ipsos mori political monitor: september 2016

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Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) All rights reserved. Contains Ipsos' Confidential and Proprietary information and may not be disclosed or reproduced without the prior written consent of Ipsos. 1 Ipsos MORI September 2016 POLITICAL MONITOR

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Page 1: Ipsos MORI Political Monitor: September 2016

Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)

© 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information

and may not be disclosed or reproduced without the prior written consent of Ipsos.

1

Ipsos MORISeptember 2016 POLITICAL MONITOR

Page 2: Ipsos MORI Political Monitor: September 2016

Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 2

VOTING

INTENTIONS

Page 3: Ipsos MORI Political Monitor: September 2016

3Political Monitor | September 2016 | Final | Public

40%

34%

9%

5%

6%6%

HOW WOULD YOU VOTE IF THERE WERE A GENERAL ELECTION TOMORROW?

Source: Ipsos MORI Political Monitor

Base: 1,000 British adults 18+, 10th – 14th September 2016 ; Headline Voting Intention: all 9/10 certain to vote and always/usually/it

depends vote in General Elections = 758. Headline voting intention is based on a method that would have given most accurate results in the

2015 GE.

Voting Intention

38%

35%

10%

4%7%

6%

ALL GIVING A VOTING INTENTIONHEADLINE VOTING INTENTION

CONSERVATIVE LEAD = +3

CONSERVATIVE LEAD = +6

CONSERVATIVE

LABOUR

UKIP

GREEN

LIB DEM

OTHER

Page 4: Ipsos MORI Political Monitor: September 2016

Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 4

SATISFACTION WITH THE

GOVERNMENT AND

PARTY LEADERS

Page 5: Ipsos MORI Political Monitor: September 2016

5Political Monitor | September 2016 | Final | Public

22%

33%

45%

ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY…. IS RUNNING THE COUNTRY / DOING HIS/HER JOB

AS PRIME MINISTER /LEADER OF THE LABOUR PARTY/LEADER OF THE LIBERAL DEMOCRATS ?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016 . Swing is calculated as the average of change in % “satisfied” and % “dissatisfied

Satisfaction with leaders and the Government

39%

52%

9%

-4%swing from August 2016

+1%swing from August 2016

-1.5%swing from August 2016

- 4.5%swing from August 2016

+27 Net -31 Net -11 Net -13 Net

SATISFIED 54% SATISFIED 27% SATISFIED 22% SATISFIED 39%

DISSATISFIED 27% DISSATISFIED 58% DISSATISFIED 33% 3DISSATISFIED 52%

54%27%

19%27%

58%

15%

Theresa May Jeremy Corbyn Tim Farron The Government

Page 6: Ipsos MORI Political Monitor: September 2016

6Political Monitor | September 2016 | Final | Public

HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS/HER JOB AS … ?

Source: Ipsos MORI Political MonitorBase: c.1,000 British adults each month

Satisfaction with Party leaders Sept 2015 – August’16

0

10

20

30

40

50

60

Sep

15

Oct

15

No

v 1

5

Dec

15

Jan

16

Feb

16

Mar

16

Ap

r 16

May 1

6

Ju

n 1

6

Ju

l 16

Au

g 1

6

Sep

16

MAY CORBYN FARRON

54%

27%

22%

Page 7: Ipsos MORI Political Monitor: September 2016

7Political Monitor | September 2016 | Final | Public

HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS/HER JOB AS PRIME

MINISTER?

Source: Ipsos MORI Political MonitorBase: c.1,000 British adults each month

Net satisfaction with Prime Ministers

MAY CAMERON BROWN MAJOR BLAIR THATCHER

Net

sati

sfact

ion

NUMBER OF MONTHS FROM BECOMING PRIME MINISTER

Note: Data collected prior to February 2008 was collected via face-to-face methodology; data collected from February 2008 was via telephone

May

Page 8: Ipsos MORI Political Monitor: September 2016

8Political Monitor | September 2016 | Final | Public

HOW SATISFIED OR DISSATISFIED ARE YOU WITH THE WAY … IS DOING HIS JOB AS LEADER OF THE …

PARTY?

Source: Ipsos MORI Political MonitorBase: c.1,000 British adults each month

Net satisfaction with Opposition Leaders (1994 – 2016)

Note: Data collected prior to February 2008 was collected via face-to-face methodology; data collected from February 2008 was via telephone

Number of months from becoming Opposition Leader

Net

sati

sfact

ion

HOWARD BLAIR (94-97) DUNCAN SMITH (01-03) MILIBAND (10-15) CAMERON (05-10) HAGUE (97-01) CORBYN (15-present)

Page 9: Ipsos MORI Political Monitor: September 2016

9Political Monitor | September 2016 | Final | Public

ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY THERESA MAY IS DOING HER JOB AS PRIME

MINISTER?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016

Theresa May (satisfaction)

54%

27%

19%

September 2016 August 2016

SATISFIED 54%

DISSATISFIED 27%

DON’T KNOW 19%

Net = +27

54%

19%

27%SATISFIED 54%

DISSATISFIED 19%

DON’T KNOW 27%

Net = +35

Page 10: Ipsos MORI Political Monitor: September 2016

10Political Monitor | September 2016 | Final | Public

ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY THERESA MAY IS DOING HER JOB AS PRIME

MINISTER?

Source: Ipsos MORI Political MonitorBase: 345 Conservative supporters 18+ 10th – 14th September and 368 Conservative supporters 18+, 13th – 15th August 2016

Theresa May (satisfaction amongst Conservative supporters

81%

6%

13%

September 2016 August 2016

SATISFIED 81%

DISSATISFIED 6%

DON’T KNOW 13%

Net = +75

76%

4%

20%

SATISFIED 76%

DISSATISFIED 4%

DON’T KNOW 20%

Net = +72

Page 11: Ipsos MORI Political Monitor: September 2016

11Political Monitor | September 2016 | Final | Public

27%

58%

15%

0

10

20

30

40

50

60

70

80

90

100

Oct

-15

No

v-1

5

Dec-

15

Jan

-16

Feb

-16

Mar-

16

Ap

rl-1

6

May-1

6

Jun

-16

Jul-

16

Au

g-1

6

Sep

-16

SATISFIED 27%

DISSATISFIED 58%

DON’T KNOW 15%

Net = -31

ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY JEREMY CORBYN IS DOING HIS JOB AS LEADER OF

THE LABOUR PARTY?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016

Jeremy Corbyn (satisfaction)

September 2016 September 2015 – September 2016

Satisfied

Dissatisfied

Page 12: Ipsos MORI Political Monitor: September 2016

12Political Monitor | September 2016 | Final | Public

47%

46%

8%

0

10

20

30

40

50

60

70

Sep

-15

Oct

-15

No

v-1

5

Dec-

15

Jan

-16

Feb

-16

Mar-

16

Ap

rl-1

6

May-1

6

Jun

-16

Jul-

16

Au

g-1

6

Sep

-16

SATISFIED 47%

DISSATISFIED 46%

DON’T KNOW 8%

Net = +1

ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY JEREMY CORBYN IS DOING HIS JOB AS LEADER OF

THE LABOUR PARTY?

Source: Ipsos MORI Political MonitorBase: 298 Labour supporters 18+, 10th – 14th September 2016

Jeremy Corbyn (satisfaction amongst Labour supporters)

September 2016 September 2015 – September 2016

SatisfiedDissatisfied

Page 13: Ipsos MORI Political Monitor: September 2016

13Political Monitor | September 2016 | Final | Public

22%

33%

45%

0

5

10

15

20

25

30

35

40

Sep

-15

Oct

-15

No

v-1

5

Dec-

15

Jan

-16

Feb

-16

Mar-

16

Ap

rl-1

6

May-1

6

Jun

-16

Jul-

16

Au

g-1

6

Sep

-16

SATISFIED 22%

DISSATISFIED 33%

DON’T KNOW 45%

Net = -11

ARE YOU SATISFIED OR DISSATISFIED WITH THE WAY TIM FARRON IS DOING HIS JOB AS LEADER OF THE

LIBERAL DEMOCRATS?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016

Tim Farron (satisfaction)

September 2016 September 2015 – September 2016

Satisfied

Dissatisfied

Page 14: Ipsos MORI Political Monitor: September 2016

Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 14

ECONOMIC

OPTIMISM

Page 15: Ipsos MORI Political Monitor: September 2016

15Political Monitor | September 2016 | Final | Public

36%

24%

37%

3%

0

10

20

30

40

50

60

70

80

Au

g-0

4

Feb

-05

Au

g-0

5

Mar-

06

Oct

-06

Jun

-07

Jan

-08

Jul-

08

Jan

-09

Jul-

09

Jan

-10

Jul-

10

Feb

-11

Au

g-1

1

Feb

-12

Au

g-1

2

Feb

-13

Au

g-1

3

Feb

-14

Au

g-1

4

Feb

-15

Sep

-15

Mar-

16

Sep

-16

IMPROVE 36%

STAY THE SAME 24%

GET WORSE 37%

DON’T KNOW 3%

EOI = -1

DO YOU THINK THAT THE GENERAL ECONOMIC CONDITION OF THE COUNTRY WILL IMPROVE, STAY THE

SAME OR GET WORSE OVER THE NEXT 12 MONTHS?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016

Economic Optimism Index

September 2016

Page 16: Ipsos MORI Political Monitor: September 2016

16Political Monitor | September 2016 | Final | Public

DO YOU THINK THAT THE GENERAL ECONOMIC CONDITION OF THE COUNTRY WILL IMPROVE, STAY THE

SAME OR GET WORSE OVER THE NEXT 12 MONTHS?

Source: Ipsos MORI Political MonitorBase: c.1,000 British adults each month

The Ipsos MORI Economic Optimism Index

-80

-60

-40

-20

0

20

40

Feb

1997

Jul 1997

Dec

1997

May 1

998

Oct

1998

Mar

1999

Au

g 1

999

Jan

2000

Jun

2000

No

v 2

000

Ap

r 2001

Sep

2001

Feb

2002

Jul 2002

Dec

2002

May 2

003

Oct

2003

Mar

2004

Au

g 2

004

Jan

2005

Jun

2005

No

v 2

005

Ap

r 2006

Sep

2006

Feb

2007

Jul 2007

Dec

2007

May 2

008

Oct

2008

Mar

2009

Au

g 2

009

Jan

2010

Jun

2010

No

v 2

010

Ap

r 2011

Sep

2011

Feb

2012

Jul 2012

Dec

2012

May 2

013

Oct

2013

Mar

2014

Au

g 2

014

Jan

2015

Jun

2015

No

v 2

015

Ap

r 2016

Sep

2016

-1

Page 17: Ipsos MORI Political Monitor: September 2016

Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION) 17

Leader image

Page 18: Ipsos MORI Political Monitor: September 2016

18Political Monitor | September 2016 | Final | Public

I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE THAT HAVE BEEN

SAID ABOUT VARIOUS POLITICIANS. WHICH OF THESE, IF ANY, DO YOU THINK APPLY TO ……?

Source: Ipsos MORI Political Monitor

Leader Image – Jeremy Corbyn and Theresa May

Base: 1,000 British adults 18+, 10th – 14th September 2016

68%

52%

56%

61%

43%

25%

37%

55%

75%

44%

24%

18%

30%

44%

44%

24%

32%

38%

49%

52%

Capable leader

Good in a crisis

Has sound judgement

Understands the problems facing Britain

Out of touch with ordinary people

More style than substance

Has got a lot of personality

Has a clear vision for Britain

Patriotic

More honest than most politicians

MAY CORBYN

Page 19: Ipsos MORI Political Monitor: September 2016

19Political Monitor | September 2016 | Final | Public

I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE THAT HAVE BEEN

SAID ABOUT VARIOUS POLITICIANS. WHICH OF THESE, IF ANY, DO YOU THINK APPLY TO THERESA MAY?

Source: Ipsos MORI Political Monitor

Leader Image – Theresa May

Base: 1,000 British adults 18+, 10th – 14th September 2016

62%

51%

46%

51%

64%

45%

41%

56%

76%

30%

68%

52%

56%

61%

43%

25%

37%

55%

75%

44%

Capable leader

Good in a crisis

Has sound judgement

Understands the problems facing Britain

Out of touch with ordinary people

More style than substance

Has got a lot of personality

Has a clear vision for Britain

Patriotic

More honest than most politicians

SEPTEMBER 2016 SEPTEMBER 2015 (DAVID CAMERON)

Page 20: Ipsos MORI Political Monitor: September 2016

20Political Monitor | September 2016 | Final | Public

I AM GOING TO READ OUT SOME THINGS BOTH FAVOURABLE AND UNFAVOURABLE THAT HAVE BEEN

SAID ABOUT VARIOUS POLITICIANS. WHICH OF THESE, IF ANY, DO YOU THINK APPLY TO JEREMY

CORBYN?

Source: Ipsos MORI Political Monitor

Leader Image – Jeremy Corbyn

Base: 1,000 British adults 18+, 10th – 14th September 2016

32%

23%

32%

49%

39%

25%

41%

47%

37%

54%

24%

18%

30%

44%

44%

24%

32%

38%

49%

52%

Capable leader

Good in a crisis

Has sound judgement

Understands the problems facing Britain

Out of touch with ordinary people

More style than substance

Has got a lot of personality

Has a clear vision for Britain

Patriotic

More honest than most politicians

SEPTEMBER 2015 SEPTEMBER 2016

Page 21: Ipsos MORI Political Monitor: September 2016

21Political Monitor | September 2016 | Final | Public

HOW MUCH, IF AT ALL, DO YOU TRUST ………. TO MAKE THE RIGHT DECISIONS FOR BRITAIN ON

IMMIGRATION?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016

Immigration and Brexit

Theresa May

8

23

26

38

4

Jeremy Corbyn

A GREAT DEAL A FAIR AMOUNT NOT VERY MUCH NOT AT ALL DON’T KNOW

10

4721

17

6

Page 22: Ipsos MORI Political Monitor: September 2016

22Political Monitor | September 2016 | Final | Public

WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… THERESA MAY AND THE

CONSERVATIVE PARTY?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016

Leaders and their parties – Theresa May

32%

28%

6%

27%

7%

May & the Conservative

Party

%

September

2016

Change

since

September

2015 (David

Cameron)

Total like her 60 +16

Total do not like her 33 -19

Total like the party 38 -3

Total do not like the party 55 0

I LIKE HER AND I

LIKE THE PARTY

I LIKE HER BUT I DO

NOT LIKE THE

PARTY

I DO NOT LIKE HER

BUT I LIKE THE

PARTY

I DO NOT LIKE HER

AND I DO NOT LIKE

THE PARTY

DON’T KNOW

Page 23: Ipsos MORI Political Monitor: September 2016

23Political Monitor | September 2016 | Final | Public

WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… JEREMY CORBYN AND THE

LABOUR PARTY?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016

Leaders and their parties – Jeremy Corbyn

Corbyn & the Labour

Party

%

September

2016

Change

since

September

2015

Total like him 37 0

Total do not like him 54 -1

Total like the party 46 +6

Total do not like the party 45 -7

23%

14%

23%

31%

8%

I LIKE HIM AND I

LIKE THE PARTY

I LIKE HIM BUT I DO

NOT LIKE THE

PARTY

I DO NOT LIKE HIM

BUT I LIKE THE

PARTY

I DO NOT LIKE HIM

AND I DO NOT LIKE

THE PARTY

DON’T KNOW

Page 24: Ipsos MORI Political Monitor: September 2016

24Political Monitor | September 2016 | Final | Public

WHICH OF THESE STATEMENTS COMES CLOSEST TO YOUR VIEWS OF… TIM FARRON AND THE LIBERAL

DEMOCRAT PARTY?

Source: Ipsos MORI Political MonitorBase: 1,000 British adults 18+, 10th – 14th September 2016

Leaders and their parties – Tim Farron

Farron & the Liberal

Democrat Party

%

September

2016

Change

since

September

2015

Total like him 23 -1

Total do not like him 46 +2

Total like the party 28 0

Total do not like the party 41 +1

15%

8%

13%

33%

31%

I LIKE HIM AND I

LIKE THE PARTY

I LIKE HIM BUT I DO

NOT LIKE THE

PARTY

I DO NOT LIKE HIM

BUT I LIKE THE

PARTY

I DO NOT LIKE HIM

AND I DO NOT LIKE

THE PARTY

DON’T KNOW

Page 25: Ipsos MORI Political Monitor: September 2016

Document Name Here | Month 2016 | Version 1 | Public | Internal Use Only | Confidential | Strictly Confidential (DELETE CLASSIFICATION)

© 2016 Ipsos. All rights reserved. Contains Ipsos' Confidential and Proprietary information

and may not be disclosed or reproduced without the prior written consent of Ipsos.

25

September 2016POLITICAL MONITOR