distimo publication september 2011

8/4/2019 Distimo Publication September 2011

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Distimo was founded to solve the challenges created by a widely fragmented app store marketplace filled

with equally fragmented information and statistics.

Distimo was launched shortly after the introduction of the first app store. App stores have clearly shown

since that time that they are the way forward for content distribution. The app store model offers an

enormous opportunity for developers to get their content out and dramatically improves content discovery

by consumers. However, the mobile market has long been characterized by fragmentation, which is

also displayed in the wide range of mobile application stores that were launched from 2009 on.

Distimo is a privately held company based in Utrecht, The Netherlands. Learn more: www.distimo.com

Global Differences In Content Distribution

By Hendrik Koekkoek, Analyst at Distimo

Distimo 2011, some rights reserved

Amazon Appstore

Apple App Store for iPad

Apple App Store for iPhone

Apple Mac App Store

BlackBerry App World for all devices

BlackBerry App World for PlayBook

GetJar

Google Android Market

Nokia Ovi Store

Windows Phone 7 Marketplace

IPAD

IPHONE

MAC

Apple App Store for iPad

Apple App Store for iPhone

Apple Mac App Store

BlackBerry App World for all devices

BlackBerry App World for PlayBook

GetJar

Google Android Market

Nokia Ovi Store

Windows Phone 7 Marketplace


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Distimo Publication - September 2011

Distimo 2011, some rights reserved.All trademarks are the property of their respective owners.

This months publication focuses on the global differences in mobile app storesincluding content localization (local apps that are only published in one country) and

differentiated user preferences around the world. In this publication, the importance of

localized content will be analyzed across the major mobile app stores.*

The major findings are:

Consumers around the world have very different preferences for apps. Globally,

an average of 27% of the most popular applications are popular exclusively in one

country in the Apple App Store for iPhone.

The Nokia Ovi Store has by far the highest proportion of applications published injust one country (29.4%), however the proportion of applications that is popular in

just one country is not very different from the other stores.

Google Android Market has a higher proportion of content that is uniquely available

in one country than the Apple App Store for iPad: 4.9% vs. 3.4%.

The United States is the country with the most exclusively published apps: the total

number of applications published in the Apple App Store for iPhone in the United

States alone is 7,158.

The most popular applications in the United States are highly similar to othercountries: only 19% of the most popular apps in the Apple App Store in the US are

popular in the US only.

Content differentiation is most important in Asia: 67% of the most popular

applications in Japan are popular in that country only in the Apple App Store for

iPhone. The same rings true in China where 56% of the most popular applications in

the Apple App Store for iPhone are popular only in that country.

Aside from the proportion of locally popular apps per country, there are also blocks

of countries that share a high number of overlapping top applications. These blocks

are within the same region or share the same primary language in most cases. One

of these blocks consists of the US, UK, Australia and Canada. These countries have

an average overlap of top applications of 54%, compared to a storewide average of

only 33%.

NEW AND NOTEWORTHY

* The analyses in this publication cover the mobile applications stores in August 2011 in the following countries, subject to

availability per store: Argentina, Australia, Austria, Belgium, Brazil, Canada, China, Finland, France, Germany, Greece, Hong

Kong, India, Italy, Japan, Mexico, Netherlands, Poland, Romania, Russia, Singapore, Slovakia, South Africa, Spain, South Korea,

Switzerland, United Kingdom and United States.


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3.5%

29.4%

4.9%

3.4%

5.2%

0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00%

PROPORTION OF APPLICATIONS PUBLISHED EXCLUSIVELY IN ONE COUNTRY

The graph above shows the proportion of the total number of available applications

per store that is available in only one of the analyzed countries. We must first look at

the number of apps per store that are published in one country only (locally published

apps) in order to analyze the importance of locally focused content. Aside from the

Nokia Ovi Store, a small but significant proportion of all available apps are tailored to

one country only in all stores. The Apple App Store for iPad has the smallest proportion

of applications that are published in only one country. The proportion of applications in

the Nokia Ovi Store that are published in one country only is surprisingly large. The next

graph shows which countries are primarily responsible for the share of locally published

applications per store, which also explains the high proportion of locally published

applications in Nokia Ovi Store.

IPAD

IPHONE


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0%

2%

4%

6%

8%

10%

12%

FOUR COUNTRIES WITH MOST LOCALLY PUBLISHED APPS PER STORE

The chart above clearly reveals that the majority of the locally published applications

in the Nokia Ovi Store are published in two countries only: Italy and China. The fact

that the Nokia Ovi Store features so many locally published apps in Italy is due in large

part to two publishers: 3 and Dada. Together, these two publishers publish over

8,000 applications in Italy, and while they are primarily ringtones and wallpapers, they

account for nearly 9% of the complete Ovi catalog.

The reason for the high number of locally published apps in China in Nokia Ovi Store is

largely due to the publishing restrictions in China in this store. In China, games can only

be published through the licensed aggregators KongZhong and Tom Online. Similarly,

videos can only be published by the publisher CNR. Together, these three publishers

publish 5,845 apps just in China.

The distribution of locally published apps in the stores other than Nokia Ovi Store is

strikingly similar. In these stores, the UK and US are among the four countries with the

most locally published applications in each store, with the US having as many as 7,158apps that are available exclusively in the US in the Apple App Store for iPhone.

The four countries - US, UK, South Korea and Japan - with the most locally published

apps are all equal when we look at the Apple App Store for iPhone, Apple App Store

for iPad and Google Android Market only. This reveals that the focus of publishers on

specific countries is very similar even across stores. Note that South Korea and Japan

have been excluded in the analysis of Windows Phone 7 because they were not yet

available in August 2011.

IPAD IPHONE


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0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

FOUR COUNTRIES WITH MOST LOCALLY POPULAR APPS PER STORE

Looking at the graph above, we see that even though in the Nokia Ovi Store the proportion

of locally published apps is much higher, the number of locally popular apps is not very

different from the other stores. What is particularly interesting about this graph is the

fact that even though the United States has the most locally published apps in the Apple

App Stores, when looking at the proportion of locally popular apps this is relatively low:

only 22% and 19% of the 100 most popular free and paid apps are popular in the US

only in the Apple App Store for iPad and the Apple App Store for iPhone respectively,

compared to store averages of 21% and 27%. However, this is exactly the other way

around in Russia. Only 0.05% of all iPhone apps are published in Russia only, however

Russia ranks third when looking at the proportion of locally popular apps. Note that

locally popular apps are very popular, not just in the Apple App Store for iPhone, but

also in the other stores in Russia as well. In all stores, China and Japan have the most

locally popular apps (no data available for these countries for WP7). Given that we found

in our recent report that the download volumes in Asia in the Apple App Store for iPhone

in these countries are among the highest, it makes sense to focus or adjust your apps

for these countries.

IPAD IPHONE

While some publishers publish their applications in just one country as shown above, it

is also interesting to see whether there are significant differences in the top applicationsacross countries. To analyze this, we first looked at the proportion of the 100 most

popular free and 100 most popular paid applications that are popular in just one country

(locally popular apps). By looking at this number, we obtained a view in which countries

consumers have a very unique taste in apps and in which countries consumers have a

more globalized preference. The results yielded some fascinating facts.*

* The following analyses exclude South Korea, South Africa and Brazil. These countries do not have any games in the Apple

App Store, and would distort the findings of this study if included.


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0%

10%

20%

30%

40%

50%

60%

70%

COUNTRY OVERLAP OF THE TOP APPLICATIONS

The overlap proportion of the top applications of the United States with other English

speaking countries (Canada, Australia and the UK) is significantly higher than it is with

non-English speaking countries.

The US has the least overlap with Japan and China, which are the Apple App Stores two

most localized countries. The block of English speaking countries is not the only block

of countries that share a high similarity in the most popular applications. Other blocksof countries that have a high proportion of the top apps in common with each other

are: Mexico and Argentina (overlap 60%), Belgium, The Netherlands and France (average

overlap 51%) and Germany, Austria and Switzerland (average overlap 57%). China has a

high proportion of overlap of top apps with Hong Kong and Singapore with an average

overlap of 25%. This might seem low, however the average overlap of China with other

countries is only 16%.

Proportion of the top apps in the US that is also among the top apps in the other country

We examined whether blocks of countries exist with similar preferences for applications

along with the local popularity of apps. To analyze this, we used the Apple App Store

as an example. We looked at the proportion of the 100 most popular free and the 100

most popular paid applications that are equal between country pairs. The proportion

of top applications in one country that appears in another country as well is 33% on

average. However, there are interesting exceptions where the overlap is much higher.

These exceptions are mainly based on region or language. The overlap of the top apps

of the United States with other countries is shown below.


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FOR DEVELOPERS

This publication has shown the importance of globally differentiated user preferences

for apps. Distimo Monitor, our app store analytics tool for developers, now helps to

keep track of the performance of your apps globally and helps to identify opportunities

for geographic reach.

Compare your download volume per country

with the volumes of all apps in the market. Find

out in which countries opportunities lie and where

you are outperforming the market.

Follow the growth in download volumes

per country over time and benchmark your apps

against the market. See in which countries the

market is picking up and jump in.

Benchmark pricing points and business models

of your apps against those of the most grossing

apps in the market. Learn which model and pricing

point works best.


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HIGHEST RANKED FREE APPLICATIONSAMAZON APPSTORE - UNITED STATES - AUGUST 2011

Rank Application Category Price

1Old Time Radio Playerby Mobile Software Design, LLC

Entertainment free

2Wifi Analyzerby farproc

Utilities free

3Contract Killerby Glu Mobile Inc.

Games free

4Kids Match'em

by vomasoftGames free

5Kindle for Androidby Amazon.com

Books & Comics free

6Cartoon Defense Freeby bbazzigames

Games free

7Rocket Bunniesby Defiant Development

Games free

8Alarm Clock Xtreme Freeby Angle Labs

Utilities free

9Do Not Press The Red Buttonby AppZap

Entertainment free

10Sleepy Time Liteby CWS Software LLC

Lifestyle free


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HIGHEST RANKED PAID APPLICATIONSAMAZON APPSTORE - UNITED STATES - AUGUST 2011


1Cut the Ropeby ZeptoLab

Games $0.99

2Airport Mania 2: Wild Tripsby Amazon Digital Services Inc.

Games $0.99

3Plants vs. Zombies (WiFi DownloadOnly)by PopCap Games, Inc.

Games $2.99

4Angry Birds (Ad-Free)

by Rovio MobileGames $0.99

5Root Explorerby Speed Software

Productivity $0.99 - $3.99

6Angry Birds Rio (Ad-Free)by Rovio Mobile

Games $0.99

7EasyTetherby Mobile Stream

Utilities $9.99

8Sleepy Timeby CWS Software LLC

Lifestyle $1.49

9Quellby Fallen Tree Games

Games $0.99

10Angry Birds Seasons (Ad-Free)by Rovio Mobile

Games $0.99


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1Skype for iPadby Skype Software S.a.r.l

Social Networking free

2PlayItYourself 4 HDby AlphaWeb Plus LLP

Games-Music,Music

free

3Mr Giggle 2 HD Liteby Koala

Games-Board,Games-Puzzle

free

4Extreme Road Trip

by Roofdog Games

Games-Action,

Games-Arcadefree

5Fragger HDby Miniclip.com

Games-Action,Games-Arcade

free

6Angry Birds HD Freeby Rovio Mobile Ltd.

Games-Arcade,Games-Puzzle

free

7Calculator for iPad Freeby International Travel Weather Calcu-lator

Utilities free

8iBooksby Apple

Books free

9Underground Basketballby AlphaWeb Plus LLP

Games-Simulation,Games-Sports

free

10123D Sculptby Autodesk Inc.

Entertainment free

HIGHEST RANKED FREE APPLICATIONSAPPLE APP STORE FOR IPAD - UNITED STATES - AUGUST 2011

- this application features in-app purchases


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HIGHEST RANKED PAID APPLICATIONSAPPLE APP STORE FOR IPAD - UNITED STATES - AUGUST 2011


1Pagesby Apple

Productivity $9.99

2Zombie Gunshipby Limbic Software

Games-Action,Games-Simulation

$0.99

3Angry Birds HDby Chillingo Ltd

Games-Arcade,Games-Family

$1.99 - $4.99

4Angry Birds Seasons HD

by Rovio Mobile Ltd.

Games-Action,

Games-Arcade$1.99

5Cut the Rope: Experiments HDby ZeptoLab UK Limited

Games-Action,Games-Puzzle

$1.99

6Fruit Ninja HDby Halfbrick Studios


$2.99

7Angry Birds Rio HDby Rovio Mobile Ltd.


$2.99

8MyPad+ - for Facebook & Twitterby Loytr Inc

Social Networking $0.99

9Keynoteby Apple

Productivity $9.99

10GarageBandby Apple

Music $4.99



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HIGHEST RANKED FREE APPLICATIONSAPPLE APP STORE FOR IPHONE - UNITED STATES - AUGUST 2011


1Extreme Road Tripby Roofdog Games


free

2Rail Mazeby Spooky House Studios UG (haf-tungsbeschraenkt)

Games-Puzzle,Games-Strategy

free

3Facebook Messengerby Facebook, Inc.

Social Networking free

4Tap Tap Glee

by Tapulous, Inc.Games-Music free

5Milk The Cowby MUGOCO Inc

Entertainment,Games-Action,Games-Kids

free

6Music Downloadby Zentertain Ltd.

Music free

7"Free Music Download" - Downloaderand Playerby BSOSoft

Music free

8Too Addictive!by FDG Entertainment

Games-Family,Games-Puzzle

free

9Siege Heroby Armor Games Inc


free

10Prize Clawby Game Circus LLC


free



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1Angry Birdsby Clickgamer.com


$0.99

2Fruit Ninjaby Halfbrick Studios


$0.99

3Cut the Rope: Experimentsby ZeptoLab UK Limited


$0.99

4Angry Birds Rio

by Rovio Mobile Ltd.

Games-Arcade,

Games-Puzzle$0.99

5Zombie Gunshipby Limbic Software

Games-Action,Games-Simulation

$0.99

6Camera+by tap tap tap

Photography $0.99 - $1.99

7Angry Birds Seasonsby Rovio Mobile Ltd.


$0.99

8Tiny Wingsby Andreas Illiger


$0.99

9Cut the Ropeby Chillingo Ltd

Games-Family,Games-Puzzle

$0.99

10SPY mouseby Electronic Arts

Games-Action,Games-Adventure

$0.99


HIGHEST RANKED PAID APPLICATIONSAPPLE APP STORE FOR IPHONE - UNITED STATES - AUGUST 2011


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HIGHEST RANKED FREE APPLICATIONSAPPLE MAC APP STORE - UNITED STATES - AUGUST 2011


1Touchgrindby Illusion Labs

Entertainment,Games-Arcade,Games-Simulation

free

2Facebox Pro for Facebookby Zentertain Ltd.

Social Networking,Utilities

free

3Rail Mazeby Spooky House Studios UG (haf-tungsbeschraenkt)

Games, Games-Puzzle, Games-Strategy

free

4Evernote

by EvernoteProductivity free

5Skitchby Skitch

Graphics & Design,Productivity

free

6Xcodeby Apple

Developer Tools free

7GeekToolby Tynsoe.org

Developer Tools,Utilities

free

8Twitterby Twitter, Inc.

Social Networking,Utilities

free

9Full Deck Solitaireby GRL Games

Games, Games-Card, Games-Strategy

free

10eBayby eBay Inc.

Lifestyle, Utilities free


15/28



HIGHEST RANKED PAID APPLICATIONSAPPLE MAC APP STORE - UNITED STATES - AUGUST 2011


1OS X Lionby Apple

Productivity, Utili-ties

$29.99

2Pagesby Apple

Business, Produc-tivity

$19.99

3FaceTimeby Apple

Lifestyle, SocialNetworking

$0.99

4Keynote

by Apple

Business, Produc-

tivity$19.99

5Numbersby Apple

Business, Produc-tivity

$19.99

6iPhotoby Apple

Lifestyle, Photog-raphy

$14.99

7Angry Birdsby Rovio Mobile Ltd.

Games, Games-Ac-tion, Games-Kids

$4.99

8iSplashby T-bone, LLC

Graphics & Design,Photography

$0.99

9iMovieby Apple

Photography,Video

$14.99

10Final Cut Proby Apple

Photography,Video

$299.99


16/28



HIGHEST RANKED FREE APPLICATIONSBLACKBERRY APP WORLD - ALL DEVICES - WORLDWIDE - AUGUST 2011


1BlackBerry Messengerby Research In Motion Limited

Im & Social Net-working

free

2Facebookby Research In Motion Limited


free

3Twitterby Research In Motion Limited


free

4Windows Live Messenger

by Research In Motion Limited

Im & Social Net-

workingfree

5crunchSMSby Delicious Inc.


free

6Poyntby Poynt Corporation

Maps & Navigation free

7Pandoraby Pandora Media, Inc.

Music & Audio free

8Who Is It - LED Light Alerts for Con-tactsby The Jared Company

Utilities free

9Free Chat for Facebookby SolverLabs


free

10Flashlight : Free - No. 1 Rated Flash-light on App Worldby The Jared Company

Entertainment free


17/28



HIGHEST RANKED PAID APPLICATIONSBLACKBERRY APP WORLD - ALL DEVICES - WORLDWIDE - AUGUST 2011


1HUGE Sale - PhotoClub - Funny MakeMachine With Photosby MMMOOO

Photo & Video $2.99

2Sea Storm Animated Theme 2.0by Mobstar Media Ltd

Themes $1.99

3A+ Chat for Facebookby shendz


$0.99

4Chat for Facebook Pro

by Bare Apps

Im & Social Net-

working$1.99

5One Touch Flashlight (Uses CameraLight)by The Jared Company

Utilities $0.99

6Live ScreenSavers - 20 in 1by Ajani InfoTech Private Limited

Utilities $1.99 - $4.99

7Memory Booster - RAM Optimizerby S4BB Limited

Utilities $4.99

8iLock 2.1 - Password App Photo FolderNetwork Connectionby MMMOOO

Utilities $0.99

9Love Is Love - Great Offer of Valen-tine's Dayby MMMOOO

Themes $4.99

10Earth 2.0by NuMentis Designs

Themes $0.00 - $1.99


18/28



HIGHEST RANKED FREE APPLICATIONSBLACKBERRY APP WORLD - PLAYBOOK - WORLDWIDE - AUGUST 2011


1Free Chat for Facebookby SolverLabs


free

2Navita Translatorby Navita Tecnologia

Travel free

3The River Test - Freeby SolverLabs

Games-Puzzles free

4Hangman

by SpiceGames-Puzzles free

5Pixelatedby Ebscer

Games-Strategy free

6Kiddo - (0 - 5 years)by Spice

Entertainment free

7Facebook for BlackBerry PlayBookby Research In Motion Limited


free

8Doodle Blastby FlexibleAIR

Games-Puzzles free

9Free Chessby SolverLabs

Games-BoardGames

free

10iSpeech Translatorby iSpeech.org

Utilities free


19/28



HIGHEST RANKED PAID APPLICATIONSBLACKBERRY APP WORLD - PLAYBOOK - WORLDWIDE - AUGUST 2011


1HUGE Sale - PhotoClub - Funny MakeMachine With Photosby MMMOOO

Photo & Video $2.99

2Chat on Facebookby Smarter Apps


$2.99

3Chat for Facebook Proby SolverLabs


$0.99

4Lexulous

by RJ Softwares

Games-Board

Games$1.99

5File Browserby Aftab

Utilities $0.99

6Blaq for BlackBerry PlayBookby Kisai Labs


$1.99

7TouchUp Pro - Photo Editorby esDot Development Studios

Photo & Video $2.99

8aVNC - VNC Clientby AiFlex Limited

Utilities $2.99

9Bix HDby Padadaz

Games-Action $0.00 - $0.99

10Chessby SolverLabs

Games-BoardGames

$0.99


20/28



HIGHEST RANKED FREE APPLICATIONSGETJAR JAVA - UNITED STATES - AUGUST 2011


1Nimbuzzby Nimbuzz

- free

2Opera Mini Web Browserby Opera Software

- free

3BOLT Browserby Bitstream Inc

- free

4Happy Farm

by MocoSpace- free

5eBuddy Messengerby eBuddy BV

- free

6qeepby BLUE LION mobile GmbH

- free

7Street Warsby MocoSpace

- free

8GlassPlayer music playerby GlassWare Ltd

- free

9 Yahoo! Mobile - free

10Facebook Mobileby Facebook

- free


21/28



HIGHEST RANKED FREE APPLICATIONSGETJAR SYMBIAN - UNITED STATES - AUGUST 2011


1Opera Mini Web Browserby Opera Software

- free

2Nimbuzzby Nimbuzz

- free

3BOLT Browserby Bitstream Inc

- free

4eBuddy Messenger

by eBuddy BV- free

5Happy Farmby MocoSpace

- free

6qeepby BLUE LION mobile GmbH

- free

7Street Warsby MocoSpace

- free

8Google Mapsby Google Inc.

- free

9UC Browser Englishby UC Mobile

- free

10Outlaw Racing 2011by Tequila Mobile SA

- free


22/28



HIGHEST RANKED FREE APPLICATIONSGOOGLE ANDROID MARKET - UNITED STATES - AUGUST 2011


1Google Mapsby Google Inc.

Live Wallpaper,Travel & Local,Widgets

free

2Backgroundsby OGQ

Personalization free

3YouTubeby Google Inc.

Media & Video,Widgets

free

4Facebook for Android

by FacebookSocial, Widgets free

5Pandora internet radioby Pandora

Music & Audio,Widgets

free

6KakaoTalk Messengerby kakao

Communication free

7Angry Birdsby Rovio Mobile Ltd.

Games-Arcade &Action

free

8Adobe Flash Player 10.3by Adobe Systems

Tools free

9Blast Monkeysby Yobonja


free

10Angry Birds Rioby Rovio Mobile Ltd.


free


23/28



HIGHEST RANKED PAID APPLICATIONSGOOGLE ANDROID MARKET - UNITED STATES - AUGUST 2011


1PowerAMP Full Version Unlockerby Max MP (MSR Limited)

Music & Audio $5.13 - $5.16

2Cut the Ropeby ZeptoLab

Games-Brain &Puzzle

$1.01 - $1.64

3Robo Defenseby Lupis Labs Software


$2.99 - $3.00

4Beautiful Widgets

by LevelUp Studio

Live Wallpaper,Personalization,Widgets

$2.85 - $2.87

5Titanium Backup PRO Key rootby Titanium Track

Tools $6.41 - $6.46

6Fruit Ninjaby Halfbrick Studios


$1.05 - $1.25

7Root Explorer (File Manager)by Speed Software


8ROM Manager (Premium)by ClockworkMod

Tools $5.86 - $6.00

9PicSay Pro - Photo Editorby Shinycore

Photography $4.29 - $4.30

10SwiftKey X (Phone)by TouchType Ltd



24/28



HIGHEST RANKED FREE APPLICATIONSNOKIA OVI STORE - UNITED STATES - AUGUST 2011


1Chat For Facebook PROby Mail-Bit LTD

Social Networks free

2Skypeby Skype

Utilities free

3Snaptuby Snaptu

Social Networks free

4High Speed 3D Free

by HeroCraftGames-Action free

5YouTube Downloaderby picoBrothers

Photo & Video free

6YouTubeby YouTube

Entertainment free

7FREE Translating Parrotby Transclick

Utilities free

8Angry Birds Freeby RovioMobile

Games-Arcade free

9Bubble Popper XXL - Freeby Lunagames

Games-Arcade free

10Opera Mobile web browserby Opera Software

Utilities free


25/28



HIGHEST RANKED PAID APPLICATIONSNOKIA OVI STORE - UNITED STATES - AUGUST 2011


1ThreadSMS Standard 1.98.5by EHandySoft

Utilities $2.99

2Fruit Ninjaby Halfbrick

Games-Action $0.99

3JOIKUSPOT PREMIUM WiFi HotSpotby Joikusoft

Utilities $9.99

4Angry Birds

by RovioMobileGames-Arcade $1.99

5Farm Frenzyby HeroCraft

Games-Arcade $0.99

6Pink in Whiteby intheme c.studio

Themes $0.00 - $1.99

7Angry Birds Rioby RovioMobile

Games-Arcade $1.99

8Gravityby mobileways.de

Social Networks $9.99

9FingerPrintby ThinkChange

Entertainment $4.99

10ThreadSMS for touch devicesby EHandySoft

Utilities $2.99


26/28



HIGHEST RANKED FREE APPLICATIONSWINDOWS 7 PHONE MARKETPLACE - UNITED STATES - AUGUST 2011


1YouTubeby Microsoft Corporation

Music & Video free

2Adobe Readerby Adobe Systems Inc.

Tools & Productiv-ity

free

3Penguinby Mike Newman

Games - Family free

4Minesweeper

by Microsoft Game Studios

Games - Puzzle &

Triviafree

5Facebookby Microsoft Corporation

Social free

6Sudokuby Microsoft Game Studios

Games - Puzzle &Trivia

free

7Xbox LIVE Extrasby Microsoft Game Studios

Games - XboxCompanion

free

83D Paperballby A Trillion Games


free

9gMapsby Alexey Strakh

Travel & Naviga-tion

free

10Paper Dashby Jake Poznanski

Games - Action &Adventure

free


27/28



HIGHEST RANKED PAID APPLICATIONSWINDOWS 7 PHONE MARKETPLACE - UNITED STATES - AUGUST 2011


1Angry Birdsby Microsoft Game Studios


$2.99

2Tentaclesby Microsoft Game Studios


$4.99

3SONIC THE HEDGEHOG 4 Episode Iby SEGA


$6.99

4Fruit Ninja

by Microsoft Game Studios

Games - Action &

Adventure$2.99

5Plants Vs Zombies by PopCap Games

Games - Strategy &Simulation

$4.99

6Need for Speed Undercoverby Electronic Arts

Games - Sports &Recreation

$4.99

7Beards & Beaksby Microsoft Game Studios

Games - Strategy &Simulation

$2.99

8Sallys Salon Luxury Editionby GameHouse Live


$4.99

9Cro-Mag Rallyby Microsoft Game Studios

Games - Sports &Recreation

$2.99

10PAC-MAN Championship Edition DXby Namco Bandai Games


$6.99


28/28


DISTIMO CUSTOM REPORTS

CONTACT US

ABOUT DISTIMO

Aside from this free monthly publication, Distimo produces custom reports capableof providing specific mobile application store analytics that are relevant to your

company. Custom reports are currently available for any country worldwide for the

Amazon Appstore, Apple App Store for iPhone, Apple App Store for iPad, Apple Mac

App Store, BlackBerry App World for all devices, BlackBerry App World for PlayBook,

GetJar, Google Android Market, Nokia Ovi Store, Palm App Catalog, Windows Phone 7

Marketplace. Additional application stores will be available in the coming months. To

get a better idea of the type of data and metrics that Distimo can provide, please visit

our Report product page.

For sales enquiries, please contact Remco van den Elzen, VP Business Development at

[email protected] or call +31 30 82 00 567. For press enquiries please contact

Mindy M. Hull at [email protected] or call +31 62 504 7680 (EU) or

+1 415 889 9977 (USA).

Distimo was founded to solve the challenges created by a widely fragmented app store

marketplace filled with equally fragmented information and statistics.

Distimo was launched shortly after the introduction of the first app store. App stores

have clearly shown since that time that they are the way forward for content distribution.

The app store model offers an enormous opportunity for developers to get their content

out and dramatically improves content discovery by consumers. However, the mobile

market has long been characterized by fragmentation, which is also displayed in the

wide range of mobile application stores that were launched from 2009 on.

Distimo is a privately held company based in Utrecht, The Netherlands. Learn more:

www.distimo.com

Disclaimer

This work is licensed under Creative Commons License Attribution Noncommercial-Share Alike 3.0

Netherlands. This license is available for download at http://creativecommons.org/licenses/by-nc-sa/3.0/nl/.

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distimo publication september 2011

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