new ogcdp customer flow-colombia
DESCRIPTION
Todos los cambios que vamos a tener en nuestro customer flow in OGCDP AIESEC in Colombia Hay también el flujo lógico en el nuevo customer flow :)TRANSCRIPT
Guess what’s new??!
FAST, SIMPLE & STRONG!
OUR CUSTOMER FLOW!
Let’s take it baby steps
What does stranger mean? • Someone who doesn’t know
AIESEC • Someone who’s interested
in exchange but doesn’t know AIESEC or details
What do we do in this phase? • Understand what does our students need • Surveying our market • Allocate our products to the relevant market • Start branding activities in our market
Stranger
Open What does Open mean? • An interested person
registered in the GIS • When he complete the
profile, he can search for opportunities (TNs)
• There’s no “moving a form to available” anymore!
What do we do in this phase? • We send all the complete profiles a guide
explaining AIESEC, our products, process, payment & legalities
• Invitation for our weekly info session (yes we need a fixed weekly day for info session during the peaks)
In Progress What does In Progress mean? • A person who started
clicking “apply” on opportunities he likes
• Note: In the GIS, there’s something called matchability score, you need 60% score to be able to click apply
What do we do in this phase? • Send an invitation for doing the interview/MRB • Make sure everyone from open started
applying on opportunities to convert to In Progress
• Send a newsletter to all in progress with updates about what kind of opportunities they can get
Moving from In Progress to Match
What is needed to move an EP to Matched? • Exchange ANs (the EP can do it alone virtually
on the GIS) • Sign the contract • Do the payment • Do the legalities • Request the MC to move to match
Match
What does In Match mean? • Match is match J
What do we do in this phase? • Do the EPIC • Help in visa • Help in Insurance (Assist card J) • Help in booking the flight J
Realized
What does In Realized mean? • Doing the internship J
What do we do in this phase? • Weekly email saying hello and
asking how’s the internship • Firefighting if there’s quality cases
Complete
What does In Complete mean? • Finishing the internship
What do we do in this phase? • Get the NPS respond • Get our experience better J
Reintegrate
What does In Reintegrate mean? • The EP is back safe in Colombia J
What do we do in this phase? • Let’s offer the guy another
experience • Do a reintegration event
Simple right? J