media kit
DESCRIPTION
for sponsorshipTRANSCRIPT
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LatinoThis is
voz
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This is Voz LatinoVoz Latino / Introduction / Welcome to Voz Latino
The most popular news in celebrities and entertainment every 30 minutes throughout the day.
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This is Voz LatinoVoz Latino / News & Press / Influential Readership
vozLatino
“Over the next five years, US Hispanic communities will spend $257 billion on telecommunications services, accounting for 17 percent of all residential telecom expenditures.”
-Insight Research Corp. June 28, 2010
11x more likely to read or set up anRSS feeder or stand-alone application
4x more likely to publish a blog onblogging and social networking sites
3.5x more likely to have four or moresocial networking profiles
4x more likely to seek/post productreviews online
3.5x more likely to read/view forums,groups or message boards online
2.5x more likely to browse on the site because of links to related articles.
Creative & Connected Crowd
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This is Voz LatinoVoz Latino / Site
vozLatino
Voz Latino dishes details on the mostcoveted and current news contentacross media, entertainment and technology in its signature style.
40,000 monthly uniques62% views from U.S. visitors40% 18-3455% female45% male
Media, Gossip, Pop Culture
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Takeover our homepage with ad placementsdesigned to boost brand awareness & skip through the digital ad clutter.
At left, a homepage Ad Banner takeover isdemonstrated in it’s entirety.
Details on Skins, Marquees andPanoramas follow.
This is Voz LatinoVoz Latino / Creative Capabilities / Ad Banners & Placements
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Your product on our Homepage.
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The masthead and sidebar areredesigned to match the look and feelof your brand and your campaign.
In addition to the skins there is a homepage takeover with your company’s advertisement as our page background.
This is Voz LatinoVoz Latino / Creative Capabilities / Skins
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Co-branded masthead exposure
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Upon site load, this fully branded1000x250 space transitions to a300x250 corner space next to theday’s featured stories. Inclusion ofanimation, video and image galleriesare available and encouraged toenhance your brand.
This is Voz LatinoVoz Latino / Creative Capabilities / Marquees
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Showcase your brand with a headliner entrance
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This 800x250 space appears in theeditorial flow and offers the mostinteractive experience with richcontent like embedded video andimage galleries.Readers are 2.5x more likely to clickthrough Panoramas than standard adplacements.
This is Voz LatinoVoz Latino / Creative Capabilities / Panoramas
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Grab readers attention in the editorial flow.
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This is Voz LatinoVoz Latino / Creative Capabilities / One-Off Creatives
vozLatino
Specialized placements to enhance your brand.
In addition to our custom Skins,Marquees and Panoramas, our in-housecreative team can create otherad placements for your brand with uniquefeatures such as news tickers and countdown clocks.
Integrate site content with advertisingdesign for ad placements that become a partof the viewing experience.
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VozLatino collaborates with clients to createmobile game applications, ringtones, & more as promotions.
This is Voz LatinoVoz Latino / Creative Capabilities / Mobile Integration
vozLatino
Personalized collaboration to create mobile applications.
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Our creative team creates Mozilla Firefox persona skins that help build your brand online.
Interesting Fact:Did you know that Mozilla Firefox is the #1 internet browser amongst web users?
source: http://www.w3schools.com/browsers/browsers_stats.asp
This is Voz LatinoVoz Latino / Creative Capabilities / Persona Firefox Skins
vozLatino
Adding personality to your browser window.
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Each title has ongoing features andpopular content categories with loyalfollowings amongst the readership.
Align your company to these recurring posts to gainyour own following.
We embed your 600x200 placements inthe editorial flow of our content.
This is Voz LatinoVoz Latino / Advertisers / Featured Ads within Articles
vozLatino
Latch onto the favorite installments of the Latinoverse.
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Theme weeks allow our in-house editors toemphasize special events or topics considered interesting to the audience at large,similar to a magazine feature.
This is Voz LatinoVoz Latino / Advertisers / Theme Weeks
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Exclusive topics for brands and readers alike.
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Inserted directly into the editorial flow,the sponsor post is a vehicle for brandadvertisers to “directly speak” to theVoz Latino audience.Voz Latino’s in-house copy talentdrafts the post from start to finish,infusing your brand message with oursignature tone.When users click on the sponsor postit can act in two ways:• A driver to your website• An inside page on our site.
An inside page houses additionalinformation about message in thesponsor post and is fully branded toreinforce the sponsor.Video, image galleries and othermultimedia features can be utilized insponsor posts.
This is Voz LatinoVoz Latino / Editorial / Sponsor Posts
vozLatino
Your brand advertised with our signature style.
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Contests and prizes further engageour already active readership whileconnecting them with each other viayour brand.
This is Voz LatinoVoz Latino / Editorial / Contests
vozLatino
Incentives for brand engagement.
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This is Voz LatinoVoz Latino / Editorial / Digital Magazine
vozLatino
Targeting the E-Book Reader.
Our Digital Magazine is published monthly with the top stories of the month targeting E-bookreaders.
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This is Voz LatinoVoz Latino / Editorial / Mobile Version
vozLatino
Targeting the smart phone user.
We have adapted the site for mobile use on all major mobile phones such as: Android, iPhone, Blackberry, & more. Our readers always want the latest news on the go!
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This is Voz LatinoVoz Latino / Conclusion
vozLatino
“We think growth will come in areas that are seeing strong increases in consumer usage and adoption such as in the digital media arena. We expect to see clients increasing spending in digital across online, social, mobile, video, etc. These are all of the areas where Hispanics are spending more time as they connect, find information, seek entertainment and share and socialize.Our clients'’ desire for increased engagement, accountability and at times direct response will drive this digital uptick.”
* Marla Skiko, SVP/Director of Digital Innovation SMG Multicultural, Chicago.
Latinovoz
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This is Voz LatinoVoz Latino / Our Rate Card
vozLatino
VozLatino’s main goal is a permanant spot in the digital era and we want our clients to come along for the ride.
Whether it is an iPad application you are interested in or advertisment banners, we are more than excited to help you.
Please contact us about our rates at:
www.VozLatino.com
Latinovoz
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