thinkla automotive breakfast 2015 - michelle krebs presentation

15
2015: An Automotive Feast Attended by Picky Eaters Michelle Krebs Director of Automotive Relations, Cox Automotive Senior Analyst, AutoTrader thinkLA Automotive Breakfast | April 29, 2015

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2015: An Automotive Feast Attended by Picky Eaters

Michelle KrebsDirector of Automotive Relations, Cox Automotive

Senior Analyst, AutoTrader

thinkLA Automotive Breakfast | April 29, 2015

Kelley Blue Book’s 2015 Forecast

16.9 MILLION

LIGHT VEHICLE SALES

Up 2% from 2014’s 16.5 million

Unprecedented 6th consecutive year of higher

sales

2015 Q1 sales +6%

2015 Q1 Total Crossovers/SUVs +12%SUVs +24% • Crossovers +8%

What’s Hot

2015 Q1 Total Trucks +12%Big Trucks +7% • Small Trucks +60%

What’s Hot

2015 Q1 Luxury Vehicles +8%Luxury Cars +1% • Luxury Utilities +31%

What’s Hot

2015 Q1 Cars FlatSmall Cars +3% • Midsize Cars -3% • Big Cars -

52%

What’s Not – Cars

2015 Q1 Hybrids/EVs TBD% -11%

What’s Not – Hybrids/EVs

| video |

Lincoln Continental Concept

Cadillac CT6

Scrumptious Luxury

The Champagne

Jaguar XF

Sizzling Hot PerformanceFord GT

McLaren MP4

Acura NSX

BeefToyota Tacoma

Ram Rebel

Nissan Frontier

The PotatoesLexus RX

Hyundai Tucson

Mercedes-Benz GLE

Bread and Butter

Chevrolet Malibu

Honda Civic

Nissan MaximaKia Optima

Healthy VegetablesChevrolet BoltChevrolet Volt

Toyota Mirai

2015: An Automotive Feast Attended by Picky Eaters

Michelle KrebsDirector of Automotive Relations, Cox Automotive

Senior Analyst, AutoTrader

thinkLA Automotive Breakfast | April 29, 2015