Profile & Readership

Approach & Tools

Why Advertise?

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Geothermal Job Portal

Global Geothermal Power Plant Map

ThinkGeoEnergy Services

MEDIA KIT 2012

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This page & front page: Krafla geothermal power plant in the Northeast of Iceland (Picture: ThinkGeoEnergy, flickr, creative commons)

• Global geothermal energy news • Global readership across all sectors of the industry

• Geothermal Job Portal

• Industry community and other social media elements offered

• Focus: Power & large-scale direct use

• Industry news: deals, projects, international development

ThinkGeoEnergy

P r o f i l e

ThinkGeoEnergy was founded by Alexander Richter, Director at the Canadian Geothermal Energy Association. Previously, he was a founding member of the Geothermal Energy Team of Icelandic bank Íslandsbanki, where he was responsible for all research and communication activities of the team. He is a regular speaker at various global geothermal energy events and works in a consulting role for a number of clients in the global geothermal energy industry.

Established in January 2009 and with a global readership from within the geothermal energy industry and beyond, it is the leading news source for the industry today.

ThinkGeoEnergy is a geothermal energy news website and service. It provides a news overview on industry activities, deals, projects, finance, international development, technology and services.

With the limited attention that geothermal energy receives in renewable energy publications and websites, ThinkGeoEnergy provides a unique platform for industry news and announcements. The site focuses on the global geothermal power sector, but also looks into large scale direct use projects and applications.

ThinkGeoEnergy also serves as a community network to facilitate the exchange of ideas, services and communication between players in the industry, globally and to promote geothermal energy in general.

Drilling Rig Odinn Soilmec HH 220 At Hellisheidi in Iceland (Picture: Courtesy of Iceland Drilling)

• Engineering, exploration and technical services: Engineering: Babcock & Wilcox, Mannvit, Hyundai Engineering, SKM, GeothermEx, ISOR, Verkís

• Service / technology: Halliburton, Schlumberger, Baker Hughes, Turboden, Fuji Power Systems, Pratt & Whitney, Scientific Drilling• Developers: Ram Power, Nevada Geothermal Power, Alterra Power, Oski Energy, Ormat Ind. / Techn., Star Energy, Geodynamics, Green Rock Energy, Envent, EDC, Petratherm, Greenearth Energy, KUTh Energy and many others. • Drilling: ThermaSource, Daldrup & Söhne, Iceland Drilling, Nabors Drilling, Potter Drilling, Hekla Energy, Deutag, EDC

• Utility/ Power generation: Constellation, Calpine, Nevada Power Southern California Edison, BC Hydro, Norsk Hydro

• Governmental: US DOE, BLM, US Senate, various ministries and agencies in the U.S., South America, Europe, Australia and more.

Key average statistics: • Daily visits: average 600 • Time on site: 2:12 min. • Average page views: 1.85 • Return visitors: 40% • Average daily number of countries: 167

• Banking & Finance World: Credit Suisse, Wells Fargo, Merrill Lynch, CIBC, RBC, Mid-american Energy, Islandsbanki, Goldman Sachs, Deutsche Bank, IFC, Asian Development Bank, EBRD, JP Morgan, KfW, Macquarie, Sumitomo Mitsui, ABN Ambro

Sectors: • Financial & Investment• Organizations• Public offices• Drilling• Engineering• Service & Supply• Utilities• Developers• Oil• Gas & Mining Players

Samples of regular visitors to the site:

The top 20 countries visiting the site in 2011 are in that order: United States, Canada, Australia, Philippines, United Kingdom, Iceland, Kenya, India, Indonesia, Germany, Japan, New Zealand, Singapore, France, Malaysia, Netherlands, Italy, Belgium, Chile, Turkey.

ThinkGeoEnergy has a wide readership from today more than 200 countries across the whole industry and beyond.

P r o f i l eR e a d e r s h i p

Protected well head on site at Hellisheidi geothermal power plant, Iceland (Picture: Lydurs, flickr, creative commons)

• Partnerships with industry players and organizations

• Strong social media, networking and community elements• Access free of charge

• Promotion of geothermal energy

News provided on news aggregation, research, market information,

relationships globally across all segments of the industry and its value chain.

The site primarily provides news services, but increasingly additional elements, such as the geothermal job portal, a weekly newsletter and a planned app for iPhone and Android smartphones.

ThinkGeoEnergy is an open news website with free access to readers from all over the world.

The website aggregates news from within the industry, the general media and other sources, but also directly from industry players.

We maintain an extensive industry network and

ThinkGeoEnergy maintains partnerships and working relationships with national geothermal energy associations, industry players and related entities and organizations.

ThinkGeoEnergy further is constantly working on utilizing promotional and community tools, which are also providing additional value to the readership of the website. Some of the tools utilized:

Current Partnership:

To o l sA p p r o ac h &

Strokkur, Geysir’s little brother, Iceland (Picture: Azadam, flickr, creative commons)

With the Leading News Website Focused primarily on the geother-mal power sector, you can reach:

• Unique & focused readership in the geo- thermal energy space on a global scale

• Access to a strong readership in the financial community

• Visibility across all sectors of the geo- thermal energy industry and beyond

Of particular interest should also be the strong readership among financial institutions interested and scanning the sector.

With additional elements planned for the site, there will be increased and more targeted promotion opportunities offered through ThinkGeoEnergy.

The focused readership from the major geothermal regions and beyond provide a tremendous reach to promote and advertise your company and services.

The focus on the geothermal power sector and industry scale direct use, gives a unique opportunity reaching core target groups within the industry value chain, but also beyond.

ThinkGeoEnergy is a news web-site uniquely focused on the geo-thermal energy sector.

The site provides static advertisement banners, which are visible on every page and news item visited on the site.

For additional marketing and promotional elements, please contact ThinkGeoEnergy.

Additional promotional elements are available as part of ThinkGeoEnergy’s weekly newsletter and the possibility for a sponsored and specially featured news item on the front page of the site.

Why a d ve rt i s e ?

Wairakei geothermal power plant, Waikato, New Zealand (source: Ingolfson, commons/ Wikimedia)

Visibility:• The Advertisement is static and visible on all the pages of the website

Requirements:• Picture format: Gif or jpg (static pictures only)Size: 468x60, 180x150 or 180x75pixel

468 x 60 pixel (Top header banner)

180 x 150 pixel (Side banner)

180 x 75 pixel (Small side banner)

O p t i o n sA d ve rt i s i n g

• Static banner advertisement on ThinkGeoEnergy.com

• Three different banner sizes available , 4 different pricing options • Visible on each page of the website

• Featured article

• Newsletter advertisement / co-branding

• Social media advertisement

Options offered:

Featured promotional news item

ThermaSource Rig 109 at The Geysers, California, U.S. (source: flickr/ ThinkGeoEnergy, creative commons)

G e ot h e r ma l J o b Po rta lTh i n k G e o E n e r gy

• Post Job-openings or contract work • Find resumes of Jobseekers

Geothermal Job Portal for Employers and Job-

Snapshot of Global Geothermal Power Map (source: ISOR, ThinkGeoEnergy, IGA)

Po w e r P l a n t M a pG l o ba l G e ot h e r ma l

The print version of the map is a joint effort between ISOR and ThinkGeoEnergy with support provided by the International Geothermal Association.

The ThinkGeoEnergy Global Geothermal Power Plant Map provides locations of either power plants or actual geothermal fields in the world.

Steam pipelines near Taupo, New Zealand (source: Ingolfson, commons/ Wikimedia)

S e rvi c e sTh i n k G e o E n e r gy

ThinkGeoEnergy also provides a variety of services related to geothermal energy development, marketing and promotion

• Research market, development, sector and technology research

• Strategy market positioning, partnership, collaboration and business develop-

• Communication public relation work, press releases, social media and strategy

• Marketing general promotional activities, positioning, visibility, presentations, information memorandums, branding

In summary the following are services provided by ThinkGeoEnergy:

• Sales sales strategy, target audience mapping, promotional material, presentations

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ThinkGeoEnergy Community Network:Thinkgeoenergy.ning.comLinkedIn Group

Social Media:Flickr.com/thinkgeoenergyYoutube.com/thinkgeoenergyTwitter.com/thinkgeoenergy

Branded t-shirts, coffee mugs & more :www.cafepress.com/thinkgeoenergy

Co n tac t

ThinkGeoEnergy ehfHofsvallagata 61107 ReykjavikIceland

Web: www.thinkgeoenergy.comE-mail: alex@thinkgeoenergy.com

For marketing/ advertisement inquiries:marketing@thinkgeoenergy.com

For inquiries on ThinkGeoEnergy services:alex@thinkgeoenergy.com

For further inquiries and contact:

Co n tac t