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TRANSCRIPT
MEDIA KITEffective January 2014
COUNCIL FOR EXCEPTIONAL CHILDREN
•PrintAdvertising
•OnlineAdvertising
•MobileAdvertising
•E-mailMarketing
•ArticleReprints
•Supplements
•SponsoredSubscriptions
ADVERTISING OPPORTUNITIES WITH
COUNCIL FOR EXCEPTIONAL CHILDRENAll Advertising subject to CEC approval.The voice and vision of special education
OTHER MARKETING OPPORTUNITIES
ARTICLE REPRINTS, E-PRINTS, TRANSLATED REPRINTSReprintsofarticlesdiscussingspecificproducts,therapies,ortopicsrelatedtoyourcompanyserveasexcellentmarketingsupportmaterialsforconferencehandouts,collateralsalesmaterials,anddirectmailpieces.
SAGEcanalsoprovidee-printsofarticlestoposttoyourwebsite,intranet,ortodistributeviaemail.
SAGEcanalsoarrangefortranslationofreprintsintothelocallanguageofyourtargetaudience.
SUPPLEMENTSPeer-reviewedjournalsupplementsprovideyouwithacredible,objectivemeanstopublishthemedarticlesontopicsrelatedtoyourcompany’sbusiness.
Supplementsmailwiththeregularissuesofthejournaltotheentirereadershipandarealsopostedonline.YoumayincludeaContinuingEducationcomponenttoenhancevalue.
Allsupplementtopicsneedtobepreapprovedbytheeditor,andallarticlesmustundergopeerreview.
TRANSLATED REGIONAL EDITIONSPartnerwithustoproduceregionaleditionsbasedonselectjournalarticlestranslatedtothelocallanguageinthegeographicregionofyourchoice.
SPONSORED SUBSCRIPTIONSTargetthemailinglistofyourchoicebysponsoringsubscriptionstothejournal.
TEACHING EXCEPTIONAL CHILDREN 2014 DEADLINES
11/4/1311/9/13
11/16/13
1/19/141/24/141/31/14
3/7/143/12/143/19/14
5/7/145/12/145/19/14
7/7/147/11/147/18/14
9/8/149/12/149/19/14
January/FebruarySpacereservationdue:Materialsdue:Insertsdue:
March/AprilSpacereservationdue:Materialsdue:Insertsdue:
May/JuneSpacereservationdue:Materialsdue:Insertsdue:
July/AugustSpacereservationdue:Materialsdue:Insertsdue:
September/OctoberSpacereservationdue:Materialsdue:Insertsdue:
November/DecemberSpacereservationdue:Materialsdue:Insertsdue:
TEACHING EXCEPTIONAL CHILDREN 2014 ADVERTISING RATES
BLACK & WHITE
SizeFullpage2/3page1/2page1/3page1/6page
ClassifiedRates$20perline,12lineminimum
Ratesbasedontotalunitsearnedduringa12-monthperiod.Spacepurchasedbyaparentcompanyandsubsidiariesmaybecombinedforanearnedrate.
Post-publicationratechangeswillnotbeaccepted.Changesinfrequencymustbeappliedtofutureinsertions.
COLOR RATES:4-Colorcharge(inadditiontoB&Wrateabove)....................................................................... $800
AGENCY COMMISSION:15%
PAYMENT TERMS:TermsforinvoicesareNet30.Publisherreservestherighttowithholdadvertisingfromdelinquentadvertisers.
1x 3x 6x $2,610 $2,465 $2,350 $2,180 $2,080 $2,015 $1,885 $1,660 $1,570 $1,500 $1,320 $1,150 $650 $500 $400
COVER AND PREFERRED POSITION RATES (NON-CANCELABLE)
InsideFrontCover..................EarnedB&Wrate+35%InsideBackCover...................EarnedB&Wrate+25%BackCover.............................EarnedB&Wrate+50%
FacingTableofContents........EarnedB&Wrate+30%FacingFirstTextPage.............EarnedB&Wrate+25%Otherspecifiedpositions........EarnedB&Wrate+15%
INSERTS AND OTHER HIGH-IMPACT OPPORTUNITIES
INSERTS (BOUND) — RATES FOR FURNISHED INSERTS:2pageinsert–3timestheearnedB&Wrate4pageinsert–5timestheearnedB&Wrate6pageinsert–6timestheearnedB&Wrate8pageinsert–8timestheearnedB&WrateBusinessreplycards–earnedB&Wrate
HIGH-IMPACT PRINT ADVERTISING:•Cover Tips–Anexclusivewaytoplaceyourmessagefrontandcenterwitheachjournalreader.
Youradwouldattachtothefrontofthejournalwithremovableglue.Thereaderwouldthereforenothavetoremoveyouradtoopenthejournal.
•Belly Bands–Anotherexclusivevisibilityoption.Youradwouldwraparoundtheentirejournal.
•Outserts–Includeyourproductbrochureinthepolybagofeachmailedissueandgetitrightintothehandsofthereaders
Pleasecontactyourrepresentativeforpricinganddetailsonanyoftheseoptions.Samplesmustbeprovided.
CONTACTS
DISPLAY AND CLASSIFIED ADVERTISING:
KelseyOhleSAGEPublications2455TellerRoadThousandOaks,CA91320USAPhone:(805)410-7474Fax:(805)375-5282E-mail:[email protected]
ARTWORK DELIVERY
AnnaGondaSAGEPublications2455TellerRoadThousandOaks,CA91320USAPhone:(805)410-7772Fax:(805)410-7009E-mail:[email protected]
ADVERTISING OPPORTUNITIES WITH
COUNCIL FOR EXCEPTIONAL CHILDRENAll Advertising subject to CEC approval.The voice and vision of special education
INSERTS AND OTHER HIGH-IMPACT OPPORTUNITIES
INSERTS (BOUND) — RATES FOR FURNISHED INSERTS:2pageinsert–3timestheearnedB&Wrate4pageinsert–5timestheearnedB&Wrate6pageinsert–6timestheearnedB&Wrate8pageinsert–8timestheearnedB&WrateBusinessreplycards–earnedB&Wrate
HIGH-IMPACT PRINT ADVERTISING:•Cover Tips–Anexclusivewaytoplaceyourmessagefrontandcenterwitheachjournalreader.
Youradwouldattachtothefrontofthejournalwithremovableglue.Thereaderwouldthereforenothavetoremoveyouradtoopenthejournal.
•Belly Bands–Anotherexclusivevisibilityoption.Youradwouldwraparoundtheentirejournal.
•Outserts–Includeyourproductbrochureinthepolybagofeachmailedissueandgetitrightintothehandsofthereaders
Pleasecontactyourrepresentativeforpricinganddetailsonanyoftheseoptions.Samplesmustbeprovided.
EXCEPTIONAL CHILDREN 2014 DEADLINES
11/4/1311/9/13
11/16/13
1/19/141/24/141/31/14
4/29/145/4/14
5/11/14
7/31/148/5/14
8/12/14
Winter (January)Spacereservationdue:Materialsdue:Insertsdue:
Spring (April)Spacereservationdue:Materialsdue:Insertsdue:
Summer (July)Spacereservationdue:Materialsdue:Insertsdue:
Fall (October)Spacereservationdue:Materialsdue:Insertsdue:
EXCEPTIONAL CHILDREN 2014 ADVERTISING RATES
BLACK & WHITE
SizeFullpage1/2page1/4page
ClassifiedRates$20perline,12lineminimum
Ratesbasedontotalunitsearnedduringa12-monthperiod.Spacepurchasedbyaparentcompanyandsubsidiariesmaybecombinedforanearnedrate.
Post-publicationratechangeswillnotbeaccepted.Changesinfrequencymustbeappliedtofutureinsertions.
COLOR RATES:4-Colorcharge(inadditiontoB&Wrateabove)....................................................................... $800
AGENCY COMMISSION:15%
PAYMENT TERMS:TermsforinvoicesareNet30.Publisherreservestherighttowithholdadvertisingfromdelinquentadvertisers.
1x 4x 8x $2,610 $2,465 $2,350 $1,885 $1,660 $1,570 $1,500 $1,320 $1,150
CONTACTS
DISPLAY AND CLASSIFIED ADVERTISING:
KelseyOhleSAGEPublications2455TellerRoadThousandOaks,CA91320USAPhone:(805)410-7474Fax:(805)375-5282E-mail:[email protected]
ARTWORK DELIVERY
AnnaGondaSAGEPublications2455TellerRoadThousandOaks,CA91320USAPhone:(805)410-7772Fax:(805)410-7009E-mail:[email protected]
COVER AND PREFERRED POSITION RATES (NON-CANCELABLE)
InsideFrontCover..................EarnedB&Wrate+35%InsideBackCover...................EarnedB&Wrate+25%BackCover.............................EarnedB&Wrate+50%
FacingTableofContents........EarnedB&Wrate+30%FacingFirstTextPage.............EarnedB&Wrate+25%Otherspecifiedpositions........EarnedB&Wrate+15%
OTHER MARKETING OPPORTUNITIES
ARTICLE REPRINTS, E-PRINTS, TRANSLATED REPRINTSReprintsofarticlesdiscussingspecificproducts,therapies,ortopicsrelatedtoyourcompanyserveasexcellentmarketingsupportmaterialsforconferencehandouts,collateralsalesmaterials,anddirectmailpieces.
SAGEcanalsoprovidee-printsofarticlestoposttoyourwebsite,intranet,ortodistributeviaemail.
SAGEcanalsoarrangefortranslationofreprintsintothelocallanguageofyourtargetaudience.
SUPPLEMENTSPeer-reviewedjournalsupplementsprovideyouwithacredible,objectivemeanstopublishthemedarticlesontopicsrelatedtoyourcompany’sbusiness.
Supplementsmailwiththeregularissuesofthejournaltotheentirereadershipandarealsopostedonline.YoumayincludeaContinuingEducationcomponenttoenhancevalue.
Allsupplementtopicsneedtobepreapprovedbytheeditor,andallarticlesmustundergopeerreview.
TRANSLATED REGIONAL EDITIONSPartnerwithustoproduceregionaleditionsbasedonselectjournalarticlestranslatedtothelocallanguageinthegeographicregionofyourchoice.
SPONSORED SUBSCRIPTIONSTargetthemailinglistofyourchoicebysponsoringsubscriptionstothejournal.
ADVERTISING OPPORTUNITIES WITH
COUNCIL FOR EXCEPTIONAL CHILDRENAll Advertising subject to CEC approval.The voice and vision of special education
E-MAIL MARKETING
ELECTRONIC TABLE OF CONTENTS (E-TOC) ALERT SPONSORSHIPSSinglesponsorshipsareavailableforeveryissueofthee-TOCalert,whichisdeliveredtoallregistrantspriortoeachprintissuemailing.SubjecttoSocietyapproval.
Type of Ad Specs 1x 3x 6x 12x
BannerAd 728x90 $1,250 $1,150 $1,000 $850
Advertisers are also required to provide 40 words of text which will appear in the event the e-TOC subscriber has elected to receive the e-TOC as text only.
BANNER AD SPECIFICATIONS FOR E-TOC•AcceptableFileFormats:GIF,JPG,PNG
•Maximumsizeonbanners:40K
•Allartworkissubjecttoreview/acceptancebypublisherpriortoplacement.
728 x 90
Journal Title
300x50728 x 90
DIGITAL OFFERINGS:
JOURNAL WEBSITES: http://tcx.sagepub.comhttp://ecx.sagepub.com
ONLINE ADVERTISING RATES:•Banner 1:Leaderboard(728x90)...............$50CPM•Banner 2:Skyscraper(160X600)...............$50CPM
Minimumbuy:10,000impressionspermonthperbanner
•Exclusivevisibilitymaybeavailableinanyofthelocations.Pleasecontactyourrepresentative.
•Pleasenotethatsomelocationsmaynotbeavailableforallsites.
•Banneradvertisingmaybeavailableacrossmultiplepublications.Pleasecontactyourrepresentative.
•Geo-targetingisavailable.Pleasecontactusifyouwouldlikeyouradtoruninspecificcountries/regions.
BANNER AD SPECIFICATIONS
•Acceptablefileformats:GIF,AnimatedGIF,JPG,PNG,SWF
•Maximumsizeonbanners:100K
•Allartworkissubjecttoreview/acceptancebypublisherpriortoplacement.
•Thirdpartyadtagsaccepted.
Banner1:728x90 Banner1:728x90
INTERNAL PAGES
Journal Title
Journal Cover
728x90
160x600
HOME PAGE
Journal Cover
Journal Title
728x90
160x600Banner2:160x600
Banner2:160x600
ADVERTISING OPPORTUNITIES WITH
COUNCIL FOR EXCEPTIONAL CHILDRENAll Advertising subject to CEC approval.The voice and vision of special education
GENERAL INFORMATION
ABOUT CECCEC is an international community of educators who are the voice and vision of special and gifted education.Ourmissionistoimprovethequalityoflifeforindividualswithexceptionalitiesandtheirfamiliesthroughprofessionalexcellenceandadvocacy.
CECmembershelpserve7.1millionchildrenandyouthwithdisabilitiesand3millionchildrenwithgiftsandtalents.CECmembersrepresentthemyriadofprofessionalsinthefieldofspecialeducation.
EMPLOYMENT SETTINGS
PreK-12schools(publicorprivate),universities,childcarefacilities,localeducationagencies,stateorprovincialeducationagencies,privatepractice,nonprofits,andvocationalortechnicalschools.
AREAS OF INTEREST
Learningdisabilities,behavioraldisorders,earlychildhood,administration,autismspectrumdisorders,mildormoderatedisabilities,multipleandsevere/profounddisabilities,childrenatrisk,diversity,assistivetechnology,vocationalandcareereducation,transitionissues,giftsandtalents,teachereducation,andmuchmore.
37%
3%1 7 %
9 %
5 %2 %
4 %
• (37%)
• (3%)
• (2%)
• (10%)
• (17%)
• (5%)
• (2%)
• (4%)
• (9%)
• (4%)
• (7%)
2%
10%
4 % 7 %
CEC SPONSORSHIP OPPORTUNITIES
MAIL LIST RENTAL:CandyBrechtSeniorListManagerandBrokerMGIListDivisionPhone:(703)706-0833E-mail:[email protected]
CEC CONVENTION EXHIBITS AND SPONSORSHIPS:BradleyEubankPhone:(703)995-2562E-mail:[email protected],visitwww.exhibits.cec.sped.org
CEC SMART BRIEF:JoeRiddlePublisher,SmartBriefPhone:(202)737-5500E-mail:[email protected]
CEC CAREER CENTER: www.cec.sped.org/careers
ADVERTISING OPPORTUNITIES WITH
COUNCIL FOR EXCEPTIONAL CHILDRENAll Advertising subject to CEC approval.The voice and vision of special education
GENERAL INFORMATION
ABOUT TEACHING EXCEPTIONAL CHILDRENTEACHING Exceptional Children (TEC),publishedsixtimesayear,featurespractical,peer-reviewedarticlesandin-depthcontentthatpresentmethodsandmaterialsforclassroomuseaswellascurrentissuesinspecialeducationteachingandlearning.
ItisoneofthemosthighlyvaluedbenefitsidentifiedbyCECmembers,asTECreadersareactiveandengaged,spendingmorethan60minuteswitheachissueandsharingtheirissuewithatleastfouradditionalpeople.
Withthelatestinformationontechnology,strategies,procedures,andtechniqueswithapplicationstostudentswithexceptionalities,educatorsturntoTECastheirguidetoenhancetheclassroomandlearningexperienceforchildrenwithexceptionalities.
AdvertisinginTEACHING Exceptional Childrengivesyoutheopportunitytodeliveryourmessagetoanexclusivemembershipofmorethan35,000teachers,administrators,andotherspecialeducationprofessionals.
AVERAGE CIRCULATION (PER ISSUE): 33,000
FREQUENCY: Sixtimesayear
ABOUT EXCEPTIONAL CHILDREN
Reachdecisionmakersreadingarticlespertainingtotheeducationanddevelopmentofchildrenandyouthwithexceptionalitiesthroughourflagshipresearchjournal,Exceptional Children (EC).
Insightfulandpioneeringresearch,topicalissues,andbroadperspectivesbyleadersinthefieldhavemadeECthemostrespectedscholarlyjournalsinspecialeducationformorethan65years.ECisauthoredbymanynotableexpertsinthefieldandwasawardedaJournalImpactFactorof2.367in2010bytheThomsonReutersJournalCitationReport.
•Themostwidelycitedspecialeducationjournal.
•EachissueofECreachesover30,000educators,withapass-alongreadershipof7professionals.
•75%ofreaderssavetheircopiesforfuturereferenceforatleastayear.
Statisticsfromthe2012ThomasReuter5yrImpactFactor3.587and2011CECReadershipSurvey.
AVERAGE CIRCULATION (PER ISSUE):33,000
FREQUENCY:Quarterly
ADVERTISING OPPORTUNITIES WITH
COUNCIL FOR EXCEPTIONAL CHILDRENAll Advertising subject to CEC approval.The voice and vision of special education
ARTWORK SPECIFICATIONS
TEACHING EXCEPTIONAL CHILDREN
Fullpage: Live Area 7.75”×10.375” Trim8.25”×10.875” Bleed 8.75”×11.375” No Bleed: 7”×9.5”2/3pagevertical: 4.5”×9.5”1/2pagehorizontal: 7”×4.67”1/3pagevertical: 2.125”×9.5”1/3pagesquare: 4.5”×4.5”1/6page 2.125”×4.67”
EXCEPTIONAL CHILDREN
Fullpage: Live Area 6.375”×9.5” Trim 6.875”×10” Bleed 7.375”×10.5” No Bleed:5.5”×8.33”1/2pagevertical: 2.67”×8.33”1/2pagehorizontal: 5.5”×4”1/4pagevertical: 2.67”×4”
REQUIREMENTS FOR ELECTRONIC DELIVERY:
General Instructions:AHighResolutionPress-ReadyPDFisrequiredforallelectronicadsubmissions.Allfontsmustbeembedded.Minimumrequiredimageresolutionis300 dpiforcolororgrayscaleimagesand900-1200dpiforlineart(1-bit)images.AllcolorfilesmustbecreatedandsubmittedtopublisherinCMYKcolormode.PublisherwillconvertadssubmittedinRGBbutisnotresponsibleforcolorreproductionontheseads.2-colorads(standard)mustbeprovidedasblackplus100%cyan,magenta,oryellow.
Image Size/Crop:Digitalartfilesshouldbecroppedtoremovenon-printingborders.Artshouldbecreatedorscaledtothesizeintendedforprint.Imageorientationshouldbethesameasintendedforprint.Foradsthatareintendedtorunoffthepage,a1/8”minimumbleedisrequiredonallsides.
Proof Instructions:•Color Ads:AnidentifiableSWOP-certified proof(SpecificationsWebOffsetPublications—www.swop.org)mustbesuppliedwiththefinaldigitalfile.IfaSWOP-certifiedproofisnotsupplied,thenthepublishercannotguaranteecorrectreproductionofcolor.Anyomissionsorcolordeviationfromasubmittedproof,otherthanaSWOP-compliantproof,willnotwarrantcompensationtotheadvertiser.
•B&W Ads:Ahard-copyproofthesamesizeasthedigitalartmustbesuppliedwiththefinaldigitalfile.
File Submission Instructions:Pleasesupplyfilesononeofthefollowingmedia:CD-ROMore-mail.PleaseincludeaSWOP-certifiedproofwithyourdigitalsubmission.Ife-mailingartwork,thensendtheproofinaseparatepackageinthemail
BIND-IN CARDS AND INSERTS:Allbind-incardsandinsertsarejoggedtothehead.Allbind-incardsand
insertsmusthave1/8”trimbeyondthecropmarkareaoftheHead,Foot,
GutterandFaceoftheadvertisement.Perforationsmustbe3/8”fromgutter.
Alllivecopyshouldbenocloserthan¼”fromthetrim.
Forinserts,70#coatedstockistheminimumweightand110#coated
stockisthemaximum.
POSTAL REQUIREMENTS OF BUSINESS REPLY CARDS:FinalsizeofallBRCsmustbe4¼”hx6”w.
Minimumpaperweightis7pt.
Recommendedstockis75#hibulk.Itmeetstherequirementssetforth
bytheUSPSforreplycards.
Publisher is not responsible for any errors in reproduction if artwork is not provided according to the above specifications.
CONTACT INFORMATION
FOR DISPLAY AND CLASSIFIED ADVERTISING:KelseyOhleSAGEPublications2455TellerRoadThousandOaks,CA91320USAPhone:(805)410-7474Fax:(805)375-5282E-mail:[email protected]
FOR ARTWORK DELIVERY:AnnaGondaSAGEPublications2455TellerRoadThousandOaks,CA91320USAPhone:(805)410-7772Fax:(805)410-7009E-mail:[email protected]
PRE-PRINTED INSERTS:(listjournalname,issue#andquantityonboxes/skid)ShipTo:TinaPringle/PamHaysDartmouthPrinting69LymeRoadHanover,NH03755USAPhone:(603)643-2220
FOR REPRINT AND SUPPLEMENT SALES:BarbaraEisenbergSAGEPublications2455TellerRoadThousandOaks,CA91320USAPhone:(805)410-7763Fax:(805)410-7009E-mail:[email protected]
2014 BONUS DISTRIBUTION CALENDAR
JOURNAL ISSUE CONFERENCE DISTRIBUTION DATES LOCATION
TeachingExceptionalChildrenMarch/April CouncilForExceptionalChildren2014ConventionandExpo April9-12,2014 Philadelphia,PA
ExceptionalChildrenSpring(April)