introduction to facebook messenger - krds hong kong

Messaging is the

Default

Communication

3X more messages are sent daily on What’s App + Messenger than over SMS globally.

What’s App and

Messenger are

leading the pack

EDIT PRESENTATION NAME IN THE MASTER

Beyond Messaging

In the last 12 months Facebook has introduced a suite of new features on Messenger

With over 900M MAUs, Facebook Messenger now has scale

What should Brands and Businesses do Next?

Brands on

Messenger

Welcome users with a Custom Greeting and a Call-to-Action Button

m.me/KRDS

You can create Messenger Codes and Short-links

Use them in all communication and publicity materials

Integrate plugins on all owned Web properties

Making it easier for users to ‘Message’ the Brand

You can use Messenger to update status to users instead of mailing them

Customer Care can use Live Messaging feature

to interact with users directly

Build interactive Bots to make one-to-one communication easier*KRDS, a Facebook Marketing Partner, has the expertise to build bots on Messenger

Use Structured Templates to build interactions (nested) within Messenger

STs help users access information or complete tasks faster

How can Brands handle One to One Communication?

Bots on

Messenger

Users can Search for Bots on

Messenger

Poncho helps you with

the weather forecast!

CNN Bot helps you with

the Top Stories

And Stories You are

Interested In

Taco Bell developed a TacoBot which helps you order Tacos

(on Slack)

‘M’ on Messenger, Facebook’s virtual assistant,

launched amongst select users in Aug 2015

Introducing M

‘M’ is a combination of Bot+Human

It’s objective was to assist users in their day to day tasks

We’ve Assembled a Team of Our Best Experts to Guide You

Awesome! What’s next?

Message Us: m.me/KRDS

Aurélien Léger

General Manager

aurelien.leger@krds.com

+ 852 5613 5867

KRDS references

Our clients in

CHINA

KRDS references

Our clients in

ASIA

KRDS is a 100% social media agency, including

Sina Weibo and WeChat.

Since 2010, KRDS is

Official Facebook Marketing partner,

a world class group of premiere

social media marketing agencies.

KRDS was founded in Paris, in 2008.

The 1st Facebook Agency in Europe.

175 Experts – Paris – Hong Kong – Singapore – Shanghai – Dubai – India