains three ad positions (Top, Middle, Bottom), sepa-rated by editorial. The Top position must be a 728x90 leaderboard banner. The middle and bottom positions may be either a 728x90 banner or a text ad of 100 or fewer words with up to 2 hyperlinks.

Individual ad positions are occasionally available. See rates below (listed as NET price per issue):

2012 READERSHIP STATISTICS (average per issue)

Recipients

Unique Opens

Opens

Unique Clicks

Total Clicks

Email Blasts

BevNET allows you to target its list of 22,000+ email newsletter recipients with your product’s information. Simply choose the week in which you want your blast sent and we’ll help you format the blast or send us your HTML content. If you want leads and you want them right now, consider the following email blasts.

• Brand Spotlight: Do you have a recently introduced brand? Are you looking to launch a new beverage? Perhaps you have a new fl avor you want to showcase/highlight? Whatever it is, if you have something new, you can alert BevNET’s readers using our email blast. We’ll format your brand information in an email and and send it to our list of 22,000+ subscribers. See the example below. $2,750

• Industry Spotlight: Do you have a special announcement about your company, product or service? We can help you craft a 1-2 page email and send it to our list of 22,000+ subscribers. For-mats vary. Email us at [email protected] for past samples. $2,750

Top 728x90 N/A

Middle 728x90 100 words

Bottom 728x90 100 words

POSITION SIZE (pixels) TEXT LIMIT

Full Sponsorship $975

Top Only $750

Middle Only $550

Bottom Only $350

PLACEMENTS PER ISSUE PRICE

IMAGE

IMAGE OR TEXT

IMAGE OR TEXT

HAVE QUESTIONS?Click here to email us.

21,000

3,500

5,500

700

1,050

EMAIL

Page 7: 2013 BevNET Media Kit

SEPT. – 20127 www.bevnet.com

Key Stats:• Four consecutive sold out events

• Average attendance (2012) – 500

• Unique beverage companies – 140

• Attendee Satisfaction – 98% Very Satisfied

• Over 40 exhibitors

BevNET Live

Twice a year BevNET holds its popular BevNET LIVE conference events. Held in New York City in June and again in Southern Califor-nia in December, BevNET LIVE addresses the most important issues currently facing non-alcoholic beverage companies.

Speakers hail from all areas of the beverage business, including indus-try experts, top-level executives, and early-stage entrepreneurs. More than just a single-track conference, the two-day events feature high-lights such as an expo, sponsor booths, breakout sessions, awards ceremonies, and of course, the ever-popular “Sample Bar!” A typical BevNET LIVE event will have 140+ beverage companies represented among the 500+ attendees.

BevNET Live is only held at quality venues. The winter 2012 BevNET Live event will be held at the Loews Santa Monica Beach Hotel in Santa Monica, California on December 3 and 4 and at the Summer 2013 event at the Metropolitan Pavillion in New York City on June 4 and 5, 2013.

For more information on BevNET LIVE, visit www.bevnetlive.com or contact BevNET.com sales at 617-231-8888.

Winter 2012 – December 3 & 4Loews Santa Monica Beach HotelSanta Monica, CA

Summer 2013 – June 4 & 5 Metropolitan PavilionNew York, NY

EVENTS

Page 8: 2013 BevNET Media Kit

SEPT. – 20128 www.bevnet.com

BevNET Magazine helps all of the entities who are involved in the sale of beverages: retailers, distributors, manufacturers, brewers and marketers, providing news, analysis, and commentary on the best ways beverage makers are satisfying consumer demand.

• It is the only magazine that offers in-depth analysis of beverage category trends for retailers

• BevNET Magazine’s staff offers the most experience and insight in dealing with the fastest growing beverage categories, including energy drinks, craft beer, functional waters, teas and coffee drinks

• It is the only magazine that regularly examines the potential of innovation as a driver of beverage sales

• BevNET Magazine’s editorial focus, from short pieces to profi les to cover stories, is unbiased, comprehensive, and does not shy away from investigation

• It is the only magazine that anticipates trends in beverage retailing and development by examining cultural changes outside the industry

• BevNET Magazine, through BevNET.com, has unprecedented access to the early stage, entrepreneurial beverage companies that are operating in the most active and profi table sectors in the business

• BevNET Magazine’s reporting on new product development offers key advantages to retailers, distributors, and suppliers by creating a new level of informed dialogue up and down the sales chain

MISSION

BevNET Magazine is published 8 times annually with the purpose of reporting on beverage products, new beverage and ingredient trends and beverage product and marketing innovation as a service to those businesses that sell or supply beverages. Encompassing all categories of refreshment beverages, as well as craft beer, BevNET Magazine draws on unmatched editorial expertise and experience to analyze and understand developments in established beverage categories and emerging segments with an eye toward enabling retailers, marketers and suppliers to build profi tability.

OVERVIEW

BevNET Magazine is the leading resource for new non-alcoholic beverages and craft beer releases, product trends and marketing and design innovations.

THE ULTIMATE SOURCE OF

PRODUCT NEWS FOR THE

BEVERAGE INDUSTRY

MAGAZINE

Page 9: 2013 BevNET Media Kit

SEPT. – 20129 www.bevnet.com

CIRCULATION

WHO RECEIVES BEVNET MAGAZINE?

BevNET Magazine is received by professionals who create, market, distribute, and retail beverages in the United States. By offering the most in-depth coverage of new products, trends, and innovation, BevNET Magazine consistently reaches an audience crossing key segments of the industry.

BevNET Magazine’s circulation is audited by BPA.

CIRCULATION BREAKDOWN‡

BEVERAGE MANUFACTURERS - 5,807

Companies that manufacture or market beverage products. Our circulation is skewed towards independent operators.

DISTRIBUTORS, BROKERS, AND WHOLESALERS - 4,510

Includes traditional DSD and beverage wholesalers, as well as brokers and food distributors who deal in beverage products.

SERVICES AND SUPPLIERS - 2,568

Includes companies that produce materials, such as flavors

and packaging, or offer services, such as co-packing.

RETAILERS - 3,200

Includes all of the key retail channels, including convenience, drug, grocery, mass, club, liquor, wine, and beverage

only/specialty.

OTHER INDUSTRY PROFESSIONALS - 2,815

Includes other related professionals who have an interest in the beverage industry, including financial, research, and media.

CATEGORY BREAKDOWN CHART‡

REACHING OVER 1,400 UNIQUE

BEVERAGE COMPANIES‡

BEVERAGE MANUFACTURERS – 5,807

DISTRIBUTORS, BROKERS, AND WHOLESALERS – 4,510RETAILERS - 3,200

OTHER INDUSTRY PROFESSIONALS - 2,815

SERVICES & SUPPLIERS - 2,568

BPA AUDITED CIRCULATION

JUNE 2011

0

5,000

10,000

15,000

20,000

25,000

17,18318,900

21,000

CIRCULATION DEC. 2011*

PROJECTEDCIRCULATION DEC. 2012**

*Publisher’s own data**Publisher’s projection September 2012

‡Publisher’s own data from December 2011 issue

MAGAZINE

Page 10: 2013 BevNET Media Kit

SEPT. – 201210 www.bevnet.com

ISSUE

ADS

DUE

MAIL

DATE CATEGORY FOCUS SHOW REPORTS

GUIDES & SPECIAL

SECTIONS

Jan/Feb Jan. 7 Jan. 29 Recovery Drinks, Relaxation Drinks, CSDs

Expo West Preview, BevNET Live Report

2013 Supplier Guide,BevNET Best of 2012

March Feb. 5 Mar. 12 Bottled Water, Domestic Beer,Gourmet Sodas

Fancy Foods West Report

Functional Beverage Guide

April/May April 19 May 8 Coffee, Powders, Sweeteners, Craft Beer Special Focus

Expo West Report, Craft Brewers Conference Report

June June 14 July 3 Energy Drinks, Sports and Nutrition Drinks, BevNET Live Review

Fancy Foods Summer Pre-view, IFT Preview, Night-club and Bar Report

July/August

July 19 August 7 Iced Tea, Imported Beer, Functional Ingredients

BevNET Live Report, Fancy Foods NY Report,IFT Report

Bottled Water Guide

September August 30 Sept. 18 Juices, Functional Shots, Packaging Trends

Expo East Preview, NACS Preview with distribution at NACS

Young Innovators Special Section

October Sept. 20 Oct. 9 Metabolism Drinks, Enhanced Water, Kids’ Beverages, Flavor Trends

Expo East Report, NBWA Report

Nov/Dec Oct. 25 Nov. 13 End of Year Wrap-Up, Boutique Sodas, Malternatives

NACS Report 2013 Beverage Guide

EDITORIAL CALENDAR 2013

MAGAZINE

Page 11: 2013 BevNET Media Kit

SEPT. – 201211 www.bevnet.com

RATES

AD SPECIFICATIONS

1x 4x 8x

Full Page $3,950 $3,750 $3,550

Premium $4,500 $4,275 $3,950

Back Cover $4,750 $4,450 $4,100

Two Page Spread $5,500 $5,225 $4,950

Half Page $1,950 $1,850 $1,750

One Third Page $1,500 $1,425 $1,350

Quarter Page $950 $900 $850

NET ADVERTISING RATES FOR ALL 4-COLOR ADS. (per ad)

FULL PAGEBleed: 8.25”x11.125”

Trim: 8”x10.875”

Live: 7.25”x10.125”

HALF PAGE VERTICAL

Live: 3.54”x10.125”

HALF PAGE HORIZONTAL

Live: 7.25”x5”

TWO PAGE SPREADBleed: 16.25”x11.125”

Trim: 16”x10.875”

Live: 15.25”x10.125”

DIGITAL FILE REQUIREMENTS

For the best quality on printed materials, please comply with the

following specifi cations.

Submit fi les in Macintosh versions of: Adobe InDesign, Adobe Photoshop, Adobe Illustrator (in EPS format), Adobe Acrobat PDF with embedded fonts, images converted to TIFF or EPS (no JPEG), color fi les converted to CMYK before conversion to PDF. Adobe Photoshop fi les must be at least 300 dpi and in CMYK mode. BevNET.com, Inc. cannot be responsible for converting RGB into CMYK due to dramatic color shifts. For rich blacks, the maximum saturation is 300%. Any rich blacks created out of 100% CMYK will be denied. Line art should have 1200 dpi minimum resolution.

FONTS

For best results, please convert all fonts to outlines.

Please include all fonts, when applicable, in a seperate “fonts” folder. Files must include all fonts – or they must be converted to outlines – as well as all graphic and image links.

FILE SUBMISSION

Ads must be submitted on CD or uploaded. For upload access please visit http://bevnet.com/magazinedotnet/ads/upload/ or contact Matthew Kennedy at [email protected]. Materials may also be sent to:

BevNET Magazine44 Pleasant St. Suite 110Watertown, MA 02472

MAGAZINE

Page 12: 2013 BevNET Media Kit

SEPT. – 201212 www.bevnet.com

BREWBOUND

*Source: Google Analytics

About Brewbound.com

Brewbound is dedicated to covering, informing and bringing together the cra ft beer industry.

Brewbound delivers daily content via www.brewbound.com and the Brewbound email Newsletter. Content includes: new product launch-es, analysis of industry trends, video interviews with industry leaders, expert beer reviews and exclusive content from craft beer events.

Brewbound convenes industry professionals twice a year for the Brew-bound Craft Beer Session, a detailed look at the business side of craft beer. Upcoming Sessions will take place in San Diego on November 29th and the Northeast in the spring of 2013

Brewbound.com Monthly Traffi c (Jan. 1 – April 30, 2012*)• Page Views: 35,000+• Unique Visitors: 15,000+

Brewbound Email Newsletter (as of April 2012)• 4,700 Readers• 26% Open Rate• Daily (M-F)

Brewbound Advantage• Focused b2b news for craft brewers• Diverse digital advertising options• Access to 6,500+ twitter/facebook/google+ fans• Post press releases pertaining to your business

Mobile Advertising

Roughly 25% of visits to Brewbound.com come from people using mobile devices (smart phones, tablet computers, etc).

Accordingly, Brewbound.com is now available in a mobile-friendly format that enables easy reading and fast browsing. The banner size for this space is 320x50 pixels. Like any banner ad, the mobile ad is clickable. Accepted formats are GIF and JPG. Brewbound.com mobile currently receives approximately 6,500 page views per month. The ad unit enjoys its position as the only such ad on the mobile page. It will also be in front of the core industry profes-sionals that make up Brewbound.com’s mobile viewers.

Exlusive sponsorship of Brewbound mobile is available on a monthly basis. Email [email protected] for more info.

Newsletter

The Brewbound Newsletter is sent daily, Monday through Friday, to over 4,700 industry readers. Readers include craft brewers, beer distributors, suppliers and retailers. Well over 500 craft breweries are represented among the newsletter’s circulation. Advertisers can exclusively sponsor of the newsletter for $999 per week. As seen in the graphic below, sponsor’s advertising appear in the following positions: 728x90 leaderboard banner, a text ad and a 728x90 banner across the bottom. Acceptable fi le formats for graph-ics are JPEG and GIF. The text ad can contain up to 100 words and 2 linked elements.

Brewbound Daily NewsletterBrewbound.com Monthly Traffi c (Jan. 1 – April 30, 2012*)

728x90

728x90

TEXT

E-blasts

Advertisers can send their own content to the Brewbound newsletter list via our Industry Spotlight series. These emails contain only your content (no length limits or restrictions). These e-blasts are $999 per send and go to the email newsletters list of 4,700 readers.

Full Sponsorship $999

Top Only $450

Middle Only $350

Bottom Only $250

PLACEMENTS PER ISSUE PRICE

Page 13: 2013 BevNET Media Kit

SEPT. – 201213 www.bevnet.com

KEY STAFF

SALES

John McKennaDirector of Sales

John McKenna has written and consulted extensively in the area of foods and beverages. Before joining BevNET in 2003, John authored a report on Func-tional Foods and Beverages and worked as a reporter for FDC Reports covering dietary supplements. John is a graduate of Tufts University.Email: [email protected] Phone: 617-231-8825

Adam SternSenior Account Specialist

Prior to joining BevNET in 2005, Adam held a position at Decision Resources, a biophar-maceutical executive advisory service and consulting firm, as a Research Associate, covering business and technology driv-ers of the pharmaceutical and biotechnology markets. Adam is a graduate of Bates College.Email: [email protected] Phone: 617-231-8826

Jeff HydeAccount Specialist

A native of the digital media generation, Jeff has been a member of the BevNET team since 2009, when he gradu-ated from Union College in Schenectady, N.Y. As part of the sales team, Jeff works with accounts on both the marketer and supply side of the beverage business to customize advertis-ing solutions to fit their needs. Email: [email protected] Phone: 617-231-8824

John Fischer, Account SpecialistJohn has almost a decade of experience in sales, account management, and customer support. An avid photographer, John helps BevNET with pho-

tography at BevNET Live and other events. He is a graduate of Virginia Tech.Email: [email protected] Phone: 424-225-2387

Barry NathansonPublisher, BevNET Magazine

A 33-year publishing execu-tive, Barry Nathanson has spent the last 20 years in the bever-age arena, and his experience has allowed him to serve as a resource to marketers, retailers and distributors, who recognize that his expertise and relation-ships, as well as his enthusiasm, lend him a unique perspective on their marketplace.Email: [email protected] Phone: 212-647-0501

EDITORIAL

Jeffrey KlinemanEditor-in-Chief Jeffrey oversees all reporting for BevNET’s various publications and had edited the magazine since 2004. He has written for numerous publications, includ-ing Boston Magazine, Self, George, and the Boston Globe Sunday Magazine. Jeffrey is a graduate of Yale University and Columbia University’s Graduate School of Journalism. Email: [email protected] Phone: 617-231-8830

Ray LatifAssistant Editor

Ray is the founder, executive producer and head writer of French Oak, an online television show giving viewers insight into the beer, wine and spirits scene in the Boston area. Ray has also run a consulting practice on behalf of private scholarship foundations in Greater Boston for nearly a decade. He is a graduate of Boston University.Email: [email protected] Phone: 617-231-8829

PRODUCTION

Matthew KennedyCreative Director

Matt is the Creative Director at BevNET and is responsible for the design of all of our publications. He is a graduate of the S.I. Newhouse School of Communication at Syracuse University. Matt is also the co-founder of Brewbound Experi-ence, LLC which teamed up with BevNET in 2010.Email: [email protected] Phone: 617-231-8823

Aaron WilletteGraphic Designer

Aaron works extensively with multi-media and web graphics keeping BevNET fresh and up to date. Aaron is a 2009 graduate of Southern New Hampshire University.Email: [email protected]

Joshua PrattVideo Editor

Joshua became a member of the team when his startup, Brewbound Experience LLC, joined forces with BevNET. Joshua edits all of the videos for BevNET, Brewbound, and BeverageSchool.com. Joshua is a 2006 graduate of North-eastern University. Email: [email protected]

CORPORATE

John CravenFounder & CEO

As founder and CEO of Bev-NET, John Craven is a widely-recognized authority on the beverage industry. He serves as the Editorial Director of BevNET Magazine, overseeing day-to-day operations. John is a graduate of Boston College.Email: [email protected] Phone: 617-231-882

CONTACTS