mediacom india (1)

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  1. 1. 40 years of experience. Since 1973 we are in personal computers consumer and accessories market, where we are market leader and we are still maintaining a first level qualification and practice. More than 200 IT Brands. Our competences, skills and flexibility allow us to meet all our partners needs. Our challenge is to compete against ourselves in order to always improve and by considering our CUSTOMER as the heart of our business
  2. 2. Datamatic S.p.a. Turnover (Millions of uro) Owing to the huge product catalogue and to our improvement our turnover in increasing year by year. More than 200 brands and 15.000 skus always in stock
  3. 3. ROAD MAP INDIA 2014-2015
  4. 4. PHABLET LINE
  5. 5. The design that suits your style, with unlimited possibilities and superior performance. The breakthrough performance of the series PhonePad X are tightly integrated with the new design more elegant and compact. Allow New Quad and OCTA Core CPU handle even the most complex tasks quickly and easily, quickly changing from one application to another without unnecessary expectations.
  6. 6. Even thinner and lighter . And just one movement. We have integrated in a compact and elegant design, a more light and thin, dustproof, with higher battery life. Using your Smartphone becomes even more intuitive with Air Gesture: From today to gain access to the main functions just the movement a finger to send e-mail, photograph or activate applications.
  7. 7. A display so incredible sensitive, you can use it with wet hands and with gloves. The touch panel with high sensitivity is so efficient that you do not even need to dry your fingers or take off the gloves. The wide screen HD IPS ensure perfect performance and are ideal for watching movies, browsing, video, play games and use the thousands of Android applications available X510U 8Core X550U 5.5 fullHd Display X500U
  8. 8. Audio and high-quality video directly on your TV. The smartphone line PhonePad are ideal for playing games and watching video. certificate Miracast The WiFi is the smartest way to connect with PC and TV, and watch content directly on the monitor. Audio quality is guaranteed by Yamaha chip for crystal clear tone.
  9. 9. For fun or for work all the power you need. The Smartphone PhonePad are terrific and tireless playmates and work. Quad Core CPU power allows you to run effortlessly even the most demanding games with an exceptional support for 3D accelerated graphics cards from guaranteed. Expandable memory up to 32 GB helps to better manage even the most demanding business applications and multimedia. Navigate, call us and save. PhonePad With're always connected. Thanks to the 2 SIM data and voice, you can choose which SIM to use for the data plan, what to call or send SMS. So you're always connected and save on telephone costs, especially abroad !! exploits the connectivity of the Bluetooth and connect your favorite devices. Headsets, speakers, hands-free car, all conveniently connected wirelessly! PhonePad S is also an excellent navigator, thanks to GPS / AGPS integrated. Images, video and music engage your senses. Take memorable photos with high resolution cameras integrated and watch them on wide screens Full HD IPS. Why size matters, especially for watching movies, videos and listen to music. Explore the web and read ebooks on multitouch display super sensitive.
  10. 10. Stay in touch with your world. Online and save on telephone costs thanks to the 2 SIM data and voice, choosing which SIM to use for the data plan, what to call or send SMS. Incredible savings abroad !! Simplify your mobility with the GPS / AGPS integrated uses PhonePad Mediacom as navigators in your car. Connect your favorite devices using Bluetooth connectivity, headsets, speakers, hands-free car. Conveniently connected wirelessly! Your best moments deserve special treatment. With super-sensitive display from 5 very good readability in natural light, PhonePad G is the ideal companion in any situation. With dual built-in camera you can capture all your special moments and relive them anytime you want, thanks to the large, bright displays. The small price smartphone with endless possibilities and superior performance. Discover a world of possibilities! The power of the CPU Quad Core is ideal for fun at its best with the most demanding games with support for 3D accelerated graphics cards from guaranteed. For all your present and future needs and for the most demanding multimedia and business applications, there is an expandable memory up to 32 GB.
  11. 11. Tablet line
  12. 12. Always in touch with your world Mail, internet, notes, music, videos ... and everything that is useful for you every day for work, study or leisure time with you in the most suitable size. SmartPad Pro is the line portable, designed to increase the convenience and portability: related anytime and anywhere. Transform your lifestyle on the move Thanks to Bluetooth connectivity, you can connect all your favorite devices. Headsets, speakers, hands-free car, all conveniently connected wirelessly! Powerful Dual and Quad Core processors are able to run the most demanding games effortlessly. Your traveling companion, at home or on the move With dual built-in camera you can capture all your special moments and relive them whenever you want on the screen lights SmartPad Pro. Expandable memory helps you better manage even the most demanding business applications and multimedia.
  13. 13. All market analysts claim that this year India will become the second smartphone market in the world, surpassing even the United States A growing middle class, a steady increase in purchasing power, young people attracted by new technologies and a population of nearly 1.5 billion people of India are the new frontier of the global market especially in the IT sector Currently there are over 150 million users Indians in possession of a smartphone that will become, according to the data, more than 360 million by 2014. Another important fact is that as many 207 million users will have their first smartphone. The devices sold in India and China then constitute about half of the 1.300.000.000 smartphone that is expected, will be sold in 47 countries-key WHY MEDIACOM WANT ENTER IN THE INDIAN MARKET
  14. 14. For this reason, more and more companies are entering into this booming market, where investors in the sector are constantly looking for new brands to distribute. In a context in full swing space are finding those brands that manage to combine quality products and competitive prices, securing important turnovers.
  15. 15. OUR MISSION IN INDIA ESTIMATES IN DEFECT WITHIN THE FIRST 2 YEARS OF 1% OF THE POPULATION IN NORTHERN INDIA Our plan provides coverage in 3-4 years throughout India
  16. 16. WHY CHOOSE OUR BRAND... This Italian brand since 2000, devoted to the development of high technology products at competitive prices. Mediacom The view of products is extremely diverse and constantly evolving: from MP3 / MP4 player with SmartPad tablet with accessories. From the products to the multimedia smartphone PhonePad with the accessories.Continuing with the Input Device, Wireless Products, Storage, cleaning products iCare, the bags Indigo Italy , the SmartTV products and an Cabling Power. since 2010 is one of the very first brands offering Italian Tablet second only to International Brands prestige but absolutely present and recognized by the market as a reference player. Starting in 2013, imposes itself on the Italian market for the production oflarge smartphone brand PhonePad coming soon among the top brands in the industry. All Mediacom Devices are Designed and Engineering in Italy. All Mediacom Smartphone and Tablet are dual sim, Gsm and WCDMA. With all tablet Mediacom its possible call. Try the Italian superior design , manufacture and techology at very competitive price.
  17. 17. ADVERTISING STRATEGY Advertising is an effective weapon to emerge on the market and to distinguish its products from those of their competitors. This is especially true in the vast and complex Indian market, where the difference is made especially advertising before the product price. From our experience in India and by comparison with those who already work successfully in the phone market shows very clearly that in order to meet one of our products with the changing needs of the local audience, you have to launch a massive advertising campaign to launch. In particular it is useful to lean to advertising companies that important for experience in the field already know what type of advertising is needed and for how long, can modulate a range of proposals covering effectively the various channels with which will be in contact buyers final.
  18. 18. Specifically, it is deemed important to the success of the product, a considerable presence in the most important means of communication (TV, radio, movie theaters and public places frequented more) The presence of one or more Brand Ambassador to attract and convince the public to buy their own that brand rather than another is vital. We can do it, with the best agencies in India. The launch campaign that we designed together with the Agency REDSTONE one of the largest advertising companies, which already deals with brands such as Dell, Samsung, Vodafone India, Fiat and many Big Brand Indians, includes all major distribution channels in a capillary and massive to get instant visibility of Brand Mediacom. In detail, the channels will be as follows: 2 Brand Ambassador (A Singer and an Actress Film) TV Radio Cinemas Screen Play in Public Places Mega Screens in Malls Promoters throughout the Territory
  19. 19. MEDIACOM AGREES TO CONTRACT WITH ALL HIS PARTNER TO INVEST RESOURCES FOR TARGETED ADVERTISING ON THE STOCK OF DEVICES AND ORDERED ACCORDING TO THE QUANTITY OF PIECES. MEDIACOM WILL WORK TO INCREASE THE VISIBILITY OF THE BRAND WITH MASSIVE ADVERTISING CAMPAIGNS MAINLY IN THE FIRST YEAR. IT WILL USE EVERY CHANNEL TO ESTABLISH YOUR OWN BRAND AND ENSURE AN INCREASING REVENUES TO ITS PARTNERS.
  20. 20. EVERY RELATIONSHIP WITH OUR INDIAN PARTNERS WILL BE REGULATED BY AN CONTRACT LIGHT THAT THE INTERESTS OF BOTH PARTIES. MEDIACOM SEARCH PARTNERS RELIABLE AND MOTIVATED TO CONQUER THE INDIAN MARKET, WITH SUPERIOR QUALITY PRODUCTS AT A GOOD PRICE. ALL STOCK MAY 'BE ADAPTED TO YOUR NEEDS MODES OF PAYMENT ARE AS FOLLOWS: STOCK OF LESS THAN 4000 PIECES: PAYMENT AT THE TIME OF ORDER STOCK FROM 4000 TO 30000 PIECES: 20% PAYMENT AT THE TIME OF ORDER 80% TO 30 DAYS FROM DELIVERY WITH LC STOCK FROM 35,000 TO 50,000 PIECES: 20% PAYMENT AT THE TIME OF THE ORDER 80% TO 40 DAYS FROM DELIVERY WITH LC STOCK FROM 55,000 TO 80,000 PIECES: 20% PAYMENT AT THE TIME OF THE ORDER 80% TO 45 DAYS FROM DELIVERY WITH LC MEDIACOM WILL MAKE APPROPRIATE ADVERTISING IN THE DAYS THAT SPEND FROM PRODUCTION TO DELIVERY OF THE DEVICE.
  21. 21. THANK YOU SOLE DISTRIBUTOR PAN INDIA