کاتلر در مدیریت بازار
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کاتلر در مدیریت بازار. مدیران چه کسانی هستند و کجا کار می کنند؟. با ورود به هزاره سوم ميلادي نه تنها با دگرگوني ها، كه با افزايش شتاب آنها هم روبه رو هستيم . خوب كه بنگريم، دو دسته شركت در صحنه ميبينيم: آنهايي كه دگرگوني ها را مي پذيرند و آنهايي كه نابود مي شوند. - PowerPoint PPT PresentationTRANSCRIPT
Fundamental of Management Course Slides
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